INTRODUCTION TO
COMMERCIAL RECREATION
AND TOURISM
PSU TOU 151
Lecturer information
Full name : TRẦN THỊ TÚ NHI
M.A. Vietnamese Studies - Tourism Division
Phone: 0935 304 112
Email: Tunhi.162@gmail.com
450$
Ok, fine
https://www.youtube.com/watch?v=6XwN_wu3KU
COURSE LEARNING OUTCOMES (CLOs)
At the completion of this course, students will be
able to:
- Describe the characteristics of Commercial
Recreation and Tourism.
- Identify Economic and Political Challenges in
the Nature of Commercial Recreation and Tourism
- Relate between the Travel Industry, the
Hospitality Industry, the local commercial
recreation
Content
No.
Amount of
Time
Course Topic
Overview of Commercial
Recreation and Tourism
The Nature of Commercial
Recreation and Tourism
CONT.1
10 hrs
CONT.2
10 hrs
CONT.3
10 hrs
The Travel Industry
CONT.4
10 hrs
The Hospitality Industry
5 hrs
The local commercial
recreation
CONT.5
Group Discussion (15 mins)
Wanna get high score?
But first, let me take the right team
Chapter 1. Overview of Commercial Recreation
and Tourism
1.1. A Brief History of Commercial Recreation and Tourism
1.2. Definitions
1.3. Types of Commercial Recreation and Tourism
1.4. Economical, Social, and Environmental Impacts of
Commercial Recreation and Tourism
1.5. The Role of Government in Commercial Recreation and
Tourism
1.6. Key Trends in the Recreation and Tourism Industry
1.1. A Brief History of Commercial
Recreation and Tourism
- Early Time
- Early Travel and
Consumerism
- Middle Ages and
the Renaissance
- Late 20th
Century
- Early 21st
Century
- Early Time
 Family and community recreation activities have existed
since prehistoric times.
 The invention of money by the Sumerians in Babylonia
are probably the beginnings of the modern era of travel.
 Early forms of recreation among the Egyptians,
Assyrians, and Babylonians included hunting, horse
racing, wrestling, boxing, archery, music, dancing, and
drama.
- Early Time
 Early Greek civilization sponsored athletes to compete in a variety of
sports events.
 The Romans used slaves and professionals to provide music, drama,
and dance.
 The Greeks and Romans improved roads and naval travel for military
purposes. It became safer and more comfortable.
 Alexander the Great attracted 700,000 tourists in a single season to
Turkey in 334BC
 Ancient Greeks traveled to the Olympic Games, to spas, to festivals,
and to the pyramids in Egypt.
 Romans traveled extensively, having 175 holidays for leisure and
recreation
https://www.youtube.com/watch?v=Q-b7B8tOAQU
- Middle Ages and the
Renaissance
- The decline of the rich and isolation hindered travelling
- Following the Middle Ages was the Renaissance,
+ A revival of learning, cultural arts, and travel.
+ Fairs, exhibitions, operas, theater, and beer gardens became
common.
+ The wealthy participated in ballroom dance, tennis, and games
=> Grand Tour – an educational tour
Young aristocrats, and members of the rising middle class, to travel
and study throughout Europe, Egypt, and the Holy Lands.
- Early Travel and Consumerism
- In 1841, Englishman Thomas Cook chartered a train to carry 540 people
- By 1845, Thomas Cook became the first modern travel agent and
his business extended to Switzerland, the Nile, the Holy Lands,
Mount Everest, India, Norway, and Yellowstone Park.
- In 1846, he took 500 people on a tour of Scotland and later arranged for
over 165,000 people to attend the Great Exhibition in Hyde Park, London
- 20th century
- The amusement park industry grew significantly in America
- The invention of the phonograph and silent motion pictures
- Improvements in transportation, specifically trains and later the
automobile and airplane.
- World War disruption
- Electronic innovations generated a huge home entertainment
industry of television, stereo equipment, video recorders, and
computers
- Early 21st Century
- After the 9/11 attack, the world of travel changed. Travelers became more cautious
about where to travel and placed the greatest amount of importance on feeling safe.
- The rise of tourism could be one of the most symbolic phenomena of these first
years of the 21st century.
- New tourism trends are born, towards the environment and sustainable
communities
- The covid-19 pandemic changes the commercial recreation and tourism
Key themes throughout History of
Commercial recreation and tourism
Guessing Game:
Every team has 3 chances to guess
1.1. Key themes throughout History of
Commercial recreation and tourism
5 key themes:
 Free time
 Technological innovations
 The linkage in industry
 Safety
 Willing to pay
Rebuilding tourism After COVID-19