cinematic imagery
1. Use contrast to bring attention to your subjects
-separate subject from background using contrast- darken/brighten
background
-brush tool- lightroom.
-luminosity
2. add lighting effects
-add light to locations that match the direction of light that was already there
-match direction and color add flare effects to concentrate and make image
-add lighting by using flash so that edits do not look forced3. add balance to composition
-balance major elements while shooting
- remove assistance in light in order to get light closer to subject
-environmental-sky bland-change out sky, creating texture in photo
-creative cropping to simplify the scene
- leaves something to viewer= storytelling with image – eg pics of groom
getting dressed
4. use complimentary colors when toning your image
-brings uniformity to the final image
- complimentary colors to tone highlights and shadows independently of eachother
- Hollywood= orange and teal look
- orange in highlights and teal in shadows
-those 2 colors are opposite on the color wheel
-best to find colors that match with the elements already in the image
-best to do with curves without ruining skin tones
-toning last step-unifies any colors that are mismatches and helps unify colors of
your image
-can tone to match furniture in homes
5. focus on the details
-pareto rule- 80/2- rule
-80% impact comes from 20% of the effort
-20%=fine details
-use local adjustment settings in lightroom
-contrast, edit skin, retouch distractions from background, enhance eyes
-retouching brushes
6. shoot for cinematic photography
-several elements
- good light- strong direction of light will allow for a good range of highlights and
shadows
-look for background that is evenly lit and darker than your subject to help subject
stand out
- combine good light with story-motion
-look for inspiration- Hollywood
-3 things infl purchase- light, emotion, finishing
- photography is key- how to create engaging images