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Reflect on your in-class design activity and place in the context of user needs statement; value
proposition, pains, and gains
o First watch this video on user needs statements:
▪ Remember to avoid solutions in your needs statement
o Resources on value proposition and pains and gains:
o Learn more about Business Model Canvas
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Assignment:
o Watch 3 NIH NIBIB Debut competition previous winner/honorable mention videos
▪ Determine for each video
● User Needs Statement (Problem, population, outcome)
● Value proposition, pains and gains