ABOUT THE INTERNATIONAL
ASSOCIATION FOR FOOD PROTECTION
The International Association for Food Protection (IAFP) represents a broad range of
members with a singular focus — protecting the global food supply. Within the association,
you will find educators, government officials, microbiologists, food industry executives and quality control professionals who are involved
in all aspects of growing, storing, transporting, processing and preparing all types of foods.
Members of the International Association for Food Protection enjoy a wide array of benefits. Topping the list are networking
opportunities, continuing education and being able to make a difference in the public health of our global community. We encourage you
to make the most of all the opportunities presented in this Media Kit that allow you to connect in person, in print and online with IAFP
members worldwide.
IAFP ADVERTISING RATES
Journal of Food Protection®
November, 2015
Volume 78, No. 11
Pages 1929–2104
CODEN: JFPRDR 78(11)1929–2104(2015)
ISSN:0362-028X
Volume 78, Number 11, 2015
Pages 1929–2104
®
“The mission of the International Association for Food Protection
is to provide food safety professionals worldwide with a forum to
exchange information on protecting the food supply.”
JOURNAL OF FOOD PROTECTION
First published in 1937, the Journal of Food Protection is internationally recognized as the
leading publication in the field of food microbiology with a readership exceeding 11,000
scientists from more than 70 countries. Each issue contains scientific research and authoritative
review articles reporting on a variety of topics in food science pertaining to food safety and
quality.
Published Monthly by
6200 Aurora Avenue, Suite 200W
Des Moines, Iowa 50322-2864 USA
www.foodprotection.org
FOOD PROTECTION TRENDS
NOVEMBER–DECEMBER 2015
FOOD PROTECTION TRENDS
FPT
food protection trends
SCIENCE AND NEWS
from the International Association
for Food Protection
Vol. 35, No. 6 | ISSN: 1541-9576 | Periodicals
6200 Aurora Avenue, Suite 200W, Des Moines, Iowa 50322-2864, USA
NOVEMBER–DECEMBER 2015 Vol. 35, No. 6 | Pages 421–584
Published bi-monthly by the International Association for Food Protection, Food Protection
Trends is read by over 9,000 individuals around the world. Each issue contains articles on
applied research, applications of current technology and general interest subjects for food
safety professionals, including industry products and a calendar of upcoming meetings.
An Assessment of Food Safety Handling
Practices at Farmers’ Markets in Rhode
Island Using a Smartphone Application
Take advantage of our FPT Annual Meeting issues.
6
Pre-Annual Meeting — May/June
Post Annual Meeting — November/December
Issues distributed at the following 2016 events:
GFSTF, Hong Kong – February
GFSI, Berlin – March IAFP’s Asia-Pacific International Food Safety Conference, Malaysia –
September
IAFP’s European Symposium, Athens – May
China Food Safety, Shanghai – November
Food Safety Summit, Chicago – May IAFP’s Latin America Symposium on Food Safety, Cancun–
November
IAFP 2016 Annual Meeting, St. Louis – August
COLMIC 2016, Colombia – September
Dubai Food Safety, Dubai – November
JOURNAL OF FOOD PROTECTION OR FOOD PROTECTION TRENDS
AD RATES
Advertising Base Charge
1x Full Page
$1,600
1/2 Page – Horizontal only
$1,300
All rates are net/insertion and four color.
Premium Cover Placements:
Outside Back Cover: Rate +20%
Inside Cover: Rate +15%
3x $1,525
$1,250
6x $1,475 $1,200 Discounts available when advertising in both
Journal of Food Protection and Food Protecton Trends.
For more information, contact Dave Larson
at +1 515.440.2810 or dave@larsonent.com.
FOOD PROTECTIONS TRENDS ONLINE
Readers of Food Protection Trends can literally flip
through the pages of this monthly publication online at
foodprotection.org. All ads that appear in the printed
issue appear on this unique online version. Better yet,
the online format allows advertisers numerous opportunities to truly capture the attention and interest of your
customers.
FOOD PROTECTION TRENDS
ONLINE SPONSORSHIP
Online Issue Sponsorship – $1,500
Includes full page ad space opposite of cover on the
electronic version to promote your company. Requires a
minimum full page color ad within the publication.
ADDITIONAL OPPORTUNITIES
• Add video or audio to your ad – Make your message
come alive with the addition of video and/or audio
clips.
• Solicit online feedback – Link readers of your
advertisements to online forums or surveys.
MECHANICAL
REQUIREMENTS
Covers Full Page (Live area) Bleed
1/2 Page (Horizontal) 7"w x 10"h
7"w x 10"h
8.75"w x 11.25"h
3.25"w x 10"h
7"w x 4.75"h
Submitted 60 days prior to the publication
month of each journal.
All ads must be a high resolution PDF file
(with fonts outlined or embedded). Ads must be
4-color with a minimum of 300 dpi.
IAFP REPORT
More than 4,000 IAFP Members receive the
monthly IAFP Report electronic newsletter. This newsletter provides global news articles and resources
relevant to the field of food safety. If you have products or services for IAFP Members, a banner ad in
the IAFP Report is the ideal place to advertise.
IAFP REPORT BANNER ADS
(exclusive)
Static $1,300/month
Non-Static $1,500/month
MECHANICAL
REQUIREMENTS
562 W × 130 H pixels
Submit your ad as a jpg or gif
image. Send the exact
URL where you want
the image to link.
Resolution – Multimedia
(usually 100 dpi or less)
(3 month minimum)
More than 30% Open Rate.
Contact Dave Larson at +1 515.440.2810 or dave@larsonent.com
to discuss these and other exciting promotional opportunitites and
pricing for maximizing your exposure in Food Protection Trends.
WEB BANNER ADS
Ads on foodprotection.org are the perfect place to share
your information with food safety professionals – information
about products and services, pricing promotions or testimonials
from current customers. Active links from foodprotection.org
connect viewers from one site they trust for reliable information
to another – yours!
WEB BANNER PRICING
Static
Non-Static
(Rotational Banner)
$400/month
$600/month
MECHANICAL REQUIREMENTS
300 W × 250 H pixels
Submit the exact URL where you want the image to link.
Animation may loop 3× for a total of 15 seconds max
recommended for standard ad units. Submit your ad as
a gif (animated or static) or jpg image with max file size
of 40k using RGB color only.
Resolution – Multimedia
(usually 72 ppi or less)
IAFP WEB SITE
Every day, IAFP Members and other food safety
professionals from around the world find their way to
foodprotection.org.
The Web site is a valuable resource providing everything
from membership information to event registration, food
safety icons to information for students. In addition, a portion
of the site allows users to review information from past Annual
Meetings, connect with other members, find employment
opportunities, and explore publications offered by Springer
Science + Business Media. What better place to put your
message and a link to your Web site?
WEB STATISTICS
Average Visits per Month – 12,000
Average Pageviews per Month – 40,000
Average Time on Site – 2.50 minutes
For more information, contact Dave Larson at +1 515.440.2810 or dave@larsonent.com
CAREER SERVICES
Looking to advance your career in food safety? Searching
for that “just right” job candidate? IAFP Career Services is a
recruitment resource for the industry. We encourage you to take
advantage of this service to access the most qualified pool of
food safety professionals with relevant work experience to fulfill
your staffing needs.
JOB POSTING PRICING
30 Day Single Job Posting
$250
60 Day Single Job Posting
$450
Three (3) – 30 Day Job Postings $600
DIRECT MAIL – IAFP MAILING LIST RENTAL
A member mail list is available on a rental basis for singleuse marketing mailings. A sample of the mail piece must be
approved before your order will be processed. Please allow
2 to 3 weeks for processing time.
Mailing List Rental Pricing:
$150 per thousand names
Add $50 setup fee to all orders. An additional $25 charge
applies to each special pull request. All orders are subject to a
minimum charge of $200.
For more information, contact Julie Cattanach at
+1 800.369.6337 or jcattanach@foodprotection.org