Conduct of
fashion show
By,
THEEPIKA.K.P-19PTF022
WHAT IS FASHION
SHOW?
Fashion shows are a
channel of
communication
between fashion
designers and
customers where
designers showcase
new ideas through
merchandise on live
models.
INFLUENCE OF FASHION SHOWS:
• Apparel manufacturers need a platform
to promote products to the target
audience.
• Fashion shows play a vital role in
marketing clothes and conveying
recent fashion trends.
• Nothing is constant in fashion. Designs
and styles keep changing.
• Fashion shows help in creating interest
among the public to spread awareness
about new arrivals in design and style.
INFLUENCES OF FASHION SHOW
 Fashion designers forecast trends. They attend trade shows or visit
manufacturers to select fabrics and trims.
 Designers conduct fittings and adjustments on samples of their
designs and the end product is marketed to clothing retailers.
 Fashion designers aim at inspiring the target audience to purchase
the products.
 Through these shows, fashion designers can express their creative
skills and talent in designing various types of clothes. The individual
talent of designers is exposed and they get an opportunity to promote
their creations.
By involving themselves in these shows, retailers can gain various
views of different designs and styles of clothes from designer
shows. The knowledge gained from these shows helps retailers
incorporate ideas into their boutiques. Using latest fashion
software tools, designers can put designs on three dimensional
images.
Impacts:
 Everyone likes to track everyday fashion. Fashion gives
designers a chance to be independent in ideas. It boosts
confidence in the wearer.
 Fashion is a form of expression for both the creator and the
wearer. It helps people of similar aesthetics to bond.
 Print and electronic media have helped the spread of
fashion by showcasing the fashion statement of celebrities.
 They also cover fashion shows and their coverage reaches
the target buyer. Once the design is followed by customers,
it becomes fashion.
Fashion shows not only market products
to the target buyer but also target
fashion journalists and apparel
manufacturers. Most fashion shows aim
at buyers from department stores, major
markets, fashion journalists and
wholesalers. Apparel manufacturers get
inspired from the photographs and
videos of fashion shows to produce
affordable clothes.
10 steps involved in the conduct of the fashion show:
1.Find a VENUE & THEME
Great places to have fashion shows would include anywhere from a school's auditorium
(with permission from administrators), to an outside fabric tent. Your venue should
correspond with your theme.
2.GET SOME MODELS.
Whether professional or
just your friends, pick some
models. Keep in mind that
they don't have to look as
thin and tall as
supermodels. Here you
have a chance to show the
world that you don't have to
be skinny and super tall to
be beautiful.
3.Find hair and makeup artists for the models. Or you can
choose to have friends and family do it to save money.
4.Get a DJ for music. Book an awesome DJ for the models to
strut down the runway to.
5.Create and design
outfits that go with
your theme.
Be as crazy and
creative as you want!
You can sew them,
buy them, or mix and
match outfits. Make
sure each model has
a few outfits to go on
the runway in.
6.Send out formal invitations or put flyers and posters in your town.
Make sure they are very eye-catching so more people can see it.
7.Set an admission price and
Sell tickets
Make sure you will earn a
profit and it's reasonable.
8.Decorate your venue. Set up chairs, tables with snacks and
beverages, put up curtains, chandeliers, streamer, etc. to show
your theme and personality.
9.Backstage, help direct the artist and models on what they
need to do and help them get ready.
10.Time for the show! Introduce yourself and the models. Give
credit to anyone needed and let the show take it's course!
FOLLOW-UP OF SHOW:
After show had finished, we have to check whether all
the properties (garments, accessories, Tags,
background materials) were returned properly. Check
whether all bills were paid.
EVALUATION OF OUR SHOW:
Give feedback sheets to all participants & evaluate our
show level
Ensure that we had sent the Thank you notes to all guest
CONCLUSION:
Fashion shows are a great idea for groups trying to fundraise for a cause,
organize community events, or to promote local fashion designers and
businesses. The key ingredients to a good fashion show are a general
theme, a well-coordinated team, and a well-designed program. Remember to
have fun! Fashion shows are supposed to showcase fun and creativity.
REFERENCE:
 https://www.wikihow.com/Coordinate-a-Fashion-Show
 https://www.fabusse.com/top-reasons-fashion-shows-important/
 https://winkmodels.com.au/5-steps-planning-successfulfashion-show/
 https://www.slideshare.net/raggi73/fashion-show-production
 https://www.wikihow.com/Organize-a-Fashion-Show
 https://www.eventmanagerblog.com/how-to-fashion-show
 https://www.8northumberland.co.uk/blog/plan-a-successfulfashion-show/
 https://www.teenvogue.com/gallery/how-to-organize-a-studentfashion-show
 https://fashioncrossfunctional.com/tag/how-to-plan-a-fashionshow-checklist/
THANK YOU FOR YOUR WATCHING