Insurance Agencies & Brokers Impact of Harsh Market Expectations Presented By -Cogneesol Though the insurance industry has evolved a lot, insurance brokers and agencies have faced multiple challenges. Keeping themselves updated with the technological advancements, financially stable, and dealing with regulatory changes, insurance brokers and agencies today face a variety of problems. Impact of market expectations on insurance agencies & brokers resented by Brigitte Schwart Customer Experience Customer experience has now become a big priority for insurers. As 86% of consumers are ready to pay more to get a great experience as a customer, insurance agencies and brokers must understand that customer experience can make or break their business and career. Around 64% of buyers conduct online research before buying anything, and 94% of consumers are likely to get influenced by online reviews. As today’s consumers are more informed, they expect a higher level of service and greater overall customer experience. Workflow Efficiency As technology continues to change and improve, business nature is changing along. Insurers these days need to frequently assess the way they work and manage their processes if they want to prosper. Traditionally used technology, outdated organizational structures, and unorganized data sets can make insurance agencies and brokers lag behind in the competition. Having multiple systems for different functions also affects their efficiency and productivity. Undefined Sales Process Preparing and implementing strict policies for workflow and leveraging automation for communication & data management cannot ensure the agency has an effective sales process. If the sales team is not aware of what customers need and what they can ask for, they can face difficulties in delivering the appropriate products and services. New & Emerging Risks Cyber risks can no more be regarded as emerging risks as they have become a new reality. As per estimation in 2018, cybercrime can cost $600 billion per year to the global economy, with the financial sector being more prone to cyber risks. Many new-era customers want to get quotes online, purchase a policy online, and file claims online. This makes it challenging for brokers and agencies to manage their customers’ confidential information on the internet, especially in the time of growing cyber risks. Outsourcing Since customer expectations are changing and continuously growing, it is getting challenging for agencies to match their requirements. Thus, many have turned toward outsourcing as the concept allows them to deal with a variety of challenges such as shortage of resources, the overburden of work, high operating costs, etc. Market expectations had a significant impact on the insurance outsourcing industry. Conclusion To tackle these and other common challenges, agencies and brokers need to build new strategies and adopttechnology to stay competitive and utilize new data sources and analytical tools. Adding to these, by eliminating complex processes, they can successfully meet customer expectations and deliver outstanding customer experience. Presented By We, at Cogneesol, believe that the key to success in the insurance business is 'partnership'. A reliable and knowledgeable partner company that has a team of insurance experts can provide efficient support to insurance agencies in managing, Insurance back office Processes leading to improved efficiency & productivity, reduced risks, reduced operating costs, and growth. Contact Us + 1 646 688 2821 info@cogneesol.com www.cogneesol.com 30 wall street, 8th floor, New York,USA 10005-2205