34gk kpr 3Monroe’s Motivated Sequence : Speech Outline Format TITLE Motivational Appeals : Ethos, Logos, Pathos , I. Introduction A. Hook – story, facts , quote, etc. B. Preview of subject C. Relevance – why should audience care D. Credibility – personal experience & sources ; why should we listen to you ? E. Thesis (position statement) – your opinion on the topic ( _______ needs to be solved . . .) Transitional Sentence II. Body A. Need Step 1. statement – state the problem 2. illustration – use examples to clarify the problem 3. ramification – us e facts & testimony to clarify the problem 4. pointing – how is the audience directly affected by the problem? Transitional Sentence B. Satisfaction Step 1. statement – state the most viable solution 2. explanation – explain the solution in detail 3. theoretical demon stration – show reasoning behind the solution 4. reference to practical experience – show how this has worked in the past 5. meeting objections – clarify any objections that the audience might have Transitional Sentence C. Visualization Step 1. positive – if the pr oblem is solved, what will the world look like? 2. negative – if the problem is not solved, what will the world look like? Transitional Sentence D. Action Step 1. specific action to be taken – phone numbers, website, etc. 2. specific action to be taken – sign a pet ition, donate money, etc. Transitional Sentence III. Conclusion A. Summary of Main Points – summarize main points B. Restatement of Thesis – restate your position on the topic C. Memorable Close – tie in your attention step (story, fact, quote, etc.) ** Cite 3 sour ces in the body of your speech! ** Citations should include: author, publication, date Example: According to Joe Schmoe in Time Magazine’s March of 2010 article titled “Keeping Fit”, ....