BUSINESS TIP 1/10 BRANDING IS NOT THE SAME AS MARKETING @clairethebrand BUSINESS TIP 2/10 BRANDING IS NOT YOUR LOGO, GRAPHICS, OR COMPANY COLOR @clairethebrand BUSINESS TIP 3/10 MARKETING IS NOT “BUY MY PRODUCTS”, AND IT IS MORE THAN JUST ADS @clairethebrand BUSINESS TIP WHAT IS BRANDING Branding is the result of all the actions you take to differentiate your products from those of your competitors and build a positive impression in the minds of customers. @Clairethebrand 4/10 BUSINESS TIP 5/10 WHAT IS MARKETING Marketing is all promotional activities to create awareness, attract new customers and extend customer loyalty. It ensures your product reaches the final consumer. @clairethebrand BUSINESS TIP GOAL OF MARKETING Marketing attracts qualified leads to your business and ensures they take your desired action. Think of the last product you bought. 6/10 BUSINESS TIP GOAL OF BRANDING Branding creates a good image of your company in the minds of your customers. Think of Apple or any big brand you know 7/10 @CLAIRETHEBRAND MARKETING Marketing should be compelling and actionable. Marketing is time-bound and has a target. It influences the decisionmaking process of customers. If you want to sales and profit for your business. Go for marketing. 8/10 BUSINESS TIP BRANDING Branding is clear and memorable. Branding is consistent and repetitive. It influences the minds of customers. If you want to build authority in your industry, go for branding. 9/10 CLAIRETHEBRAND DID YOU FIND THIS HELPFUL? Be sure to brand and market your product for maximum results! 10/10