Business Ethics - Assignment #3
- Traditionally, corporations focused strictly on Economic Values. More recently, corporations
are demonstrating their commitment to Non-Economic Concerns – or to what has been referred
to as their Corporate Social Responsibility (CSR).
- The movement to a Global Economy has created the Pursuit of Universal Values as a basis for
International Commercial Behaviour – the ideal. Varying Global Standards is, in fact, the reality.
In complying with Laws and Regulations, corporations recognize that compliance means both
National and International Governance under a variety of Economic Systems.
- Consumer Protection has created a new level of consciousness for corporations. At play here –
self regulation versus government regulation.
- Truthfulness and Transparency are consumer expectations in both Sales Marketing and
Advertising.
- In addition to Economic Sustainability, corporations are expected to address the issues of
Environmental Sustainability and Social Sustainability by their expanding Stakeholders.
- With the public exposure of Concerning Corporate Activities and Global Corruption,
corporations have embraced the concept of CSR to both maintain and to rehabilitate their
Corporate Brand and Reputation.
- We have, in class, examined examples of both Corporate Success and Corporate Failure. We
have, through our course of study, concluded that a well defined Corporate Social Responsibility
Policy is the Key to a Profitable Business Model for today’s corporation.
- In our final exercise, Assignment #3, you are being directed to use all the knowledge that you
have acquired in our course to draft your own Corporate Social Responsibility Policy for a
corporation whose profile is attached.
- The Document that you produce will be posted on the corporation’s website and be available
for all to read. It must be clear, concise, genuine, and reflective of the business in which the
corporation is engaged. It will touch upon much of what we have spoken about in class. It should
appeal to all stakeholders.
Company Profile
- This is a new but large international corporation with a manufacturing presence on every
continent.
- The company designed and now produces a high tech product of revolutionary proportions.
- The market for the product extends to consumers of every demographic worldwide.
- There are potential environmental impacts of production from exposure to newly created
substances and consequential issues related to human capital in the business supply chain.
- A number of issues will attract both national and international governance in the regulation of
the company to address consumer protection.
- There are also concerns that the new technology and its intellectual property will have particular
appeal to certain pariah states and therefore be material sensitive to espionage and theft.
- This company has a broad range of stakeholders.