Corporate Ownership & Governance Summary 1. Transaction Cost Economics as a Theory of the Firm, Management and Governance – Ketokivi & Mahoney (2017) Transaction Cost Economics: the theory of how business transactions are structured in challenging decision environments. - Mainly concerned with complex, recurring and uncertain transactions which involve commitments that are difficult to reverse without economic loss. It is a firm and management theory because it explains the internal organisations of firms. It is a governance theory because it applies to any situation where a contractual arrangement is used to organize activities involving stakeholders. TCE can be described as a constructive stakeholder theory with the primary objective to ensure efficient transaction and avoidance of waste TCE Heterogeneity: diversity of transactions and organisations Discriminating Alignment: determining the organisational response which offers the best feasible and low-cost solution to govern a given transaction Cost of Transaction For a simple transaction: 1. The price system works to the buyer’s advantage (you know how much an item costs or can cheaply find out) 2. The system of institutions works to the buyer’s advantage (you’re assured about the item’s quality) - In complex settings, there are transactions costs (e.g. information costs, disputes, renegotiation, etc.) Vertical Integration: changes in financial ownership in the value chain - Either purchasing assets from suppliers (backward) or from consumers (forward) Vertical integration can cause efficiency benefits for stakeholders Labelling VI as anti-competitive may lower product innovation Horizontal Integration: buying the assets of a similar company such as a competitor TCE Characteristics TCE is based on characteristics of a contractual exchange relationship between two exchange parties (principle unit of analysis = individual transaction) Dimensions: - Frequency: the volume of transactions between two exchange parties Uncertainty: the contracting parties’ ability to predict environmental changes and one another’s behaviour under unforeseen circumstances Specificity: specialized investments made by one (or both) parties to enable the exchange o Site specificity: e.g. electric plant o Physical asset specificity: e.g. specialized tools o Human asset specificity: e.g. firm-specific knowledge o Specificity gives rise to unilateral or bilateral dependency (although usually bilateral) o Transaction-specific know-how on the supplier side results in high switching costs for the buyer Holdup Problems: occur when one firm takes advantage of another firm in case of commitment to specificity (opportunistic behaviour) - However, this behaviour has an adverse effect on transaction efficiency Solution: exchanging credible commitment through farsighted contracting Simple transactions have low frequency, low uncertainty, and low specificity → can be efficiently handled through market transactions TCE and Financing & Legislature - Low specificity assts are more effectively financed by debt because they are redeployable and the lender will be covered in case of default High specificity assets are more effectively financed by equity where the financier does not receive a collateral-backed fixed interest Equity-financed firms rely on the board of directors and are organized based on discretion while debt-financed firms are organized on formalization Legislature: representatives of different constituencies have considerable incentives to exchange support so as to provide benefits to their supporters ➔ there’s effectively a market where votes are bought and sold at a price. However, enforceability of bargains becomes problematic, and the market form of exchange becomes inefficient Embeddedness Transactions Many exchange relationships and governance decisions are inseparable from one another (and history matters) Embeddedness Argument: different firms face heterogeneous embeddedness constraints; identical transactions may well be governed in different ways in different exchange relationships - TCE focuses on the characteristics of the individual transaction: TCE predicts and identical governance structure for identical transactions Obligations inherent in personal relationship work effectively as safeguards in securing economic exchange TCE and Stakeholder Management - All organizations involve several stakeholder groups with only partially overlapping objectives and interests Business can be understood as a set of relationships among groups (how they interact and create value) which have a stake in the activities that make up the business According to TCE, firms consist of heterogeneous stakeholder groups and aims to increase shareholder (and firm) value at a rate that is acceptable to the investor TCE embraces firm value as the main objective: efficient governance decisions are ultimately aimed at increasing firm value, and consequently, shareholder wealth The shareholder is a residual claimant who enjoys no contractual safeguards ➔ they get their only bite at the apple of the distribution of the residual: they receive whatever is left over once all the contractual obligations to other stakeholders have been met 1.2 Organizational Boundaries and Theories of Organization – Santos & Eisenhardt (2005) There are 4 fundamental conceptions of organizational boundaries: 1. Efficiency (cost ➔ locus of transactions) 2. Power (autonomy ➔ sphere of influence) 3. Competence (growth ➔ resource portfolio) 4. Identity (coherence ➔ mind-set) Make predictions for horizontal boundaries (defined by the scope of products / markets) and vertical boundaries (defined by the scope of activities undertaken in the industry value chain) but also provides a unique view of boundaries Boundaries of Efficiency - Focuses on minimizing governance costs and asks whether a transaction should be governed by a market or organization Central argument: boundaries should be set at the point that minimizes the cost of governing activities Boundary management is best understood as an accumulation of discrete decisions based on the criterion of governance cost minimization Vertical boundaries of efficiency: every stage of production should undergo assessment of the make-or-buy choice to minimize governance costs Horizontal boundaries of efficiency: potential economies of scope should determine horizontal boundaries, economies of scope can be more efficiently gained through market exchange when governance costs created by are low ➔ depend upon governance costs Governance Cost Sources 1. Transaction Costs: Hierarchical governance has advantages over market governance when the transaction is: costly to define, monitor and enforce a. Also asset specificity & small numbers bargaining increase hold-up potential 2. Measurement Difficulties: caused by information problems a. Occur when it is costly to assign the correct value to product attributes in market exchange → leads to adverse selection and moral hazard b. Brining transactions within the organization can reduce information problem costs 3. Knowledge differences: idiosyncratic knowledge may be sufficient to create coordination costs in market exchanges, even when partners behave honestly a. These costs can be reduced within organizations through authority relations Transaction Attributes: - - High asset specificity → hierarchical governance High environmental uncertainty → Hierarchical governance High behavioral uncertainty → Hierarchical governance Technological uncertainty → Market governance (Higher behavioral uncertainty favors vertical integration to avoid transaction costs, while higher technological uncertainty favors outsourcing to mitigate obsolescence and preserve flexibility) Interdependence among transactions → Hierarchical governance Limitations: unclear causality relationship between asset specificity and hierarchy & production costs may be more crucial in boundary choices than governance costs Boundaries of Power - - Focuses on how organizational members control the broader set of exchange relations in which their organization is directly or indirectly involved, the power conception asks what the appropriate sphere of organizational influence is Central argument: organizational boundaries should be set at the point that maximizes strategic control over crucial external forces Boundary management is best understood as advantageous management of external strategic relationships Vertical boundaries of power: organizations expand their participation in the industry value chain by internalizing sources of environmental uncertainty. Organizations may integrate to reduce dependence on single exchange partners. Horizontal boundaries of power: organizations expand their scope of product/market domains when members want to buffer their core position through greater size and reach, and/or when members want to reduce dependence on single markets Dynamic Environments - Products often have high knowledge content which means: 1) low variable cost, 2) high switching costs and 3) network effects These characteristics cause tipping points with other markets which puts a premium on taking control of a market before a competitor Sphere of Influence - Ownership Mechanisms: expand vertical and horizontal boundaries Non-ownership Mechanisms: board appointments, alliances, lobbying activities and friendship ties with competitors Extend the organization’s sphere of influence without extending its legal boundaries Combining both mechanisms is particularly important in dynamic environments requiring flexibility Limitation: lack of symmetric empiric evidence as it does not address when organizations should decrease their influence on other organizations or increase their dependence Boundaries of Competence - - Focuses on how organizational members gather, exploit, and renew firm-specific, resource-based advantages, the competence conception asks what resources the organization should possess Central argument: organizational boundaries should be set at the point that maximizes the value of the firm’s resource portfolio Boundary management is best understood as process of aligning resource configurations with market opportunities Vertical boundaries of competence: internalizing activities that leverage current resource configurations, and outsourcing those that are based on very different resources Horizontal boundaries of competence: expanding to nearby product/market domains that are both financially attractive and leverage the current resource configuration Environment - Less dynamic environment: organizations become configurations of deeply entwined resources Moderately dynamic environment: resources are more loosely coupled (knowledge and dynamic capabilities (routines) become crucial) High-velocity environment: dynamic capabilities (simple rules) allow organizations to improvise with loosely coupled resources in shifting environments Limitation: little clarity on competing tensions such as path-breaking vs path-dependent boundary trajectories and dynamic capabilities as simple rules vs routines Boundaries of Identity - - Focuses on how organizational members define the organization holistically, the identity conception asks who the organization is. Organizations are conceptualized as social contexts for sensemaking Central argument: organizational boundaries should be set to achieve coherence between the identity of the organization and its activities Boundary management is best understood as a process of resolving inconsistencies between identity and organizational activities and markets Vertical & horizontal boundaries: By shaping how members perceive what is appropriate for the organization, identity guides decisions regarding the value-chain activities to incorporate or product/market domains to enter Managerial Cognition: focuses on the cognitive frames used by managers to shape their activities and interpretations of the world Organizational Identity: discusses the origins and role of the shared values and norms that constitute its central and distinctive character - Identity can be a source of competitive strength by distinguishing the organization from potential competitors. It allows these organizations to differentiate their offering. Identity can be a competitive weakness when for example, managers ignore information that threatens the organization’s self-concept Identity is particularly valuable for boundary decisions in environments characterized by ambiguity (e.g., nascent markets), where other guides for behavior are unavailable Limitation: modest understanding of the interplay among individuals, community and organizational identities 1.3 Lecture Notes Corporations/Firms: entities that own assets that are a legal person by themselves, separate from the owners of the entities - Disclosure obligation because there are external shareholders that are uninvolved in the firm - A corporation is a legal construction: corporations cannot exist without the law enabling us to create them - Not all corporations are PLCs (publicly listed companies): there exist quite a few other types of incorporated firms (cooperatives, LLPs, foundations) 5 Legal Characteristics of Firms 1. Investor ownership - Providers of financial capital to the firm own the firm in an investor ownership Not all firms are owned by equity investors (NPOs, partnerships, state-owned enterprises, cooperatives, etc.) External financing (different types of investments): 1. Equity: you have a stake, so you are an owner ➔ investor makes money by dividend payments and/or by selling your shares when value has increased ➔ doesn’t have a guaranteed return on investment (but typically has governance rights) 2. Debt: you lend money to a firm ➔ investor makes money by interest payments and repay of the principal 2. Freely tradable shares PLCs must have freely tradable shares: you should be able to exchange your shares with someone else without restrictions - Benefit: because of tradability, the owners can diversify their portfolio and hence lower their risk through trading shares - Shares in a closely-held firm aren’t tradeable (e.g. family firms typically want to retain the shares within the family) - Drawback: the firm has growth constraints because it cannot issue shares to new investors, and you typically cannot get the fair price (e.g. when there’s conflict) as you don’t have a big pool of investors to sell your shares to 3. Limited liability - - Shareholders are not personally liable for debts of the company (when it goes bankrupt) beyond the investment they made for the shares Key characteristic as investors would refuse to be liable without having influence on the company (this would also make shares less transferable) Limited liability is a feature of corporate law to protect owners who aren’t involved in the firm (they’re external to the firm and thus don’t have info / knowledge of the firm) Defensive asset partitioning: you partition your assets as an owner to defense yourself against the claims 4. Legal personality - - Legal personality is the mirror image of limited liability: it is about protecting the firm against claims or creditors of the owners If owners were allowed to withdraw their assets whenever they want, it would jeopardize the going concern value of the firm Liquidation protection: you protect the firm that needs assets to function against the owners liquidating the firm and bringing it down to the liquidation value of the assets Affirmative asset partitioning: You partition your assets to a firm that are different from the assets of the owners 5. Delegated board / management - Owners in a listed firm are typically unable to be actively involved in running the firm When you incorporate as an entity of which the shares are freely tradeable ➔ automatically, most decisions are taken by the board Why do firms exist? The Theory of the Firm - There are costs to using the market mechanism (supply & demand) for exchange Transaction costs: costs of using the market, the exchange value It’s sometimes cheaper to organize exchange within the firm under authority and direction of managers of the firm instead of operating in the market However, there are also governance costs (such as monitoring costs) of organizing exchange under authority within the firm (hierarchical relations) The challenge is to maximize transactional efficiency or minimize the sum of transaction and governance costs Transaction cost theory - Unit of analysis: different types of transactions that create different types of costs & on the other hand governance structures Discriminative alignment thesis: transactions, which differ in their attributes, are aligned with governance structures, which differ in their costs and competencies, in a discriminating (mainly, transaction-cost-economizing) way Moderation effect: the cause is something that produces an outcome but managers (who want to make lives better for everyone and for themselves) need to know whether the treatments work The moderator increases or decreases the influence of the effect Treatment selection relationship: a certain cause (e.g. headache) will lead to an intermediate action (e.g. taking an Aspirin) to mediate the effect (of the headache) In such a case the treatment group self-selects into the treatment (e.g. you only take an aspirin when you have to) A multi-theoretical and comparative approach - It’s unlikely that there will be a single theory that explains everything Different theories look at different things (have a different unit of analysis), highlight different properties (variables) and therefore produce different explanations A multi-theoretical comparative approach is often useful for practical reasons (compare what different theories look at) - In causal inference: examine the counterfactual case (e.g. treatment vs control group) - In solution choice: choose the best performing option from all conceivable and feasible alternatives Alternative theories of firm boundaries 1. Efficiency perspective: TCT, legal view ➔ we measure the outcome as efficiency, maximizing efficiency and minimizing the sum of transaction and governance costs 2. Power perspective: resource dependence theory, industrial organization ➔ if your firm is very much dependent on certain resources, you need to organize yourself in such a way to have a better chance of acquiring those resources 3. Competence perspective: RBV ➔ sees firms in terms of different core competences they have. 4. Identity perspective: organizational identity, sense making, purpose ➔ what kind of shared purpose do parties have that enables them to create value over and above of what they could produce individually These theories give a different perspective on what the firm boundaries could be ➔ how theories point to different synergies, or lack of synergies, that allow you to have differences between a single corporate entity 2.1 Ownership of the Firm – Hansmann (1988) The structure of ownership - Owners: those persons who share two formal rights (control rights such as selecting the board of directors): the right to control the firm and the right to appropriate the firm’s residual earnings Separation of ownership and control: It is often efficient to assign formal right of control to persons who are not able to exercise that right very effectively. - Control can be thought of as authority over precisely those aspects of firm policy that, because of high transaction costs or bounded rationality, cannot be specified ex ante in a contract Patrons: Persons/firms who transact with a firm (as purchasers, suppliers etc.) - Most firms are owned by persons who are also patrons ➔ e.g. the corporation is owned by persons who lend capital to the firm Transaction Characteristics - Business corporations are owned by some or all the persons who lend capital to the firm The firm’s net earnings are distributed pro rata among the lender-members according to the amount they have lent. Non-members receive a fixed market interest rate (they have no share in profits or participation in control). Ownership commonly is assigned to persons who have some other transactional relationship with the firm ➔ the ownership relation can be used to mitigate some of the costs that would otherwise attend these transactional relationships if they were managed through simple market contracting Efficiency will be best served if ownership is assigned to minimizing the sum of: • Costs of market contracting for those patrons who aren’t owners • Costs of ownership for the class of patrons who are assigned ownership The costs of market contracting • Market power: a reason for assigning ownership to a class of patrons is that the firm has a degree of market power vis-à-vis those patrons. o If the patrons own the firm, they can avoid the efficiency losses (which result from setting prices above marginal cost) and the larger private costs that such prices would impose on the patrons • Ex post market power (lock-in): problems of price or quality exploitation can arise after a person begins patronizing a firm. o Once a transactional relationship has been entered into, the patron becomes locked in to a degree, losing the option of costless exit ➔ ownership of the firm by the patron reduces the incentives for opportunistic behavior • Asymmetric information: contracting can also be costly when a firm has significantly better info than its patrons ➔ ownership by the patrons reduces the incentive for the firm to exploit such an information advantage When the firm owns its patrons, costs of market contracting can be avoided. - However, ownership of the patrons by the firm may also be impractical even where the patrons are firms as it may lead to loss of incentives Costs of ownership 1. Monitoring costs: if a class of patrons is to exercise effective control over the management of a firm, they must incur the costs of: • • • Becoming informed about the operations of the firm Communicating among themselves for the purpose of exchanging info and making decisions Bringing their decisions to bear on the firm’s management Managerial Opportunism: Managers are free to engage in self-serving transactions and exhibit slack performance to the extent that the firm owners fail to exercise control over them (but the costs of opportunism are sometimes lower than those of effective monitoring) Monitoring costs denote the sum of: • The costs actually incurred by the owners in monitoring management • The costs of managerial opportunism that result from the failure to monitor perfectly If all else is equal, the patrons who are the lowest-cost monitors are the most efficient owners but often in reality, some patrons facing high monitoring costs also face high costs of market contracting 2. Collective decision-making costs: when ownership of a firm is shared among a class of patrons, a method for collective decision-making must be devised - Such collective choice mechanisms often involve substantial costs compared to market contracting and are crucial in determining the efficiency of alternative assignments of ownership - When patrons have identical interests, the costs of collective-decision making are small When patrons have divergent interests the influence of such costs is much higher - A majority voting mechanism can be inefficient and inferior (the disfavored group may be worse off than through market contracting) - The process itself can have high costs (e.g. formation or break-up of coalitions) - The costs may be low if there is some simple and salient criterion for balancing patrons’ interests, even if they diverge 3. Risk-bearing costs: one class of a firm’s patrons may be in a much better position than others to bear the risk of the enterprise - Market contracting with a given class of patrons itself sometimes creates a substantial degree of risk that can be avoided by assigning ownership to those patrons - Collective decision-making also reduces the risk on a single patron - Monitoring costs & collective decision-making costs are associated with the first element of ownership: the exercise of control Risk-bearing costs are associated with the second element of ownership: the receipt of compensation in the form of residual earnings Investor-owned firms Costs of market contracting - Lenders of capital become owners of firms because of problems of asymmetric information (owners could behave opportunistically) and lock-in (managerial opportunism is reduced by having the lenders themselves own the firm) - An extensive contract would be required, which is virtually impossible Costs of Ownership - An advantage of investor ownership is diversification and the fact that owners share a single, well-defined objective (to maximize return on investment) - Disadvantage: investors frequently are in a poor position to engage in meaningful supervision of the firm’s management - Much of the protection that the investors in a widely held investor-owned firm have from opportunistic behavior on the part of the firm derives simply from the absence of a class of owners with interests contrary to theirs ➔ this may be important protection and worth the costs of some managerial slack Retailers of Consumer Goods - - - Customer-owned firms are commonly exemplified by retail stores organized as consumer cooperatives, but they have an almost negligible share of the market for nearly all retail items The costs of customer ownership for many consumer goods / services is high: the customers of any given retail firm are so numerous, transitory, and dispersed that organizing them effectively would be excessively difficult Besides, the costs of market contracting are low: markets are competitive and asymmetric information is not a serious problem The single retail market in which consumer cooperatives have established a significant market share is the market for books, with the principal incentive of market power Wholesale and supply firms Costs of market contracting • Market power appears to provide the principal incentive for customer ownership due to economies of scale, price exploitation and use of a common brand name • However, brand names can create lock-in because retailers can incur costs in the case of change in brand name affiliation (due to loss of local goodwill) Costs of ownership • The store can oversee the affairs of the wholesaler without incurring substantial costs beyond those it would incur under market contracting • Risk-bearing and liquidity constraints aren’t an important obstacle to customer ownership since interests are homogeneous Farm supplies Costs of contracting • market power provides an important incentive for customer ownership because there’s little room for competition among local distributors • Asymmetric information is an important factor in the development of some types of farm supply cooperatives Costs of ownership • Are highly favorable to farmer-owned supply cooperatives: each of the commodities in which they have a significant market share regularly constitutes a substantial fraction of a farmer’s budget • There is high homogeneity of interests due to homogeneity of commodities Other relevant costs - Liquidity & risk-bearing: if the required capital investment is a large fraction of the patrons’ wealth, the resulting poor diversification will lead to costly risk-bearing. - Conflict of interest: when the owners of a cooperative also have a substantial capital investment in the firm, heterogeneity of interest arises Worker-owned firms Cost of contracting Asymmetric info could also provide an incentive for worker ownership: the principal problem isn’t that the individual patron cannot police the firm’s behavior, but rather the reverse - - Employees perform complex and highly skilled work so effective monitoring may be difficult ➔ incentive to integrate vertically to eliminate conflicts of interest between the firm and its workers ➔ workers have stronger incentives for productivity Costs of contracting stem from lock-in as there are substantial costs related to labor contracting for specialized workers Costs of Ownership - Workers are in a good position to monitor the management of the firm, compared with other classes of patrons - Costs of risk-bearing are often unfavorable to worker ownership ➔ especially for firms with substantial amounts of firm-specific capital, as worker-owners in such firms will face high costs of capital if they don’t provide a significant fraction of this capital themselves - Investing heavily in the firm for which they work, will cause workers’ human capital and their savings to be very poorly diversified ➔ major problem of worker ownership - Firms are characterized by great job and interest homogeneity (hence equal pay rule and reduction of conflict of interests) Utilities - Cooperative ownership allows customers to avoid costs of monopoly and the costs of rate regulation However, the industry has high capital intensity: assets are highly firm-specific but due to monopoly power and stable demand, debt-financing is easily available Costs of ownership are much less favorable in urban than in rural markets ➔ the higher transiency of urban customers increases the transaction costs of establishing ownership Also, the interests rural customers are more homogenous than urban customers Insurance Cost of contracting - Mutual insurance companies: firms owned by their policyholders - Costs of contracting stem from asymmetric information and opportunism Insurance: costs of ownership - Cost of ownership stems from insecurity and risk (e.g. inflation rates or mortality rate accuracy) - The mutual form permits pooling without creating the costs associated with long-term market contracts Firms without owners: nonprofit enterprise Nonprofits have no class of individuals to whom ownership can be assigned without severe inefficiencies. Nonprofit firms emerge when: 1. There’s an extreme problem of asymmetric information between the firm and some class of its patrons (usually a significant group of the firm’s customers) ➔ assigning ownership to anyone other than that class of patrons would create the incentive and the opportunity for the patrons to be severely exploited 2. Those same patrons are so situated that the costs to them of exercising effective control over the firm are unacceptably large relative to the value of their transactions with the firm 2.2 Are you still the best owner of your assets? – Dobbs, Huyett & Koller (2010) Best owners: firms whose distinctive characteristics enable them to create more value in a given business than other potential owners could • If a board and management team cannot add more value to a business than other potential owners, then it may be in the best interest of shareholders to sell the business (or to not buy it in the first place) How can better owners add value? - - - - - 1. Valuable linkages with other businesses A good owner can offer unique links with other businesses that they already own These links can occur across the value chain (e.g. R&D, manufacturing, distribution…) However, the links do not have to be unique in order for another company to be a better owner Ultimately, the best owner depends on the theoretical potential and the effectiveness of a post-acquisition merger 2. Distinctive Skills Better owners may have distinctive and replicable functional or managerial skills o The skillset must be a driver of success in the industry Example: manufacturing skills are not useful for a consumer-packaged goods business while superior marketing skills may result in a competitive advantage 3. Better Governance Owners can add value through better governance, without needing to have a hands-on role in day-to-day operations Better governance refers to the way a company’s owners interact with the management team to create the greatest possible long-term value Private equity firms can often be effective owners because they: have a strong performance culture, replace managers quickly when needed, encourage abandonment of sacred cows, invest more capital, and focus on the long-term view 4. Better Insight or Foresight Owners with market/industry insights can be better owners of businesses that don’t even exist yet, if they can use those insights to innovate and expand existing businesses or to develop new ones 5. Distinctive Access to Talent, Capital, or Relationships Applies primarily to companies in emerging markets, where running a business is complicated by inherently smaller pools of managerial talent, underdeveloped capital markets, and high levels of government involvement in business as customers, suppliers, and regulators The best-owner life cycle - Best ownership isn’t permanent or static but can change over the life cycle of a business The needs of a business change as it matures and the industry changes - The firm’s founders are its first best owners ➔ their entrepreneurial drive, passion and commitment are necessary to get the firm off the ground As it grows and requires larger investments, a better owner may be a venture capital firm that specializes in helping new firms grow by providing capital, improving governance, and enlisting professional managers to handle the complexities and risks Eventually, it may need to take the public company, selling shares to a range of investors to finance further growth - - - As it grows, it might find that it can no longer compete with larger corporations hence it may sell itself to a larger firm with a stronger competitive position As the division’s market matures, the larger firm may decide to focus on faster-growing businesses ➔ sell division to private-equity firm Managerial implications - The best-owner life cycle means that executives must continually seek out new acquisitions while at the same time divesting other businesses For acquisitions, applying the best-owner principle often leads acquirers toward targets very different from those that traditional target-screening approaches might uncover - During negotiations: Instead of asking how much they can pay, they should be asking what’s the least they need to pay to win the deal and create the most value For divestitures, including both sales and spin-offs, the best-owner principle allows managers to examine how the needs of the businesses they own may have evolved in different directions - Executives may worry that divestitures are seen as an admission of corporate failure or as a consequence of a firm’s relatively small size but stock markets react positively 2.3 Ownership Competence – Foss, Klein, Lien, Zellweger, Zenger (2019) Ownership: a bundle of rights, the most important being possession, exclusion and control - - - Agency Theory: associates ownership primarily with rights to derive residual income from an asset and makes predictions about the effectiveness of remedies o More concentrated ownership leads to less agency problems and higher levels of value creation Incomplete Contracting Theory: emphasizes the residual rights of control tied to ownership meaning the right to make decisions over assets in situations not addressed by contract o Ownership provides incentives to optimally invest in resources and so rights should be given to the party whose investments will matter most for value creation Property Rights Economics: focuses on the multidimensional nature of ownership and highlights the distinction between rights to exercise choices over goods and services (use rights), the rights to derive income from these choices (value appropriation rights), and the right to transfer these rights (transfer rights) The common idea is that by allocating ownership “correctly”—in accord with the respective theoretical predictions—and thereby getting the incentives right, value creation will be maximized Assumptions of Ownership Competence - Owners seek to create value under uncertainty, complexity and with unknown resources, strategies and outcomes Strategic factor markets for judgment are “closed,” as the costs of articulating judgment in such a way that it can be objectively assessed by the market are prohibitive - The only sure path to test one's judgment and capture the value that is eventually created is for the actor to assume ownership of the resources. Competence Perspective of Ownership - - Classic property rights theory maintains that whenever an individual owns a resource, he retains (a) the right to use the resource, (b) the right to appropriate the returns from using the resource, and (c) the right to transfer these rights In terms of ownership, these can be transformed into the matching, governance and timing competencies The three competencies are separate and individual, and it is not necessary for an owner to have all three. They can hire a person with the competencies they lack. However, all the competencies are learnable – owners can learn all three through experience or they can improve their current competencies For matching, governance, and timing competence to create value there must be some inefficiency in markets for assets/resources, including management talent. If these factor markets are perfectly efficient then ownership competence cannot add value Matching Competence - - - Refers to an individual's capacity to foresee, judge, or theorize about valuable resource combinations that achieve some “specific and intended purpose” or solve a unique problem Requires a superior understanding of the value of the resources currently possessed, an understanding of the value of resources others possess, and a capacity to imagine the value created through alternative configurations Owners with better matching skills see value in available resources that can be productively rearranged or recombined with the existing resource base of the owner Governance Competence - Refers to an individual's capacity to compose an envisioned resource composition through effective governance and organization design - - If the owner chooses to delegate the management task, it may generate agency costs, however, the superior managerial skill may more than outweigh these costs. Manager selection is conducted under information asymmetries about the individual’s skills and with clear market frictions in attempting to secure the optimal match By having the owner act as manager there is no information asymmetry and there are reduced agency costs but the owner may not have the necessary skills to reconfigure resources Owners with governance competence will assemble incentives, controls, and delegation arrangements into value generating patterns. They will appropriately deploy behavioural and outcome-based incentive systems and will be cognizant of motivation crowding out Timing Competence - - Refers to the skill of owners to time their investment in projects in ways that maximize value creation. Timing skills thus include the skill to optimize “market timing” or the value generated by expanding the valuation multiple between the time of acquisition or sale Owners with timing competence also have capacity to schedule their investments to optimize strategic flexibility. Staged investments not only limit risk, but provide strategic flexibility enabling firms to balance the virtues of both commitment and flexibility in the allocation of resources Also involves the capacity to judge whether one is still the best owner of a business It is important for an owner to have all three competencies and it may be harmful for the business if the owner continues running the business while lacking a key competency. - However, hiring an external manager increases agency costs and can harm the owner’s skill development Solution: allocate ownership rights to a controlling party with a strong interest in the success of the venture and with high levels of owner competence Environmental Effects - Different competencies are important throughout the life cycle of a business o The timing competency is more important when the firm matures Environmental Uncertainty: - Ownership competence is particularly valuable in uncertain environments, as firms scramble to adapt to unanticipated changes. Matching competence is uniquely important under uncertainty because the optimal owner–resource matches are difficult to discern ex ante Governance competence is important because uncertainty complicates the process of monitoring others' decisions, and thus increases the marginal value of governance Timing competence is important because under uncertainty there is often no way to resolve such uncertainty except by waiting for the outcome 2.4 Lecture Notes: Ownership of the Firm Capitalism: an economic and political system in which a country's trade and industry are controlled by private owners for profit, rather than by the state - Capitalism, in the same way as markets, is built and does not simply exist - Necessary conditions for capitalism to work: free markets where you can exchange your products freely (however, typically these markets are highly regulated) Foundations of capitalism: Private ownership (of any type of asset): economically very important institution. - Property rights: regulate relationships between people in respect to certain (in)tangible assets o Important developments: o Roman law acknowledged and implemented ownership rights o 17th century, mostly in Western-Europe (UK and NL): protection against the state is now included (wasn’t in Roman law) 1. Private ownership of the means of production (land, labor, capital, knowledge): a. A private rather than state-controlled enterprise system b. The private ownership of firms (as the means of production) 2. The ownership of firms by the financiers of the firm: a. Especially by equity financiers b. Ownership in the hand of the providers of financial equity to the firm What is ownership? Ownership is typically seen as a bundle of rights 1. Residual rights of control: the right to use an asset in any way that is not: a. Mandated or forbidden by law b. Sold away contractually to another party - Economically important function: when you own an asset, you have the rights of returns from that asset resulting in motivation/incentives - If there are no incentives to maintain something well, it will lead to negative outcomes, hence without ownership there is no incentive to maintain things right - Ownership reduces complexity: if anyone would just trade with one another without firms, it would become very complicated o Instead of everyone trading with another, it would be better to have an appropriately incentivized owner to bring transactions together who is rewarded with the residual 2. Residual return rights: right to the returns to an asset after: a. Having paid all contractual obligations b. Having paid all other obligations under the law (e.g. tax obligations) c. This includes negative returns: the obligation to absorb risk 3. Alienation rights: the right to sell (or buy) ownership rights over an asset a. Not all ownership rights are freely tradable b. Ensure that ownership ultimately ends up in the hands that value it most c. Alienation rights are often a way to realize the returns from ownership The tragedy of the commons - - When everyone owns it something, then nobody owns it Tragedy of the Commons: in a world without ownership, everyone can do as they please ➔ there’s no incentive to maintain something well if you don’t own it It might be economically efficient to have ownership rights assigned and let these ownership rights be tradeable such that they end up in the hands of those who value it the most With ownership and free trade, the allocation will be pareto-efficient The tragedy of the anti-commons - Tragedy of the Anti-commons: If there’s no ownership, nobody has the incentive to maintain it well o o There can be too much ownership: when ownership is sliced up too thinly over different parties Too much ownership can frustrate innovation (e.g. if all owners need to give rights for other to use their patents in the pharmaceutical industry) Negatives of Ownership • • Ownership creates monopolies: in a monopoly you don’t have the incentive to maintain the assets because you appropriate rents from another party Winner-takes-all: Ownership can lead to inequalities and distributional concerns o Ownership is increasingly concentrated which undermines economic development and profitability o It squeezes out others and destroy value and the market (in a monopoly there’s no market anymore) o It might be a good idea to sometimes reshuffle the ownership rights to create the right incentives again Ownership of the firm Ownership of the firm isn’t uniform ➔ differs across firms, there are many forms of ownership - Dual-class share structure: two or more classes of shares with different voting rights. – o Typically insiders are given access to a class of shares that provide greater control and voting rights, while the general public is offered a class of shares with little or no voting rights - Nonprofits do not have owners – having owners may minimize their social good - For companies that are service-focused their capital is tied to humans (many service companies such as insurance are organized in consumer cooperatives) - Supplier Cooperatives: often set up because they need to combine forces in order to have market power against the demand side The professional partnership - - Upper-round promotion system: you work your way into ownership (e.g. in consultancy firms, you either become a partner or leave the firm) Decision-making: major difficulty due to all partners having influence and different interests and investment horizons Financial capital is not difficult to raise, however, human capital is complicated as it requires many years of work experience o Highly educated and trained workforce with high levels of knowledge and experience o Human capital is what creates the product (through co-creation with clients and the firm) o Employees are highly mobile between firms (hence important to maintain them within the firm) Reputational capital: key competitive advantage of partnerships – reputations are difficult to build and imitate o The Matthew effect of reputation: attracting & retaining customers and human capital as well as charging higher fees for services Reasons to move from partnership to IPO - Consolidation in the industry – when competitors are merging, an IPO can be used to increased competitive position - Diversification - partnerships are not able to use capital from deposits whereas public firms can - Access to equity markets – through an IPO, firms can raise financial capital to finance growth - Capital structure: the partnership didn’t have a stable capital as each partner could withdraw their assets at will Optimal Ownership - Ownership aims to minimize the sum of transaction and governance costs o By having one person transact with all other parties, this person becomes the owner and risk bearer Ownership is optimally assigned so that the party economically involved in the firm that minimizes the sum of: 1. Contracting costs for the non-owners (i.e. transaction costs in market exchange) 2. Ownership costs for the owners (i.e. a particular type of governance costs borne by the owners) Compare TCT: minimize the sum of transaction and governance costs (find the sweet spot) Contracting and Ownership Costs - Differences between contracting costs & costs of ownership: Contracting Costs Costs of Ownership Power Inequalities: Risk Bearing: - Quasi monopolies - Can you absorb changes in residual - Lock-in earnings? Contractual Incompleteness: Coordination and Decision-making Costs: - Complex transactions - Owners bring everything together - Long term transactions - Decision-making with multiple owners Asymmetric Information: Agency Costs: - Ex Ante: adverse selection - Costs of delegating decision-making - Ex Post: moral hazard to others Contracting Costs: (mostly borne by stakeholders) If you want to make a transaction with a monopolist, or you’re locked in, there are always power inequalities. The owner benefits from contracting costs (although not always) Cost of Ownership: (mostly borne by owners) If you are an owner, you have agency costs due to monitoring Benefits of Ownership Different owners bring different assets, preferences and capabilities to the table (e.g. management expertise, monitoring capabilities, different forms of capital, investment horizon, risk preferences, and investment motives) - It’s not clear what the best form of ownership is ➔ depends on cost and benefits of ownership The best owner of a firm will likely change throughout the firm’s life cycle 3.1 The Fundamental Agency Problem and Its Mitigation – Dalton, Certo (2007) Agency Theory: when the interests of owners and managers diverge, there is potential for mischief: the managers can extract higher rents than would otherwise be accorded to them by the owners Mitigating/Minimizing the Agency Problem: 1. Independence: boards of directors can monitor managers and assure their interests don’t diverge substantially from those of owners 2. Equity: managers with equity in the firm are more likely to embrace the interests of other equity holders and to direct the firm in their joint interests 3. Market for corporate control: corporate markets may operate to discipline managers who inappropriately leverage their agency advantage. In such cases, selfserving executives may subject the firm to acquisition by other firms While these are approaches are rational in principle, the efficacy in practice remains debatable Independence of boards of directors Boards of directors cannot be effective monitors of management due to self-interest. This issue of board independence focuses on: 1. The composition of the board: specifically, the extent to which the board is comprised of members who may be reasonably independent of firms’ CEOs 2. The leadership structure of the board: the issue is the extent to which CEOs simultaneously serve as board chairperson ➔ board’s monitoring function Composition of the board of directors Fundamental responsibility of the board: to monitor the management of the firm Board categories (old): 1. Inside directors = an officer of the firm 2. Affiliated directors = not in the employ of the firm but has substantive linkages to the firm (e.g. a consultancy relationship, a relative of the CEO, a key supplier to the firm) 3. Outside directors = have no substantive relationship with the firm a. Only outside directors are truly independent For some observers, boards can never be independent. This is because: - Board members are selected and retained due to being sympathetic with the CEO - Even if board members are independent initially, this cannot persist - If board members are appointed by the current CEO it is likely that they have a sense of loyalty towards them o However, board members appointed by a prior CEO are less loyal to the current CEO and hence more independent - Board members may be less independent as the wealth associated with their position increases (e.g. salary, stock options, etc.) - Independence (or deviance) can be moderated through: cooptation, personal & social influence, reciprocity, demographic consistency in selection, and between-firm referrals Reciprocal interlock: when an officer of firm A is on the board of firm B and an officer of firm B is on the board of firm A ➔ no independence - There may be a related independence issue with CEOs serving on boards, irrespective of reciprocal interlocks o Independence concerns: ▪ Inside directors report directly to the CEO ▪ Their positions, salary and prerequisites are attributable to the CEO - Resource-based Perspective: interlocking CEO board membership can establish collective structures for managing enterprise dependencies o Also results in networking potential and innovation diffusion across boards - Since the Sarbanes-Oxley Act (SOX), the number of inside & affiliated directors has decreased dramatically ➔ many expect improved board monitoring but others argue that because of these changes, boards have never been more dependent Disadvantage of independent board members: lack of firm and industry-specific knowledge – this means they depend on the management for information - Board Leadership Structure CEO Duality: one person holds the positions of both CEO and board chairperson - Main Problem: CEO grading its own homework: the awkwardness of a board evaluation of the CEO’s practices when the CEO serves as the presiding officer of the board - Alternative: both roles are held separately by two individuals Unity of Command: any person in an organization should be accountable to one, and only one, individual - Could cause a loss of having one single leader with whom both internal and external parties can interact A leadership structure with a separate CEO and board chairperson isn’t necessarily indicative of independence - In many cases, the “separate” board chairperson is the former CEO of the firm of a person otherwise connected to the firm beyond their service as directors of the board - When the separate chairperson isn’t independent, potential agency issues exist but unity of command is wholly compromised as well (confusion about authority and uncertainty about the influence of the chairperson) - Presiding Director: a person who serves to moderate agency costs but is still dependent on the information provided by internal members Equity ownership Agency-based research suggests that the equity owned by insiders (officers & directors) and outsiders (investors) of the firm may importantly influence firm performance - There are two perspectives regarding the effects of equity and firm performance: 1. Alignment: the effects of insider ownership They are neither independent nor are 2. Control: the effects of outsider ownership they necessarily complementary Inside ownership and firm performance Insider Equity: equity ownership aids in aligning the interests of executives with those of shareholders - Managers and shareholders have diverging interests, particularly for risk-taking: executives (with high investment) may be more risk-averse than shareholders who diversify their holdings across firms - As executives’ ownership stakes decline, their claim on outcomes falls, resulting in executives increasingly appropriating larger amounts of corporate resources in the form of perquisites o Managers with low levels of equity may prove more inclined to shirk their duties - Some suggest that managerial equity ownership is beneficial at low levels, but negative at higher levels ➔ as insider ownership increases, it affords managers greater power that may facilitate their entrenchment o However, some conclude that there’s no relationship between the two Executive Compensation: Agency theory predicts that compensation policy will tie the agent’s expected utility to the principal’s objective (e.g. equity-based compensation is a useful device to link managerial and investor incentives) o However, some studies weren’t positive and found a propensity to misreport corporate earnings & fraud o Incentive compensation can also have negative effects: securities fraud allegations, timing of option grants, options backdating and options repricing o Hence, executive compensation as a monitoring method may cause more agency costs than it resolves Outside ownership and firm performance Block Holders: There is an uncertain nature of relationships between block holders (= >5% equity ownership, can include executives, directors, and outsiders) equity and firm performance o There is lack of consensus on the definition of block holders, resulting in inconclusive findings - Agency Problem II: there exists the potential for large block holders to extract rents from smaller shareholders o Public shareholders will prefer a controlling shareholder if the benefits from the reduction in managerial agency costs exceed the detriment of the controlling shareholder’s extraction of private benefits - Family Equity Holdings: There’s also no consensus on the impact of family equity holdings o Large equity holdings by founding families would mitigate the fundamental agency problem because of their incentives to monitor firms’ management o However, it may also facilitate the expropriation of wealth from minority shareholders in favor of controlling shareholders Institutional Investors: equity holders like bank trusts, investment firms (mutual funds), pension funds etc. - Advantage: institutional investors may monitor managers more effectively than others because they have: o Greater expertise and can monitor at a lower cost than individual shareholders o Better positioning to build concentrated ownership positions in portfolio firms o Better access to coordinating mechanisms o Critical inside information available that is not available to other investors - Disadvantage: institutional investors may act more as traders than investors and, thus, encourage myopic behavior among portfolio firms - General disadvantages of institutional investors: o They own too many firms to be able to pay sufficient attention to a single firm o They invest money on behalf of others o They are not effective at monitoring managers o They have not effectively solved corporate governance problems Institutional Investor Types • Pressure-resistant institutional investors = most likely to monitor firm management and advance shareholder-oriented policies and actions • Pressure-sensitive institutional investors • Pressure-indeterminate institutional investors - - Dedicated institutional investors (those that exhibit low portfolio turnover, concentrated ownership, and low trading sensitivity to earnings) are associated with more long-term firm outcomes (e.g. R&D spending) Institutions with high levels of portfolio turnover may encourage myopic behavior on the part of the executives of the portfolio firms; yet, some institutions take a longerterm perspective and encourage appropriate executive behaviors Market for Corporate Control Market for Corporate Control: suggests that the market will correct for excessive agency costs when managers make strategic decisions designed to satisfy their own self-interest (based on the efficient market hypothesis) - - Takeovers can help protect shareholders from poor management and signal to executives the need to manage the firm’s assets in the best interests of shareholders rather than in their own self-interest o Potential actions: hostile takeovers, voluntary mergers, leveraged buyouts (LBO), stockholder buyouts, spin-offs, split-ups, divestitures, asset sales, etc. o LBO: involves the use of debt to buy the equity of the firm and make it private ▪ The use of debt plays a significant role in reducing agency costs because it constrains managerial discretion Takeovers can have a negative effect on stakeholders (e.g. employees) as they require significant organizational change, sometimes requiring a shift of resources and layoffs Criticism regarding the market for corporate control: • Excessive diversification and inefficiencies in firms were caused partly because of laws, regulations, and the prevailing finance/economic theories • The market for corporate control became active only when other means of corporate governance had failed (It only corrects after failure, it does not prevent) • Actions taken do not create new wealth but rather redistribute current wealth • Agency irony: some institutions use the market for their own advantage, creating a second set of agency costs o Greenmail: when a corporate raider buys equity, threatening a takeover after which the raider sells the equity back to the firm at a premium • The heavy use of debt creates a unique set of problems that lead to the demise of several LBO firms through increased bankruptcy risk and debt costs • The firm may suffer in the longer term when actions cause harm to stakeholders ➔ long-term financial losses are caused by layoffs, by discontent customers who turn to competitors, and by suppliers who no longer trust the firm Although the market for corporate control was viewed as highly effective, it has dissipated in recent years due to: • Strong opposition from corporate managers (enactment of antitakeover provisions) • Laws that made takeovers more difficult • The collapse of many banks eliminated the available funding for takeovers - Acquisitions made for the purpose of gaining knowledge and learning new capabilities can produce positive returns but require careful design, planning and implementation Hostile takeovers rarely produce positive returns, especially if rivals enter the bidding process Causes of Overvalued Assets: 1. Irrational exuberance in the market: “delusions of success”, in which executives overestimate their own capabilities and exaggerate the benefits of a given initiative while discounting its costs and risks 2. Misrepresentation of firms’ assets in the accounting records: executives deliberately misrepresent the firm’s assets in order to maintain high equity valuations Alternatives to antitakeover tactics: - Qualified Offer Guidelines: set of principles that place the board on easily defendable high ground regarding unsolicited takeover entreaties. Elements: o Inclusive: bids cannot be less than 100% of the stock o o Minimum premium: should be set in place to be paid for the target’s shares Minimum number of days for which the offer will remain in effect Critiques of Agency Theory • • • • • • Agency theory is not novel, has a limited scope and narrow focus: mainly applied on larger US firms It provides a highly simplified, even unrealistic explanation for executive and board behavior Centralization of authority is inescapable. All complex organizations must have some means for compiling the preferences of their members and forging them into a decision Disparate utilities of stakeholders: stakeholders may have a general shared preference of increasing the value of their shares, but their preferences on other aspects may vary Decisions to separate ownership from control have, historically, been caused by the unintended consequences of the vastly increasing scale, capital and complexity The agency problem is a very real and often observed problem, however, many of the interventions (independence, equity and market for corporate control) have unclear effectiveness 3.2 Connecting the Dots: Bringing External Corporate Governance into the Corporate Governance Puzzle – Aguilera et al. (2015) Corporate Governance: the design of institutions that induce or force management to internalize the welfare of stakeholders Governance: practices that give organizations the authority to mandate action (e.g. leadership systems, managerial control protocols, property rights, decision rights, etc.) Corporate governance definitions across world views: 1. Law/Finance View: the ways in which suppliers of finance to corporations assure themselves of getting a return on their investment 2. Property Rights View: mechanisms supplying the complex set of constraints that shape the ex post bargaining over the quasi-rents generated by the firm 3. Managerial View: the set of (in)formal structures and processes that exist in oversight roles and responsibilities in the corporate context 4. Sociological View: a mechanism to allocate power and resource control among firm participants 5. Stakeholder Perspective: the structure of rights and responsibilities among the parties with a stake in the firm. Purpose is to ensure that executives respect the rights and interests of firm stakeholders and guarantee that stakeholders act responsibly regarding the generation, protection, and distribution of wealth invested in the firm Key Elements of Good Governance 1. Should protect stakeholder rights and provide a means to enforce those rights by monitoring executives and holding them accountable 2. Should help mediate between the different interests and demands of various internal and external stakeholders 3. Should provide transparent information disclosure 4. Should involve the provision of strategic and ethical guidance for the firm The CG Puzzle Most research has focused on internal governance mechanisms: 1. Board of Directors: There is little systematic evidence for a positive relationship between board independence and firm performance 2. Ownership: Grants the owenrs the incentive and capacity to directly monitor and advise managers and the board; however the effect is negligible 3. Managerial Incentives: evidence related to equity-based incentives on financial performance is mixed and inconclusive - Internal governance mechanisms do not operate in isolation: external factors play an essential role in determining the direct and indirect effectiveness of a firm’s governance o Additionally, research on external governance mechanisms is very limited External Governance Mechanisms: originate from outside the focal firm and help ensure that executives respect the rights and interests of company stakeholders, guarantee fruitful stakeholder relationships, provide financial transparency, and offer strategic guidance. Theoretical Perspectives of Corporate Governance 1. Agency Theory: managers and other corporate insiders have different objectives than outside investors and will act in their self-interest whenever they can do so a. Key assumptions: managerial self-interest, bounded rationality, risk aversion, and information asymmetry b. Processes that can help achieve effective CG: monitoring of agents, contractual relations, incentives, and signaling 2. Institutional Theory: institutions bring stability and meaning to social and economic behavior achieved because there are certain rules of the game that are taken for granted as legitimate. a. Institutions provide a context in which individual efforts to deal rationally with uncertainty & constraints lead to homogeneity in structure, culture & output b. Processes are related to: adopting practices for symbolic reasons (instead of internalizing/decoupling) and social control function of reputation 3. Resource Dependency Theory (RDT): implies that the purpose of governance is to reach a consensus in the mutual interdependencies between internal and external stakeholder relationships by effectively distributing the power and allocating the asymmetric resources 4. Team Production Theory: the corporation embodies several stakeholders who collectively invest firm-specific resources, but jointly relinquish control over those resources to a board of directors for their own benefit in order to solve ex ante the problem of coordinating efforts and shirking within the team and prevent ex post free riding among contributing members External Governance Mechanisms 1. Legal System Legal System: the set of structures and processes used for interpreting and enforcing the existing law - Establishes how property rights are defined and protected, and includes regulatory institutions overseeing norms and rules that firms must comply with Soft Laws: principles and norms that are enacted by the stock exchange commissions, interest groups, or the larger society to exert influence on firm governance Corporate Law: defines firms’ corporate governance in terms of legal personality, limited liability, transferability of shares, management-board relations and the ownership structure of the firm Two important legal choices: 1. Under what legal regime the organization forms (partnership, incorporated entity, limited liability company, etc.) ➔ grants distinct rights and responsibilities to partners, managers, directors, and shareholders 2. Where firms chose to incorporate ➔ firms may list in a foreign stock exchange to access foreign capital and gain legitimation from foreign investors or to avoid taxes Rights granted to US shareholders: - The right to vote in the annual meeting - The right to introduce shareholder proposals in the annual meeting - The right to sue the management in case of breach of loyalty or lack of disclosure The legal system clearly shapes every dimension of governance effectiveness: • It delineates rights and responsibilities of different interest groups • It regulates relationships between parties with a stake in the firm • It mandates the disclosure of financial and non-financial information • It defines the purpose of the business entity and legally binding contracts Who owns the firm? • Agency theory: public corporations are bundles of assets collectively owned by shareholders (principals) who hire directors to manage those assets on their behalf • RDT: regulation stipulates who has the capacity to reduce environmental dependency and uncertainty ➔ stakeholders can obtain critical resources from the environment to regulate inter-corporate relations • Team production theory: the legal requirement that corporations be managed under the supervision of a board of directors has evolved not to reduce agency costs but to protect the enterprise-specific investments of all the members of the corporate team • Institutional theory: the legal system explicitly coerces corporations to comply with a specific regulation, but it also implicitly leads corporations to conform to normative and cognitive guidance underpinning the legal system 2. Market for Corporate Control Market for corporate control: when firms underperform, they face an increased risk of being taken over by outside ownership - This CG mechanism is activated when managers make poor strategic decisions and the firm’s assets are undervalued in the equity market ➔ when the stock price declines due to devalued corporate assets, the firm is more susceptible to takeover Advantages: - Takeover threat acts as a strong motivator for executives to manage the firm’s assets in the best interests of shareholders rather than in their own self-interest, to avoid potential job loss and damage to managerial reputation - Assets can be reallocated in more productive ways Disadvantages: Takeovers have little to no impact on shareholder wealth in the short run and produce mostly negative returns in the long run, at least for acquiring firms, because: • Assessing the target’s value in the acquirer’s control is difficult due to information asymmetries between insiders and outsiders • Antitakeover practices may be adopted to raise acquisition costs (e.g. poison pills, greenmail, dual-class shares, or defensive changes in asset and ownership structure) • Takeovers are expensive due to search costs, bidding and transaction costs • Takeovers are ex post corrections; they take place after the failure has occurred • The market for corporate control has more long-term negative effects on stakeholders 3. External Auditing External Audit: express an opinion indicating that reasonable assurance has been obtained that: - The financial statements are free from material misstatement (no fraud or error) and - The financial statements are fairly presented in accordance with the relevant accounting standards Advantages: - They enhance the degree of confidence that users can place on financial statements - They reduce asymmetries of info between insiders of the firm and stakeholders, limiting managers’ ability to manipulate info and extract wealth - They enhance firms’ legitimacy (has become more important after the wave of scandals) * Large (un)listed firms around the world are required by law to have an external audit while smaller firms voluntarily decide whether they want to audit their financial statements Two auditor characteristics have been extensively studies: 1. The level & nature of external audit fees 2. The size of the audit firm a. Big auditors are argued to deliver higher audit quality as they have stronger incentives to offer greater audit effort (they have more reputational capital to protect, higher litigation risk, and greater regulatory scrutiny). b. They’re expected to be more competent (their large size allows them to attract & retain higher quality audit inputs c. They have larger customer bases, making them less financially dependent on individual clients hence increasing their independence 4. Rating Organizations Rating Organizations: organizations that specialize in rating various aspects of the focal firm - Mainly use publicly available info to rank firms in terms of their financial and governance performance - Ratings have the potential to reduce info asymmetries between managers and shareholders by offering better info about performance and governance practices Security Analysts: serve as legitimate external evaluators whose ratings can be seen as certifications of CEO ability and evaluations of their corporate strategies - Illegitimacy Discount: when corporate activities are perceived as illegitimate or don’t fit in pre-conceived and well-known categories, firm value tends to be underestimated Commerical Governance Rating Advantages: - Ratings are useful to firms’ customers - They use quantitative (flexible and yearly revised) algorithms that capture their extensive expertise regarding the relationship between governance and performance - They are able to employ large, rich databases from multiple data sources 5. Stakeholder Activism Stakeholder Activism: the external pressure from stakeholders to influence firm policy and practices. It’s a type of social movement where various parties contend with firms to try to enact change Key Activism Motivators: 1. Financially motivated: to increase shareholder value – embraces shareholder primacy 2. Socially motivated: to divest from conflict zones, adopt CSR practices etc. - - Activism tactics: letter writing, proxy battles, litigation, publicity campaigns, dialogue with corporate management / board, asking questions at general annual meetings, filling formal shareholder proposals Activist Hedge Funds: tend to propose strategic, operational and financial remedies (often with success, without seeking control) Activism can spillover and affect other firms in the same industry 6. Media Media: various channels of communication and the journalists who provide content for these channels. It is an information intermediary because of its ability to distribute information The Governance Role of Media: - Exerts influence and on managers to adopt practices that are consistent with widely accepted principles of good governance o It can provide a platform to publicize the views of smaller groups of individuals o However, the media chooses which events to cover and how they are reported - It can broadly disseminate information and exerts a monitoring role o Watchdog Role: the media can exercise influence by uncovering new information through independent investigation - It can increase transparency and reduce information asymmetries - It can act as a propagator of legitimacy by carrying institutional norms and focusing on positive benefits of media attention o The media acts as a referee, encouraging appropriate behavior while stigmatizing inappropriate behavior - However, firms can engage in symbolic actions to gain positive media attention 7. Presence of Multiple External Corporate Governance Mechanisms External CG mechanisms often coexist and tend to reinforce each other in a complementary fashion: • Legal system & market for corporate control: when antitakeover laws insulate managers from takeovers, overall firm productivity and profitability tend to decline • External auditors & legal system: countries with weak legal environments demands, lower quality audits than strong legal environment countries • Stakeholder activism & market for corporate control: reducing managerial entrenchment, activism could precipitate activity in the market for corporate control ➔ firms targeted by activists are more at risk to be acquired • The media & audit opinion: negative press coverage increases auditors’ perception of a client’s bankruptcy probability and this leads auditors to modify the audit opinion, even if no new info is presented • Stakeholder activism & media: stakeholder activists may seek to target the firm’s corporate image and reputation by relying on the media to broadcast illegitimate corporate behaviors. The media offer a channel through which activists can exert more direct pressure on corporations How external CG enhances the effectiveness of internal CG Legal System Legal system has a strong influence on all 3 internal governance mechanisms as it helps to set up the (in)formal rules of the game under which governance operates - - Determines the nature of shareholder rights and provides them with voting rights Stronger shareholder rights can grant firms higher profitability and sales growth o However, not all firms have a one share – one vote structure o The voting quorum necessary to elect board members differs by firm The legal environment influences the importance of the board within the CG puzzle As a response to a controversial debate on seemingly excessive executive pay and the mismatch between pay and performance, listed firms are now obligated to conduct an advisory shareholder vote on the compensation of their top executives Market for corporate control The market for corporate ownership has the potential to play an important role in firms with dispersed ownership but it may play a lesser role in firms with controlling shareholders - Takeover threat has 2 opposing effects on compensation: 1. Competition effect in the market for managers ➔ less capability for managers to extract higher wages 2. Risk effect ➔ increased compensation as higher takeover threat is likely to result in an increased probability of firm-specific human capital loss or implicitly deferred compensation External auditors: are likely to strengthen the governance role of the board of directors ➔ especially important when the level of board independence is low or where the monitoring role hasn’t been emphasized Rating organizations: are likely to exert direct influence on both the boards and executive compensations - o They can induce changes in board composition and executive compensation The threat of downgrades may serve as a complementary mechanism that exerts some pressure on boards to perform their duties well o This effect may be reduced by reciprocity between executives and analysts Stakeholder activism: have been increasingly successful in enhancing firm governance effectiveness by activating internal CG mechanisms o - Strongest effect is on owners as activism allows shareholders to exercise their power as owners of the firm to influence firm behavior The relationship between stakeholder activism and board effectiveness is more mixed Media: likely to have moderate effects on internal CG mechanisms and it may interact with these mechanisms to influence governance effectiveness and other important firm outcomes - Negative media coverage has a stronger effect on strategic change in the presence of an independent board (it can motivate them to be more effective or active) Media pressure could cap executive pay, however, there is weak evidence to support this 3.3 Lecture: The Corporate Governance Challenges and Practices of PLCs Agency problem: the incentives don’t align between the agents and principals because of information asymmetry - The principal gives away control to the agents but is still liable to the risk Ownership works when you have at least 2 rights: 1. Right of Control: control the things that you own 2. Right of Return: when you also have to absorb the residual returns of the thing that you own, you have the incentives & ability to maintain the thing that you own optimally - When the two are separate, you have separation of ownership and control (separation of control from return rights) Treatments for agency problems: - Bonding: mechanisms to artificially align incentives: contingency fees, performancedependent executive pay, stock options, managerial ownership, etc. o Bonding Costs: incentive schemes, bonuses, stock options - Monitoring: activities to ensure that the agent serves the principal: board monitoring, shareholder monitoring (activism and block holding), market for corporate control, etc. o Monitoring Costs: salaries, disclosure/compliance costs, audit fees - Agency costs are a deadweight loss to economic exchange: value gets destroyed because of lack of confidence (corruption also destroys value) o Residual Loss: value destroying acquisitions, conglomerate discount, under investment Main Challenge: minimize the sum of all these different agency costs Two characteristics are the foundation of agency costs (foundation for the separation of ownership and control): 1. Freely transferable shares: the more shares are liquid and freely tradeable, the less shareholders can be involved 2. Delegated management: because investors cannot be involved in the firms they own they need to leave the job of running the firm to the managers Fundamental trade-off: for shares to be liquid and freely tradeable, it means somebody has to do the decision-making - Main costs of the PLC: the cost resulting from the separation of ownership and control - Unaligned incentives: Managers like to grow the firm but not the value of the firm Corporate governance practices in PLCs In general, there are 2 types of treatments: 1. Internal to the firm: boards (independence & diversity), block holding (ownership concentration), executive pay, leverage 2. External to the firm: liquidity, legal protection, market for corporate control (takeovers), shareholder/stakeholder activism, external intermediaries (gatekeepers), media The Board of Directors Board independence and diversity are becoming mandatory characteristics - Board diversity is associated with better monitoring but not per se better valuation - Diversity can also be associated to expertise: o Too much diversity can result in lack of industry-specific knowledge o No diversity can result in tunnel-vision Most countries allow a one-tier board: both executive directors (managers) and non-executive directors (monitoring managers) on one board - Main problem: the non-executives are monitoring the executives - Advantage: independent directors tend to be better informed as you are closer to the fire (e.g. meet with the CEO often) Except for North-Western Europe: two-tier board: supervisory board (non-executives) + management board (executives) o Advantage: non-executives are more independent from managers - Best system: one-and-a-half-tier board (typically non-executives) Consists of board committees: • Audit committee: looks at financial disclosures • Compensation/Renumeration committee: looks at compensation of executives • Nominating committee: nominates board members or executives newly to be appointed Executive directors = directors (managers) on the board that are appointed by the shareholders in a one-tier system or appointed by the supervisory board in a two-tier system Non-executive directors = main responsibility is to monitor executives, not manage Within non-executive directors, you have 2 types of directors: 1. Affiliated directors: have substantial linkages to the firm and hence have conflicted interests 2. Independent directors: have no relationship with the firm and managers (business and privately) - Even though non-executive directors are formally independent, they very often know each other from previous connections ➔ independence is a very hard concept to apply, there’s always some relationship somewhere Co-determination = the German system in which both labor and capital are on the board and jointly decide on company strategy - To bring both critical constituencies of firms (employees and capital) in the highest organ in the firm (supervisory board) to jointly decide on what the firm should do Staggered boards = a board in which its directors (members) have a certain appointment term - Shareholders don’t like staggered boards because appointed directors cannot be fired, especially during acquisitions because managers cannot be fired immediately - However, staggard boards have the purpose of preserving continuity Functions of the board: - - - Decision-making: most of large decisions are made by the board and any conflict of interest will be a board decision (not by the CEO) Monitoring managers: the board is not involved in managerial decisions because their main function is to monitor o However, in firms where the shareholders are in control, monitoring is less important Securing and cementing ties with critical stakeholders: appointing board members in a firm and the other way around to show that you have the same interests and to share information o Firms that do business with each other have board interlocks: they appoint each other’s board members to cement critical ties Reputational bonding: boards in which they position reputable people from outside the industry to show they’re a firm worth investing in as a signal of trustworthiness The internal functions of boards There is lack of research about the internal functions of groups, however, some important aspects are: • The strength of weak ties: when people work together for long, they have strong ties which can make it difficult to avoid bias. o Weak ties are social ties and can often mean that family members or friends are on a board despite lacking experience • Authority in the board: seniors usually have more authority, however, with authority individuals may fear speaking up which can have dangerous consequences • Consensus in the board: people naturally want to agree with each other; however, this can mean that they forget to look beyond what is made available to them o It is important to try to find non-confirming information yourself (play advocate of the devil), otherwise, not enough alternatives are assessed Extras Block holding = when you have large chunks of shares - Ownership concentration can have positive or negative outcomes Executive pay: Stocks are more effective than stock options because managers, will have the sane risk/benefit that shareholders do resulting in more symmetrical risk exposure - Stock options often result in excessive risk-taking by managers Leverage: It is often better to have a certain amount of debt to align managers’ incentives for managers to make better decisions about what to spend the available money on - A certain amount of debt is good for resolving agency problems but at the same time it creates more risk for shareholders in the longer run Liquidity: Lack of liquidity is a problem as being able to sell your shares is the only way to appropriate value in equity (you typically don’t get dividends) - Size of stock markets matters: if you as a shareholder want to sell your shares in a large stock market, you won’t influence the share price but in a small one you will - In a large equity market, you’re more likely to find a buyer of your shares so won’t depress the price of your shares Shareholder activism: individually they’re too small but together they can demand for change e.g. more sustainable practices of a firm 5.1 A Primer on Governance of the Family Enterprise – Rafi & Vilalonga (2013) The family enterprise key components: - Family Members: individuals related by blood, marriage or adoption who have a claim on the family business - Family Firm - one or more family-owned, -managed, and -controlled businesses (which may be private of public): firm characterized by a substantial presence of the founding family who exercise significant influence through equity ownership, voting rights or management - Family Foundation: the organization through which the family carries out its philanthropic activities - Family Office: the professional organization, owned and controlled by the family, created to serve the wealth-management and personal needs of family members Characteristics differentiating family and non-family firms Family firms Non-family firms Preference for control Preference for cash-flows Long investment horizon Short investment horizon Conflict of interest between family blockholders and Conflict of interest between management and minority shareholders shareholders Trade-offs between control, liquidity, and growth Don’t face a significant degree of such trade-offs Focus on investment projects with long payback periods Focus on cutting costs to maximize short-term profits Family Enterprise Governance Governance Theory Background: - - - - Resource Dependency Theory: suggests that the board of directors is an important catalyst of resources like access to finance, legal advice and social capital Stewardship Theory: broadens the perspective on the motivations driving managerial behavior to highlight the self-interest motivation of managers and their role as stewards of corporate resources, which is consistent with shareholders’ interests The Power Perspective: managers, while being legally subordinate to directors, may acquire extra power in certain situations, having the opportunity to circumvent the monitoring function of the board Family firms: by exercising substantial control on business and through their participation in management, they often manage to align the incentives between ownership and management However, they’re more likely to be faced with another agency problem: the potential conflict of interest between family and non-family shareholders ➔ the controlling family may force managerial decisions that are in the best interest of family shareholders but not of all shareholders, gaining private benefits at the expense of non-family shareholders Family Enterprise Governance: the collection of mechanisms that enable family decisionmaking and implementation of family affairs, its businesses and related entities in a manner that meets the mission and goals of the family - Family firms can better align incentives between ownership and management than PLCs (through the exercise of control by participating in management) Unique agency problem: the controlling family may force managerial decisions that are in the best interest of the family shareholders but not all shareholders o Gaining private benefit at the expense of non-family shareholders Governance of the Family Over time, families grow apart, challenging the preservation of family norms, culture and legacy hence requiring a customized family governance system. Family Governance: the rules, processes and institutions that enable decision-making and implementation of policies concerning the oversight and management of family affairs Goals of family governance: - Enable coordinated decision-making about common assets and their management - Enable orderly succession in ownership, management, and control - Minimize interpersonal conflict within the family - Enable family harmony and happiness in future generations - Preserve and enhance family wealth - Ensure sustainability and prosperity of the family business - Enable long-term estate planning Intra-group elements: the governance of relationships and decision-making within the family - Informal elements: culture, norms, values, traditions, legacy - Formal elements: family constitution, family council, family assembly Inter-group elements: the relation between the family and the other family enterprise entities like the family business / office / foundation - Informal elements: family culture, norms, values, traditions Formal elements: BOD, holding Co., operating Co., succession management Informal Elements Family Culture: the system of shared values and norms that define appropriate attitudes and behaviors for family members Values: concepts and beliefs that guide selection and evaluation of actions and events Fairness Perception: the degree to which family decisions are perceived to be fair shapes the judgements and behaviours of the individual (main driver of happiness and main deterrent of conflict) Justice (related to fairness) takes 3 forms: • Distributive: fairness of outcomes • Procedural: fairness of decision-making processes • Interactional: fairness of treatments When family governance shows these 3 forms of justice, family members have a higher fairness perception ➔ being more satisfied and less prone to conflict Fair Process: a construct that includes clear steps to generates better solutions through a fair process, activating a positively reinforcing cycle. Related steps: 1. Engaging with and framing the issue Each step should be 2. Exploring and selecting the options characterized by 5 qualities: 3. Deciding and explaining the reasons underlying the choice communication, clarification, 4. Implementing and executing the chosen option consistency, changeability, 5. Evaluating the outcome and learning from it commitment to fairness Family Cohesion: the degree of emotional closeness among family members, which has a strong effect on second-generation members Family Adaptability: the degree to which the family is able to change its structure following situations of stress Formal Elements The formal elements of a multi-generational, multi-branch family include: • • • • Family Constitution: a morally binding document, containing rules and regulations about coordinating decision-making among family members Family Council: a forum of certain family members elected by the family, responsible for coordinating family decision-making and managing family affairs Family Assembly: a forum of all family members dedicated to preserving the family’s heritage/culture/norms/traditions Family Committees: groups of elected or appointed family members, responsible for specific aspects of family life (e.g. education of family members and philanthropy) The development of the formal governance structure is often visible in the 2nd and 3rd generation Conflict Management Family conflicts can either concern the business or personal relationships - It can negatively affect the business by causing anxiety, less risk taking, information asymmetries and reduced commitment Conflicts mainly stems from: o Lack of clarity of business leadership o Lack of procedural justice o Resource distribution based on need or equity rather than equality Conflicts can arise when: o The founder of the business has formally left control but is still present o Great family involvement causes task conflict because of disagreements o A high number of family members are involved in the daily business operations o There is a large degree of social interaction among family members Conflict Management Strategies: - Competition: strategically using information to manipulate others in order to reach the goal o High self-concern, low concern for others - Collaboration: attempting to generate solutions satisfactory to all (e.g. supportive communication) o High self-concern, high concern for others - Compromise: reaching an agreement where all parties are moderately satisfied o Moderate self-concern, moderate concern for others - Accommodation: recognizing and fulfilling the desires of others o Low self-concern, high concern for others - Avoidance: refusing to face conflicts and address problems o Low self-concern, low concern for others Governance of the Family Firm There are 6 key aspects of family firm governance: 1. Ownership Structure: the amount of firm equity owned by the shareholders, which reflects the right of the shareholders to the firm’s cash flows o The family can own equity directly (owning shares without intermediate entity) or indirectly (owning one or more investment vehicles like trusts, foundations, corporations, or partnerships) o Typically, firms employ a combination of direct & indirect forms of ownership 2. Control Mechanisms: the way the shareholder can influence the direction of the firm o There are 3 main measures of control: ▪ Votes owned: no. of votes owned by the shareholder ▪ Votes controlled: no. of votes controlled by the shareholder ▪ Board seats controlled: no. of seats on the board of directors controlled by the shareholder There is a wedge between ownership and control: the voting control that the family has in excess of its ownership. - Appropriation of private benefits of control: This wedge enables the controlling shareholder to benefit in some way at the expense of other shareholders Control-enhancing Mechanisms: • Dual-class stock: shares of different classes, where one class has superior voting rights • Pyramidal structure: focal firm owns a fraction of another firm through a chain of ownership relations • Cross-holding: a lower-tier firm in a pyramidal structure owns equity in its owner, an upper-tier firm in the ownership chain • Voting agreement: different shareholders pool their votes to reach a common objective 3. Board of Directors: main role is to monitor the management on behalf of the shareholders and ensure that management actions are in shareholders’ best interests o Board Dependence: degree to which the board is subordinated to the management o Board Capital: sum of directors’ human and social capital - Family power negatively impacts both functions of the board by increasing board dependency and negatively influencing the board’s capital - Board independence is important as it reduces the risk of appropriation of private benefits 4. Executive Compensation: typically includes monetary and non-monetary rewards, as well as short-term incentives (bonuses) and long-term incentives (stock options) o The family often has substantial power in determining executive compensation o Compensation discount/gap: family members as CEOs are paid less than non-family members, as they differ in preferences, risk profiles and time horizons o Lack of managerial ownership is negatively related to CEO compensation as owners/managers can use their position to determine a higher salary o Short-term incentives for non-family CEOs should be low when: ▪ The CEO wants to signal performance of executives to the outside market ▪ The CEO’s effort to improve short-term performance is hard to observe ▪ The CEO is more sensitive to incentives 5. Dividend Policy: can be used to compensate for or take advantage of the controlling position in the firm o May alleviate or exacerbate the conflict between family blockholders and nonfamily shareholders o Firms pay higher dividends when they’re tightly affiliated with a business group and when they have a stronger wedge between ownership and control o The degree to which the mechanism is used depends on the economy’s financial development 6. Succession: concerns whether and how to transfer the family firm’s ownership, control, and management to the next generation o Effective family succession drivers: heir preparation, nature of the relationships among family members, and planning & control activity in the family firm o Seat-warmer Strategy: hiring a professional CEO, even if a premium has to be paid, until a suitable heir is available The succession decision depends on the legal environment: - Strong ➔ founder hires professional as CEO and sells the firm in the stock market - Weak ➔ founder chooses the family heir as CEO and keeps the firm ownership - Intermediate ➔ founder hires professional as CEO but keeps a controlling stake in the firm o Agency problems with intermediate legal environment ▪ ▪ Conflict between management & shareholders Conflict between family blockholders & non-family shareholders Successful transition can take place if: - The heir voluntarily took lead of the family firm The family explicitly requested the heir to succeed the helm of the firm The heir chose the lead because of moral duty The family pushed the heir to take control The transfer was implicitly predetermined without needing to make a request Preparing for successful succession: - Involve the heir in the business early on Have the heir undertake studies related to the business Provide the heir with internal education tailored to initiate their understanding of the firm Encourage the heir to gain work experience in other companies Officially introduce the heir into the business Regulate the debut of the heir into the family business through a written agreement Governance of other family entities Family Office Families increasingly face the need for wealth management, hence they often choose to set up their own family office (= a professional organization dedicated to serving the financial and personal needs of the family) - The services often fall into 3 broad categories: investment management services, administrative services, and family-related services Family offices are subject to 3 types of risk: • Financial: e.g. cash misappropriation or inaccurate book-keeping • Technology-related: e.g. information theft and technical problems in the system • Employment-related: e.g. payroll fraud and tax issues Effective Governance Controls: - Governance practices reflecting family standards regarding ethics - Procedures that regulate access to family funds - Practices supporting the segregation of duties - Processes for conducting frequent reconciliations - Practices of documenting all significant transactions Family Foundation Family Foundation: the entity through which the family firm carries out its philanthropic activities in a tax-efficient manner ➔ main activity: providing grants according to its mission - Positive effects of family foundations: o Tax reduction (by distributing 5% of market value for charity they are tax exempt) o Financial education (due diligence, valuation, investment strategy) o Family communication (meetings) o Family discussion (emphasis on issues that would remain understated) Main governance institution of family foundations: a governing board - Key governance decision: hiring outsiders - Benefits of non-family board members: o Bringing a new level of professional management o Enhancing the relationship between the foundation and the community o Bringing a fresh and objective perspective into the family Four models of family foundation structure: 1. Trustee model: there’s no additional staff and the board performs daily administration 2. Administrator model: small staff is hired to perform daily administration while board makes decisions 3. Director model: executive director guides the board activity 4. Presidential model: board sets policies and monitors progress while an administrator has wide authority Governance and Performance - Family governance reinforces family ties, building a unified team with common goals Families tend to prefer to keep control, this can positively affect performance because: o Long-term, forward-looking approach o Effort to build reputation and social capital o Investment in business education and strong culture o Strong relationships with the professional managers The relation between family ownership and performance increases as family ownership increases but decreases after a certain point (inverse U-shape) - Insider Ownership: managers/board members have an ownership stake in the firm o Insider ownership increases performance at moderate levels, but decreases it at excessive levels - Corporate Transparency: the degree to which shareholders have easy access to all information regarding the firm ➔ an important monitoring device o The positive relation between family ownership and family firm performance is conditional on the family firm being transparent. If the firm isn’t transparent, the market perceives that the family may be extracting resources from the firm The wedge between voting rights and cash-flow rights adversely affects performance - The use of control mechanisms is negatively related to performance o The larger the wedge, the higher the reduction in value - If the management group has more control rights exceeding the ownership rights, firm value decreases o Family firms with a more equal distribution of voting power among blockholders perform better (even with at least one non-family blockholder) - The environment may affect firms mainly through 2 channels: cultural (traditionally embedded values and norms) & institutional (market development & the legal framework) Family Management: when either the founder or a descendant manages the firm - Family firms often perform well under a founder (positive founder-CEO effect) but not under a descendant - Negative descendant CEO effect: the family may make succession decisions based on reasons other than merit (e.g. nepotism) o Families choosing the CEO based on the firstborn child are often poorly managed 5.2 Governance of Family Firms – Villalonga et al. (2015) The agency problems in family firms are conflicts of interest between: - Shareholders → Managers (Agency Problem I) - Controlling (family) shareholders →Non-controlling shareholders (Agency Problem II) - Shareholders → Creditors (Agency Problem III) - Family shareholders → Family outsiders (non-shareholders, non-managers) (Agency Problem IV) Corporate Governance: the reconciliation of conflicts of interest between various corporate claimholders Agency Problem I: Conflict of Interest Between Owners and Managers When a firm isn’t managed directly by its owners, managers are likely to pursue their own interests that are different from the principal - Ownership concentration (and thus family ownership) serves as a mechanism to mitigate the agency problem: owners will monitor the manager so that it does not deviate too much from the principal’s objectives - Individual and family shareholders are often dedicated and effective owners as their own wealth is at stake and emotional ties act as additional motivation - The agency benefits of family management have to be traded off against its costs (e.g. inferior quality than hired professionals) o Descendants of the CEO often result in an underperforming firm Agency Problem II: Conflict of Interest Between Controlling (Family) Shareholders and Non-controlling Shareholders Shareholders may use their controlling position in the firm to appropriate private benefits of control at the expense of small shareholders - These incentives are enhanced if it is a large shareholder and an individual or family - In family firms, Agency Problem II is likely to overshadow Agency Problem I o Family presence in management reinforces their ownership and voting control – enhancing Problem II while alleviating Problem I - Separation between voting and ownership can be achieved through: dual-class stock, pyramids, disproportionate board representation and voting agreements Types of conflict: 1. Families hold a median of 24% of equity but 57% of the votes 2. Block Premium: paid for a controlling block of shares, relative to the price paid in minority trades pre- or post-transaction o Voting Premium = difference in stock price between 2 classes of shares that have different voting rights, after controlling for differences in their cash flow rights 3. The wedge between cash flow and control rights has a negative impact on value 4. Tunneling: the transfer of assets and profits out of firms for the benefit of their controlling shareholders o Founding families often retain control if it provides them with a competitive advantage while non-founding families do so if it provides them with private benefits of control 5. Economic Entrenchment: if few families control large parts of the economy, corporate problems can cause macroeconomic problems o Too many family firms in countries can lead to smaller firms, lower GDP and smaller capital markets Agency Problem III: Conflict of Interest Between Shareholders and Creditors From an agency perspective, debt has both benefits and costs: • Benefits: debt can be used as governance mechanism to mitigate Agency Problem I • Costs: debt creates a new conflict of interest between shareholders and creditors There are 2 forms this conflict of interest can take: 1. Asset substitution / risk shifting effect 2. Underinvestment that can result from debt overhang - Anticipating these situations, creditors will charge higher premiums and thus increase the firm’s debt financing costs Family shareholders’ objectives: • Ensuring the long-term survival of the firm • Preserving the family’s reputation • Keeping the firm in the family This, together with the undiversified nature of their holdings in the firm, makes controlling families more likely to maximize firm value rather than shareholder value Thus, divergence of interests between shareholders and creditors will be less severe in family firms than in non-family firms - On the one hand, families’ desire to avoid dilution in their equity stake and their lower cost of debt suggest they have higher levels of debt relative to non-family firms On the other hand, the unique family objectives that make their incentives more aligned with those of creditors suggest they should be less leveraged Agency Problem IV: Conflict of Interest Between Family Shareholders & Family Outsiders The family is a “super-principal” and family shareholders act as an agent for them - Family shareholders are entrusted with preserving and enhancing the family legacy Families have multi-tier structures 1. Multi-tier structures are common in concentrated ownership structures (e.g. in stateowned firms, the government is the manager’s principal but also an agent for the public) 2. The family appoints a subset of its members as shareholders to perform tasks on its behalf a. For example, family members choose the second/later generation successors 3. As in any agency relationship, the goals of principal and agent may diverge a. Family shareholders are likely to share some of their principal’s objectives but they’re also likely to have some (conflicting) objectives of their own Governance Mechanisms in Family Firms Ownership concentration: there are 2 versions of ownership concentration that alleviate Agency Problem I: - Managerial ownership: aligns the interests of managers and owners - Outside blockholder ownership: allows for better monitoring of managers by large shareholders - If there are multiple blockholders, their power can become large resulting in coalitions – this can mitigate Problems I and II but exacerbate Problems III and IV Boards of directors - Protects non-controlling shareholders from managerial power abuses by controlling shareholders: mitigating Problem II - Can improve communication and align incentives between family and non-family shareholders: mitigating Problem IV Executive compensation - Well-designed contracts can align managerial and owner interests ex ante: mitigating Problem I - Can reduce the risk of family executives’ entrenchment: mitigating Problem II o Family CEOs receive lower pay but higher risk protection than non-family managers Reducing free cash flow through debt: mitigates Agency Problem I by: - Alignment of managers’ incentives and shareholders o The greater the leverage the greater the managers share of equity - Higher levels of debt may induce greater effort by managers who want to avoid bankruptcy - Useful to discipline managers due to commitments derived from debt contracts However, can enlarge Problem IV because families remain in control of their firms Reducing free cash flow through dividends: family firms tend to reinvest earnings instead of paying out dividends, hence, dividends do not mitigate agency costs in family firms The active market for corporate control: can serve as a disciplining mechanism for underperforming managers ex post and ex ante - Intrinsic family firm characteristics can insulate them from market’s discipline o High ownership concentration o Use of control-enhancing mechanisms o Managerial entrenchment - Dual-class firms can increase Problem II and obstruct protection against Problem I, however, they alleviate Problem IV Dual-class unifications: dual-class stock is often countered by unifying the multiple classes (declassify the share structure), which increases firm value - However, increases the likelihood of AP I and II Legal investor protection: family control intensifies conflicts between the family and minority shareholders when control is high and shareholder protection is low - Increased legal protection of minority shareholders can address agency problems - The most effective tool to prevent expropriation is the actual enforcement of law Family Governance Mechanisms Family governance mechanisms serve to: - Clarify demands and rewards Articulate/communicate the family’s mission, vision, values, and objectives Manage conflict Build trust Facilitate effective communication Enable coordinated decision making about the broader enterprise (including the family office or foundation, and other assets shared by the family) Family assembly: forum bringing together all family members over a certain age that meets around twice a year and learns them about the family and the business - Promotes constructive dialogue about shared visions, values etc. Includes social activities to strengthen identity and trust In charge of electing and governing the family council Family council: the representative work group organizing meetings and education, rules, policies, and statements for the family. - Alleviates Problem IV but can mitigate Problem I and II. Family constitution: a written and morally binding agreement among family members that articulates the family’s core values, mission, and vision for the family as well as the firm, and which defines the policies, rules, and agreements on how the family relates to the firm 5.3 Lecture Notes: Family Firms Family Firm: firm in which family members are involved in ownership (family ownership) - A founder-owned firm without any visible transference of shares to his/her family members probably cannot be considered a family firm Properties of the Family Firm 1. Family ownership: the family should have controlling interest over the firm (necessary to have controlling interest but not required to have full ownership) 2. Family involvement in management: the family is not the owner but involved in management (in the executive board) a. Often, this is where the first changes appear when there are no natural successors in the family pool that could take the firm to the next step 3. Retaining & leveraging family control: families like to control the firm even though they might not be majority owners anymore ➔ they leverage their control rights even above their cash flow rights 4. Dynastic intentions: families prefer to leave the firm to their own family members rather than selling the firm to outsiders 5. Social emotional wealth maximization: families member do not only want financial returns but they also pride themselves on being owners of the firm a. They often hang onto ownership instead of selling or they sell too late (at a large penalty) b. Families benefit from the status and reputation of the firm and often have difficulties in letting go of the legacy business Governance features Strategic motivational differences Family Firm Characteristics - Family firms are very significant and prevalent around the world and are often middlesized business (they make up 80-90% if all firms in mixed market economies) Most family firms stop being family controlled after three generations o They sell out (due to lack of successor), they go bankrupt or they go public (IPO) Family firms are not very likely to survive in dynamic industries o All the wealth is in the family firm (high risk) Life Cycle Perspective Challenge 1: Succession The first succession decision is about managers: - Nepotistic bias: family firms prefer leaders from within the family than outsiders o However, this often leads to underperformance (family is not always best suited to manage a firm) - The first generation of family members (founder-owned firms) outperform whereas the second generation destroys value o Survivor bias: in the 1st generation you see only the successful people building the firm but moving to the 2nd generation is the biggest challenge - When family firms become large, the family may no longer be capable to manage the firm → this can lead to conflict which can split up the company Challenge 2: The Ownership Dilemma Ownership in family firms is often done through family offices: they create a family office to manage the ownership and being able to exercise the voting rights - Also, to educate and socialize family members into what it means to be an owner for the good of the firm rather than being an owner for the revenues Benefits of Family Ownership - - Family firms have a long-term investment horizon o They are patient, especially compared to non-family firms because the cash flow from long-term investment will benefit the family o Having dedicated & patient capital is a competitive advantage for family firms The family name can be a reputational asset (eponymy) o By selling the firm, the brand value of the family name would disappear - Given that the manager is often also the owner there is unity of ownership and control, hence, there are less owner-manager agency problems Family firms were known to have better enduring stakeholder relationships o Family firms are more likely to be socially embedded in the community and have all kinds of personalized relationship/social capital that affects their survival Costs of Family Ownership Governance costs of increasing ownership: - - - Decision-making costs: shares cannot be sold without incurring major losses because these shares are not freely transferable (cannot be sold to outsiders) o Can create costly conflicts of interest Monitoring costs: family firms have no separation of ownership and control o 1st and 2nd generation family members tend to be strong monitors as owners o However, the more generations the firm goes through, the less effective monitors they become, usually because they are not capable o Monitoring costs increase with the number of family members and with the heterogeneity between family members Risk bearing costs: Family firms are relatively risk-averse compared to non-family firms (specifically to listed firms) due to all the family wealth being tied up in the family firm o 1st generation founders take risks, but the 2nd generation tends to be risk averse o The 3rd generation is more willing to take risk because they need to - they understand that the firm must renew A disadvantage of retaining gamily owners is that it can result in underperformance of the firm due to lack of managerial expertise and experience - Scale-ups that bring venture capitals on board often perform better due to the experience of bringing a high potential firm to the next development stage - Family firms who do not bring on strategic owners can lose out on the development of their firm It is difficult to value family firms since there is no listed stock - Hence, it is difficult to evaluate whether the firm is in the hands of the best owner due to lack of valuation Challenge 3: Minority Shareholder Expropriation Family firms disappear fast in industries that require a lot of financial capital due to lack of equity financing (they only use debt financing) - To mitigate this the family can go public while to raise capital while retaining sufficient control by bringing on minority investors - Minority Shareholder Expropriation: when private benefits of control are captured by the family, while not benefitting the non-family investors o Tunneling: there is a channel through which value leaks away from one company to another at the expense of minority shareholders Control Enhancing Mechanisms 1. Dual class shares: some classes of shares have more voting rights than others so that without owning the majority you retain control 2. Stock pyramids: through different stages and layers (ownership layers) of ownership, families can retain their influence and hold many votes in the shareholder meeting a. Allows the family to leverage votes beyond their cash flow rights 3. Family board membership: if family members and friends are on the board, there are not enough board members that will question the actions of the family and the consequences on non-family shareholders – excessive control is harmful 4. Shareholder agreements: family members don’t vote individually but they vote together, often facilitated by a family office a. Family offices because they coordinate the voting between family members b. Shareholder agreements between shareholders allow them to vote together because they disclose their votes in advance, however, disclosure will not always solve every problem Super principal: the family may not have shares but may still suffer from the actions of the family members who own and control the firm and do all things of bad things Agency Problems in Family Firms 1. Owner ➔ manager: because of the separation of ownership and control between managers and shareholders 2. Controlling owners ➔ minority owners: tunneling is a manifestation of this as minority shareholders often don’t have the same incentives/motivations as the controlling majority shareholders 3. Owners / managers ➔ external creditors: when owners and managers collide together to expropriate external partners. They make very risky decisions and the chances of success are very low but they have nothing to lose anymore because the firm is close to bankruptcy 4. Family (super principal) ➔ family owners / managers: multi-layered agency problems, the combination of all these 3 Alternatives to Agency Cost Theory - Socio-emotional wealth maximization: tendency to leave the firm to the next generation as they value the fact that the firm stays into the family Stewardship theory: family members are stewards rather than agents of the firm o Families can be good or bad for the firm but it depends on the conditions Resource-based View: families bring unique resources to the firm (social capital, intrinsic motivations, reputation) Reason to invest in a family firm as a minority shareholder if you know the chances you’re screwed are substantial: these firms might do very well so you might make a good return on investment ➔ exit before you’re screwed 6.1 Resource Dependence Theory: A Review – Hillman, Withers & Collins (2009) Resource dependence theory (RD): characterizes the corporation as an open system, dependent on contingencies in the external environment - It acknowledges the influence of external factors on organizational behavior and the influence of managers - Power over resources is a vital concept to increase advantage over others Basic argument of the resource dependence perspective and interorganizational relations as: - Organizations are the units for understanding intercorporate relations and society - These organizations are not autonomous but are constrained by a network of interdependencies with other organizations - Interdependence can lead to uncertainty of survival and success - Organizations take actions to manage external interdependencies, but simultaneously produce new patterns of (in)dependence - These patterns of dependence produce inter- and intraorganizational power that has some effect on organizational behavior RDT and Mergers Organizations engage in M&As to: 1. Reduce competition by absorbing an important competitor organization 2. Manage interdependence with either sources of input or purchasers of output 3. Diversify operations & lessen dependence on organizations with which it exchanges o Additional reasons: historical context, environmental munificence and dynamism, prevalent institutional norms and internal considerations RDT is criticized for: • A lack of discrimination between power imbalance (which curtails M&As) and mutual dependence (which increases M&As) o Power Imbalance: the power differential between two organizations o Mutual Dependence: the sum of the dependencies between two organizations • Confounding normative prescriptions and theoretical predictions • Ambiguities around its boundary conditions • Focus on dependence of one actor on another than on reciprocal interdependence - Mergers often occur as a mechanism to reduce dependence and dependency predicts the likelihood of M&A RDT and Joint Ventures Joint ventures (JVs) and other interorganizational relationships (e.g. strategic alliances, R&D agreements, etc.) are often formed to reduce environmental complexity and to gain resources - However, unlike mergers, interorganizational relationships only provide partial absorption of the interdependencies - Firms gain power over resource providers by entering alliances with other agencies - Smaller firms benefit more from cooperative relationships than their large partners - Dependence Asymmetry: alliances occur when organizations are mutually dependent but the partner controlling more important resources retains strategic control o Joint Dependence: reduces uncertainty and enhances firm performance - As with mergers, many augment RDT with other theoretical perspectives (network theory, game theory, organizational learning, transaction cost theory etc.) ➔ RDT is valuable but doesn’t completely explain interorganizational relationships (multiplexity) RDT and Boards of Directors Boards enable firms to minimize dependence or gain resources - Early RDT studies focused on board size and composition as indicators of the board’s ability to provide critical resources to the firm The resources provided by the board need to be “matched” with the needs of the firm The board composition needs to be changed as the environment of the firm changes Directors bring 4 benefits to organizations: 1. Information in the form of advice and counsel 2. Access to channels of info between the firm and environmental contingencies 3. Preferential access to resources 4. Legitimacy - Directors can be classified as: business experts, support specialists and community influentials, corresponding to the different types of resources they bring to a board - The life cycle and type of firm determine when certain directors are most beneficial Alternatively, RTD views the board as having 2 functions: 1. Monitoring from the agency theory perspective 2. Resource provision from RDT perspective The level of board capital (human & social capital) along with incentives will affect both monitoring and resource provision RDT and Political Action - Organizations prefer environments that are better for their own interest and seek to ‘create’ this by shaping government regulations As regulatory agencies control more of a firm’s financial resources, managers are more favorably disposed toward political activity Firms that are more dependent on the government will engage more in political action and co-optive linkages created to accrue financial benefits The topic of “created environment” is overlooked but research supports that: - Political action correlates with the degree of environmental dependency the firm faces - Firms in the same environment likely choose the same forms of political behavior - Performance benefits accrue to firms that create linkages with the political environment RDT and Executive Succession Executive succession is itself a strategic response to environmental contingencies: - The environmental context influences the distribution of power and control within firms - That in turn affects the tenure and selection of administrators - Policies and structures are affected by the distribution of power and control - Administrators again affect those activities and resultant structures If organizational behavior is misaligned with the environment, the firm may perform poorly and the CEO should be replaced with someone capable of coping with the critical problems - The degree of environmental uncertainty & dependence is likely to affect the rate of executive turnover and tenure, as well as the type of new executive selected Outsider replacement of the CEO is unlikely when: an heir is present and committed or when the outgoing CEO has influenced the process Executive succession is very complex, and it is accommodated with change - The incumbent CEO should not have the power to refuse replacement - Distribution of ownership and the proportion of insiders mitigates this - Resource scarcity prior to succession can clarify the impact of the successor’s actions 6.2 Team Production in Business Organizations – Blair & Stout (1999) The principal-agent approach assumes that the corporation is the shareholders’ property, hence it implies that managers’ primary duty is to generate wealth for shareholders - However, in PLCs there is separation of ownership from control, hence, shareholders cannot directly monitor the actions of managers resulting in agency costs Solution: strengthening shareholder control rights and ability to negotiate contractual restraints on manager opportunism Fallacies of Principal-Agent Theory: Assumption 1: shareholders own the corporation - Untrue because the firm owns its own assets (and in cases such of intangible assets such as human capital, there is no owner) Assumption 2: managers should only maximize shareholder wealth - Untrue because managers must balance shareholder and stakeholder interests simultaneously Assumption 3: individuals pursue self-interested behaviour reined in by legal sanctions - Untrue because legal sanctions tend to be a last resort and many individuals pursue joint objectives beyond their self-interest o By focusing on self-interest, behaviours driven by trust, loyalty and notions of duty are overlooked which are often critical to success Team Production Team production problems arise when: 1. The economic production requires a team a. Production requires the combined input of two or more individuals 2. At least some of the resources the team members must invest are team-specific a. Team-specific resources: resources which have a higher value when used in a team compared to when they are not 3. The economic rents (gains) are joint (or non-separable) making it difficult to attribute them to only one team member The Team Dilemma: - Each individual has made an essential contribution of resources None can recover the full value of that contribution outside the team o How can profits be divided in the uncertain business context, given inputs that are difficult to monitor? - - Solution 1: drafting a sharing rule ex ante o This can increase incentives to shirk because one can still enjoy the full benefits, due to the sharing rule, but the costs of shirking are shared with the whole team Solution 2: discuss the sharing of profits ex post o This can result in wasteful ‘rent-seeking’ and arguments over who deserves a bigger share (if this gets out of control it can destroy economic gains) Therefore, team members need to find extracontractual means of protecting themselves enough to encourage the team-specific investment necessary for team production Team Production and PLCs A PLC is a nexus of team specific assets invested by shareholders, managers, employees, and others who hope to profit from team production. - Property rights over these assets are held by a separate legal entity Control rests with a board of directors that serves as a trustee for the firm as a whole. Solution: by putting control over the firms' assets and outputs in the hands of the board, corporate law prevents other team members from expropriating rents - - Hence, team members must appeal to the directors to gain a larger share or they may exit the firm Net Result: team members who cannot contract with each other use directors as a mediating hierarchy who can decide how to divide economic rents o However, this can result in costs associated with placing control on the board who does not have an economic stake in the team production process In terms of efficiency, each team member should receive at least the minimum reward which will allow them to remain within the team o Beyond that minimum, the question of who gets what portion of the corporate surplus may be determined simply by relative political power. Formal contracts are not an effective means of encouraging investment in team-specific assets - The notion that a corporation is a nexus of contracts is wholly inadequate as either a positive or normative guide to understanding corporate law Corporations should be understood as social institutions within which people form more or less cooperative relationships that help encourage team production The principal-agent relationship often does not capture the complexities of business relations - An entrepreneur puts in time, effort and expertise and a venture capital firm contributes financial capital, advice, and monitoring o Hence, both sides are investing team-specific resources o However, since these inputs are often unobservable, both sides have to worry about "moral hazard," or opportunism o Additionally, when the venture capital has a reputation for being fair with entrepreneurs, it can discourage opportunistic behaviour 6.3 Lecture: Stakeholders in Corporate Governance Stakeholders are many different parties: - Creditors - Natural environment - Communities - Customers - Suppliers - Employees Beneficiaries: parties that are not necessarily involved in the business/have no formal ties but do (not) benefit from the presence of the company (positive/negative externalities) - Investor benefit from auditing, while the company that is audited pays for the service - In NPOS, donors pay for the service but do not receive a benefit from it o There is no market mechanism and no price Stakeholder: any group or individual who can affect the achievement of the firm’s objectives or any group or individual who is affected by the achievement of the firm’s objectives - However, this definition is too broad – e.g. stakeholders with voluntary involvement must be treated differently than stakeholders with involuntary involvement Owners Residual claimants (right to returns, but also duty to incur losses) Have a governance role due to their control rights Residual risk bearing Informational insider Voluntary involvement e.g. partner, investor Stakeholders Fixed claimants (no duty to incur losses) Have no governance role – at best they have contractually agreed to rights No residual risk bearing Informational outsider May be involuntarily involved e.g. client, creditor, tort victim Tort Victim: an individual with a financial claim on the firm because the firm harmed them Types of Stakeholders 1. Primary stakeholders (related parties) a. Parties that have a voluntary relationship with the firm, very often economically motivated (e.g. clients, creditors, suppliers) b. They’re strategically important to the firm’s survival and can affect the firm c. Alternatively called patrons – primary stakeholders or parties doing business with the firm 2. Secondary stakeholders (third parties) a. Often involuntarily related to the firm and are often unable to affect the firm directly in return (e.g. victims of misconduct, environment, communities) b. Parties that are affected and not involved in a transaction c. Alternatively called: related parties, third parties or beneficiaries Stakeholder Challenges 1. Strategic challenge: how to keep strategically dependent primary stakeholders involved in the firm if you cannot make them owners? a. One solution could be to make them owners b. If they’re so important and bring the most important, asset they might be good owners, however, it is still important to evaluate this 2. Societal challenge: how to secure the firm’s societal license to operate? a. How can the legitimate interest of secondary stakeholders be safeguarded? b. To what extent do corporate governance practices developed to advance shareholder interests also help secure stakeholder interests and the societal license to operate specifically? Managing Strategic Dependence Strategic Dependence: when a resource is not easily replaced but has a high impact on value creation - Not all inputs are strategically relevant: they must be specific - According to resource dependence theory, firms depend on external stakeholders with valuable resources that contribute to the firms competitive advantage - The easiest way to remove strategic dependence is to diversify your supply chain or to manage your supply chain in another firm Why has strategic dependence increased over time? - Information asymmetry has decreased over time due to the internet o The internet has also increased the amount of monitors of a firm - There are more ways for stakeholders to organize and interact with the firm o Globalization has increased this as well o - - - Stakeholder expectations have also changed and firms are expected to have a greater duty to society, which stakeholders uphold Value creation is becoming increasingly dependent on intangible assets New Business Models: many components of the firm no longer must be within firm boundaries; allowing firms with less to potentially do well o However, new business models can also lead to more dependencies on other parties, hence making stakeholder management more important Vertical Disintegration: supply chains have become increasingly more complex o The more dependent a firm is on suppliers, the more important strategic dependencies become o Outsourcing is becoming more efficient, however, it tends to reduce quality o Conglomerate Discount: firms should focus on their core activities and purchase supporting activities in the market ▪ However, this increases strategic dependencies Platform Economy: clients or beneficiaries of your services do not pay for the services, instead they are subsidized by parties who use the services for advertising o Challenge: If you put too much emphasis on the parties you make money from, you might lose your customer base ▪ If you lose your customer base, you have no value anymore o If you focus too much on your large, subsidized user base, there might not be a way to make money Managing External Stakeholder Dependence - - Acquire the suppliers: the ultimate solution for strategic dependence is to acquire the supplier Joint ventures/Alliances: results in an ownership commitment on both sides Board of directors: the individuals within the board influence strategic dependence o Cooptation: including a stakeholder within the board o Board Interlock: having board members from the firm you are dependent on within your own board and vice versa to cement business ties o Relational Capitalism: rather than creating dependence through the market, the firm uses its relationships (and social capital) Political action: lobbying, stakeholder management, non-market strategy Executive succession: also, non-executive director appointments Transaction cost theory: the concept of unilateral dependence: you become dependent upon another party for an important activity or resource that you need Resource dependence theory: unit of analysis: firms and inter-organizational relationships - Strategic dependence on external resources in contexts of uncertainty drives firms try to manage/govern these dependencies Political Directors Is appointing political directors value enhancing? Resource Dependence Theory: yes - Politicians, specifically in highly regulated industries, can make a difference, they can lobby, share info, build network ties etc. Agency theory: not at all - Politicians will act in their own political self-interest rather than shareholder valuemaximizing goals Corruption also plays a role: - In highly corrupt countries, politicians have more power since they are not constrained by institutions which can have high benefits for firms However, in highly corrupt countries, the risk is higher and there are higher costs for shareholders (e.g. bribes) Thus, politician appointments to corporate boards are a double-edged sword - Very often, we see that politicians are appointed when there’s a legitimacy crisis - Buffering/Bridging: Sometimes they appoint a politician to the board to appease external stakeholders or the environment - Symbolic Response: they appoint politicians with no intention of making changes but just to convince stakeholders that he/she will solve all problems 7.1 Integrated Strategy: Market and Nonmarket Components – Baron (1995) Market Environment: voluntary interactions between the firm and other parties that are intermediated by markets or private agreements Non-market Environment: interactions between the firm and other parties that are intermediated by the public, stakeholders, government, the media and public institutions (that are different from the market environment) Market Strategy: a concerted pattern of actions taken in the market environment to create value by improving economic performance Non-market Strategy: a concerted pattern of actions taken in the nonmarket environment to create value by improving its overall performance - Purpose: to shape the firm’s market environment by tailoring the non-market strategy to the firm’s non-market competencies The interrelations between the market and non-market environments require that the managers are responsible for performance in both Theory of modern competitive strategy: concludes that strategies must be tailored to the structure and dynamics of the market environment and to firm competencies The 4 Is of Non-market Environment 1. 2. 3. 4. Issues: what non-market strategies address Institutions: the relevant institutions related to the issue at hand Interests: individuals and groups with preferences about, or a stake in, an issue Information: what the interested parties know or believe about the relation between actions and consequences and about the preferences and capabilities of the interested parties The Significance of Non-market Strategy Factors affecting the importance of non-market issues for the performance of the firm - Control: non-market strategies are more important the more opportunities are controlled by governments and less when they are controlled by markets - Direct challenges by interest and activist groups: also affect the importance of nonmarket strategies (e.g. activists can intervene through seeking media coverage) Examples of Integrated Strategies 1. Calgene: brought a genetically engineered food to the market and took action to address the issue of agricultural biotechnology regulation (lobbying, developing relationships with the regulatory institutions, cultivating the media, etc.) ➔ some of these actions targeted politicians for approval policies while others addressed threats from activists/interest groups 2. Cemex: entered the US market but was imposed a 58% duty on imports because of an antidumping petition. To address this challenge, Cemex developed an integrated strategy to maintain US presence, reduce the duty and to overturn the decisions of the US agencies. Market components of the strategy: reducing imports by withdrawing from markets where cement prices are low, hence, reducing the dumping margin 3. Toys ‘R’ Us: market strategy was founded on 3 principles: price, selection, and stock. Its market strategy was to enter countries with a large population and high income and take advantage of market opportunities in an industry in which incumbent toy retailers were small and hadn’t developed demand for toys on a year-round basis. In Japan, it formed a JV with McDonald’s to provide expertise in finding store locations and in dealing with the Japanese regulatory system Market and Non-market Strategies Porter’s 5 Forces: an effective competitive strategy takes offensive/defensive action to create a defendable position against the five competitive forces - The unit of analysis for market/competitive strategy is the firm & the focus is on its performance in industries - Drawback: regulatory institutions differ greatly from market institutions Alternate approach: consider non-market factors as a 6th force to be defended against - Assess threats from government actions, interest groups, activists, and public concern - It is important to view non-market environment as an endogenous rather than exogenous factors since the strategies implemented by firms can influence the market environment Drawbacks of treating non-market strategy as separate aspects: - However, it should not be treated as a separate aspect but should be integrated within market strategy - Non-market action often is directed at creating/realizing market opportunities for firms Non-market strategies are complements to market strategies - They can have characteristics of a public good, where the incentive to take non-market action is diminished o However, the private incentive can still be sufficient, particularly when a firm has few close rivals - Non-market strategy can act as an isolating mechanism – it can help offset competitive disadvantage as well as realize competitive advantage Non-market strategy can provide a competitive advantage through: - Provide a competitive advantage by defending against rivals - Defending against the threat of new entry and substitutes by becoming essential - The bargaining power of buyers can in some instances be harnessed and directed against a firm, although seldom by a rival Non-market issues affect the firm and the industry - Collective action by firms in their non-market environment is allowed by the law - Firms address many non-market issues through coalitions and industry associations Non-market Assets and Distinctive Competencies Firms create value by employing non-market assets: - Expertise and competency in dealing with non-market forces, government, the media, interest and activist groups, and the public - Reputation for responsible behavior with consumers, government, and the public - Access to legislators - Personal relationships between executives and members of state legislatures - Competencies of the firm’s allies and competitors Non-market assets should be hard to imitate and unique to be a non-market advantage - Over time, competencies and firm-specific non-market assets can be developed or lost - In the market environment, firms are prohibited by antitrust laws from joining together to implement market strategies, unless in a JV or other formal alliance - In the nonmarket environment, the law generally allows firms to join and implement nonmarket strategies Strategies and Borders International Strategy: centers on transferring the parent’s expertise to foreign markets through specific applications of policy and expertise in other countries Global Market Strategy: products and strategies are developed to exploit an integrated unitary world market - Examples: o Supporting and working for free trade in every country o Building working relationships with governments o Applying universal ethics principles o Implementing environmental policies Multidomestic Strategy: issue-specific action plans tailored to the configuration of institutions and interests in individual countries - Global and international strategies must consider institutions in whose context nonmarket issues are addressed as well as other country-specific factors o Many non-market issues have domestic orientations - Examples: antitrust policies, liability rules, safety regulation, IP rights, and environmental regulations 7.2 Strategic CSR: A Concept Building Meta-Analysis – Vishwanathanatan (2019) The social benefits of corporate social responsibility (CSR) with a small positive relation with corporate financial performance (CFP) can be strategically justified - Over time, CSR research shifted its focus on identifying the mechanisms through which CSR activities affect firm-level financial outcomes because: 1. A small positive relationship between CSR and CFP was identified leading to the question of how CSR affects CFP 2. Finer-grained research was increasingly undertaken, focusing on specific types of CSR, and combatting the previously over-inclusive approach 3. CSR research became methodologically more sophisticated as scholars started to use more advanced research designs, better data, and more rigorous techniques Strategic CSR: firm activities that appear to further some social good, while benefitting the firm financially by: enhancing its reputation, increasing stakeholder reciprocation, mitigating firmspecific risk and improving innovation Causal Approach: Strategic CSR often refers to the overlap of CSR-enhancing and CFP-enhancing activities and should be separated from activities which do not enhance CFP Enhanced Firm Reputation Mechanism The CSR-CFP relationship is mediated by firm reputation → CSR increases reputation which is positively related to CFP Benefits: - Stakeholders (such as employees) perceive the firms as more attractive o Signals organizational norms and values, influencing prospective employees’ perceptions and increases their willingness to be associated with the firm o Mechanism: the example of philanthropic donations is an activity with an established positive reputation which evokes positive attributions by stakeholders and attract attention - Attract positive attribution by stakeholders o Mechanism: Firms signal their CSR activities to existing and prospective stakeholders through advertising or via external infomediaries - Attracts customers and increases their willingness-to-pay o The customers are more attracted to buying products/services and paying a premium price due to CSR Dangers: - Conveying a positive image without making material changes within the firm - Philanthropy symbolism to divert attention away from misconduct - Buying goodwill (often after being accused of misconduct) Stakeholder Reciprocation CSR-CFP is mediated by stakeholder reciprocation → CSR increases stakeholder reciprocation, which increases CFP - Stakeholder reciprocation enhances cooperative, productive and enduring relationships Benefits: - Benefits employees o Improves working conditions (e.g. fair pay, safe work environment, professional development opportunities, etc.) o They experience improved job satisfaction and engage in more organizational citizenship behavior ▪ Due to increased productivity, firms can contract with employees based on trust, substantially decreasing contracting costs Mechanisms: - CSR activities must benefit existing shareholders but need not be externally visible - Firms engage in voluntary reporting resulting in more favorable debt terms o Reduces information asymmetry and agency costs - Higher levels of community endorsement resulting in more favorable regulatory and enforcement conditions and license to operate Risk Mitigation Mechanism CSR-CFP is mediated by firm risk → CSR decreases firm risk which negatively related to CFP Benefits: - CSR reduces stock price risk and firm default risk o CSR are more risk-aware, allowing them to mitigate/manage risks effectively - Creates value because it directly generates higher CFP and helps preserve it o Reduces the likelihood that firms incur costs that burden CFP - Identify threats early on and correct potentially illegal acts o This can prevent litigation costs, administrative fines, criminal sanctions, etc. Mechanisms: 1. CSR directly mitigates risk as the activities are designed to avoid harm to stakeholders a. Implementing these initiatives can reduce the firm’s risk exposure 2. CSR may indirectly mitigate risk as closer relationships with stakeholders making them more willing to share information with the firm a. Instrumental for sensing changes or threats and anticipate foreseeable risks Improved Innovation Capacity Mechanism CSR-CFP is mediated by innovation capacity → CSR increases innovation capacity which increases it in CFP Benefits: 1. CSR offers a powerful means of product differentiation 2. Radical process innovations, especially in the context of environmental management, may reduce both waste and production costs 3. May lead to new business models and offer new sources of value creation Mechanisms: - CSR firms tend to develop closer relationships with external stakeholders which offer new knowledge pools that can become an important source of innovation - Good relationships with internal stakeholders are also important for innovation: employees may be more willing to share info with the firm - The adoption of CSR activities requires the development of existing innovation capabilities or triggers the creation of new capabilities Strategic CSR can be conceptualized on3 levels: 1. Basic Level: theoretical propositions such as causes and consequences of strategic CSR 2. Secondary Level (Intentionally): defined in terms of its causally most relevant properties (the four mechanisms) 3. Indicator Level (Extensionally): defined in terms of observable empirical phenomena that operationalize the causally relevant properties by which strategic CSR is defined 8.1 Video: Identifying stakeholders There are 3 steps in a strategy process 1. Analyze issues: you analyze the strategic issues of your firm and use hypotheses to understand the issues 2. Formulate strategy: you formulate your strategy to address the issues and again work with hypotheses 3. Implement strategy: you develop a roadmap of implementing actions Three ways to identify stakeholders: 1. Strategic Issues: stakeholders are positively or negatively affected by strategic issues and opportunities 2. Strategy Process: a process is needed to execute a strategy a. This can be broken down into individuals who negatively or positively influence the strategy b. The process itself can also negatively or positively influence stakeholders 3. New Strategy: identify stakeholders who are positively or negatively affected by a new strategy introduction and implementation 8.2 Video: Mapping stakeholders Stakeholders may be affected by a strategy, but they may also influence the strategy, hence, it is important to differentiate between these groups Mapping the differences between stakeholders: 1. Assess stakeholder power a. Strong: stakeholders hold power to support or sabotage the strategy process by having important resources like insights or decision-making rights b. Weak: stakeholders lack power to support or sabotage the strategy process 2. Assess stakeholder interests/values a. Aligned: same or similar interests or values as the firm b. Conflicting: different interests or values as the firm Strong Strong Opposing Strong Allies Stakeholders (e.g. happy clients (e.g. unhappy & partners) clients & partners, Conflicting competitors) Weak Opposing Weak Allies Stakeholders (e.g. consultants, (e.g. critical media) support staff, alumni) Weak Aligned 8.3 Video: Managing stakeholders - Opposing stakeholders: you prefer that your stakeholders’ interests & values are aligned with your firm o Solution: Align the opposing stakeholders by moving them to the right side of the map (e.g. you may align an unhappy partner by improving their incentives) o Aligning opposing stakeholders may not always be feasible especially when conflicts of interest are high, in this case it is best to see if you can weaken them - Weak allies: these allies are not particularly useful since they are weak o Solution: Strengthen the weak allies to turn them into strong ones Strong allies: are the ideal candidates for your strategy process but don’t take their support for granted as your opposing stakeholders may try to get them into their camp o Solution: Engage them in your strategy process by informing & involving them o Strong allies may help with issue analysis and they also affect strategy formulation Given that stakeholder support is necessary for strategy implementation, it is important to continuously monitor the stakeholder map and make changes when needed 4.1 Chapter 1: Corporate advantage Corporate strategy = the strategy that multi-business corporations use to compete as a collection of multiple businesses. The goal is the pursuit of corporate advantage. 1. Single vs. multibusinesses 2. Competitive advantage vs. corporate advantage Business strategy -Involves a single business Corporate strategy - Involves multiple businesses - Each business has its own business strategy - Goal: to maximize the NPV of a business ➔ achieved by ensuring that your buyers WTP is higher for the outputs of a business than what your suppliers are willing to sell the inputs to you for - Goal: not to individually maximize the NPV of each of the businesses in the corporation but to maximize corporate advantage by outdoing rivals in creating a wedge between customers’ WTP and suppliers’ WTS - You have a competitive advantage over a competitor when your difference between buyers’ WTP and suppliers’ WTS is greater than your competitor’s difference - You can increase your competitive advantage by raising customers’ WTP and/or by lowering suppliers’ WTS 3. Who is the competition? - Anyone who can influence a business’ cost or revenues adversely: direct rivals but also buyers, suppliers, potential entrants, and substitute firms - Corporate advantage exists if the collection of businesses owned together is somehow more valuable than the sum of values of individual businesses owned in isolation from each other - The goal of maximizing corporate advantage may or may not be consistent with maximizing the competitive advantage of each business - The competition is anyone who can assemble a similar portfolio of businesses: investors and other corporate strategists Business Model = the set of choices about customers, products, and value chain activities that every business must make ➔ the who/what/how choices (who are the customers, what are we selling them, and how do we produce what we are selling?) - Businesses are different if their business models differ from each other on at least 1 of these dimensions Industries are usually distinguished from each other in terms of low cross-price elasticity of demand: a price change within one industry has negligible effects on the demand for goods in the other industry Corporate advantage from portfolio assembly: the “selection” approach Because investors have cash flow but no decision rights, their main strategy is portfolio assembly - NPV of a portfolio of a business: value can be created by • Influencing cash flows: investors cannot influence the cash flows of the businesses but can capture value by “buying low and selling high” • Decreasing the discount rate: a discount rate depends on 3 factors: 1. The timing of the cash flows: cash flows in the near future are worth more than those in the far future 2. The riskiness of the cash flows: secure cash flows are worth more than risky ones 3. Who is the beneficiary of the cash flows: a diversified beneficiary might be willing to take on more risk (lower discount rate) than an undiversified beneficiary ➔ an investor can lower a discount rate through diversification Corporate advantage from business modification: the “synergy” approach Synergy - describes the various ways in which the cash flows and discount rates of businesses in a portfolio can be modified through joint operation (i.e. collaboration and joint decision-making) across them - Corporate advantage is difficult to measure as it requires a comparison between something observable (the performance of a multi-business corporation) and something unobservable (the aggregate performance of the individual businesses if they had been operating in isolation from each other) 4.2 Chapter 2: Synergies: benefits to collaboration Operational Synergy - exists if 2 businesses operated jointly (decisions across the 2 businesses are coordinated to enhance joint value) are more valuable than the 2 businesses operated independently Checklist of Synergy Benefits: 1. Shared know-how: covers the benefits associated with the sharing of knowledge and competencies across the portfolio. 2. Shared tangible resources: benefits from economies of scale and elimination of duplicated resources 3. Pooled negotiation power: compromises the cost/quality benefits that can be gained from purchasing scale 4. Co-ordinated strategies: cover benefits that arise from aligning the strategies of 2 or more businesses 5. Vertical integration: benefits from managing trading relationships to improve capacity utilization, price realization and market access. 6. Combined new business creation: the creation of new businesses by combining knowhow from different units, by extracting activities from different units to put into a new unit, and by internal joint ventures or alliances between units. Synergy Test: V(AB) > V(A) + V(B) - V(A)/V(B) – NPV of business A/B when operated independently V(AB) – NPV of businesses A and B when they operate jointly The synergy test differs from the corporate advantage test in 2 ways: 1. Corporate advantage is defined in terms of jointly owning businesses and synergies in terms of jointly operating them 2. The corporate advantage test is about the portfolio of businesses and the synergy test is about any 2 businesses - Why is synergy is the basis for meeting the corporate advantage test when: • Investors can diversify unsystematic risks • Potential value capture from synergies brings partners to the table to negotiate strategic alliances or acquisitions • It enables acquirers to pay a premium and still make money • It allows CEOs to justify their acquisitions and alliances to their shareholders Where do synergies come from? Value Chain = the set of activities that must be performed to produce a product/service and bring it to a customer. Porter distinguishes between 2 types of activities: • • Primary activities: scale of activity varies directly with the level of production (logistics, production, marketing and sales, service) Secondary activities: scale doesn’t depend directly on the level of production (firm infrastructure, HR management, technology development, procurement) What types of synergies are there? Synergies are evaluated based on - Resource Similarity: similar resources produce qualitatively different effects (advantages of scale) than linking dissimilar resources (advantages of scope) Modification of Resources Required: the extent of modification of the resources underlying value chain activities that are necessary for value creation 4 C’s framework: High Modification Required High Similarity Consolidation - involves creating value by rationalization across similar resources (from similar value chain activities) by eliminating redundancies. Affects mostly costs and invested capital. Examples: reduction in headcount by merging departments. Low Modification Required Combination - Entails creating value by pooling similar resources (from similar value chain activities). Example: volume discounts from increased procurement volume and the resulting increase in bargaining power with suppliers Low Similarity Customization - Involves creating Connection - Generate value by simply value by co-specializing dissimilar pooling the outputs of dissimilar value resources (from similar or chain activities with little modification. dissimilar value chain activities) to In effect, the product development of create greater joint value. 1 business is being connected to the Results in improved value in distribution channel of another. production or consumption (either Example: banks cross-selling insurance the final product works better or products to their customers costs less – producing either revenue or cost synergies). Example: creating a customized bundle of products/services Two-sided Synergy: when both businesses benefit from the synergy One-sided Synergy when 1 business gains more than the other business loses - To make the pursuit of synergies worthwhile for both businesses, they must reach an agreement on some form of side payment from one business to the other Negative Synergies There are situations in which the value of 2 businesses under coordinated decision-making may be lower than the sum of their values when they operate independently. Situations of negative synergies arise from: • • • Common instance: brand dilution (e.g. Rolex selling budget watches) Organizational complexity: actions must be coordinated across businesses which implies some loss of initiative, independence, and decision-making speed Concerns about the independence of action of 2 businesses under the same corporate umbrella: e.g. if business A is an internal supplier to business B, it may be difficult for A to find clients outside the corporation 4.3 Chapter 3: Governance costs: impediments to collaboration • • Governance Costs: are frictions between two businesses which prevent them from operating smoothly to realize synergies Synergies and governance costs make up the governance structures: the choice about joint or separate ownership of businesses between which there are synergies Where do governance costs come from? Governance Costs: the costs of achieving effective collaboration, above the direct cost of what’s being exchanged ➔ magnitude typically differs per type of synergy • Ownership Costs: The governance costs that arise under common ownership • Transaction Costs: The governance costs that arise in interactions between independent firms Sources of Governance Costs: 1. Cooperation: the alignment of incentives to ensure that people are motivated to work together. Failures of cooperation are more likely if: • There’s no shared future: e.g. 2 alliance partners know the current project is the last • Incentives are narrow: e.g. employees are rewarded by division’s performance rather than the performance of the firm as a whole • There’s asymmetrical dependencies: when one party depends significantly on another (e.g. relying on a single supplier) • Synergies are one-sided: benefits to collaboration accrue to 1 party only o Or the synergies need modification (Consolidation & Customization) Solution: creating contractual agreements but there are governance costs of enforcing this 2. Coordination: the alignment of actions so that people know how best to work together. Failures of coordination are more likely if working: • Across different geographical locations or time zones • With different professions (e.g. alliance between IT firm and advertising firm) • Without a shared past (unfamiliarity of the other party’s standard procedures) • When there is high interdependence in which the parties involved need to interact and communicate to align with each other The 2 Governance Structures: • • Common Ownership: ultimately, each business is administratively controlled by the group CEO and the assets are owned by the shareholders o Under common authority, the scope for non-cooperative actions is reduced because the CEO can hire, fire, reward, punish, monitor, and manage o Allows for the avoidance of coordination problems through centralized decisionmaking, information channels, common language, etc. Arm’s-length trade: trade between separately owned businesses o Synergies that are likely to generate significant transaction costs are less likely to be successfully realized in arm’s-length relationships 4.4 Lecture: Sum-of-the-parts (SOTP) Valuation How much is an asset worth? 1. Book value = historical purchase price – all accumulated depreciation, amortization, and impairments (used in balance sheet) • Depreciation: you write-off a tangible, long-lived (non-current) asset (PPE) • Amortization: you write-off an intangible asset (brands, patents, human capital) • Impairments: a single shot write-off so that the book values are not out of reality 2. Market value = would you sell off an asset today, this is what the market is expected to pay for it. Market value typically depends upon market conditions as supply and demand, cost, and availability of capital etc. 3. Fair value / intrinsic value = the present value of the expected cash flows the assets will yield (used for some items in the balance sheet) Book vs Market Values When valuing (part of) a firm, its book value need not be informative ➔ it would be way more interesting to see the market value of the assets • Major problem: you only observe a market value if supply and demand meet: you need a transaction (sell assets) but you wish to know the value prior to selling/buying • Multiples can be used to approximate Defining Enterprise Value Enterprise Value: the fair value of the operations of the firm attributed to all providers of capital ➔ It approximates the market value of a firm’s assets • Problem: the assets of the firm aren’t liquidly traded as opposed to the debt and equity titles of a listed company • If you own stocks, what matters for you most is that you adjust to the forecast/outlook ➔ stocks are typically valued in a future way (PV of expected cash flow divided by discount rate) Method to find the market value of a corporation (how much are the assets worth): 1. Isolate all financial titles on the credit side of the balance sheet to find market value of financing side Assets are rarely traded, but the stocks and bonds are traded - Given that the balance sheet should be balanced ➔ market value of the financing must equal the market value of the assets Thus, to find EV we need: - Find financial liabilities: loans, accrued interests, corporate bonds, pension fund liabilities, lease obligations ➔ subtract the cash and cash equivalents • Owners’ equity Market capitalization = # outstanding shares * closing stock price Non-controlling interest = minority investments in other firms (less than <50% ownership) EBITDA EBITDA can be used to analyze and compare profitability across firms and industries as it eliminates the effects of financing and accounting decisions • It often used in valuation ratios and compared to EV and revenue • However, it is not defined by the IFRS or GAAP, hence there are different definitions: o EBITDA: net income + interest + taxes + (depreciation & amortization & impairments) o EBITDA: EBIT + (depreciation & amortization & impairments) o EBITDA: EBITDA + net(acq./div.) + restructuring costs + other incidental costs • EBITDA is not a good metric for cash flow as it ignores working capital requirements (which requires cash, or debt or equity) • EBITDA makes heavy-asset companies look healthier than they truly might be as it does not include replacement cost of old equipment Business Diversification Benefits: - Potential synergies Less volatile income which increases debt capacity and lowers debt cots Costs: - - Decreased transparency leads to a diversification discount in stock valuation: diversified corporations are less transparent, and consequently, investors tend to solely pay a slightly lower price for their stocks than what they would pay for a more transparent company Diversified firms often have a complex governance structure Poorly performing elements may get cross-subsidized by the outperforming ones Managerial incentives to improve performance may get blurred