BM1708
Names of Students __________________________
Date
Section
_
ACTIVITY
Case Study: A Challenge for Quality
Reliance Control Systems is a large manufacturer of control systems for the electrical power generation and
distribution industry. Over the past few years, Reliance has watched overseas competitors take away market
share with products that are priced lower and that, at the same time, have developed a reputation for better
reliability. The company is not in a dangerous position yet, but the board of directors wants to see a
concerted effort to improve the company’s competitive posture. In addition, the board wants to solve the
quality problem that is gradually arising in the implementation of their control systems. System glitches have
been evident in several projects of the company which strongly affect the company’s overall reliability to
their clients. During the discussion of the senior management, a proposal to implement quality standards of
ISO 9000 was considered. However, the CEO of the company is not at all convinced that mere application of
quality standards will solve their organizational problem and will result to a greater market share for the
company.
Answer the following (10 points):
1. If you are part of the senior management team of Reliance Control Systems, how will you convince the
CEO that implementing the quality standards of ISO 9000 will solve the organizational problem and will
result in achieving a greater market share for the company?
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The board of directors wants to see a concentrated effort to strengthen the company's competitive
position, as well as a resolution to the System issues. ISO 9000 would be extremely beneficial to the
company. ISO 9000 is primarily concerned with improving compliance and meeting quality standards.
ISO 9000 is a quality management standard that lays forth procedures for improving corporate
efficiency and customer satisfaction. ISO 9000's purpose is to embed a quality management system
within a business, boosting efficiency, lowering wasteful costs, and maintaining process and product
quality. The process-oriented approach of ISO 9000 is an essential feature. Rather of focusing on
departments and processes, ISO 9000 asks that a corporation consider "the overall picture." What is
the relationship between processes? Are they compatible with one another? What are the most
crucial characteristics of products and services? Following the implementation of this process-oriented
approach, numerous audits can be conducted to assess the performance of your quality management
system. Overall, by implementing ISO 9000, the company's problem will be solved, and the company's
credibility will be enhanced.
Rubric for grading:
CRITERIA
PERFORMANCE INDICATORS
Provided specific related answers with
related details
Grammar
Used correct grammar, punctuation,
spelling, and capitalization
Organization Expressed the points in clear and
of Ideas
logical arrangement of ideas in the
paragraph
TOTAL
Content
POINTS
8
1
1
10
Reference:
Goetsch, D. (2014). Quality management for organizational excellence: Introduction to total quality. United
Kingdom: Pearson Education Limited.
11 Activity 1
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