As someone who has hopes of creating my own clothing company, which will heavily utilise the marketing of social media, the chance to gain an insight through experience within this industry is something that excites me. An industry that i wish to be a part of, so therefore want to learn more about. Many of my friends are micro influencers online, giving me a community from which i can extract some observational knowledge from this world. Studying anthropology has given me the skill and technique of analysing the data of social behaviour, understanding potential moods & motivations of consumer groups. Since graduating i have gone back to working in kitchens, which hasn't been the most fulfilling use of my time, so i am eager to be challenged and learn new things whilst in this current predicament. I have participated in a few business seminars on digital marketing and content creation. However, i feel i learn better through experience so this opportunity would be extremely beneficial for me. I have studied art most of my life so have a keen understanding of aesthetics and design. Also being part of the internet generation, affective online presentation seems second nature. As mentioned, studying Anthropology has given me a broad understanding of social behaviours and the tools to be able to analyse the data. During my degree, i was particularly interested in business and consumer behaviour. WHAT HAVE YOU GOT THERE KEYS TO THE MOPED VIBES THEY BE POTENT WE REAVING THAT POTION / THE SUBSTANCE / UP ON THE SUBSTANCE