1 out 12 HAPPY TOES COMPANY SHOES INDUSTRY 2 out 12 COMPANY MEMBERS RUSSELL GLENN COMIA JOHN EMMANUEL DE LUNA CHIEF EXECUTIVE OFFICER CHIEF FINANCIAL OFFICER LANDER DIUMANO KEVIN SANCHEZ CHIEF INFORMATION OFFICER CHIEF MARKETING OFFICER 3 out 12 The shoe industry, sometimes called the footwear industry, is the entire apparatus involved in designing, producing, and selling shoes. This industry is made up of complex interrelations between fashion, manufacturing, and popular opinion. 4 out 12 CONSISTENT PRODUCT QUALITY - Meeting quality standards is high on shoe manufacturers' objective lists. They establish a repeat customer base by ensuring that the quality of the shoes produced meets the standards expected by consumers. LOW COSTS - Keeping manufacturing costs down without reducing quality is one means of increasing gross income. Reducing idle time of both machines and workers is an objective that trims overall costs, as is reducing cycle times. CUSTOMER SATISFACTION - Profitable businesses seek customer satisfaction. Shoe manufacturing is no exception. Obtaining feedback on sales is part of achieving this goal. 5 out 12 PRODUCTS: The Footwear Industry product coverage includes leather footwear, which are dress shoes, non-leather footwear, sports footwear, slippers and sandals, and parts of footwear. LEATHER FOOTWEAR - includes footwear with leather uppers and outer soles of leather, rubber, plastic, wood, cork, or other materials. NON-LEATHER FOOTWEAR - includes footwear with uppers of rubber, plastic, textile or other materials and outer soles of rubber, plastic, wood, cork, or other materials. 6 out 12 SPORTS FOOTWEAR - includes footwear with uppers of leather, rubber, plastic, textile or other materials, specifically for athletic or sports purposes. SLIPPER AND SANDALS - includes footwear with uppers of leather, rubber, plastic, textile or other materials and outer soles of leather, rubber, plastic, wood, cork or other materials. PARTS OF FOOTWEAR - includes stiffeners, outer soles, uppers, gaiters, shoe shanks, cleats, toe caps, rubber straps, or similar articles. 7 out 12 To fulfill our clients dreams, desires and expectations, with motivated and satisfied staff, generating results with sustainability. 7-12 8 out 12 “ To be a benchmark in the market, with brands that are admired and favored in our sectors. 9 out 12 VALUES WORK RESPECT FOR PEOPLE INTEGRITY ENTREPRENEURSHIP 10 out 12 VALUES STATEMENTS QUALITY - We provide outstanding products and unsurpassed service that, together, deliver premium value to our customers. INTEGRITY - We uphold the highest standards of integrity in all of our actions. TEAMWORK - We work together, across boundaries, to meet the needs of our customers and help our shoe store to win. 11 out 12 RESPECT FOR PEOPLE - We value our people, encourage their development and reward their performance. A WILL TO WIN - We exhibit a strong will to win in the marketplace and in every aspect of our business. 12