Getting Results with E-mail Be Clear and Concise Ask These Questions Why am I writing? What results do I need from this message? Why? People receive so many messages each day Careless e-mails do not elicit careful responses Messages must be well organized Messages must be brief • Readers may be using portable devices • Who has a lot of time to waste? Write a Meaningful Subject Line Write from the recipient’s point of view • What does he/she need to know? Make it capture the most important points Keep it seven words or less Organize It! Include the topic in the first sentence • Describe what this is about • State what response or action you need • Clearly express when you need it Limit your text to one screen • If you have too much info, use separate messages Keep It Short Keep It Meaningful