Volunteer Homework 1 B I L EG J A R G A L ENK HB A YA R 410636063 FI NA N C E Schema for seller This is the process of seller’s function. INPUT: 1.Register data 2.Credit Card data 3.Location 4.Age 5.Usage of website 6.Search cookies, etc.. Schema for seller OUTPUT: Using previous pages data, Amazon will do market research to identify customer needs. Supplying service that customer needs, marketing & advertising products based on data of buyer’s and depending on environmental factors recently. For example they selling kids products and health and care and games. Because due to pandemic they are focusing more on high demand products. Amazon’s PRS Model Amazon’s Business Environment Factors •Pandemic •Economic Crisis •Customer demand •Competition •Delivery Issues •International performance Amazon’s responses •Hiring employees •Specializing products •Prioritizing the delivery •Diverse industry Amazon’s decision and support sa •Business intelligence •Data analytics support •Integrated computerized decision support Amazon’s Business Environment Factors Amazon has become a crucial lifeline to the outside world during the global COVID-19 pandemic that's driven millions into their homes, but navigating the demands of this new reality will not be simple for the massive retailer. These are including delivery and supply chain issues, as it walks a fine line between meeting a surge in online and in-store demand and keeping warehouse workers and store employees safe, all while making sure its Amazon Web Services keep so much of the internet running smoothly. But Amazon is also uniquely well-positioned to thrive because of its diverse businesses, which include cloud, e-commerce, online grocery delivery, and Whole Foods. As everyone is stuck at home, Amazon is, more than ever, the place that has what they need. Amazon’s Business Environment Factors During this time Amazon has competitors such as Ebay, Alibaba & Walmart etc. As Amazon grapples with the logistics of increased demand across its retail offerings, it's easy to overlook the fact that the hugely profitable Amazon Web Services is likely to be affected by the broad economic fallout of COVID-19 as well. The bad news is that some of us are using their services for the first time, and high demand has slowed delivery. Amazon’s responses "We're providing a vital service to people everywhere, especially to those, like the elderly, who are most vulnerable," wrote Amazon CEO Jeff Bezos in a memo sent to Amazon employees and posted on company’s website."People are depending on us.“ Wedbush Securities analyst Michael Pachter conservatively estimates that Amazon orders are up between 10-12% in the U.S, driven by shoppers buying more items online, boosting the company's revenues an additional $800 million per month, at least. If Whole Foods can effectively keep up with demand while keeping workers safe, it stands to generate Amazon huge revenues. Another Amazon product in high demand amid the coronavirus panic is streaming entertainment. And while customers are likely spending money to stream shows and movies, Amazon's original content development is taking a huge hit. Amazon’s responses Amazon has made several big changes very quickly: It is beefing up headcount in key areas, temporarily increasing workers' wages and prioritizing the delivery of select, in-demand items. To keep up with the current surge in online orders, Amazon announced plans to hire an additional 100,000 employees in the U.S. That may be welcome news for people newly out of work in hard hit industries like events, hospitality and food service. Amazon said it will also raise pay for warehouse, delivery and Whole Foods employees by $2. Therefore, Amazon changed its policy and will give them unlimited sick days through the end of March, and workers who test positive for the coronavirus have two weeks of sick leave. Amazon put categories in front page. Which is Computer & Accessories, Video Games, Baby, Toys & Games, Electronic, Health & Care. Prices are very affordable for these category products.This means they’re changing sell strategy on website due to change of environmental changes. Amazon’s decision & support DSS (Decision Support System) in Amazon can be seen in how Amazon presents its customers with the chance to choose items from a best selling list added to the home page. It is also implemented in a service provided by the website called “Look inside the book”. Customers are left with the choice to make a decision in buying a specific book or not by taking a look at random pages of the content of the book. It can also be seen in the type of shipment that is considered appropriate for the customer. ESS (Executive support system) is seen in the executives handling of queries and answering questions of customers. Amazon uses its own customized database called Amazon S3 (Amazon Simple Storage Service). It is predicted that with time, this system will take the place of Oracle databases because it is simple and less expensive. Amazon’s decision & support Amazon takes the privacy of its customers very seriously. It is true that it keeps a profile about its customers according to what they buy and what items they are interested in, but it does not sell information about its customers to other companies. It also verifies the price of the item ordered to ensure items are not mispriced. This is done to ensure the satisfaction of the customers. Amazon manages knowledge through allowing customers to be able to see pages of the books desired for purchase. On the other hand, customers cannot review a whole book nor can they print the pages. Customers are only allowed to review pictures of the reviewed pages and not the actual page. This method has been used by Amazon to prevent violation of copyrights as well as manage knowledge. Amazon has big data to be analyzed. They have strong Business Intelligence system & supported by integrated decision support. This factors could bring a very big advantage to the company. What are critical success factors you found to make Amazon today from its website? 1. Loyalty and Pricing. 2. Supporting decisions. 3. Fast and convenient. 4. Platform-Specific. 5. Innovation. 6. Customer Service. 7. Diversification. 8. Execution What has happened to Amazon, i.e. business pressures, and successfully transform Amazon’s demise since that time? There were really two elements to his vision 1. He wanted to build the world’s most customer-centric company 2. He wanted to establish a place where customers could buy anything The first is that customer-centric means figuring out what your customers want by asking them, then figuring out how to give it to them, and then giving it to them. The second is innovating on behalf of customers, figuring out what they don’t know they want and giving to them. These two visions were very important and it’s reached to goal of itself. The biggest pressure right know is due to Pandemic. Labor forces are facing safety problem in this industry. What measure that Amazon has done to respond to that business pressure? During pandemic Amazon’s recent biggest pressure was safety of labor force. Because warehouse workers need to be protected and safe. Tensions have been growing between Amazon and workers at facilities across the country, as the number of positive cases and deaths from the virus continues to rise. Due to the pressure of safety: Amazon deployed more than 100 million masks, 34 million gloves, 48 million ounces of hand sanitizer and thousands of janitorial staffers to improve safety at its facilities during the pandemic. The company has also committed to invest its expected $4 billion second-quarter profit in coronavirusrelated efforts, such as purchasing additional safety gear for workers and building out its coronavirus testing capabilities, among other things.
