Guest Post| 10 Ways to create &
Increase Your Readership
1. Write Guest Posts.
Many, many blogs (including this one!) readily accept well-written, relevant guest posts, and it's
one of the foremost effective ways to introduce your blog and your literary genre to a
replacement audience. As another benefit, if the blog you guest post for features a lot of traffic
and ranks high in search engines, having a link or two to your blog thereon blog will increase
your program rankings too.
When submitting a ​guest post​, confirm that it follows that blog's ​guest posts​ guidelines, and
punctiliously proofread it before you send it (you wouldn't believe what percentage of guest
posts submissions we receive that are riddled with glaring typos!). If it gets rejected, don't take it
personally. I've rejected many fabulous guest posts over the years, actually because I felt they
were better fitted to a special audience than mine. Submit it to a different blog for consideration
instead.
2. Produce Consistent, Quality Content
People visit a blog more often if they know they will calculate it is updated regularly.
Consistently plan to post a minimum of 3 times hebdomadally and you will be on your thanks to
building your readership.
3 Make It Very Simple for People to Subscribe
. If someone subscribes to your blog's feed or email newsletter, they're far more likely to
recollect your blog on a daily basis.
Make it very obvious on your blog's sidebar the way to subscribe, and infrequently remind your
readers of the convenience and benefits of subscribing (giving a touch something away as a gift
for subscribing doesn't hurt either!)
4. discuss Other Blogs.
an excellent thanks to encouraging people to see out your own blog is to go away interesting
comments on other blogs. If people like your comment, they're very likely to click on your name
and wander over to your blog.
Please do confirm your comment adds value to the discussion though. Don't just say "great
post!" then leave your link. Comments that sound like an infomercial for your blog or that serve
no purpose aside from to undertake and obtain people to click over to your blog aren't
something bloggers or blog readers appreciate.
5. Participate in Weekly Memes.
Blog memes are the weekly link-up opportunities many blog hosts, like Works-For-Me
Wednesday. There are thousands of various memes out there, and this provides an excellent
opportunity to urge new visitors to your blog.
I recommend that you simply try participating in one to 2 different memes hebdomadally when
you're first starting out. Track your traffic after you participate to ascertain which of them are
most successful and convey the foremost visitors.
And just my personal opinion here: don't meet up to 25 different memes in one post. it's tacky
and that I believe it waters down your post's effectiveness.
6. Host Giveaways.
Readers love giveaways. it is thanks to generating buzz for your site, give something back to
your readers, and obtain additional traffic by linking up to giveaway link-ups.
If there's one thing I would like to encourage with giveaways, it's this: don't overdo it and do not
make people jump through a bunch of hoops to enter. Okay, that was two things, but I feel
they're both vital for giveaway success.
Giveaways are great in moderation. Unless your blog is primarily a product review blog, any
longer than 10-20% of a ratio of giveaways to regular posts is perhaps an excessive amount of.
And make it simple for people to enter. I promise your readers will appreciate it.
As a side note: be honest in your reviews if you're including them with a product. If you didn't
love something, there is no got to gush up and down about it.
Your readers appreciate honesty and forthrightness. Show the pros and cons. But, as I've
learned the hard way, if you simply have critical things to mention a few products, it's probably
better to skip the giveaway altogether since most companies aren't really excited about
sponsoring a giveaway where the blogger just posts a really negative review of the
merchandise.
Many new bloggers think you want to have an enormous blog or super-secret sources so as to
host giveaways on your blog. But guess what! there's no super-secret society one must be
admitted to so as to run giveaways. Nor does one got to have substantial traffic.
No matter the dimensions of your blog, there are thousands of companies who would like to
offer a giveaway to your readers. Seriously. And once you start with giveaways, you will
probably quickly find that there are more opportunities than you've got time and space for!
How does one Start Offering Giveaways?
(1) Give Something of Your Own Away. once I was very new to blogging and didn't know any
better, I often purchased my very own giveaways. In fact, I often gave away products that I
personally owned and not needed.
While this is often not perfect, it's a superb thanks to "get your feet wet" when it involves
giveaways. once you approach a corporation regarding running a giveaway (see next point),
you will probably have better success in procuring a giveaway if you'll show them that you've got
successfully run giveaways in the past.
If you employ Swagbucks (and if you do not, what are you waiting for?!), you would possibly
consider a present of|gifting away|giving for free|freely giving|giving freely"> making a gift of a
gift card you've earned through them. That way, it doesn't cost you actual money out of pocket.
And readers love gift card giveaways.
(2) Approach Companies and Ask If They'll Run a Giveaway. If you do not have companies
beating your door right down to request that you simply do a giveaway with them, start getting
proactive! Have a product or website that you simply love, write, and ask them if they'd consider
running a giveaway on your blog. It's that easy!
Be professional, be concise, and confirm to obviously explain how running a giveaway on your
blog would be a win for his or her company. I'd recommend that you simply share your blog
stats with them, link to a recent giveaway you've run, and share why you are feeling their
product or website is well-suited to your blog's audience. additionally, I'd state upfront two ideas
you've got for a giveaway but also convey that you're hospitable other ideas they could have.
(3) invite a Contact From Another Blogger Who Has Run a Giveaway. Has one among your
blogging friends run a giveaway with a corporation that you simply think would even be an
excellent fit for your blog? Ask them if they'd be willing to pass along their contact at that
company to you.
Now, please don't abuse this idea! Most bloggers are happy to share their contacts with you but
don't expect or demand that they need to share all their contacts with you as most bloggers
exerting to determine relationships with PR and Advertising companies. But if they're willing to
share, this will be an excellent thanks to getting an immediate contact for an individual at a
corporation or PR Agency which is probably going curious about running giveaways on blogs.
(4) answer a handout With a Giveaway Pitch. Once you have been blogging for a touch while,
you'll often begin to receive press releases about new products from companies and PR
Agencies. If you're curious about the merchandise and think it might be an excellent fit for your
blog's audience, consider writing back and pitching a giveaway. Companies are sending out a
handout to garner buzz for his or her product, so they'll often bite on a giveaway pitch.
7. Interact on Facebook and Twitter.
The beautiful thing about a few Facebook Page is that when someone interacts on your page, it
shows abreast of their personal page. many of us have told me they originally found my blog
through a lover on Facebook.
In addition, my Facebook Page is one of the very best generators of traffic to my blog monthly .
A successful Facebook page doesn't sit dormant. It should be updated a minimum of once each
day, preferably a couple of times per day. Post links to all or any of your blog posts, share posts
from the archives and contribute the occasional picture or real-time joke, quote, or question. The
more you interact together with your fans, the higher.
By the way, I like to recommend posting your links manually on Facebook, rather than using an
auto-post found out. Not only does this cause you to ascertain if people are commenting or
leaving questions, but this also shows up more readily in people's feeds (auto-post tends to bury
posts so people never see them).
8. Link Liberally to Other Bloggers.
Want to understand a method to possess people to find your blog? Link to their blog!
Most bloggers track their stats and incoming links and can click over to ascertain if someone
has linked to them. they could just find yourself linking back to you if they like what they see.
Now I'm not advocating a "you scratch my back, I'll scratch yours" kind of mentality here, but i
do know that some bloggers are so scared they could lose traffic if they link to a different blog.
I've found the precise opposite to be true.
If you discover an excellent blog or blog post that you simply think your readers would love,
share it on your blog or Facebook Page! Don't keep an honest thing to yourself.
9. Network with Other Bloggers.
Back once I first starting blogging, if you blogged semi-consistently and were even remotely
interesting, you had no problem getting readers. Nowadays, there are numerous more blogs
and it is a lot harder to create your readership. one of the key components-aside from numerous
of the opposite things we've discussed during this series-is to network with other bloggers.
I've learned everything I do know about blogging from experienced and wiser people. They've
given me counsel, they've taught me things I might haven't found out on my very own, they've
encouraged me once I was feeling burned-out or discouraged, and they've challenged me to
raise myself as a blogger and writer.
Find bloggers you'll connect with (either online or in your local area) to bounce ideas off of, to
stay one another accountable, and to share new things you're learning or experimenting with.
These friendships are often invaluable-and it is also nice to spend time with people that "get"
what this whole blogging thing is about!
Partner with other bloggers to make a series.
10. Create a Community.
Finally, if you would like to create your readership, you would like to be there for them. Don't just
write a post then disappear and let readers talk amongst themselves within the comments.
answer questions asked and interact together with your readers on a daily basis. In fact, once
you are first starting out, you would possibly undertake to reply to all or any comments left. It
encourages people to stay around and it makes them feel a neighborhood of a community.
Even if you cannot answer every comment, whatever you are doing, don't just show up to reply
to commenters. As Jon Acuff says, "If you simply answer jerks on your blog, eventually you'll
create a blog that only jerks read." it's very okay to elucidate yourself to those that
misunderstood your post or are offended, but it's far more important to reply to the faithful,
encouraging commenters. They care far more deeply about you than a fly-by-night nasty
anonymous commenter ever does.