An Academic presentation by
Dr. Nancy Agnes, Head, Technical Operations, Tutors India
Group www.tutorsindia.com
Email: info@tutorsindia.com
Outline
TODAY'S
DISCUSSION
Top Management Commitment
Communication
Customer Focus
Employee Involvement
Training
Teamwork
In today's intensely dynamic market, achieving
quality in product and satisfaction among
customer are two main critical benchmarks for
organization's sustainability.
To retain their business in this competitive
world, many organizations have looked upon
implementing TQM practices as an effective
method to have high-quality goods and
services
Contd...
Total quality management (TQM) is termed to be an integrated management
methodology which eventually focuses on continuously improving processes,
resources & strategies in order to meet customer needs.
Irrespective of any industry or sector, TQM is being implemented by public or
private sector organizations as well, in order to satisfy customer needs more
effectually.
Successful businesses have realized that customer loyalty has a strong
effect on their bottom line and as a result, implementing a quality culture will
boost competitiveness.
Contd...
Creating an ecosystem that fosters a quality culture necessitates a formal,
systemic approach.
Most organizations, however, are having difficulty in implementing TQM
because they do not follow the goals and principles of TQM.
Following are the prominent enablers which are responsible for successful
TQM implementation which will aid in bringing the process in full circle.
Top
Management
Commitment
One of the main elements considered
for TQM implementation is Top
management commitment as it is
considered to be an essential element
for safeguarding implementation of
TQM.
Contd...
Also, in order to demonstrate the availability of tangible measures,
top-level management support is needed.
Direct presence of top management speeds up decision-making and
facilitates the TQM journey[3].
Communication
A good input and communication mechanism
are important for communicating ideas to
management.
A
communication
paradigm
reduces
uncertainty and fear, allowing TQM to be
applied more quickly.
Direct communication among workers &
managers,
as
well
as
face-to-face
communication, are the most effective modes
of communication [2]
Customer Focus
Customer focus refers to the extent that a
business takes to make satisfied customer.
One of the most important aspects of TQM
is the emphasis on the consumer, since
consumers enable organizations to survive.
A good company recognizes the importance
of identifying the consumer first at all times
in order to fully ascertain their needs.
Employee Involvement
Employee involvement is a method of allowing
employees at all levels of the company to partake in
management decision-making and development
practices.
TQM can be implemented effectively if the workforce
is committed and has the necessary skills.
As a result, all workers, from the top down, must be
empowered to take ownership of their work and
collaborate efficiently in order to improve quality at
all levels.
Training
Training is a vital element that aids in the pursuit of
quality growth.
Increased participation entails greater accountability,
which necessitates a higher degree of competence,
which can only be attained by training.
Quality training entails training of employees as well
as assisting them in expanding their expertise and
providing information about the chore, goal, and
organizational structure in order for them to learn
skills thereby improving Quality
Teamwork
Teamwork will bring the entire
organization's workforce together
to achieve quality management
results.
Working a team would enable
businesses to find effective
solutions to challenges as they
will feel free to communicate with
each other openly
Contd...
As a result, the success of organizations is determined by their management plan for
identifying, classifying, analyzing, and reacting to the most successful solution.
Despite the fact that TQM incorporation results in a broad variety of organizational
improvements, many organizations have yet to follow this strategy.
Also, more researchers have classified the essential success factors for
implementation of TQM practices in different sectors, but still the researchers are
attempting to improve the results of previous studies.
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