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BusinessCaseAnalysis 2GO B99 CLASS-1

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GROUP INC.
BUSINESS
CASE
ANALYSIS
PRESENTED BY:
ARCE, PRINCESS MAE
ATTABAN, RAMSYS
BUCAG, YISHAY NYKA
BUL-IGEN, LUCKY DARYL
CARDAMA, JAN MARY
DASAYON, CAROLYN
LAGASCA, JESSA KAMILLE
MARTINEZ, KHENNY
PARANA, MYCAH GISELLE
ORGANIZATIONAL OVERVIEW
2GO Group, Inc. (2GO) operates the country’s
largest integrated supply chain enterprise,
providing logistics and transport services
nationwide. With over 150 years of shipping and
logistics experience, we create synergies through
our three primary segments: shipping, logistics
and distribution.
2GO Sea Solutions is the freight segment
providing reliable, point-to-point containerized
and rolling cargo solutions for business clients
and travel-hotel accommodation for passengers
through our ROPAX vessels.
2GO Logistics provides order fulfilment
solutions to various verticals through our
warehousing, inventory management, crossdock
and transport capabilities.
2GO Express delivers first and last mile
multimodal forwarding solutions to corporate
and retail clients.
Special Containers and Value Added Services
(SCVASI) handles cargo and projects that require
specialized solutions such as cold chain,
isotainer, flexibags, break bulk and oversized
equipment.
ScanAsia offers go-to-market solutions that
monitor, manage and replenish inventory from
distribution centers to retailer shelves ensuring
stock availability in almost 7,000 doors
nationwide.
MISSION
Integrating our capabilities and expertise across
the 2GO Group, we make it our everyday mission
to:
Deliver all goods on time, consistently, and in
their best condition
Transport
our
passengers
reliably,
comfortably, and safely
Deliver
competitive
returns
for
our
shareholders and uphold the highest
standards of corporate governance
Look after the welfare of our employees and
create a fulfilling environment of growth and
shared achievement
Provide our service providers with mutually
beneficial long-term partnerships
Be a responsible corporate citizen looking
after the environment and the community
VISION
To go where our clients want to go as their first
choice for logistics in the Philippines
GROUP INC.
CORE VALUES
Customer First
We develop deep and strong relationships that
make a positive difference in our customers’ and
stakeholders’ lives.
Good Corporate Citizenship
We are good citizens in our communities and we
look after the environment.
Accountability
We hold ourselves accountable in all our dealings
and transactions. We do this by delivering on our
commitments.
Respect for People
We care for our people, encourage their
development and reward their performance.
Quality and Excellence
We provide the highest standards for products
and delightful service that together deliver
premium value to our customers.
Honesty and Integrity
We uphold the highest standards of honesty and
integrity in all our actions.
Teamwork and Collaboration
We enjoy working together in order to meet the
needs of our customers and to help the company
win.
Innovation
We constantly adapt to the changing needs of our
customers and continuously innovate the way we
work.
CAPITALS UTILIZED
Natural Capital
This covers the natural resources utilized by the
company within the scope of its operations. The
air they breathe and the water they consume
are some examples covered. Also, the land and
sea used as a means of transportation and the
fuel used to operate equipment are included in
the natural capital recognized in the company.
Human Capital
Human capital included and valued in the
company are the employees, shareholders and
the owner. They devote their time and effort in
providing services to the company, to the
customers and to the people who are interested
in the company based on their skills and
capabilities.
This
also
involves
their
determination to deliver the best attributions
that the company can offer.
Financial Capital
This covers the different financial resources
pooled in to operate the company which
includes the initial capital and investment of
parties interested in the company.
Manufactured Capital
Manufactured Capital are those created from
raw materials. In the company, the buildings
where their offices are located, the warehouses
where they dropped off transported goods and
the ships used for transporting are some that
are included. This also involves different
equipment used within the company’s day-today operation like computers and many more.
Intellectual Capital
Intellectual involves different permits and
licenses needed to operate the company as well
as the licenses required from drivers of trucks
and ships concerned with transporting of goods
which were acquired from different institutions.
Social and Relationship
This concerns the interaction in between
transactions with those people involved in the
operation of the company which is more on the
emphasis on its interpersonal relationship.
Maintaining
social
and
relationship
to
customers is evident in creating long lasting
partnership towards the mission and vision of
the company.
GROUP INC.
PROBLEM STATEMENT
FINANCIAL ISSUES
Quarantine restrictions severely affected the
travel and tourism industry as well as passenger
movement resulting in losses in revenue. The
2GO Group Inc. suffered an increase in pandemicrelated losses during the course of the previous
year.
2Go Group Inc. reported a net loss of P1.8
billion in 2020, which is nearly triple the net loss
of P892 million in 2019. The 1.8 billion net loss
being reported is a 107 percent increase from
2019.
Due to the limits imposed by the quarantine,
the entire income of the group was reduced by
35%, coming in at P4.68 billion. The passage
segment's revenue dropped by 66% on an annual
basis as a direct result of travel restrictions. The
revenue generated from shipping dropped by
10%, whereas the revenue generated from
logistics and other services fell by 13%.
NON-FINANCIAL ISSUES
The economic impact of the pandemic also led
to the closure of some businesses and
widespread unemployment which affected all of
2GO’s business units.
With the weak economic environment, revenues
were
flat.
As
a
consequence,
growth
opportunities were limited with potential new
customers more focused on surviving the new
economic reality than undertaking changes in
their supply chains.
2GO Express’s courier service operations were
temporarily suspended due to the initial
lockdown in the first quarter after authorities
deemed it as non-essential.
PROBLEM
RESOLUTION
2020 was a difficult year for all industries. When
combined, the financial and non-financial issues led to
revenues slowing by 19% to Php 17.4 billion for the
group. With that, 2GO innovated and shaped these
strategies to lighten up their loss and restore their
successful operations:
2GO Sea Solutions business made operational
changes that led to significant sustainable gains
and adopted slow steaming of vessels, container
yard consolidation and branch rationalization as
part of its aggressive cost management initiatives.
This combined effort slashed fixed and general &
administrative costs by a third against the previous
year.
Implemented a new freight management software
system in early 2021 to have more cost-friendly,
yet profitable operations.
2GO Express and Shipping Solutions launched 2GO
CabinCargo, a service that delivers products
utilizing 2GO’s regular scheduled vessels. While
deliveries via CabinCargo take longer to arrive, they
cost less than airfreight and are reliable. These
solutions were quickly developed through
creativity and a customer-centric mindset to
address the evolving needs of the market.
2GO Express’s delivery and resource allocation
utilize new technology to modernize destination
mapping and vehicle routing. These changes are
geared toward the enhancement of the customer
experience which has been a central focus of 2GO.
This modernization will also allow 2GO Express to
offer more value-adding services in the future.
To deal with the limitations caused by the covid19 restrictions, 2GO responded by mitigating the
crisis to its roots to avoid greater loss by the
company. 2GO’s sidelined vessels were offered
for use as quarantine facilities. Two of the
company’s vessels were used as quarantine ships
where a total of 1,300 Returning Overseas
Filipinos were accommodated.
Moreover, 2GO Sea Solutions continued
operating 100% of its fleet, enabling essential
travel and ensuring the unhampered flow of
goods and services, especially of much-needed
personal protective equipment, relief goods and
food items which is a great step to combat the
pandemic and continue their normal and
profitable operations.
CONCLUSION
Through this case analysis, we observe how 2GO Group
Inc. was seriously affected during the times of pandemic
due to the imposition of widespread travel restrictions.
Because of this, they suffered sudden and considerable
value erosion. Hence, we can also conclude that it's the
same among other companies and businesses in the
transport industry.
This analysis also made us understand and appreciate
how they manage to preserve and create value in times
when pressing problems are present and arising within and
in the external environment of the company. The capacity
to understand and recognize issues and problems, be they
financial or non-financial through the application of
recognition metrics and the strategy and decision-making
to implement a solid and concrete solution to each problem
while also having backup plans was on point and an
accurate way of preserving and maintaining value and
reputation. Furthermore, trying out new things, innovating,
and continuously adapting to what the market and people
demand were great courses of action to create and recover
lost value.
In conclusion, the inputs and data put together in this
case analysis shall be a great reference and source material
to integrate for a successful outcome of a business
endeavor, especially in the case of the same industries.
GROUP INC.
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