Contents Feasibility Analysis of NPS Company....................................................................................................... 2 1.Product/ Service Feasibility.............................................................................................................. 2 Product/Service Desirability............................................................................................................ 2 Product/ Service Demand ................................................................................................................ 3 2. Industry/Target Market Feasibility ................................................................................................. 4 Industry Attractiveness ................................................................................................................... 4 ii. Target Market Attractiveness ..................................................................................................... 4 3. Organizational Feasibility ................................................................................................................ 5 4. Financial Feasibility Analysis ......................................................................................................... 12 Overall Financial Attractiveness of the Proposed Venture .......................................................... 14 Ratio Analysis ................................................................................................................................ 17 Overall Conclusion ............................................................................................................................ 20 Feasibility Analysis of NPS Company Feasibility analysis is the process of evaluating the future of a project idea within the limitations of project implementing it in a practical way. In other words, feasibility analysis is the process of determining if a business idea is viable. The feasibility is an iterative process covering all aspects of an investment project such as possible alternative solutions for production programmes, locations, technology, organizational setup, etc. Feasibility analysis mainly covers following aspects: Product/Service feasibility Industrial/Target market feasibility Organizational feasibility Financial feasibility Product/ Service Feasibility It is an assessment of the overall appeal of the product or service being proposed. The evaluation of a new venture idea should start with identifying the technical requirements, the technical feasibility, for producing a product or service that will satisfy the expectation of potential customers. Its components can be listed below as follows: Product/Service Desirability The first component of product/service feasibility is to confirm that the proposed product or service is desirable and serves a need in the market place. Product/service desirability can be assessed with the help of concept test. It includes the following: i) Description of the Product/Service Vending machines are the machines that dispense items such as alcohol, beverages, chocolates, cologre, consumer products and even gold and gems when the customer inserts coin, currency or credit cards in the machine. ii) Intended Target Market Since different products such as chocolates, gumballs, candies, alcohol, beverages, lottery tickets, cologres, and even gold and gems are available in vending machine so, it’s target market can be of different ages as well as gender. As chocolates, gumballs are preferred by children. Similarly Alcohol and beverages are preferred by young generation people whereas old/aged people prefer lottery tickets. Vending machines should be installed in places where there is the movement of large number of people. The places can be specially commercialized places such as parks, restaurants, hotels, departmental stores, malls etc. Places of installing vending machines iii) Kathmandu Bhaktapur Lalitpur Pokhara Biratnagar Birgung and soon Benefits of Vending Machine Since, needed item such as drinks, ice-cream, chocolate bars, alcohol, beverages are available in a single machine it will take less time and effort. When the consumer presses the button for the things we need in less time we can have which saves our time as well as effort. Since, the price of the items that are available in vending machine is fixed so; there is less chance for people being cheated. Vending machine is easy to operate as it can be easily operated if we know how to use it. So, the instructions regarding its use can be shown with the help of visual graphics that can be attached with the machine. The people can get the knowledge regarding the use of vending machine as it can be both shown in English as well as Nepali language for the convenience of customers. iv) Company’s Position Our product is new to the market of “Nepal”. Since, it is unique to the market there are no competitors till now. However, it can be believed we will develop new competitors in long run for which we will modify the existing service and concept like by adding new products, new payment methods etc to achieve competitive advantage in the market. Product/ Service Demand It is the second component of product/service feasibility analysis which helps to determine the demand for the product or services. There are two techniques for making this determination: Administering a buying intention survey and conducting library, internet and gumshoe research. (i) Buying Intention Survey We have conducted survey in some areas of Kathmandu valley where we found number of people were in favour of our product because they though the product to very useful as it provides them with variety of product in less time and effort. About 85% people liked our concept whereas remaining 15% people complained the possibility of some difficulties in operation. (ii) Library, Research, and Internet The concept of vending machine in Nepal emerged in between us by with the help of market research and internet surfing. Vending machines are widely used in the foreign countries but not in Nepal. From the market survey, we came to know that people are willing to accept our product because of their increasing purchasing capacity and busy schedules. 2. Industry/Target Market Feasibility Industry feasibility is an insight into the appropriateness of selecting an industry to carry out the new venture. A target market feasibility study tells if a product or services is will be successful in the target market. Industry/target market feasibility explains about the industry and market, existing opportunities, and threats from the environment. Vending machine is a new emerging concept that can be used in both summer as well as winter seasons. Vending machine is easy, convenient as well as easily accessible instrument as customer can consume any product as per their preference in a very short time without the need of visiting various shops. There is a wide range of products in a single vendor such as chocolates, cakes, coffee, cold drinks, liquors, beverages and many more. The first reference to using vending machine was brought by the hero of Alexandria, a century engineer and mathematician. His machine accepted coins and dispensed holy water. The coin deposited in the machine got collected in the pan attached to a lever. The lever opened a valve and dispensed holy water. The first modern coined vending machine got started in London, England in the early 1880s that dispensed post cards. In 1888 the Thomas Adam’s gum company introduced the very first vending machine to the United States. A completely coin-operated restaurant called Horn and Hardart was opened in 1902 and stayed opened until 1962 in Philadelphia. Moreover, an American inventor named William Rowe invented a cigarette vending machine. i. Industry Attractiveness Vending machine is a new concept in a developing country like Nepal which is in early phase. It is in fragmented state rather than concentrated state because this vending machine is portable which can be used in various commercialized places such as Kathmandu, Bhaktapur, Pokhara, Lalitpur, Biratnagar etc. It is in growing state because this machine is new to Nepal as it is a new system that provides varieties of items in a single vending. Vending machine is an emerging concept that helps to save human effort, time because by the use of this machine a particular person need not to visit various shops which saves his time also it saves peoples effort as they can simply press a button and get the required things from the machine. ii. Target Market Attractiveness Since vending machine is a very new concept so customers are unaware about vending machine in the initial phase. But we initiate promotion and publicity not only through words of mouth but also through various promotional tools such as advertisement, public relation and publicity so that people become aware about vending machine and its use .In a developing country like Nepal all people are not literate so it’s a bigger challenge for us to make people know about the use of vending machine so, our creative team decided to add a visual graphics in both Nepali as well as English language for their convenience. The current market trend of Nepal for the use of vending machine is not widely acceptable or use as people don’t have the habit of using such machine where varieties of items(products) such as beverages, cold drinks, junk foods, chocolates and so on. After the installation of vending machine we get to know that in a day average of 100 people use the vending machine where more than 70 people are young generation people also around 5-10 people are aged people and 10-20 people are children who use vending machine to get chocolates and soon. This kind of concept is a market creator which is unique business model in Nepal so we have monopoly over market share. 3. Organizational Feasibility An organizational feasibility study may include professional background such as details of the hierarchal structure, the authority-responsibility relationship, communication pattern, organization structure and its implication, job analysis and measurement etc. In this report, organization structure, functions, powers, duties and responsibility of various committees are discussed. Organizational Structure: On the top of the organization lies a chief executive officer (CEO) who undertakes the position as the head administrator and is responsible for making all long term financial, organizational, or any related product decision. CEO Human Resource Manager R and D Manager Marketing Manager Financial Manger Duties and Responsibilities The Duties and Responsibilities of NPS Company can be listed below as follows: CEO The CEO is responsible for all day-to-day management decisions and for implementing the company’s long and short term plans. Formulating strategic business plan. Creating hierarchy and delegating the responsibilities to lower level staffs. Formulating policies for business decision making. Increasing effectiveness of management by recruiting, selecting, motivating as well as counselling. Using effective reward technique for better performance of the employees. Research and Development Manager R and D managers are responsible to investigate activities a business conducts to improve existing products and procedures to lead to the development of new products. Determine and execute improved technologies used by suppliers, competitors and customers. Support Director to hire and develop R and D personnel. Establish project goals and priorities by collaborating with marketing and operations. Research, design and evaluate materials, procedures and equipment. Monitor team metrics and objectives ensuring meeting of goals. Investigate new technologies and novel biomarkers. Human Resource Manager HR manager plan, direct, and coordinate the administrative functions of an organization. They serve as a link between an organization’s management and its employees as well as consult with top executives on strategic planning. Identifies hiring need, develops the position description, recruitment plan, organizational chart and other recruitment related documents. Reviews position description and assigns the job classification Ensures accurate and complete recruitment and selection guidelines and procedures. Reviews applications, participates in the interview process and recommends final applicant. Plan and conduct new employees’ orientation to foster positive attitude towards organizational objective. Perform difficult staffing duties, including dealing with understaffing, referring disputes, firing employees, and administering disciplinary procedures. Marketing Manager A marketing manager is a person within a company who supervise and helps to create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. Development of brand. Identify potential markets. Oversee new product introductions Develop pricing strategies. Supervise people. Financial Manager Financial managers are responsible for the financial health of an organization. They produce financial reports, direct investment activities, and develop strategies and plans for the longterm financial goals reports, direct investment activities, and develop strategies and plans for the long-term financial goals of their organization. Perform financial analysis, reporting and management activities. Ensure that the financial reports are prepared and delivered on time. Review financial data for accuracy, correctness and completeness. Monitor and manage all expenses within the allotted budget. Assist in account payable and receivable activities. Generate financial reports related to budgets, account payables, account receivables, expenses etc. Communication Pattern In our vending machine, we will be using two-way communication pattern as our company has planned to put a feedback box next to the vending machine. Two-way communication helps us to know about the queries of customers what goods/products customers prefer more. Also it helps us to know the opinions of top level to lower level. C.V. of CEO Personal Details Name: Pratap Shrestha Address: Kalimati, Kathmandu Fathers Name: Krishna sundar Shrestha Mothers Name: Laxmi Shrestha Contact No.: 9860925785 Date of Birth: 1991/04/16 Email: Pratap.shrestha11@gmail.com Nationality: Nepali Marital Status: Bachelor Languages spoken: Nepali, English, Newari, Hindi Academic Qualifications S.N. Level 1. S.L.C Board 2. Govt. Nepal +2(Management) HSEB 3. BBA TU 4. MBA HU Institution Of Paramount. E. M. S. B. school Kathmandu Bernhardt collage Shankar Dev Campus Oxford University Division Distinction (80.25%) Distinction (80%) Distinction (3.70) Distinction (3.70) Passed Year 2005 2007 2011 2013 Experience Supervisor in S and P Company for 2 years. Assistant manager at unique corporation for 1 and half year. 2 years accountant experience at Shrestha Glass Center. Training Participated in various workshops regarding International business challenges and prospects. Training on C++ programming on ICC institute. Training for IT programs and web page designing. Achievements and scholarship Awarded as the most discipline student in collage. Nominated to ambassador for Newari culture in Foreign country. Awarded for man of the match in inter-collage cricket cup two times. References Mr. Ram Shrestha, M.D. Shrestha Glass Udhyog Mr. Lal Prasad Aryal, Lecturer Shanker Dev campus C.V. of R and D Manager Personal Details Name: Sushant Regmi Address: Balaju, Kathmandu Fathers Name: Subindra Regmi Mothers Name: Parbati Regmi Contact No.: 9843326490 Date of Birth: 1992/11/11 Email: Ssushant_regmi25@gmail.com Nationality: Nepali Marital Status: Bachelor Languages spoken: Nepali, English, Hindi Academic Qualifications S.N. 1. Level S.L.C Board Govt. Nepal 2. +2(Mgmt) HSEB 3. BBA TU 4. MBA HU Institution Of Siddhartha vanasthali Institute Prasadi college Shanker Dev Campus Division Distinction (82%) Passed Year 2006 Distinction (78%) Distinction (3.71) 2008 Oxford University Distinction (3.70) 2014 2012 Experience 2 years of experience with strong environmental awareness, excellent writing skills, and the ability to find innovative solutions. Over 1 and half year of experience in training development and delivery, motivation, and team building. Training Training on development skills especially for Social research. 1 year course on understanding consumer behaviour and their consumption pattern. Training on accounting and java programming from pyramid institute. References Mr. Bharat raj Upretty, General manager Aarati Corporation. Mr. Lal Prasad Aryal, Faculty member Shanker Dev campus. C.V. of Human Resource Manager Personal Details Name: Nitesh Thapa Address: Gongabu, Kathmandu Fathers Name: Pushpa Raj Thapa Mothers Name: Yam Kumari Thapa Contact No.: 9843365111 Date of Birth: 1992/06/11 Email: Kneetes@gmail.com Nationality: Nepali Marital Status: Bachelor Languages spoken: Nepali, English, Hindi Academic Qualification S.N. 1. Level S.L.C Passed Year 2006 +2(Management) Board Institution Govt. Of Sainik school Nepal HSEB Sainik college 2. Division Distinction (81%) Distinction (78%) Shanker Dev Distinction Campus (3.71) Harvard University Distinction (3.70) 3. BBA TU 2012 4. MBA HU 2008 2014 Experience 2 strong years of experience in supply chain improvement, purchasing inventories, supply chain analysis etc. 6 months leadership training program in abroad company. Training Training on various communication skills. Training on Events management on various workshops. References Mr. Dhurba Subedi, Lecturer Shankar Dev Campus Mr. Lal Prasad Aryal, Faculty member Shankar Dev campus C.V. of Marketing Manager Personal Details Name: Sujal Shrestha Address: Kirtipur, Kathmandu Fathers Name: Bishnu gopal Shrestha Mothers Name: Apana Shrestha Contact No.: 9860576256 Date of Birth: 1991/01/25 Email: sthasujal25@gmail.com Nationality: Nepali Marital Status: Bachelor Languages Spoken: Nepali, English, Newari, Hindi Academic Qualifications S.N. 1. Level S.L.C Board Govt. Nepal 2. +2(Management) HSEB 3. BBA TU 4. MBA HU Institution Division Of Shree shanti varsa Distinction secondary school (85%) Everest multiple college Nepal commerce campus Harvard University Distinction (82%) Distinction (3.80) Distinction (3.70) Passed Year 2005 2007 2011 2013 Experience 1 year of experience in cooperatives. Supervisor of marketing department in Accessories Nepal, Kathmandu Training Diploma in computer ( MS-WORD 2007, MS-Excel 2007, MS-PowerPoint 2007, Adobe Page Maker 7.5) from Levis computer Institute. Language class from Sagarmatha Institute. References Mr. Dhurba subedi, Lecturer Shanker Dev Campus Mr. Lal Prasad Aryal, Faculty member Shankar Dev campus 4. Financial Feasibility Analysis Financial feasibility is the assessment of the financial aspects of a proposed venture to decide whether it is financially viable or not. The purpose of financial analysis is to identify the characteristics and to determine the financial feasibility of a project. The significance of financial feasibility is considered important as to start any sort of business venture, one should have enough capital to start as well as run the business. The most important issues to consider at this stage are total start-up cash needed, financial performance of similar businesses, and the overall financial attractiveness of the proposed venture. I. Total Start-up Cash Needed The total cash needed for starting our company is ... Since our company is a partnership venture registration is a must. Under Partnership Act 2020, the following things are the significant points which can be listed below as: Agency: Department of commerce Application fee: Rs.150 Maximum processing time: 1 day Status: Partnership act, 2020, section 5 to 9 Validity: 4 years Requirements a. b. Application form Passport size photographs(2) of all the partners Citizenship certificate of all the partners Agreement letter between partners Tax registration certificate Cost of Production and Financing Legal fee : Rs. 40,000 Cost of survey : Rs.25,000 Advertisement expenses: website design :Rs.1,50,000 Other official expenses : Rs.60,000 Documents Registration Charge:Rs.40,000 Cost of Fixed Assets The Assets which are purchased for long term use and are not likely to be converted into cash are fixed assets. Cost of Tangible Assets S.N. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. c. Particulars Chips Cold drinks Liquor/Beverages Chocolate bars Lottery tickets Ice-Creams Cookies Donuts Noodles Candies Water bottles Display card Size/Quantity 25 pkts. 20 pcs 15 pcs 25 pkts 10 pcs 20 pcs 12 pkts. 15 pcs. 20 pkts 25 pkts 20 pcs 6 pcs Amount 25,000 40,000 45,000 10,000 5,000 30,000 12,000 8,000 5,000 7,000 10,000 55,000 Cost of Current Assets The asset which is purchased for short term use i.e. within one year and can be easily converted into cash is current assets. Cash and bank balance Inventory Debtors 6,00,000 30,000 4,00,000 Prepaid expenses 5,50,000 d. Cost of Developing Business It includes contingency expenditure which is separated for potential future event that may occur in the future time. Contingency Expenditure 2,00,000 3. Overall Financial Attractiveness of the Proposed Venture The financial attractiveness of a company can be determined by preparing proposed financial statements which include income statement, Balance sheet, Ratio Analysis, and Cash Flow statement. i. Trading Account Trading account refers to funds or securities deposited with a financial institution or broker for the purpose of speculation. It is usually overseen by an investment dealer, fund manager or personal trader. Trading Account of NPS Company As on 31st Asadh, 2074 Particulars To Purchase ii. Amount 6,6,0000 To Carriage inwards To Carriage outwards To power and fuel Gross Profit 60,000 70,000 2,00,000 9,90,000 Total 25,45,275 Particulars Sales(3557 units Amount 20,45,275 @575 each) Closing stock 5,00,000 Total 25,45,275 Profit and Loss Account Profit and loss account is prepared so as to record all the sources of income and expenditure. This account includes all the expenses that occur within the office territory. The Profit and loss account of NPS is shown below: Profit And Loss Account of NPS Company As on 31st Asadh, 2074 Particulars To salary To stationery and printing To insurance premium To repairs and maintenance To registration charge To depreciation To advertisement To contingency expenses To rent of building To legal charges To utilities To selling and distribution expenses To interest expenses To cost of survey To discount allowed To tax paid To net profit Total iii. Amount 1,50,000 15,000 1,50,000 40,000 40,000 30,000 1,20,000 1,00,000 4,00,000 40,000 45,000 60,000 1,00,000 40,000 90,000 60,000 6,90,000 21,70,000 Particulars By gross profit b/d By discount received By commission received Amount 20,20,000 50,000 1,00,000 Total 21,70,000 Balance Sheet Balance sheet is the financial statement of a company which includes assets, liabilities, equity capital, and total debt, etc at a point in time. It includes assets on one side and liabilities on the other. It is more like a snapshot of the financial position of a company at a specified time, usually calculated after every quarter, six months or one year. Balance Sheet of NPS Company As on 31st Asadh, 2074 Capital Share capital Amount 7,00,000 Assets Machinery and equipment Amount 1,40,000 Bank loan Accounts payable Outstanding expenses Net profit 5,00,000 Furniture Cash on hand Cash at bank 1,50,000 2,00,000 3,00,000 4,40,000 20,000 5,00,000 5,00,000 22,50,000 Total 3,00,000 60,000 6,90,000 22,50,000 Accounts receivable Inventory Prepaid expenses Closing stock Total iv. Cash Flow Statement It refers to a financial statement that shows how changes in balance sheet accounts and income affect cash and cash equivalents and breaks the analysis down to operating, investing and financing activities. The cash flow statement is concerned with the flow of cash in and out of the business. Cash Flow Statement of NPS Company As on 31st Asadh, 2074 Particulars Amount 1.Cash flow from operating activities A. Cash sales and received from debtors Sales 20,45,275 Receivable -4,40,000 Discount allowed -90,000 B. Cash paid and payment to creditors Purchase -6,60,000 Payable 3,00,000 Discount received 50,000 C. Cash paid to employees and other operating activities Salary -1,50,000 Rent -4,00,000 Increase in o/s expenses 60,000 Increase in prepaid expenses -5,00,000 Utilities expenses -45,000 Cost of survey -40,000 Legal fees -40,000 Registration charge -40,000 Contingent expenses -1,00,000 Stationery and printing -15,000 Selling and distribution cost -60,000 Repairs and maintenance -40,000 Insurance paid -1,50,000 Carriage inward -60,000 Carriage outward -70,000 Commission received 1,00,000 Advertisement expense -1,20,000 D. Payment of tax and interest Tax paid -60,000 Interest paid -1,00,000 Net cash flow from operating activities(A+B+C+D) 2. Cash flow from investing activities Machine and equipment -1,40,000 Furniture -1,50,000 Net cash flow from investing activities Amount 15,15,275 -3,10,000 -16,70,000 -1,60,000 -6,24,725 -2,90,000 3. Cash flow from financing activities Capital Loan Net cash flow from financing activities Net cash flow and cash equivalent (1+2+3) Add: Opening cash and bank balance Closing balance 7,00,000 5,00,000 12,00,000 2,85,275 5,00,000 7,85,275 Ratio Analysis Ratio analysis is used to evaluate various aspects of a company’s operating and financial performance such as its efficiencies, liquidity, profitability and solvency. i. Current Ratio The current ratio measures the ability of a company to pay its current liabilities with its current assets. It can be calculated as follows: Current ratio = Total current assets/ total current liabilities = (cash in hand + cash at bank+ account receivable)/ (account payable + outstanding expenses) = (200000+300000+440000)/(300000+60000) = 2.61 Therefore, current ratio of 2.1 means that the company has 2.61 times more current assets than current liabilities. ii. Equity Ratio This ratio can be gained when total equity of the company is divided by total assets of a particular company. . Equity ratio= Total equity/ Total assets = 700000/1750000 = 0.40 Therefore, equity ratio of 0.40 means that the company’s equity is 0.4 times greater than its assets. iii. Debt to Equity Ratio The debt to equity ratio shows that the percentage of company financing that comes from creditors and investors. Debt to equity ratio = long term debts/ Total equity = 800000/700000 = 11.42% Therefore, debt to equity ratio of 11.42% means that liabilities are 11.42% of stockholders equity. iv. Inventory Turnover Ratio The inventory turnover ratio measures how effectively inventory is managed by comparing cost of goods sold with average inventory for a certain period. Inventory turnover ratio = Sales/Closing stock = 2045275/500000 = 4.091 times Therefore, inventory turnover ratio of 4.09 means that the company sold its products 4.09 times over the year. v. Assets Turnover Ratio The asset turnover ratio is an efficiency ratio that measures a company’s ability to generate sales with average total assets. Asset turnover ratio= Net sales/ average total assets = 2045275/ (1750000/2) = 2.34 times Asset turnover ratio of 2.34 means that the company generates Rs 2.34 in every 1 rupees invested in assets. vi. Profit Margin or Return on Sales Profit margin is a profitability ratio that measures the amount of net income earned with each rupee of sales generated by comparing the net income of the company. Profit margin = Net income / Net sales = 690000/2045275 = 0.337 or 33.74% Therefore, profit margin of 0.337 means that a company earned 33.7% profit out of total sales. a. Breakeven point (BEP) Analysis of NPS BEP analysis is a calculation of the point at which revenues of a company equals its expenses. I.E. Revenue = Expenses. i. BEP Sales in Units = Fixed cost/ Unit selling price – Unit variable cost = 390000/ (575-92.77) = 809 units Note: fixed cost= (interest+ furniture + machinery) Unit variable cost= (power and fuel + carriage inward + carriage outward + manufacturing exp.)/sales units ii. BEP Sales in Rupees = BEP sales in units * selling price per unit =809*575 =Rs. 4,65,175 iii. P/V Ratio = 1- (v/s) = 1-(92.77/575) = 0.839 iv. cost) Cash BEP in Units = Fixed cost –Depreciation/(Unit Selling price– Unit variable = (390000-30000)/ (575-92.77) = 747 units Overall Conclusion Vending machine refers to those machines that dispense items such as chocolates, beverages, alcohol, chips items, etc. when the customer inserts coins, currencies or credit cards. The concept of vending machine in Nepalese market is completely new so for the better convenience of the customers, our company has decided to attach the visual graphics that depicts the instructions in the screen which helps the customers to use the machine. Since it is in the introduction phase our company has decided to use various promotional tools such as advertisement, sales promotion as well as public relation and publicity. After studying and analysing the market trend, we came to the conclusion that there are various needs and preferences as per the age groups. The financial statement of NPS Company shows that its financial position is strong. Our financial statements such as trading account, profit and loss account and balance sheet shows that company can do well in the market gaining a profit and covering market in a very short period of time. Also analysing the ratio analysis and BEP analysis techniques the sales of a company exceeds expenses.