5 to go Coman Andreea 5 to go Coman Andreea,1106A 5 to go is the biggest cafe chain in Romania, founded in 2015 by Radu Savopol and Lucian Bădilă from the desire to offer quality coffee based products at a fair price. Also, to develop the area of street commerce in Romania, by implementing an almost exclusive concept of “to go” products. The company`s main field of activity is the coffee soled at a ,,fixed price”- 5 lei. Now, the menu contains around 40 products, from coffee to pastry goods, and covers the entire customer segment from 14 to 60. General presentation 5 to go Coman Andreea,1106A The first café that the company opened in 2015 was in Bucharest and in 2022, 5 to go has 280 locations in over 34 cities all over the country. Taste –The products are made from high quality and fresh ingredients, 5 to go Concept and values • • An element of originality in the 5 to go business is the concept of “fixed price”. Any product costs 5 RON.As the company grew, they implemented the 5 to go Plus range, including products that exceed the standard price but, also, offer variety. The design is innovative, all 5 To Go Coffee Shops are designed inside the company and the whole ambiance of the coffee shops is built around the idea of a friendly, urban and open space with Scandinavian accents. 5 to go Coman Andreea,1106A Professionalism – In 5 to go locations customers find ones of the most skilled baristas. Promptitude- The ,,to go” concept. The company`s growth 5 to go Coman Andreea,1106A Net profit and Turnover In the chart it is presented the company`s turnover and net profit over 5 years from 2015 to 2020. A visible growth can be observed in the turnover and profit in the first 2 years of activity. From 2017 to 2018 a slight decrease can be seen in the profit due to the financial crisis that occurred in Romania and most affected small businesses. In 2018 the possibility of opening a 5 to go franchise in Romania occurred and this decision of the company translated into an increase of the profit in 2019, reaching its highest value of 345.511 EUR. When the Covid-19 pandemic started, it affected the global coffee sale and the café business field. As a result, in 2020 the company`s profit and turnover significantly decreased. • Launching year – 2015 • Country of origin – Romania • 5 to go franchise requirements 5 to go Coman Andreea,1106A Targeted location – all the cities in the country with over 50000 inhabitants • Franchise tax – 4.500 EUR + VAT • Royalty fee – 4% royalties + VAT • Marketing – 1,5% + VAT • Global Investment – between 15000 – 20000 EUR + VAT Franchise taxes included • Average area required – 10-50 sq. m. • Contract type – franchise • Contract period – 5 years
