Persuasive Devices English 8 English Learning Goal ● ● Learn about and understand persuasive devices used in writing and speaking Understand High Modality Language Success Criteria ● ● ● Fill in the worksheets about some of the persuasive devices When you see the pen icon, this is an indication for you to take notes Engage in the group activity to understand High Modality Language Persuasive Writing • Persuasive texts need to make a point, or persuade the reader to agree with a particular point of view. • The introduction needs to be clear and summarise the main message e.g. dogs are better than cats. • The writer may use a title that is bold, inspiring or controversial, e.g. if you think cats are better than dogs, you’re wrong! • They need to engage the reader and their emotions so that they keep reading, e.g. if you’re a dog owner then you know that your dog thinks you are the greatest person in the world! They love you unconditionally and will always be your best mate! Persuasive Writing Please download the worksheet from DayMap and fill it in as we watch the video. Worksheet answers Persuasive writing is writing that aims to: Convince the reader of an idea or an opinion, to take action. To be persuasive we must make careful word choices. Persuasive Language Devices Emotive Language Words designed to evoke emotions. Make people feel a certain way. Modal Verbs (High Modality Language) How likely something is to happen. Low modality words: may, might, could, can High modality words: will, must, ought to, would Involving the Reader (Inclusive and Exclusive Language) Talk to the reader Use personal pronouns like you, your, we, our, together Rhetorical Questions Aren’t supposed to be answered Illustrate a point Make the reader think Persuasive Writing cont. Continue filling in the worksheet for the second video. Worksheet answers Using Evidence (Statistics and Figures) Facts, figures, quotes from an expert Repetition (Triples) Repeating key words, phrases or ideas Adjectives and Adverbs Writers can influence how a reader feels Success Criteria: Fill in the worksheet about some of the persuasive devices Involving the Reader (Inclusive and Exclusive Language) Talk to the reader Use personal pronouns like you, your, we, our, together Alliteration (and Assonance) Words beginning with the same sound are placed together Persuasive Techniques and Examples You will need to write the defintions in your OneNote Success Criteria: When you see the pen icon, this is an indication for you to take notes Adjectives Describing words that can add emphasis to a statement So many people today believe the ridiculous notion that you don’t have to exercise Appeals An appeal involves calling upon a particular principle or quality (e.g. desire, fear, pride) As an Australian, I believe everyone should have a fair go. Alliteration and Assonance Alliteration involves the repetition of beginning consonant sounds and assonance is the repetition of vowel sounds. They add emphasis to words or important points to make it more memorable Alliteration: The promise of political power is superseding common sense. Assonance: the rumbling thunder of the seas. Attacks Directly attacking or insulting views which oppose your own can weaken them and make them seem less than yours. Anyone who thinks that TV is a good substitute for books should try wearing a blindfold. It’s basically the same idea. Flattery Compliment your audience A person of your intelligence deserves much better than this. Opinion A personal viewpoint often presented as if fact. In my view, this is the best thing to have ever happened. Hyperbole Exaggerated language used for effect, It is simply out of this world – stunning! Personal Pronouns ‘I’, ‘you’ and ‘we’. You are the key to this entire idea succeeding – we will be with you all the way. I can’t thank you enough! Imperative Command Instructional language. Get on board and join us! Triples Three points to support an argument Safer streets means comfort, reassurance and peace of mind for you, your family and your friends. Emotive Language Vocabulary to make the reader feel a particular emotion. There are thousands of animals at the mercy of our selfishness and disregard for kindness. Statistics and Figures Factual data used in a persuasive way. 80% of people agreed that this would change their community for the better. Humour Humour can be used to make the author seem more likeable or to keep the reader entertained. Most health bloggers want to perfect their articles, but we all know most of their time is spent perfecting their Instagram accounts. Inclusive and Exclusive Language By using inclusive language, the reader is positioned alongside the writer. The sense of ‘other’ is created by exclusive language. I think we all know what’s going on here. They just don’t want to admit it. High Modality Language Higher modality words convey certainty and higher degrees of obligation. e.g. must, always, unquestionably, certainly, compulsory, evident, integral, extremely, important, undeniably, clearly, obviously, definitely, absolutely, vital, convinced. Rhetorical Question A question which implies its own answer. Who doesn’t want success? After all, isn’t it nice to know your kids are safe? High Modality Language Success Criteria: Fill in the worksheet about some of the persuasive devices Possibilty Direction Prediction While you watch Can it happen in the real world? e.g. will it rain tomorrow? Can, could, may, might Focusses on the future – a call to action. e.g. will, would, shall, be going to Languaged used when someone has to do something e.g. must, should, need to, ought to, supposed to Write down the different words to use for each section Certain ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● Will Unquestionable Sure Definite Beyond question Not in question Not in doubt Beyond doubt Unequivocal Undeniable Irrefutable Indisputable Incontestable Unmistakable Conclusive Guaranteed Certain Possibility Impossible ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● Will not Not possible Beyond the bound of possibility Out of the question Not worth considering Unfeasible impractical Impracticable Non-viable Unworkable Unthinkable Unimaginable Inconceivable Illogical Irrational Positive ● ● ● ● ● ● ● ● Ought to Must Have to Have got to Need to Be obliged to Required to Be under an obligation to Direction Negative ● ● ● ● ● ● ● ● Ought NOT to Must NOT Have NOT to Have NOT got to Need NOT to Be obliged NOT to Required NOT to Be under NO obligation to Prediction Positive ● ● ● ● Will Would Shall Be going to Negative ● ● ● ● Will NOT Would NOT Shall NOT NOT be going to Activity – 5 mins In groups of 2-3, mix and match which words are: - - - High Modality (high level of obligation – you DEFINITELY HAVE to do this) Medium Modality (medium level of obligation – you SHOULD REALLY do this) Low Modality (low level of obligation – you should MAYBE PROBABLY do this) Success Criteria: Engage in the group activity to understand High Modality Language High Modality Words ● ● ● ● ● ● ● ● Certainly Never Must Clearly Definitely Absolutely Always Have to Medium Modality Words ● ● ● ● ● ● ● ● Might Could May Possibly Sometimes Apparently Probably Unlikely Low Modality Words ● ● ● ● ● ● ● ● Occasionally Possibly Perhaps Could Couldn’t Might Might not Not sure Exit Ticket & homework Write a TEEL paragraph using as many persuasive devices answering the question: Why is it important to be a good friend?