Unit 1: Nature and Concept of Management Lesson 1.2 Evolution of Management Theories Contents Introduction 1 Learning Objectives 2 Let’s Connect 3 Discover Classical Management Theories Scientific Management Theory Bureaucratic Management Theory Administrative Management Theory Behavioral Management Theories Human Relations Theory Theory X and Y Quantitative Theory Modern Management Theories Systems Theory Contingency Theory 4 5 5 8 9 10 10 10 11 11 11 11 Wrap-Up 12 Try This! 13 Challenge Yourself 15 Photo Credits 18 Bibliography 19 Unit 1: Nature and Concept of Management Lesson 1.2 Evolution of Management Theories Introduction In the previous unit, different definitions of management by experts were presented. In this unit, Mary Parker Follet’s 2013 definition of management as the “art of getting things done through people” shall be highlighted. The above definition means that all organizations—whether small, medium, or large—are composed of people working together for a common goal. For example, a small coffee shop has baristas who prepare and serve different flavors of coffee to its customers. A medium-sized shop like Blue Magic has salespersons who assist in selling different gifts and novelty items to young people. A large-sized organization like fast food chains have service crews who cook and serve fried chicken and burgers to customers of all ages. 1.2. Evolution of Management Theories 1 Unit 1: Nature and Concept of Management In order for the above baristas, salespersons, and service crew to get the job done efficiently, they must follow operational standards and be supervised by either the owner or the manager. The management is the one responsible for coordinating the employees' skills and efforts for the employees to achieve a common goal. As discussed in the previous unit, its functions include planning, organizing, leading, and controlling. Their role includes being a figurehead, leader, liaison, monitor, disseminator, spokesperson, entrepreneur, problem solver, resource allocator, and negotiator (Mintzberg, 1989). The term may be new, but the concept of management was applied as early as prehistoric times when the early inhabitants of the earth formed groups in order to hunt wild animals. Management skills were also applied to mobilize people to build the Great Wall of China and the Pyramid of Egypt. The concept of management has undergone significant changes over the years. The succeeding section discusses the evolution of the management theories from the classical to the modern management theories. Learning Objectives In this lesson, you should be able to do the Explain At the end of this lesson, you should be able to explain the various management theories (ABM_AOM11-Ia-b-2). following: ● DepEd Learning Competency the various types of management theories. ● Apply management theories in solving a business case. 1.2. Evolution of Management Theories 2 Unit 1: Nature and Concept of Management Let’s Connect Sketch it, Share it 10 minutes Instructions 1. Recall your experience of observing an organization. 2. Illustrate or sketch your observation of the manager and the working environment in the organization. 3. Be ready to share your sketch and its interpretation in class. Guide Questions 1. What is the personality of the manager? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 2. How did he or she respond to problems, conflicts, or complaints of customers? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 3. How did he or she treat his or her subordinates? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 1.2. Evolution of Management Theories 3 Unit 1: Nature and Concept of Management 4. What is your impression of the overall working environment in the organization? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ Discover Many experts have introduced different management theories that were aimed to address problems and concerns encountered in the workplace and make management effective. It is important to study the evolution of management theories in order for modern and aspiring managers to learn how to supervise people effectively and cope with different problems in the workplace. These will also enable them to understand why and how things happened and identify which management theories or practices are applicable at present. This unit shall discuss the following management theories: ● Classical Management Theory ● Behavioral Management Theory ● Quantitative Management Theory ● Modern Management Theory Fig. 1. Management theories over the years 1.2. Evolution of Management Theories 4 Unit 1: Nature and Concept of Management Which among the different management theories are applicable to specific business problems? Classical Management Theories The Classical Management Theory was introduced as a result of the industrial revolution when there was a significant increase in population and numerous advancements in technology. Due to population growth, organizations realized that they need to mass-produce their goods in order to supply the increasing demand of the market. This led to the advancement of technology in production where machines replaced manual labor and traditional systems and processes became obsolete. As production increased, so did the wealth and popularity of some capitalists. However, despite the favorable climate for business, the workers’ welfare and the systems and processes were neglected. The wages of the workers were low. Their working environment was not ideal. Efficient systems and processes were not in place. It is for these reasons that management theories were introduced. They focus on finding ways to manage work more efficiently through systematic work processes and division of labor to make an organization more productive. The welfare of the employees was also central to some of these theories. Scientific Management Theory The Scientific Management Theory emphasized the scientific study of work methods to make the workers more efficient. The development of this theory began in the 1880s and lasted up to the 1890s. There were five contributors to the Scientific Management Theory namely Frederick Winslow Taylor, Frank Gilbreths, Lilian Gilbreths, Henry Gantt, and Charles Bedaux. 1.2. Evolution of Management Theories 5 Unit 1: Nature and Concept of Management Fig. 2. Frederick Winslow Taylor Frederick Winslow Taylor (1856–1915) published the “Principles of Scientific Management” in 1909 which contains the following four principles: 1. Conduct a scientific study of the task to replace the rule-of-thumb method. 2. Conduct a scientific selection, training, and development of the workers instead of allowing them to be responsible for their own development. 3. Cultivate a culture of positive cooperation between workers and the management to ensure that they adhere to the scientifically devised methods. 4. Create an equal sharing of work between the management and workers so that the former can apply scientific methods of planning tasks and the latter can actually perform them. Following the publication of the Principles of Management, Taylor promoted the scientific management system which emphasized observation and analysis to improve work methods. Aside from the above contributions, Frederick Taylor was also the proponent of the financial rewards system where workers are given financial incentives for exceeding expected productivity. 1.2. Evolution of Management Theories 6 Unit 1: Nature and Concept of Management Frank Gilbreths (1868–1924) and Lilian Gilbreths (1878–1972) introduced the “motion study,” which they believe should always come first before examining a method. They also promoted the welfare of the workers by introducing the idea that they should have definite days of work, scheduled breaks, and lunch breaks, and protection from unsafe working conditions. Fig. 3. Lillian and Frank Gilbreths Henry Gantt (1861–1919) is known to have created the “Gantt Chart” which is visual scheduling of tasks to be done to complete a project or work. He is also attributed to the humane working conditions which may have a positive effect on the worker’s productivity. Lastly, Henry Gantt introduced the quota and rewards systems where a worker is given a quota, and if he or she exceeds the quota, he or she will receive a monetary reward. This is commonly being practiced in sales like in the real estate and automobile industries. For example, in the real estate industry, agents are normally given a quota per quarter to achieve. In some companies, agents are required to generate sales for three hundred million pesos per quarter. If the agent exceeds the quota, he or she will be given one hundred thousand pesos as an incentive. Charles Bedaux (1887–1944) introduced the rating system to measure the productivity of a worker. He also introduced the rest allowance for workers to prevent them from being overworked. 1.2. Evolution of Management Theories 7 Unit 1: Nature and Concept of Management Bureaucratic Management Theory The Bureaucratic Management Theory focused on an authoritative system wherein an organization follows a defined set of rules and standardized operations. This approach was developed by Max Weber in 1905 and was then deemed effective with organizations that operate on a large scale. Weber identified five characteristics linked to this theory, namely Task Specialization, Hierarchical Structure, Formal Selection, Rules and Requirements, and Impersonality. Fig. 4. Max Weber 1. Task Specialization talks about the significance of performing one’s own task in an organization. Each of the employees has a specific responsibility to fulfill, thus promoting order and focus on each department of the company. 2. Hierarchical Structure stresses that an organization must follow a system in which those with lower positions are subject to the order and power of those with higher positions. 3. Formal Selection discusses the importance of skills and credentials in choosing someone for the position. Moreover, the compensation given to an employee is highly dependent on their position in the company. 4. Rules and Requirements are enforced to ensure efficiency and uniformity when it comes to completing a task. With this, the goal set by the company is easily achieved as the employees are well-coordinated. 5. Impersonality creates a detached relationship among employees which promotes objective and rational decision making by the management. 1.2. Evolution of Management Theories 8 Unit 1: Nature and Concept of Management Administrative Management Theory The Administrative Management Theory is concerned with how the management effectively organizes and directs the employees to achieve a common purpose. In 1916, Henry Fayol proposed 14 principles that can be applied in managing and organizing the activities of the organization. 1. Division of Work - this principle states that with the specialization of the workforce, employees are more focused and productive with their tasks, thus making them skilled enough to increase their output. 2. Authority - this refers to the right of a higher-up to give orders to the employees; however, each order issued is accompanied by responsibility for the ensuing consequences. 3. Discipline - this refers to the obedience and proper conduct that must be displayed by the individuals in the organization to establish a good environment in the workplace. 4. Unity of Command - this principle states that an employee must only receive orders from one supervisor to prevent confusion and conflict with whose instructions to follow. 5. Unity of Direction - this seeks to ensure unity and coordination among individuals working on various tasks by following a common plan or objective. 6. Subordination of Individual Interests - a principle that emphasizes to put common interests first over personal interests. 7. Remuneration - states that all forms of compensation to employees must be fair and proper. 8. The Degree of Centralization - this refers to the balance on who should be making decisions in terms of company size. 9. Scalar Chain - this principle states that an organization must have a clear hierarchical structure that employees must be aware of. However, a hierarchy is sometimes disregarded. This concept is called “gangplank”. 10. Order - this principle is concerned with the cleanliness and tidiness in the workplace to ensure the safety and peace of mind of employees. 11. Equity - this emphasizes that all employees must be treated fairly and kindly. 1.2. Evolution of Management Theories 9 Unit 1: Nature and Concept of Management 12. Stability of Tenure of Personnel - this suggests that employee replacement must be limited and should instead give employees more time to familiarize their work and improve their skills. 13. Initiative - this principle suggests that superiors must encourage their subordinates to give new ideas and take initiative. 14. Esprit de Corps - this states that managers must boost employees’ morale and promote team spirit. Behavioral Management Theories Unlike the classical theories, the Behavioral Management Theory is more focused on the interests and needs of individuals working in an organization. This approach gives importance to the understanding of human and behavioral factors as it may strengthen the unity and teamwork of employees in achieving a common goal. Human Relations Theory The Human Relations Theory highlighted the idea that individuals are motivated to perform better when they feel that they belong to and are valued in the team. Moreover, money is not the sole motivator of the employees; the relationships formed with their colleagues are equally important. Between 1924 and 1933, Elton Mayo further developed this approach with Fritz Roethlisberger and William Dickinson by conducting a social experiment at Western Electric Company’s Hawthorne Plant in Chicago which led them to the result called the “Hawthorne Effect.” The Hawthorne Effect gave them the finding that workers collaborate with others and do better in their tasks when they are given special attention. Theory X and Y Theory X and Y, proposed by Douglas McGregor in the 1950s, assumed that there are two distinct types of workers in an organization. Theory X believes that most workers need to be controlled and reprimanded as most workers are lazy and do not exert effort in their assigned tasks. On the other hand, Theory Y is on the positive outlook on human behavior as it assumes that most workers do not need to be ordered around because some have the natural drive to do their tasks and enjoy contributing to the organization. 1.2. Evolution of Management Theories 10 Unit 1: Nature and Concept of Management Quantitative Theory Quantitative Theory was introduced out of the need to improve management decision-making during World War II by using sophisticated mathematical models and statistical tools and employing computers to manage information. Aside from its use in the military, this theory was also helpful in managing the production and delivery of the goods and services of an organization. Modern Management Theories Modern Management Theories took advantage of technology and incorporated it with classical theories. This approach also made use of statistical techniques to analyze, understand, and compare the relationship between the employees and the management. Systems Theory This theory developed by Ludwig von Bertalanffy promotes the idea that management is an interrelated component of an organization. Rather than viewing each department as a separate entity, this theory believes that all departments are parts of an open system that need to interact with each other. Just like our existence on Earth where we freely interact with other organisms and the environment, an open system in an organization works the same. This means that the managers and workers may freely interact with each other and external stakeholders such as the customers, the competitors, and other people who may have an interest in the company. Contingency Theory This theory was introduced by Fred Fiedler. It promotes the concept that managers must be able to adapt to the changing environments of their organizations, and that they must make better decisions depending on the given situation. 1.2. Evolution of Management Theories 11 Unit 1: Nature and Concept of Management Check Your Progress What management theory introduced the use of hierarchy in an organization? ______________________________________________________________________ ______________________________________________________________________ ______________________________________________________________________ Wrap-Up _____________________________________________________________________________________________ ● The evolution of the Management Theories started during the industrial revolution. There are four main categories of management theories. ○ Classical Management Theories ■ Scientific Management Theory - emphasized the scientific study of work methods in order to make the worker more efficient. ■ Bureaucratic Management Theory - focused on an authoritative system wherein an organization follows a defined set of rules and standards. ■ Administrative Management Theory - concerned with how the management effectively organizes and directs the employees to achieve a common purpose. ○ Behavioral Management Theories ■ Human Relations Theory - highlighted the idea that individuals are motivated to perform better when they feel that they belong and that they are valued in the team. ■ Theory X and Y - assumed that there are two distinct types of workers in an organization. One is the lazy type who needs to be controlled and reprimanded while the other is the one who does his work willingly and does not need to be controlled. ○ Quantitative Management Theory - promotes the use of sophisticated 1.2. Evolution of Management Theories 12 Unit 1: Nature and Concept of Management mathematical models and statistical tools in enhancing management skills. ○ Modern Management Theory - integrates technology with management techniques. It also promotes the open system where it emphasizes that there must be open communication and a relationship between the managers and the worker. ■ Systems Theory - promotes that management is an interrelated component of an organization. ■ Contingency Theory - asserts that the management must be adaptable. _____________________________________________________________________________________________ Try This! A. Short Essay. Read each question carefully, and then answer concisely. 1. What are the four major categories of management theories? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 2. What is Classical Management Theory? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 3. What is Behavioral Theory? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 1.2. Evolution of Management Theories 13 Unit 1: Nature and Concept of Management 4. What is Quantitative Theory? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 5. What is Contingency Theory? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 6. What are the different Classical Management Theories? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 7. What are the two Behavioral Management Theories? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 8. What are the two Contingency Theories? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 1.2. Evolution of Management Theories 14 Unit 1: Nature and Concept of Management 9. Who published the Principles of Scientific Management? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 10. What is the purpose of the GANTT Chart? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ B. True or False. Read each statement carefully. Write True if the statement is correct. Otherwise, write False. ________________ 1. The industrial revolution marked the beginning of the evolution of management theories. ________________ 2. The systems and processes used by the organizations before the industrial revolution were also used after. ________________ 3. The welfare of the workers was promoted in the classical management theory. ________________ 4. The bureaucratic management theory is focused on the authoritative system. ________________ 5. The behavioral management theory is more focused on the interest of the organization. 1.2. Evolution of Management Theories 15 Unit 1: Nature and Concept of Management Challenge Yourself Read and analyze the case and answer the questions briefly but concisely. KW Motors is a large manufacturing company located in Alabang. The company has consistently been recognized for the excellent quality of its cars, which may be attributed to its efficient manufacturing process. Its assembly line is well-planned, so each step in the process is handled by a worker with specialized skills. Workers are trained extensively for them to master their tasks. However, in the past few months, these workers have consistently been tardy and absent, often on purpose, due to dissatisfaction with KW Motors. They claim that the company does not provide them with a safe work environment, sufficient compensation and benefits, and a positive working relationship with the management. They say that they will not return to work unless their concerns are addressed. This problem has negatively affected the business of KW Motors. Due to the absences and tardiness of the workers, the company has fallen behind its production schedule. Dealers and customers have lodged complaints due to the delays in delivering purchased vehicles. You have been hired by KW Motors to help them resolve the problem. How will you do so? The questions below will serve as your guide. 1. Which theory does the management implement? Explain your answer. ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 2. What is the root cause of the company’s problem? ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ 1.2. Evolution of Management Theories 16 Unit 1: Nature and Concept of Management 3. Which management theory would you recommend to help the company address the workers’ concerns? Explain your answer. ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ Suggested Rubric for Grading The rubric below is a suggested one. Your teacher may modify the rubrics based on your needs. Consult your teacher for the final rubric. Performance Levels Criteria 1 2 3 Suggested Beginning Proficient Advanced Weight Proficiency Content Organization Conventions Proficiency Less than half of the answers show application of the concepts learned from the lesson. Half of the answers show application of the concepts learned from the lesson. More than half of the answers show application of the concepts learned from the lesson. ×3 Less than half of the answers are logically organized, and show cohesiveness of thoughts and ideas. Half of the answers are logically organized, and show cohesiveness of thoughts and ideas. More than half of the answers are logically organized, and show cohesiveness of thoughts and ideas. ×2 Less than half of the answers are grammatically correct, and free from errors in spelling, punctuation, capitalization, word selection, and use. Half of the answers are grammatically correct, and free from errors in spelling, punctuation, capitalization, word selection, and use. More than half of the answers are grammatically correct, and free from errors in spelling, punctuation, capitalization, word selection, and use. ×1 Total Possible Score 18 1.2. Evolution of Management Theories Score 17 Unit 1: Nature and Concept of Management Photo Credits Frederick Winslow Taylor by Beyond My Ken is licensed under Wikipedia via Wikimedia Commons Lilian Gilbreths by Smithsonian Institution is licensed under Commons:Licensing via Wikimedia Commons Frank Gilbreths by Verne Equinox is licensed under Wikipedia via Wikimedia Commons Max Weber by Unknown is licensed under Wikipedia via Wikimedia Commons Bibliography Angos, Kwok C.P. 2014. The Evolution of Management Theories: A Literature Review. Accessed on August 18, 2020, Retrieved at: https://www.researchgate.net/publication/307760441_The_Evolution_of_Management_Th eories_A_Literature_Review Follett, Mary P. Dynamic Administration: The Collected Papers of Mary Parker Follet. UK:Martino Fine Books, 2013. Mintzberg, Henry. Mintzberg on Management: Inside our Strange World of Organizations. New York: Free Press, 1989. Payos, Ranulfo P., et. al. Organization and Management. Sta. Mesa Heights, QC: Rex Bookstore, 2016. Wren, Daniel, et. al. The Evolution of Management Thought. Eighth Edition. Hoboken:Wiley, 2020. 1.2. Evolution of Management Theories 18