Financial Reporting: Pressure Mounts to Fix the Close Process TITLE 2 AUTHOR Mary C. Driscoll Senior Research Fellow APQC Introduction APQC research shows that a growing number of CFOs and Controllers want to change a key financial process that has operated in much the same way for decades. That process, defined in end-to-end terms, is called either close-to-disclose or record-toreport. Whichever designation is used, the process involves all activities needed to close an organization’s books, perform all necessary intra-company accounting and reconciliation steps, finalize consolidated financial statements and, finally, release earnings and publish official statements with regulators such as the Securities and Exchange Commission (SEC). They don’t have a choice—the close-to-disclose (C-to-D) process, particularly the final stretch of financial statement preparation, is rife with inefficiency and complexity. Previous gains made in cycle-time compression are gone. Risks of financial error and internal control failures are on the rise. Experts in SEC reporting predict things will get worse. No wonder the C-to-D process currently stands as the second-most desirable target for improvement (Figure 1). Most popular targets for financial process improvement in 2012 and 2013 78% plan, budget, forecast/analyze, re-plan 72% close/consolidate/report 70% general accounting (any sub-process) 50% AP transaction mgt. (any sub-process) 46% working capital management ______________________________________________ Source: APQC survey on financial management process improvement, April 2012. What’s behind this surge of interest? In an APQC webinar entitled “The Utopian Close” that aired in February, 2013, Kyle Cheney, a partner with Deloitte & Touche LLP’s Finance Transformation practice, gave four reasons for heightened concern over instability in the C-to-D arena: Page 2 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED 1) Business models have become more complex and the close process has not kept pace. 2) Mergers have increased the number of organizations with disparate systems, business models, and reporting. 3) Large companies have developed complex tax strategies that, coupled with globalization, mean more statutory and regulatory requirements [at home and abroad] for financial reporting. 4) Intense pressure and scrutiny by regulators has underscored the need to ensure that these processes work properly. This has led to increased control requirements layered on top of already complex processes. Painful Problems The consequences of ignoring potential C-to-D process failure can be substantial. The most obvious is being cited by the SEC or other watchdogs for issuing financial statements that contain mistakes. If material errors turn up in these statements, boards of directors and senior executives will be widely criticized, heads will roll, fines will be levied, and corporate reputations will suffer blows that may take years to repair. Beyond that, according to Mr. Cheney, a compliance failure can easily lead to a multimillion-dollar problem. For some organizations, the worry over error in financial reporting relates to the number of entities that have to be consolidated and the number of secondary systems that have to be tapped—e.g., treasury, tax, and fixed assets, and non-financial databases such as those used in sales and marketing.1 All manner of havoc could break lose. There could be system interface failures; or there could be inconsistency in the updating of supporting documents (somebody updates the consolidated number but fails to go back and update the sub-ledgers). Beyond that, say experts who have either managed the close process or have helped companies make repairs, some entities that have spent vast sums on ERP technology (to automate transactions) but still ask their finance staffs to perform manual data entry involving multiple spreadsheets. That in itself is a recipe for trouble. Gabe Zubizarreta, the CEO of Silicon Valley Accountants, is a seasoned close veteran. He has served as a financial executive and has been in the thick of things during the close cycle. Today he consults and teaches courses in this realm. “Chances are, you carry 1 Mary Driscoll. “Fortifying the Close-to-Disclose Process.” APQC Knowledge Base, October, 2012. Page 3 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED better technology in your cell phone than you have for managing your close. And when you’re relying on spreadsheets, you’re one slip away from something very bad happening. For instance, one company slipped up badly when they booked a tax number and somebody forgot the parenthesis. They wound up booking the number backwards: the statements were about to go out with a $9 million tax debit on the expense line instead of a credit. And because an excel spreadsheet was used to add the number, everything appeared to be just fine. The auditors caught the mistake at the last minute, but if not, there would have been a potential issue.” Beyond the potential for compliance failure, there is the burden carried by people working on the close. They can easily get burned out from having to spend late nights and weekends toiling away under extreme pressure. The books have to close, and performance results have to be released no matter what. And the people involved usually do whatever it takes to get the job done. But the last thing a CFO wants is high staff turnover when it comes to the close. The finance staffers involved tend to be welltrained in managerial accounting as it applies to a given company’s operating model and global footprint—losing them can result in a big knowledge gap that can take months to close. Another problem that comes from tolerating a weak process design and lousy tools is the amount of time wasted on what feels like grunt work. Finance executives often complain that they have to spend an inordinate amount of time assembling, reconciling, and consolidating data, and then there’s precious little time left at the end of the process for critical review. They desperately want more time to think through what the financial results say about the underlying drivers of business performance. They want to prepare meaningful analyses for senior executives, board members, and external stakeholders. But that work often takes place at the 11 th hour. Inevitably, the quality of the analytical output suffers. A Better Way A company can achieve what Mr. Cheney calls “the Utopian Close,” which not only demolishes the root causes of error in financial statements but also delivers efficiency gains in the neighborhood of 25 percent. He argues that a CFO can come out the other side of a close-process overhaul attesting to the following: “My team is motivated. They put their talent to best use.” “I know the precise status of the close at any point along the way.” Page 4 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED “I have clear visibility into the numbers in all my divisions and geographies.” “Our MD&A2 gives an insightful view of our business. I can clearly articulate variances to plan and the prior year.” “Before I hit the button and send documents to the SEC, I know exactly what has been reconciled.” “We have a lean and short close.” Big Potential for Cost Savings Interestingly, a look at costs shows that if steps are taken to make the C-to-D process less labor-intensive, a company can capture significant savings. Figure 1 draws from the APQC’s Open Standards Benchmarking database. For this view, APQC gathered the performance of 148 U.S. organizations with annual revenue greater than $1 billion that took the survey on financial reporting and answered the question about process cost. The results were then sorted into quartiles. The top quartile is the performance level above which 25 percent of all responses occur. The bottom quartile is the performance level above which 75 percent of all responses occur. The median is the middle value in a set of values that are arranged in ascending or descending order. The data shows that the bottom performers spend five times more on the process than the top performers. Surely, this comes as no big surprise. CFOs have known all along that they could capture good amounts of savings if they were willing to invest in process redesign and automation. But until now, the ROI just didn't seem to outweigh the hassle factor. What has turned things around is that the cost picture, juxtaposed with the heightened risk of process failure and the need for faster cycle times, points to a clear rationale for change. 2 Management discussion and analysis: A section of a company's annual report in which management discusses numerous aspects of the company and its performance, both past and present. Management will usually also touch on the upcoming year, outlining future goals and approaches to new projects. Source: Investopedia. Page 5 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED Total Cost of Financial Reporting per $1,000 in Revenue $0.60 $0.57 $0.50 $0.40 $0.30 $0.23 $0.20 $0.11 $0.10 $0.00 Top Performers Median Bottom Performers All Industries, Revenue greater than $1 Billion N = 148 10 Commandments for Effective Change How to approach the challenge of improving the close? For a set of practical recommendations, APQC turned to David Taylor, an Associate Chartered Management Accountant and an International Associate of the AICPA3. He serves on Financial Executives International’s Committee on Finance and IT and on a Research Advisory Panel run by CIMA.4 Mr. Taylor is currently Trintech’s Executive Vice President. Here are his “10 Commandments.” Note: he prefers the phrase record-to-report (R-to-R) over close-to-disclose (C-to-D). Commandment 1: Start with the end in mind. At the end of the day, R-to-R is about accurate and timely financial information made available to stakeholders. Similar to any process improvement, always assess change to the process in light of the overall health 3 American Institute of Certified Public Accountants. 4 Chartered Institute of Management Accountants. Page 6 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED of the process. Ask: what are the most important parts of the R-to-R process? If you address one bottleneck, what is the knock-on effect upstream and downstream to the entire system? Are the biggest bottlenecks being addressed in terms of duration, resources, and risk? Commandment 2: Ensure you are spending adequate time on the key activities. Key activities in the R-to-R process are typically defined by risk and quality. The primary risk is that the output (e.g., financial information for various stakeholders) may be incomplete, inaccurate or untimely. Major activities determining the risk and quality of output are: ensuring accuracy in reconciliations, ensuring proper review/approval of all activities by responsible parties, and ensuring compliance with organizational policies. Always keep accurate back-up and audit documentation. Ensure that you have deep visibility and sound governance throughout the process for assurance purposes. Commandment 3: R-to-R is an overhead item, so minimize the cost with gusto but not to the detriment of quality or risk management. Closing the books and producing disclosures in and of itself does not lead to an increase in corporate revenue or asset value. Therefore, this activity needs to be minimized in terms of duration and maximized in terms of efficiency. Keep in mind, however, there are key value-add activities surrounding the close. Strategic planning is an example, and the planners are highly dependent on quality output from the R-to-R process. Do not sacrifice absolute quality for the sake of efficiency. Commandment 4: Align the appropriate skills to the appropriate activities. One of the major issues with R-to-R is utilizing highly skilled professional accountants to perform routine tasks. If the task can be standardized and is routine, don’t insult your highly trained accountants. Instead, have the work performed by lower cost personnel, and if possible use a shared service center. The outcome: higher levels of morale and significant savings. Commandment 5: Time is everything. Timeliness in the R-to-R process is critical. At the end of the process, stakeholders are eager for the information so they can perform their own evaluations of the organization and its performance. Improving cycle times must be a key goal—and it helps to understand the root causes of slower-than-desired cycles. Commandment 6: Be relentless in automation. Process automation that involves suitable technology provides the opportunity to eliminate redundant tasks and perform Page 7 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED routine tasks without human intervention. By automating as much as you possibly can, you will save significant time and money. Commandment 7: Be relentless in standardization. When considering standardization, look outside your four walls. By networking with peers, you will find new ideas for standardization across the entire process. For example, creating standardized templates for reconciliations, journal entries, and financial disclosures will move you more quickly into the stage in which reviews and approvals take place. Commandment 8: Be in a constant state of communication. Communicating continuously on the progress of the R-to-R cycle will reduce distractions to those further downstream in the process. Openly communicating the current state of the cycle will help everyone understand when it’s their turn to participate and to what extent, and that includes the CEO and CFO. Commandment 9: Benchmark, Benchmark, Benchmark. Measuring the process of R-toR is critical. Determine the most effective measures for your process and check on them during each cycle. Measuring performance and quality only leads to continuous improvement. Where possible, benchmark these measures with other organizations of similar size and structure. Commandment 10: Plan on change—it will happen. Be in a position of adapting to change. Business has become dynamic for all organizations, therefore it is critical to operate in a state of readiness for activities like mergers and acquisitions, financial crisis, geographical expansion and last, but certainly not least, expanding regulatory requirements in all jurisdictions. A Final Word Gabe Zubizarreta puts the need for change in sharp relief: “Getting your close 96 percent right is not an “A” or an “A+”. Rather, 96 percent is an “F”. And even if you get everything right, an auditor can come along and say, ‘I know you got the right answer, but I think you didn’t have the necessary controls. Maybe you wouldn’t have recognized the wrong answer, and therefore without better controls, we’re going to give you a material weakness.’ Now, you’ve got a potential issue with the auditors,” he says. Surely, the quality standards involving the close are incredibly high. The tolerance for weakness is extremely low. And the scrutiny is intense. But there are sound technologies on the market today that can make a major difference. And there are Page 8 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. ALL RIGHTS RESERVED numerous approaches to change. Some companies aim first for quick wins, such as establishing a consistent close calendar or bringing the activities surrounding XBRL publishing in-house. They then work their way up to initiatives such as automating and improving the enterprise-wide account reconciliation process or simplifying intercompany and transfer pricing transactions and policies. Finally, finance organizations that commit to continuous improvement in the management of the close-to-disclose process tend to find themselves pursuing milestones that promise benefits for decision-makers beyond the walls of finance. It’s a journey toward supreme confidence in the performance management machinery—and that enables cohesion in planning and plan execution. ABOUT APQC APQC is a member-based nonprofit and one of the leading proponents of benchmarking and best practice business research. Working with more than 500 organizations worldwide in all industries, APQC focuses on providing organizations with the information they need to work smarter, faster, and with confidence. Every day we uncover the processes and practices that push organizations from good to great. Visit us at www.apqc.org and learn how you can make best practices your practices. Copyright ©2012 APQC, 123 North Post Oak Lane, Third Floor, Houston, Texas 77024‐7797 USA All terms such as company and product names appearing in this work may be trademarks or registered trademarks of their respective owners. This report cannot by reproduced or transmitted in any form or by any means electronic or mechanical, including photocopying, faxing, recording, or information storage and retrieval. Page 9 of 10 Research provided by APQC, the international resource for benchmarks and best practices K04272 ©2013 APQC. 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