HOW TO SELL ON
AMAZON
Amazon
Virtual
Assistant
SUFYAN MALIK
In this E-book
we will try to learn
steps of Amazon
business
contents
overview of amazon
marketplaces
Product research
Product sourcing
Product listing
FBA shipment creation
Launching and Ranking
PPC(Pay per click)
How to get reviews safely
Social media marketing
Overview of Amazon marketplaces
17 Amazon marketplaces with their market
shares
United states (66%)
Germany(11%)
United kingdom(8%)
Japan(8%)
Italy(1%)
Spain(1%)
Netherlands(0.5%)
Remaining marketplaces holds only 7%
shares
Product Research
Amazon product research is all about
analyzing current market trends to
choose winning items something that
can generate high sales
The idea is to search for products
that you can get for cheap and yet
sell for competitive prices with a
good profit margin in return
Tools used for product research
Product criteria
Top 10 sellers
should have less
reviews
keyword search
volumes should
have more than
5000
Revenue
consistency
NO brand
dominancy
Not trendy
Atleast 25%
profit margin
Product sourcing
Not every seller
manufactures their
own products,
therefore it is need
to rely on a trusted
source for getting
products. The source
can be a
manufacturer,
wholeseller
Plateforms for product sourcing
Ali Baba
Ali Express
Pakistan wholesale market
DHgate
B2B websites
Made in China
zentrade.eu
Kole imports
Altimetrading.com
Mxwholesale.co.uk
thewholesaler.co.uk
Profit Margin
It is recommended to have atleast 25%
profit margins per sale, so while
negotiating with the suppliers , First get
the idea of what your cost should be in
order to attain 25% profit margin per
sale
To calculate profit margins use
AMAZON FBA CALCULATER
Product listing
Amazon product listing is the product page
for each of the items you sell on Amazon. It
is made up of the information you enter
when you list products including
Tittle
Images
Description
Price
Variations
Shipping method
Reviews
Tips for SEO optimized Listing
Keyword research to get high search
volume relevant keywords
competitive research of top 3 sellers to
find the golden keywords on which they
are ranked
Use Helium 10 scribble tool for
convenient Listing writing
Make the listing Amazon friendly as well
as buyer friendly (easy to read)
Enhanced brand content
A+ content feature enables brand
owners to change the product
descriptions of branded ASINs
Using this tool,you can decribe your
product features in a different way by
including a unique brand story,images
and text placements.
It helps in higher conversion rates,
increased traffic
Amazon FBA shipment plan
When you are ready to send inventary to
Amazon,you begin by creating a shipping
plan. A shipping plan specifies
The products you want to send to
Amazon
The quantity of each product
The shipping method and carrier
details.
Launching and Ranking
When you launch your product ,your
Listing and inventory are ready .Then
you need positive reviews and good sale
velocity in order to rank on first page
Amazon rank products on the basis of
reviews,sales and age of the account
You need to run different compaigns in
order to rank for example PPC,
Manychats, social media marketing
How to get reviews safely
Build an email list of targeted
audience
Build your website
Sign up to Amazon Early Reviewer
Program
Make the most of customer services
Ask you friends and family for help
Use rebate key
Use amzdiscover.com
Pay per click(PPC)
PPC is an advertising model in which
advertisers pay a fee to Amazon when a
shopper clicks on their ad.
It has 3 models
1. Sponsered Ads
2. Headline search Ads
3. Product display Ads
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Social media marketing plateforms
Start your business