LES SINGAPORE BASIC LICENSING COURSE
2015
Date: 13-14 Jan 2015
Time: 9.00am – 5.30pm
Venue: IP Academy Training Room 2
WHY YOU SHOULD ATTEND
The Licensing Executives Society (Singapore) and IP Academy (Singapore) are pleased to
present the LES SINGAPORE BASIC LICENSING COURSE 2015. The course covers aspects of
the licensing of intellectual property – trademarks, copyright, patents and registered designs. It
presents a brief and lucid explanation of the various principles and procedures of licensing
negotiations, including a “hands-on” scenario which will enable the participant to put into practice
the lessons taught, under the supervision and assessment of the instructors.
The course assumes no previous knowledge of or experience in intellectual property or licensing,
but at the same time it contains much materials which will be useful to the experienced licensing
professional including pointers for structuring a deal.
The course has been developed by licensing and intellectual property lawyers & industry
members based on the accumulation of a wealth of experience in the field of licensing, franchising
and technology transfer.
COURSE OBJECTIVE
At the end of the course, participants should have a comprehensive perspective on the concepts
and steps used in the licensing of Intellectual Property.
Participants should be able to:
Course Fee
•
S$725 for LES
Singapore
Members (NETT)
•
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
•
Tea breaks and
lunch are
provided
Understand basic vocabulary, legal concepts and processes for intellectual property and
its licensing
Follow a technology transfer process
Understand the basic principles of different valuation approaches
Recognise the essential issues in licensing agreements
Practise elements of successful negotiation
Know how to manage IP and license agreements after the deal is made
TARGET AUDIENCE
This course is relevant for technology transfer and commercialization professionals, licensing
professionals, lawyers, patent agents, technical directors, research managers, researchers and
scientists.
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Jointly Organized by
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
LES SINGAPORE BASIC LICENSING COURSE
2015
Time: 9.00am – 5.30pm
Date: 13-14 Jan 2015
Venue: IP Academy Training Room 2
PROGRAMME OUTLINE
Day 1
Part
Date
Time
Topic
Speaker
1
13 Jan 2015
9.00am– 10.30am
Basic IP Module &
Licensing
Ms. Audrey Yap
2
13 Jan 2015
Introduction to IP
How to protect your IP
Rights
How do you get value
from your IPRs?
Basic
principles
–
novelty, inventive step
& usefulness
Patent
format
possible issues
Reasons for
protection
11.00am-12.30pm
Introduction to Patents
Ms. Song Wern Lee
&
patent
Course Fee
•
•
•
S$725 for LES
Singapore
Members (NETT)
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
3
4
13 Jan 2015
13 Jan 2015
2.00pm-3.30pm
4.00pm-5.30pm
Tea breaks and
lunch are
provided
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Negotiations
Developing a licensing
strategy
Negotiation techniques
Structure of the License
Contract
Overview of main
clauses, due diligence
& granting IP rights
Technology transfer &
joint ventures
Duties & obligations,
warranties &
indemnities, territorial
problems, etc.
Mr. Suresh Sachi
Mr Chiew Yu Sarn
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
LES SINGAPORE BASIC LICENSING COURSE
2015
Time: 9.00am – 5.30pm
Date: 13-14 Jan 2015
Venue: IP Academy Training Room 2
PROGRAMME OUTLINE
Day 2
Part
Date
Time
Topic
Speaker
5
14 Jan 2015
9.00am-10.00am
Living with the Deal (Part 1)
Ms. Sheena Jacob
Contract management
plan
IP portfolio
management
Living with the Deal (Part 2)
6a
14 Jan 2015
10.00am-11.00am
Dispute resolution
mechanisms
Managing post-contract
issues
Course Fee
•
•
•
S$725 for LES
Singapore
Members (NETT)
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
6b
7
14 Jan 2015
14 Jan 2015
11.30am-1.00pm
2.00pm-5.30pm
Tea breaks and
lunch are
provided
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Technology Valuation
Assessing your IPR for
licensing
IP valuation
Pricing considerations
Licensing Game
(practical workshop)
Mr. Sivananthan
Sivagnanaratnam
Dr Sze Tiam Lin
Dr. Elissa Lim &
Dr. Sze Tiam Lin
Participants will
undergo a hypothetical
licensing deal, and will
practise negotiating in
teams
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
LES SINGAPORE BASIC LICENSING COURSE
2015
Time: 9.00am – 5.30pm
Date: 13-14 Jan 2015
Venue: IP Academy Training Room 2
SPEAKERS’ PROFILES
Ms. Audrey Yap
Managing partner
Yusarn Audrey
MS. AUDREY YAP’s is a well-known IP lawyer and strategist. In 1999, she co-founded boutique IP
law firm Yusarn Audrey, offering legal and intellectual property management as part of an integrated
suite of IP solutions. Audrey was named as one of Singapore’s leading lawyers in the 2008 Who’s
Who Legal. Audrey has been named amongst the World’s Leading IP Strategists in London based
surveys conducted by IAM magazine for 5 years running, in 2009- 2011 as in IAM 250 and again in
the IAM 300 in 2012 and 2013. Audrey served as Regional Consultant for WIPO in an ASEAN
Project from 2004-2006 and as External Expert for the EPO in IP missions for several south East
Asian countries in 2004.
Course Fee
•
S$725 for LES
Singapore
Members (NETT)
•
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
•
Tea breaks and
lunch are
provided
Audrey was also appointed in 2011 under a trade related project funded by European Union as the
Expert assisting IPO Philippines in a national project in developing the model for Innovation & Tech
support offices (ITSOs) throughout the country and providing training for 28 Philippines Universities
involved. In 2012, Audrey served on IPOS Steering Committee on a National IP Competency
Framework as well as on the IP Sub Committee on “Developing a vibrant market place for IP
transactions and commercialisation” for the purpose of the IP Hub Master Plan for Singapore,
launched in March 2013.
Audrey served as the Chairperson of the Education and Training Committee and Exco member of
the Licensing Executives Society (Singapore) for five terms, from 1999 to 2004 and held this
position again in 2009. She was elected the President of the Licensing Executives Society
Singapore for 2011/2013. Audrey serves as Co-Chair of the Asia Pacific Committee, LESI.
Ms. Sheena Jacob
Head, IP & Technology Practice Group
ATMD Bird & Bird
Sheena is a leading intellectual property and technology lawyer and is the Head of the highly-ranked
Intellectual Property practice of ATMD Bird & Bird in Singapore.
With more than 20 years experience in the field, Sheena’s practice covers a wide range of
intellectual property (IP) concerns, from protection of brands and inventions to commercialization
and licensing of IP and litigation counselling. She frequently advises multinational clients on IP
protection strategies to meet the needs of their business. She works with major technology
companies in protecting and asserting their IP in the digital environment and navigating the
numerous legal issues posed by the digital age.
She also assists companies in managing the licensing and commercialization of their IP as well as
providing regulatory advice. She has advised major companies in the life sciences sectors on a
variety of industry specific legal issues relating to therapeutics, medical devices and stem cells. She
advises media companies on copyright issues relating to broadcasting and digital content. She
advises clients on data protection and privacy issues.
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
LES SINGAPORE BASIC LICENSING COURSE
2015
Date: 13-14 Jan 2015
Time: 9.00am – 5.30pm
Venue: IP Academy Training Room 2
SPEAKERS’ PROFILES
Mr. Chiew Yu Sarn
Founding partner
Yusarn Audrey
MR. CHIEW YU SARN is a founding partner and head of the corporate and commercial
department of Yusarn Audrey. He is an Advocate & Solicitor of the Supreme Court of Singapore,
and is also qualified as a Solicitor, England & Wales. His area of practice includes intellectual
property (IP) and corporate and commercial law, in particular the commercialisation of IP such as
franchising, licensing, research collaborations, joint ventures and IP related private equity
transactions. Yu Sarn is the Past-President of the Licensing Executives Society Singapore (20092011) and a Certified Licensing Professional (CLP). He is also member of the Franchising and
Licensing Association (Associate Member – Professional) and the Association of University
Technology Managers. As part of his professional activities, he has been accredited as a Trainer
for the Fundamentals of Intellectual Asset Management course developed by the Licensing
Executives Society, USA & Canada.
Mr. Suresh Sachi
Deputy Managing Director & General Counsel
A*STAR
Course Fee
•
S$725 for LES
Singapore
Members (NETT)
•
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
•
Tea breaks and
lunch are
provided
MR. SURESH SACHI is the Deputy Managing Director & General Counsel of A*STAR. He is a
qualified lawyer admitted to practice law in Singapore and is also a qualified Patent Agent. Before
joining A*STAR, Suresh Sachi was in private practice in a leading law firm where he was a
partner in the Technology and Intellectual Property Department. He has represented many public
and private organisations, including A*STAR Research Institutes, local and foreign institutes of
higher learning and has significant experience working with multi-national corporations, public
listed companies, small and medium enterprises as well as hi-tech start-up companies. Suresh
Sachi serves on the board of several companies, including the Intellectual Property Office of
Singapore. He was on the Board of Governors of the IP Academy for several years and currently
serves as an advisor to the IP Academy. Suresh Sachi is a founding member, Past-President,
and currently Vice-President of the Licensing Executives Society Singapore. He is a frequent
speak and trainer at IP and technology transfer workshops, symposia and forums.
Ms. Song Wern Lee
Director, Legal (Asia)
Teradyne (Asia) Pte Ltd
MS. SONG WERN LEE is the Director - Legal (Asia) of Teradyne (Asia) Pte Ltd. She manages
its legal affairs in Asia, particularly the Asian Intellectual Property portfolio for a US multi-national
corporation in the high-tech sector. Her work includes strategic IP formulation and implementation
of the global IP strategy in Asia, IP creation, IP protection, commercialization of IP and IP
enforcement throughout Asia. She is also involved in conducting competitive analysis,
formulating licensing strategies, conducting due diligence and novelty and infringement searches
and providing opinions, as well as prosecuting and obtaining IP protection in the various
jurisdictions in Asia. She has also handled various IP related disputes in Asia. Ms. Song was
previously an Associate Director with a leading local law firm, managing the patents and designs
practice group of the firm’s IP & Technology Group and is currently serving as Secretary on the
Licensing Executives Society.
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
LES SINGAPORE BASIC LICENSING COURSE
2015
Date: 13-14 Jan 2015
Time: 9.00am – 5.30pm
Venue: IP Academy Training Room 2
SPEAKERS’ PROFILES
Dr. Elissa Lim
Head, Legal & IP Policy
A*STAR
DR. ELISSA LIM is Head - Legal and IP Policy of A*STAR. She manages, drafts and implement
several policies which includes the Intellectual Property, Confidentiality, and Research Ethics
policies. Prior to joining the legal department, she spent several years in Exploit Technologies
dealing with IP creation, management and commercialisation. She holds a Ph.D. in Biomedical
Sciences from the National University of Singapore and a Graduate Certificate in Intellectual
Property from IP Academy (Singapore). Elissa is currently serving an executive committee
member of the Licensing Executives Society (Singapore).
Dr. Sze Tiam Lin,
Director, Intellectual Property Intermediary
Intellectual Property Intermediary (IPI)
DR. Sze Tiam Lin is a Director at Intellectual Property Intermediary (IPI), a newly setup
organization under the Singapore's Research, Innovation & Enterprise 2015 (RIE 2015) Plan to
be the nexus for enterprise to access, acquire and capitalize on IP to upgrade their products,
processes and businesses. IPI works with enterprise to source for relevant technologies and
partners both locally or from aboard.
Course Fee
•
S$725 for LES
Singapore
Members (NETT)
•
S$875/inclusive of LES
Singapore 2015
Membership
(NETT)
•
Tea breaks and
lunch are
provided
Prior to IPI, Dr Sze held several Senior Vice President appointments at Exploit Technologies Pte
Ltd, the commercialization arm of Agency for Science, Technology And Research (A*STAR),
Singapore. He was actively involved in IP management and strategy, technology intelligence and
competitive intelligence, licensing and commercialization of new technologies. He has
successfully commercialized technologies ranging from infocomm, manufacturing,
semiconductors, materials, chemicals, nanotechnologies to medical devices. Dr Sze is a Certified
Licensing Professional (CLP) and a member of the Executive Committee of the Licensing
Executive Society (LES), Singapore. Dr Sze is a panel and review member in various government
grant committees. Dr. Sze holds a Ph.D and B.Eng in Automatic Control & Systems Engineering
from the University of Sheffield, UK.
Mr. Sivananthan Sivagnanaratnam
Vice President, Legal Services
Creative Technology Ltd
Sivananthan joined Creative Technology Ltd in April 2000 as the Director of Legal Services. He
was promoted to Vice President in 2007, and now oversees Creative’s global legal affairs, with an
emphasis on IP and litigation matters.
Prior to joining Creative, Sivananthan practised at one of Singapore leading law firms, Drew &
Napier, for 7 years (1993~2000), specialising in intellectual property litigation and was made
Junior Partner of the firm in 1997.During his term in Drew & Napier, Sivananthan also covered
other areas including medical negligence and general contract disputes. Sivananthan graduated
from Queen Mary College of the University of London in 1990 with LLB Honours. He was called to
the UK Bar in 1991, the Singapore Bar in 1992 and subsequently admitted to the Roll of Solicitors
of England & Wales in 1999.
Venue:
IP Academy (Singapore), 51 Bras Basah Road, #01-01,
Manulife Centre, Singapore 189554
www.ipacademy.com.sg
Contact Person:
Ms. Rachel Koh
Tel: +65 6330 2706 (DID) +65 6221 8622 (Main)
Email: Rachel_KOH@ipacademy.com.sg
TERMS & CONDITIONS
Registration
Please complete the form below and fax it to (65) 6221 8601 or email to Rachel_KOH@ipacademy.com.sg.
Withdrawals
The Organiser will refund 75% of the course fees if written notice of withdrawal is received at least 1 week before the
commencement of the course. The remaining 25% will be charged as an administration fee. No refund will be made for
any withdrawal after this period except in mitigating and extenuating circumstances (e.g. bereavement, illness and
accidents), subject to management’s approval. Documentary evidence must be produced in such circumstances.
Substitutions are welcome at any time. However, such requests must be made to the IP Academy in writing.
Cancellation & Refund
The Organiser reserves the right of cancellation. A full refund will be given to registrants if the course is cancelled by the
Organiser. The IP Academy reserves the right to make changes to the programme.
Payment
The registration will be confirmed upon receipt of the payment. Payment is required before the start of the
course.
All cheques should be crossed and made payable to “IP Academy”. Kindly write the course title at the back of the cheque.
Cheques should be mailed to: IP Academy (Singapore), 51 Bras Basah Road, #01-01, Manulife Centre, Singapore
189554
Attention: Accounts Dept
In-House Programmes
The IP Academy (Singapore) can customise in-house programmes for your organisation.
Feel free to contact us at (65) 6221 8622 or email: info@ipacademy.com.sg for more information.
REGISTRATION FORM
Thank you for indicating your interest in registering for the above programme organized by the IP Academy.
Please complete the fields below and fax it to (65) 6221 8601 or email the completed form to:
rachel_koh@ipacademy.com.sg.
□
Please tick this box if the information that you have provided constitutes your business contact
information, and is not provided solely for your personal purposes.
By ticking the above box, you understand that the information provided below will not be
protected under the provisions of the Personal Data Protection Act (No. 26 of 2012).
□
Please tick this box and read the following important notice if the information that you have
provided constitutes your personal data, which is provided solely for your personal purposes.
NOTICE TO PARTICIPANTS RELATING TO THE PERSONAL DATA PROTECTION ACT (NO.
26 OF 2012)
By providing your personal data below and submitting this form:
1. I/we agree and consent to the IP Academy and its related corporations (collectively, “IPA”)
collecting, using, disclosing and sharing amongst themselves my/our personal data from
time to time, whether such personal data is:
a. Provided by myself below;
b. Subsequently provided by me to IPA in the course of the above programme; or
c. Is in the records of IPA,
and disclosing and sharing such personal data to IPA’s authorised service providers, and
relevant parties for one or more of the purposes as set out in the IPA Data Protection
Policy (accessible at http://www.ipacademy.com.sg/images/IPA_DPP.pdf), which includes
but is not limited to purposes reasonably required by IPA and its Representatives to
administer and conduct the course, programmes and events that I am/we are applying for;
and
2. I/we confirm that I/we have read and understood the IPA Data Protection Policy, and that
all the statements made by me/us on this form are true and accurate to the best of my/our
understanding.
□
Please tick this box if you do not wish to receive information about courses, events,
programmes and promotions offered by IPA via email or mail.
Please note that photographs and/or videos of you may be taken during the course of the above
programme, for use by the IP Academy in promotional brochures and other materials for programme
publicity, internal reporting and other related purposes.
REGISTRATION FORM
LES Singapore Basic Licensing Course 2015
Date: Date: 13-14 Jan 2015
Time: 9.00am – 5.30pm
Fees: S$725/- per person for LES Singapore Members
S$875/- per person inclusive of LES Singapore 2015 Membership
Registration will only be confirmed upon receipt of full payment.
Non-members: You may register at the LES Singapore Member rate if you take up the LES Singapore Membership.
To apply for the Membership, you may send a completed LES Singapore Membership Application Form to IP
Academy together with the payment of LES Singapore Membership fee (S$150) by a cheque payable to ‘LES
Singapore’. You may download the LES Singapore Membership Form from the LES Singapore Website:
http://www.les-singapore.org/join.html . The approval of LES Singapore Membership is subject to LES Singapore’s
discretion.
Participant(s) Name
1.
Designation
Department
Email Address
2.
3.
Name of Organisation:
Please tick the fee & indicate the number of participants:
S$725/- per person for LES Singapore Members (Number of Participants: __________)
S$875/- per person with LES Singapore 2015 membership (Number of Participants: __________)
Organisation Address:
Contact Info
How did you know
about this
programme?
(You may tick more than
one)
Office Tel
Mobile
IPA Website
Word of Mouth
Email Alert By:__________________________
Publication:_______________________
Others:__________________________
By signing this form, I agree to the Terms & Conditions.
________________________________________________
Signature & Date
Fax