What is digital Marketing: Digital Marketing is the process of building the relationship with customer through internet and we can say that buying, selling, and online promotion the product or services. Digital Marketing Key point And Overview: What is digital Marketing Why we used digital marketing Benefits of Digital Marketing Eligibilities for digital marketing What does digital marketing Consist What is Organic Marketing What is paid Marketing Why we used Digital Marketing: It is the way to reach the right customer through online over the world and engaging with right audience. Main goal of digital marketing is generating sales and promoting the services and creating brand and identity over the internet. Benefits of Digital Marketing: Engage the right customers and audience. Time Saving Increase the brand loyalty Reduce the cost Drive more ROI Cost Effective Best Advantage it is a measurable Social Media Marketing: Social Media Marketing is the manner of generating website traffic or attracting viewers and customers through social networking websites such as Facebook, Pinterest, LinkedIn, Twitter, and so on. Social media marketing is a subset of digital marketing. What does digital marketing Consist: Search Engine Marketing(SEO) Affiliate Marketing Email Marketing Pay Per Click Content Marketing Display and Banner Marketing Social Media Marketing Online Reputation management Mobile Marketing Eligibilities for digital marketing: Best thing in digital marketing is that you no need to learn hard core programming language and no need to have a good qualification for learning this program. These courses learn anyone. Conclusion: The conclusion of digital marketing has now become a hot topic for discussion. Modern technology has changed a lot. Besides the growth of modern technology, the technique of businesses has also changed. In this regard, digital marketing comes to take the leading position. Modern generation does not want to go to any shop or shopping mall to buy anything. They want to buy everything online. So, the various companies always try to stay connected with their consumers or customers via the internet.