PARTICIPATION FOLDER 2016
CONFERENCE & EXPO
22-23 September 2016 COLOGNE, GERMANY
SPONSORING AND EXHIBITION OPPORTUNITIES
A NEW INTERNATIONAL KEYNOTE EVENT,
EXCLUSIVELY DEVOTED TO VIRTUAL AND AUGMENTED REALITY
A conference to illuminate all dimensions of Digital Reality. An exposition
to experience the future. Meet manufacturers, developers, researchers,
investors and industries. Find hands-on experience, inspiration and new
business. Get in touch with relevant people and companies around the
globe. Find your place among our platform to develop applications and
solutions for the world of tomorrow.
ENTER THE DIGILITY.
MORE AND MORE COMPANIES ARE ENRICHING
THE ECOSYSTEM OF DIGITAL REALITY
HUGE MARKET POTENTIALS TO BE UNLOCKED WITHIN THE COMING YEARS
HARDWARE
SOFTWARE
INDUSTRIES
▸  Component suppliers
▸  Operating platforms
▸  Healthcare/Pharmaceutical
▸  OEMs VR/AR gear
▸  Midware
▸  Tourism
▸  OEMs Personal Computers
▸  3D / Imaging
▸  Automotive
▸  Industries
▸  Development Tools
▸  Real Estate
▸  Accessories
▸  Applications
▸  Financial Services
▸  Education
ASSOCIATES
SERVICES
▸  Engineering/Manufacturing
▸  Research & Development
▸  Full-Service provider
▸  Sports & Lifestyle
▸  Media
▸  Developers, Start-ups
▸  Logistics
▸  Investors / Hubs
▸  360° Imaging, film
▸  Entertainment
▸  Human Resources
▸  3D/4D, Animation
▸  Theme Park
▸  Consultants
▸  Agencies
▸  and many more…
PAGE 3 | DIGILITY PARTICIPATION FOLDER 2016
▸  Chemical Industry
LOCATED IN THE HEART OF EUROPE,
DIGILITY GUIDES THE FUSION OF REAL AND DIGITAL WORLDS
KEY FACTS
▸ Initial keynote event for
Digital Reality
▸ Conference 22-23 Sept 2016,
CC North
▸ Exposition 20-25 Sept 2016,
Koelnmesse, Hall 9
@ PHOTOKINA
▸ Simultaneously with
photokina 2016
▸ photokina: the world’s leading
trade fair for digital imaging
and cinema is the perfect
accelerator for kick off
▸ You’ll meet more than 1,000
exhibitors, 180,000 visitors
and nearly 6,000 international
journalists
PAGE 4 | DIGILITY PARTICIPATION FOLDER 2016
BEST INFRASTRUCTURE
▸  One of the most populated European regions
(180 million Europeans within a 500 km radius)
▸  Prospering business area, enormous choice of hotels
and restaurants
▸  3 international airports within 1 hour
▸  Direct InterCity railway connections to all European capitals
YOUR OPPORTUNITIES TO PARTICIPATE
AT THE DIGILITY CONFERENCE & EXPOSITION
MAKE YOURSELF VISIBLE WITHIN THE EMERGING
MARKETS OF DIGITAL REALITY
SPONSORING
ONLY
SPONSORING
@ DIGILITY CONFERENCE
EXHIBITION
ONLY
EXHIBITION
@ PHOTOKINA
BRIDGING
THE EVENTS
SPONSORING
@ DIGILITY CONFERENCE
EXHIBITION
@ PHOTOKINA
ATTRACT THE ATTENTION OF THE WORLD’S
LEADING BRANDS IN DIGITAL REALITY
MEET 1,000 EXHIBITORS, 180,000 VISITORS AND
6,000 INTERNATIONAL JOURNALISTS
PAGE 6 | DIGILITY PARTICIPATION FOLDER 2016
SPONSORING ONLY
PACKAGES AND OPPORTUNITIES
BASIC
SPONSORING
PACKAGE
ADDITIONAL
SPONSORING
OPPORTUNITIES
BASIC PACKAGE
MANDATORY
▸  Your logo on all DIGILITY media (print/online)
▸  Your merchandise material in goody bags
▸  Two conference tickets worth € 1,198.00
€ 2,500 NET in total
Escalator handrail branding (1 of 4)
€ 3,500.00
Workshop room (1 of 2)
€ 6,500.00
Entrance floor branding CC North (1 of 2)
€ 3,500.00
Meeting area
€ 6,500.00
Staircase hanging banner (1 of 4)
€ 3,500.00
500 conference bags
€ 8,500.00
Window branding 2nd floor CC North (1 of 3)
€ 2,500.00
1,000 DIGILITY cardboards
€ 7,500.00
160” LED-Screen Trailer / 30 sec
€ 3,500.00
WLAN
€ 6,500.00
Badge cover branding
€ 4,500.00
Track branding (1 of 4)
€ 8,500.00
PAGE 7 | DIGILITY PARTICIPATION FOLDER 2016
SPONSORING AND BRANDING EXAMPLES
@DIGILITY CONFERENCE
WINDOW BRANDING
FOYER CC NORTH
LOUNGE
FLOOR BRANDING
ESCALATOR HANDRAIL
BADGE SPONSORING
STAIRCASE BANNER
PAGE 8 | DIGILITY PARTICIPATION FOLDER 2016
SPONSORING OPPORTUNITIES: DETAILS AND SPECIFICATIONS
ESCALATOR HANDRAILS
AVAILABILITY: 4
LOUNGE
AVAILABILITY: 1
AIMING HIGH WITH YOUR BRAND
NETWORK WITH YOUR BRAND
Accompany visitors on the way to the congress hall
▸  Stickers on the escalator handrails to the 1st or 2nd
floor with your logo
Help visitors meet up and recover from the stressful
congress routine
▸  Branding of the room dividers in the lounge on the
2nd floor with your company logo
BADGES
AVAILABILITY: 1
ALWAYS HAVE ACCESS WITH YOUR BRAND
Be part of the congress at all times
▸  Branding of all badges with your logo
(e. g. provision of the back page for logo and
QR code)
STAIR BANNER
AVAILABILITY: 4
YOUR BRAND CONNECTS LEVELS
Get noticed on the way to DIGILITY
1 banner, positioned directly at the escalator
FLOOR ENTRANCE AREA
AVAILABILITY: 2
STEP BY STEP TO SUCCESS
Brand the first impression visitors have at the entrance
▸  2 stickers on the floor in the entrance area of the
ground floor with your logo. Sticker size: up to 2 m²
WINDOW STICKER
AVAILABILITY: 3
PRESENT YOUR BRAND IN A PROPER LIGHT
▸  2 window stickers, positioning aside the escalators at
the 2nd floor of the Congress Centrum North in direct
view of all DIGILITY participants. Sticker size: ~ 2m²
BINDING ORDER INCL. PRINT DATA BY 29 AUG 2016
PAGE 9 | DIGILITY PARTICIPATION FOLDER 2016
EXHIBITION ONLY – BRONZE PACKAGE 4 m2 BOOTH
BRONZE PACKAGE BOOTH INCLUDES:
▸  System Octanorm, aluminium anodised, white rear and side
walls, W x H x S: 100 x 250 x 25 cm
▸  Wall element to hide the electrical distribution box
▸  Retaining walls (white) are used free of charge in accordance
with construction requirements
▸  Row stands up to 4m width will be equipped with a fascia to
ensure stability
▸  Ribbed carpeting charcoal (standard), red, blue or green
▸  Electrical sub-distribution system up to 8 kW, 1 socket, 230 V
▸  Lighting: 1 spotlight with side arm per 3 m²
▸  1 Furniture Set A, B or C, waste-paper basket
▸  Internet 12 MB/s + WIFI Router
▸  Daily stand cleaning and daily waste disposal
▸  photokina’s mandatory service fees*
€ 2,500.00
(EXCL. VAT)
Furnishing example
CHOOSE ONE FURNITURE SET
A
B
C
▸  1 complimentary 2-day-ticket to the
DIGILITY conference
PAGE 10 | DIGILITY PARTICIPATION FOLDER 2016
EXHIBITION ONLY – SILVER PACKAGE 9 m2 BOOTH
SILVER PACKAGE BOOTH INCLUDES:
▸  System: Octanorm Maxima light 40 x 40 mm, aluminium
anodised
▸  White rear and side walls, overall height: approx. 300 cm
▸  Ceiling: double Octanorm Maxima light joist
40 x 40 mm, 1000 mm deep, along open sides towards aisle
▸  Fascia: fascia panel 200 cm x 50 cm, along sides open to an
aisle
▸  Electrical sub-distribution system up to 8 kW, 1 socket, 230 V,
main supply point 8 kW
▸  Lighting: 1 x 35 W HQI spotlight per 3 m²
▸  Cabin 1 x 1 m with white, wooden lockable door
▸  1 Furniture Set A, B or C, Coat rail, waste basket
▸  Internet 12 MB/s + WIFI Router
▸  Daily stand cleaning and daily waste disposal
▸  photokina’s mandatory service fees*
€ 5,000.00
(EXCL. VAT)
Furnishing example
CHOOSE ONE FURNITURE SET
A
B
C
▸  2 complimentary 2-day-tickets to the
DIGILITY conference
PAGE 11 | DIGILITY PARTICIPATION FOLDER 2016
BRIDGING THE EVENTS – GOLD PACKAGE 18 m2 BOOTH
ONLY 5 AVAILABLE!
GOLD PACKAGE BOOTH INCLUDES:
▸  System: Octanorm Maxima light 40 x 40 mm, aluminium
anodised
▸  White rear and side walls, overall height: approx. 300 cm
▸  Ceiling: double Octanorm Maxima light joist 40 x 40 mm,
1000 mm deep, along open sides towards aisle
▸  Fascia panel 200 cm x 50 cm, along sides open to an aisle
▸  Electrical sub-distribution system up to 8 kW, 1 socket, 230 V,
main supply point 8 kW
▸  Lighting: 1 x 35 W HQI spotlight per 3 m²
▸  Coat rail, waste-paper basket
▸  Cabin 1 x 1 m with white, wooden lockable door
▸  1 Furniture Set A, B or C
▸  Internet 12 MB/s + WIFI Router
▸  Daily stand cleaning and daily waste disposal
▸  photokina’s mandatory service fees*
€ 15,000.00
(EXCL. VAT)
Furnishing example
CHOOSE ONE FURNITURE SET
A
B
PAGE 12 | DIGILITY PARTICIPATION FOLDER 2016
C
▸  1 speaker slot on a panel at the
DIGILITY conference
▸  3 complimentary 2-day-tickets
to the DIGILITY conference
BRIDGING THE EVENTS – PLATINUM PACKAGE
24 m2 BOOTH
ONLY 3 AVAILABLE!
€ 25,000.00
(EXCL. VAT)
▸
▸
▸
▸
▸
1 keynote slot (15 min)
Track branding (1 of 4)
Window branding (1 of 3)
Entrance floor branding (1 of 2)
5 complimentary 2-day-tickets to the DIGILITY conference
PAGE 13 | DIGILITY PARTICIPATION FOLDER 2016
PLATINUM PACKAGE BOOTH INCLUDES:
▸  Octanorm Maxima light system, 80 mm, natural aluminium,
anodized
▸  Overall height: approx. 350 cm, white rear and side walls,
16 mm thick, tongue/groove, wall height 300 cm
▸  Ceiling/Supporting element: 1 lighting bridge, approx. 70 cm
wide along sides open to an aisle, supporting element,
approx 100 x 350 cm, per 24 m2 with 1 graphic stand
and 1 decoration stand as showcase or with glass shelves
▸  Fascia: 2 pcs., 100 x 50 cm, white, incl. company logos
(digiprint)
▸  Lighting: 1 Spotlight 70 W HQI per 3 m²
▸  1 cabin, 1 x 2 m with wooden door, white
▸  Coat rail, waste basket, sideboard
▸  1 Glass show case Octanorm; H x W x D 200 x 72 x 72 cm,
2 Shelves 100 x 30 cm
▸  3 Barstools Z-Form, 1 Bar- and Infocounter “Ottawa“
▸  Carpeting: velour panels, available in grey (standard), black,
red, blue or green
▸  Daily stand cleaning and daily waste disposal
▸  Electrical sub-distribution system up to 8 kW, 1 socket,
230 V
▸  Internet 18 MB/s + WIFI-Router
▸  photokina’s mandatory service fees*
BRIDGING THE EVENTS – DIAMOND PACKAGE
48 m2 BOOTH
ONLY 1 AVAILABLE!
€ 65,000.00
(EXCL. VAT)
▸
▸
▸
▸
▸
▸
▸
Lanyard branding
1 keynote speaker slot (15 min)
Track branding (1 of 4)
Workshop room branding (1 of 2)
Escalator handrail branding (1 of 4)
Window branding (1 of 3)
10 complimentary 2-day-tickets to the DIGILITY conference
PAGE 14 | DIGILITY PARTICIPATION FOLDER 2016
DIAMOND PACKAGE BOOTH INCLUDES:
▸  Ribbed carpeting charcoal (standard), red, blue or green
▸  Walls: columnless design stand system (megawall),
depth 40 mm, white back and side panels with shadow joint,
design height: approx. 3.5 m
▸  Panels can be covered with large-scale digital prints (fabric)
in full color (additional charge)
▸  Ceiling: aluminium ceiling girders
▸  Element to attract attention from a distance: One dominant
element per stand, 3 m high x 1 m wide to identify the stand
from afar
▸  Graphics: One logo per stand (approx. 1 m x 1 m), in color
▸  Lighting: 1 HQI track-mounted spotlight per 3 m² exhib. area
▸  1 m² cabin with lockable wooden door, white
▸  Coat rail incl. hook, waste basket,
▸  1 x 3-way electrical outlet
▸  1 x standing table “Frankfurt“, white, 4 x Upholstered Chair,
black
▸  1 x glass show case 100 x 50 cm, 200 cm high, 2 x shelves
100 x 30 cm, white
▸  1 table, 70 x 70 cm, 2 Barstool Z-Form, 1Counter Rio,
▸  Daily stand cleaning and daily waste disposal
▸  Internet 18 MB/s + WIFI-Router
▸  photokina’s mandatory service fees*
KOELNMESSE BRINGS TOGETHER SUPPLY AND DEMAND
IN THE DIGITAL INDUSTRY
WORLD STAGE FOR THE SUCCESS OF TODAY AND TOMORROW
▸  International keynote event
on digital marketing
▸  World’s largest event for
interactive entertainment
▸  The world’s leading trade fair
for imaging since 1950
▸  881 exhibitors
▸  806 exhibitors
▸  1,074 exhibitors
▸  500+ top-speaker
▸  gamescom congress with 150+ ▸  185,000 visitors
top speaker
▸  43,500 visitors
▸  345,000 visitors
PAGE 15 | DIGILITY PARTICIPATION FOLDER 2016
▸  Europe’s keynote event
for digital reality
24/7 AT YOUR SERVICE:
THE DIGILITY TEAM
EXHIBITION ONLY & BRIDGING THE EVENTS
SPONSORING ONLY
EXPO@DIGILITY.DE
CONFERENCE@DIGILITY.DE
MRS. ANIKA HUELSMANN
PHONE +49 221 821 2409
PHONE +49 221 821 2939
MR. MICHAEL AHLGRIMM
PHONE +49 221 821 2481
PAGE 16 | DIGILITY PARTICIPATION FOLDER 2016
APPENDIX
*EXPLANATION OF PHOTOKINA’S MANDATORY SERVICE FEES
AUMA FEE
PROPORTIONAL ENERGY COSTS
MEDIA PACKAGE
▸  Koelnmesse issues official trade fair media to accompany
the events it hosts. The components, obligatory for both
Main Exhibitors and Co-exhibitors, of these media are as
follows:
-  Entry in the alphabetical list of exhibitors in all available
fair media
-  Ten product group entries in all available fair media
-  Inclusion and activation for photokina Matchmaking365
-  Activation for the photokina Schedule Organiser Online
-  Entry in the Route Planner Online
-  Use of the database of new products in the press area
PAGE 17 | DIGILITY PARTICIPATION FOLDER 2016
VISITOR PROMOTION PACKAGE
▸  The Visitor Promotion Package includes classic and digital
advertising materials as well as 50 photokina admission
ticket vouchers for customer invitations.
▸  The photokina admission ticket vouchers may not be resold.
Further vouchers can be ordered at our Ticket-Shop and will
only be charged if redeemed.
CONTRIBUTION TO PROMOTIONAL COSTS
▸  Charged for intensive advertising and communications
activities around photokina. In addition the promotion fee
serves to sustain the high quality and attractiveness of the
photokina event program.