Uploaded by redditthrowaway880

Google - UX Writing Exercise

CONFIDENTIAL
Copyright © 2019 Google LLC. All rights reserved.
The contents of this document and any other attachments are intended solely for the addressee(s)
and contains confidential information that is legally protected from disclosure.
UXW-20190125
UX Writing Exercises
Hello, writer. Thanks for your interest in UX writing at Google.
The next step is to complete these writing exercises. Try to stick to the time limits,
taking no more than 1-2 hours, and indicate how long you spent. Unless otherwise
noted, assume you’re writing for mobile phones.
I. Critique & rewrite these promos
Critique
Rewrite
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125
Critique
Rewrite
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125
II. Critique and improve a user flow
A designer has shared mockups for a new clock feature within a mobile app. The mockups are focused on the settings
screen, where users can customize the clock. Please provide feedback on the current design, as well as
recommendations for restructuring the content or revising the text.
Critique Clock App
Critique Set time
Critique Moon
Critique Time zones
Rewrite Clock App
Rewrite Set time
Rewrite Moon
Rewrite Time zones
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125
III. Notifications
Write the push notification while keeping to character count limits. You may include buttons if needed.
Scenario
Write the notification
30 characters for the first line
40 characters for second line
Rationale
There will be heavy fog in the area
for the next 2 hours, possibly
longer. The user’s flight to Chicago
was cancelled. Their connecting
flight in Los Angeles was not
cancelled. They can book a new
flight for free within the next 30
minutes because there are 4 seats
left. They have to call an agent to
book the flight.
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125
A user’s account was signed into on
a device that has not been
previously used to sign into the
account. The device location is on
and shows Palm Springs, California.
This happened at 10:34 p.m.. The
user can go into their account to
review their device access and
make changes at any time, or they
can call the company. The user has
2-factor authentication set up on
this account.
There’s a new shop that just
opened up on the user’s street. It’s
an ice cream store. The user has
explicitly noted in our app’s food
preferences that they love ice
cream. The place is having a sale
this Saturday on chocolate chip
mint ice cream.
A user’s reservation was changed
to a later time, and now they need
to confirm whether they will be
able to make the new time. They
can change the reservation up to 2
days before the date of the
reservation.
IV. Error messages
Write error messages for each of the scenarios. These will appear on a mobile app. Include a title, body copy, and button text, as
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125
needed.
Scenario
Message
Rationale
The user is trying to view a
webpage, but the content can’t load
without the user’s location
The user can’t change their profile
information until they verify their
identity via a code by text or email
There are no messages in an inbox
the user has visited for the first time
Copyright © 2019 Google LLC. All rights reserved.
Reproduction or distribution without explicit, written permission from Google is strictly prohibited.
UXW-20190125