Foodservice at a glance GlobalData Foodservice is the only empirical, consistent and robust research and analysis solution providing in-depth intelligence on the $4 trillion global foodservice market Which technological and industry themes will disrupt my business? How can I stay ahead? • Access thematic reports analyzing the disruptive themes, players, and technologies impacting the industry today and in the future • Understand the impact of disruptive technologies to the foodservice sector by looking at developments in blockchain, artificial intelligence, and behavioural analytics • • • • Align brand positioning with the opinions of the top 100 influencers shaping the industry • Identify emerging money-spinning trends with access to 30 future innovation and 40 success/ failure case studies per year • Pinpoint lucrative ingredients by evaluating over 13,500 items different ingredient types • Get inspiration for new product development from product launch analytics database hosting >1,000 new innovations per month • Sustain competitive advantage with digital transformation Who are our competitors? How valuable are future opportunities? • Where are the white spaces to target? What innovation is required? Identify local appetites across 51 countries, tracking 230 product segments Exploit the most lucrative routes to market with coverage of 62 outlet types across both profit and cost sectors, 12 major channels and 59 sub-channels Inspire profitable menu development with access to over 44 million menu items • Win contracts globally with access to tender and contracts information tracking 1,000+ sources across 120+ countries daily • Stay ahead of the competition with brand shares data for more than 2,500 operators, wholesalers and suppliers Stay on top of latest packaging trends with packaging innovation database providing insights for 10,000 innovative pack formats What does tomorrow’s consumer look like? Who will drive demand in my category? • Access 500,000 consumer survey responses globally • Deploy winning engagement strategies based on analysis of >50,000 foodservice-specific consumer survey responses every year • Track consumers’ consumption behaviour trends with proprietary Consumer TrendSights framework of 8 mega-trends and 63 sub-trends Foodservice at a glance Foodservice is increasing in importance With global growth rates approaching 5% per annum, we are the only comprehensive source of accurate research & analysis that allows you to identify growth opportunities in the foodservice sector Approximately 13% of all eating occasions are now out-of-home Over a quarter of all global consumers eat out-of-home at least once per week 5 ways in which our clients drive value from our offering Our clients include: Strategic Planning “Validate investment decisions” • Identify market opportunities • Support M&A and alliances • Develop new market entry strategies Market Intelligence Innovation & NPD “Stay ahead of market trends” “Create first mover advantage” • • • • • Understand consumer needs • Determine competitive innovation landscape • Reduce risk of product failure • Evaluate investment decisions Track market performance Gain competitive intelligence Identify consumer insights and trends Size the potential of consumer behavior Marketing Channel & Sales Management “Increase mindshare” “Increase market shares” • • • • • • • • Contact Consumer segmentation and targeting Choose the right placement Drive correct pricing strategy Optimize product positioning More than 7% of consumers eat out-ofhome 2-3 times per day Identify priority segments Understand your customer requirements Deploy winning engagement strategies Sustain and protect investments Custom Analytics & Consulting Fully bespoke service combining global capabilities with a strong understanding of local markets “GlobalData is a key input for our Strategic Planning and Business Intelligence teams. Their data is key not only to monitor market reality, but also to build our forecasts, support strategic decisions, and set future objectives.” Strategic Planning Director, The Coca-Cola Company Request a free demonstration of our Foodservice Intelligence Center, or find out more about our Consulting solutions marketing.consumer@globaldata.com Europe: +44 207 406 6648 North America: +1 (646) 395 5460 Asia: +91 40 6616 6700 globaldata.com/consumer @Consumer_GD linkedin.com/company/globaldataconsumer