Writing Persuasively
Training Course
What is Writing Persuasively?
Writing for work often involves asking people to do certain things: fire
someone, hire someone else, invest in an idea, or create a new product
line.
Influencing others to support your goals is a key component of business
success. However, charisma alone won't win over leaders and
colleagues. Writing persuasively can help you to present your case and
secure support from key stakeholders.
This writing persuasively course will improve your persuasive writing
skills. The course will help you narrow your goal to a specific "ask",
analyze your audience to understand their emotional and rational needs,
and then build the evidence to support your case.
What will you learn?
Step by step, you will learn how to create a proposal of one page. You'll
also explore basic design principles that can help maximize the impact of
your writing. You will learn how to convert your proposal into an email, as
electronic communication is becoming so prevalent in today's business
world. This course will help you become a better writer and a more
professional business person.
What will you Learn?
How and when to use a variety
rhetorical devices in writing.
How to distinguish between argument
and rhetorical technique?
How to write a persuasive opinion
editorial or short speech
How to assess the strength of an
argument?
Learn how to recognize logic fallacies
in arguments by taking the Course
What will you Learn?
Participants will be able to apply logic, facts, and solid
evidence to support their case in the professional world.
This course is designed for the following:
•
Students in college
•
Later in life, adults return to college
•
Students in High School
•
Students in Middle School
•
Employers
•
Looking for a job?
•
Neue Hires
•
Managers
This course introduces you to rhetoric theory and
practice, and the art and craft of persuasive writing and
speech. This course teaches you how to create and
defend persuasive arguments. It is an important skill for
many situations.
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