Exciting Changes to Gartner
Magic Quadrants
For End-User Professionals
July 2016
Confidential
Note: Screenshots are alpha version
CONFIDENTIAL AND PROPRIETARY
This presentation, including any supporting materials, is owned by Gartner, Inc. and/or its affiliates and is for the sole use of the intended Gartner audience or other intended recipients. This presentation may contain
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Gartner Peer Insights
Ratings and reviews of enterprise technology solutions by
end-user professionals for end-user professionals
• More than 4,000 reviews published in 80+
markets and on 660+ technology solutions
• 90+ markets open for reviews, with 50
more coming in 2016
• Reviews cover the entire technology lifecycle
(evaluation, implementation, service & support)
• Makes Gartner the must-have source for
technology buyers, providing a full spectrum
perspective from analyst-led research and advice
such as Magic Quadrants to the peer perspective
in Gartner Peer Insights
• Open to public since October 2015
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Why Gartner Peer Insights?
Tech buyers consult unbiased references when making purchase decisions
Technology Buying Cycle
Determine the
business problem
or goal
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Identify technology
critical to the
solution
Form a shortlist of
provider solutions
to consider
Talk to end users of
solutions on the
shortlist
Select solution,
negotiate pricing
and terms
Gartner Peer Insights overview
Publicly available for reading and review submission
Open to the Public
Requires Simple Registration
Publicly available to all!
•
•
•
Market Overview
Provider and Ratings Overview
Review Summaries
Review Detail viewing only requires
simple Registration
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Gartner Peer Insights – Reviewer demographics
Who’s writing these Reviews?
Captured Role Category Breakout
Based on available data as of July 10, 2016
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Firm Size
Gartner Interactive Magic Quadrant
Gartner’s proven and established market and vendor evaluation methodology for more than 140 major technology markets
• Vendors in a market rated against each other
in relative terms on two dimensions –
Completeness of Vision and Ability to Execute
• Essential resource for organizations, enabling
their strategic technology decisions
• Interactive Magic Quadrant on Gartner.com
allows clients to gain unique insight aligned to
their needs and priorities
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Interactive Magic Quadrant evolution
Enhancements to Client Experience:
– Improved display for reading
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– Vendor list moved to ‘filter’
– Improved mobile browser usability
Note: No changes to Magic Quadrant
methodology or dot position
0
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Interactive Magic Quadrant with Peer Insights user reviews
Gartner
Magic Quadrant
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Interactive Magic Quadrant with Peer Insights user reviews
New: Peer Insights ratings on the interactive Magic Quadrant tab
Hovering on a vendor
‘dot’ in Magic Quadrant
shows the Peer Insights
review results summary
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Interactive Magic Quadrant with Peer Insights user reviews
New: Peer Insights ratings on the interactive Magic Quadrant tab
Selecting a
vendor and then
hovering over the
Peer Insights logo
reveals that
vendor’s review
data histogram
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Interactive Magic Quadrant with Peer Insights user reviews
New: User Reviews tab

Brings user reviews context
to the Magic Quadrant

Color scale highlights vendors’
overall user review rating

Identifies Magic Quadrant
vendors with user reviews
and live links to their Peer
Insights reviews

Also lists additional vendors
not covered in the MQ who
have Peer Insights reviews in
the market

Digital Watermarking to
limit distribution
Note: No Reprints for Interactive Magic
Quadrant with Peer Insights User Reviews
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Interactive Magic Quadrant with Peer Insights user reviews
New: User Reviews tab
Selecting a vendor
reveals its detailed
review data:
 Average overall rating
 Histogram of ratings
 Sample of most recent
reviews
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Design for demonstration only and subject to change
Summary and next steps
 Interactive Magic Quadrant with Peer Insights User
Reviews
 Launch will be on Friday, July 22, 2016 and Gartner clients
will be able to use review information in conjunction with the
Magic Quadrant.
 Try the new User Review tab when using an Interactive
Magic Quadrant
 Read and evaluate what your peers have to say about the
enterprise IT solutions they have implemented and use in
their enterprise on a daily basis.
 Write a review on an IT solution you use at your enterprise
 Add your voice to the review process. Help your fellow IT
professionals and IT solution providers alike. Become an
exclusive contributor and become part of the Magic
Quadrant experience.
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© 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
www.gartner.com/peerinsights
Contacts for questions and assistance:
Research: InteractiveMagicQuadrant@gartner.com
Peer Insights: PeerInsights@gartner.com