What was the gap in the market identified by Ray Kroc? Ray kroc realised that if you can reduce time for getting food you can create more customers and make more money, Outline how his initial product that helped him to break into the market Ray Kroc milkshake mixing machine assisted him to break into the market describe 3 challenges R. Kroc had to overcome some of the McDonalds were being trashed and selling other things like fried chicken and biscuits. Ray Kroc wanted to use the instant mix, but the brothers did not want to use them, and they wanted to use real milk If they were more businesses, then they could not keep them all clean Discuss how R. Kroc displayed an entrepreneurial mindset He never stopped trying to make his business successful, ray Kroc