Deg
gree in
n Desiign
Course catalog
c
gue 20
014-20
015
Resumed vers
sion
ER
FIRST YEAR, 1STT TRIMESTE
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
Meth
hodology
Math
hematics
Proje
ects
Grap
phic expression
10011
10013
10111
10112
Design Methodo
D
ology
M
Mathematics
for Design
P
Project
Fundame
entals I
P
Principles
of Dra
awing
Core
Core
Compulso
ory
Compulso
ory
ECTS
E
6
6
4
4
10011 DESIGN METHODOL
LOGY
gn Methodolo
ogy is a form
mative and in
ntroductory subject.
s
It tra
ains the stud
dents as “learners”
Desig
and “future desig
gners”, offerring them th
he necessarry contents for develop
ping skills th
hat go
ative abilitiess. There is no
ot “a” method for designing, but “metthods” for wo
orking
beyond their crea
in a design
d
proble
em and “diffe
erent” ways of
o approachiing the desig
gn project. Fo
or this reaso
on, the
subje
ect wants to
o achieve th
hree main goals:
g
1 Offfer the stud
dents a wid
de range of work
methodologies fo
or encourag
ging their information re
esearch and
d elaboration
n abilities –either
–
writte
en, visual, em
mpirical or the
eoretical- and for prepariing them for combining in
ndividual worrk and
team work; 2. De
evelop the intterpretation and observa
ation ability of
o the objectss that surrou
und us
and understand that they are
a the resu
ults of a “de
esign proce
ess”. 3) intro
oduce the design
d
vocab
bulary and itts typical pro
ocedures to the
t students,, so as they experiment tthe resolutio
on of a
seriess of problem
ms. For this re
eason, the subject
s
has an
a overall approach, and both a theoretical
and a practical prrofile.
10013 MATHEM
MATICS FOR
R DESIGN
The subject
s
sharres with the Science an
nd Technolog
gy area, to which it bellongs, the goal of
acquiring the sciientific and theoretical base
b
of the Degree in Design. This area offerrs the
scien
ntific and the
eoretical supp
port that the
e projects su
ubjects requirre. Mathema
atics is a pow
werful
and necessary
n
to
ool for undersstanding and
d describing the geometrric reality of tthe sheet of paper
where
e we design
n and the tre
ee-dimension
nal world wh
here we build. In a multidisciplinary
y work
enviro
onment as th
he one that will
w find the future
f
students graduate
ed in design, the knowled
dge of
this language willl enable spe
ecific communication witth more tech
hnical profile
es. Geometrry and
ulus theoreticcal load are introduced in the lecturres using gra
aphic repressentations th
hrough
calcu
comp
puter tools. Programming
P
g skills, which
h the studentts will acquire
e at the sam
me time, will help
h
to
reach
h one of the main goals of any mathe
ematics subjject: structurre thinking fo
or solving complex
problems in an orrganized wayy.
10111 PROJECT FUNDAME
ENTALS I
Proje
ect Fundame
entals I is the first projects
p
subjject of the Degree in Design. Project
P
funda
amentals are
e necessary for reading,, understand
ding, interpre
eting and, fin
nally acting in the
enviro
onment that surrounds us.
u It is a firrst approach for “educatiing” creativitty when imagining
new devices. Pro
oject Fundam
mentals 1 is focused in perception,
p
in
nterpreting a
and understa
anding
of ob
bjects, space
es and messages that su
urround us when
w
we stud
dy the image
e morpholog
gy and
the objects.
o
This is the reaso
on why it ha
as an overall approach, with both a theoretical and a
practical profile, which benefits from different
d
kno
owledge are
eas of the study plan and,
conse
equently it iss a place of synthesis an
nd integration
n of differentt contents off these areas
s. It is
the subject that gives
g
to the profile
p
of the first year stu
udent the ma
ain skills in th
he project are
ea. Its
multid
disciplinary nature
n
implie
es that it hass to be unde
erstood both
h in a unitaryy and in a flexible
nd refer to th
he same defiined structurre but at the same time, it has
way, as its contents share an
d
applications.
very diverse
10112 PRINCIPLES OF DRA
AWING
Princciples of Draw
wing is the fiirst contact of
o students with
w the charracteristic ele
ements of drrawing
and the subject where they will be in
ntroduced to
o the materials and th
he language
es for
comm
municating in a graphicc way. Grap
phic represe
entation as a fundamen
ntal analysis
s and
comm
munication to
ool within th
he field of design
d
will provide fund
damental kn
nowledge tha
at the
stude
ent will have to apply in all
a the other subjects.
s
This subject is complementtary of the se
econd
term subject “form
m, materials and techniq
ques”, where
e the studentts learn the comprehens
sion of
the environment
and its repre
e
esentation syystems and codes. The students beccome familia
ar with
the fu
undamental concepts off drawing lan
nguage and to the use of
o its tools, b
by developin
ng the
structture comprehension of flat
f forms, vo
olumes and spaces. Thiss is how the
e students ac
cquire
the basic
b
knowle
edge necesssary for intterpreting an
nd represen
nting forms according to
t the
syste
ems and esta
ablished codes. The sub
bject is mainly instrumenttal and it is d
divided in 2 blocs:
the fiirst one, which is based
d in freehand
d drawing exercises (3 credits) and
d the second
d one,
which
h is based in the use of computers
c
an
nd vector dra
awing tools (1
1 credit).
ER
FIRST YEAR, 2NDD TRIMESTE
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
Math
hematics
Grap
phic expression
Proje
ects
Busin
ness
10024
10023
10121
10122
Applied Geometry
A
F
Form,
Materials and Techniques
s
P
Project
Fundame
entals II
S
Services
and Co
onsumer Society
y
Core
Core
Compulso
ory
Compulso
ory
ECTS
E
6
6
4
4
10024 APPLIED
D GEOMETR
RY
Applied Geometrry is the initiial contact of
o the studen
nt with the normalized
n
ccodes of tec
chnical
repre
esentation th
hat design uses
u
for com
mmunicating. Students will
w become familiar witth the
funda
amental con
ncepts of fla
at geometry and dyedric
c system re
epresentation
n. This subject is
comb
bined with the
e contents of
o the first terrm subject “M
Mathematics for design”. It will addres
ss the
conce
epts related to polygonss, polyhedron
ns (basics and develope
ed), scale an
nd proportion
n. The
idea is to provid
de the stud
dents with th
he basic kn
nowledge ne
ecessary forr interpreting
g and
repre
esenting acco
ording to the systems and
d representa
ation codes established.
e
T
The content of the
subje
ect is divided
d in lectures, practical se
eminars and guided stud
dy. The pracctical contents are
relate
ed to the sem
minar and guided studies.
AND TECHNIQUES
M
10023 FORM, MATERIALS
Startiing from gen
neral knowled
dge and bassic concepts, such as co
omplexity and
d pragmatism
m, the
subje
ect focuses both
b
in the relation betw
ween two dimensions and the volum
me/space, and
a
its
manipulation, understanding and repressentation. It is a subjecct-workshop supplementa
ary to
“Draw
wing Principles” that addresses the theoretical to
opics and devotes time to
o the correcttion in
classs of practical exercises. The
T studentss will be required a minimum manua
al ability, the
e taste
for th
he shape and
d beautiful ob
bjects, as we
ell as a good
d deal of obsservation and
d curiosity. Itt is an
emine
ently instrum
mental subjecct. During the
e “seminar” classes therre will be tessts in bi and threedimensional form
ms carried out with sp
pecific draw
wing tools. The
T
“guided
d studies”, which
espond to 1,5
5 credits, willl address asspects relate
ed to bitmaps drawing an
nd will require the
corre
use of
o personal computers. In the “guid
ded studies” part, the students will be guided in the
utiliza
ation of Photoshop as a representattion tool. The aim is to provide the students with the
basicc knowledge necessary for
f being cap
pable of understanding how
h
the prog
gramme works, as
well as
a managing
g the inform
mation correcctly and developing grap
phic representations for being
printe
ed or visualizzed in a screen.
10121 PROJECT FUNDAME
ENTALS II
Proje
ect Fundame
entals II brin
ngs to a hig
gher level th
he knowledg
ge that has been acquirred in
Proje
ect Fundame
entals I and it is focuse
ed in the assimilation of
o procedure
es that enable to
understand and develop
d
the project
p
langu
uage from the
e relation be
etween needs and purpos
ses of
the objects,
o
and the interacttion between
n the objectt and the en
nvironment. The subjec
ct also
introd
duces the students to the
t
semanticc aspects of
o shape, co
olour and m
materials. Lik
kewise
Proje
ect Fundame
entals II, thiss subject has an overalll approach, and both a theoretical and a
practical profile, which benefits from different
d
kno
owledge are
eas of the study plan and,
conse
equently it iss a place of synthesis an
nd integration
n of differentt contents off these areas
s. It is
the second
s
subje
ect that provvides the firrst-year student with the
e main abilitties related to
t the
project area.
h to be understood botth in a unitarry and in a flexible
Its multidisciplinary nature implies that it has
nd refer to th
he same defiined structurre but at the same time, it has
way, as its contents share an
d
applications.
very diverse
10122 SERVICE
ES AND CON
NSUMER SO
OCIETY
The subject sha
ares with the
e Social Scciences Area
a, to which it belongs, the fundam
mental
objecctive of interrrelating diffe
erent branche
es of human
nistic knowle
edge —econo
omy, archite
ecture,
socio
ology, historyy, anthropolo
ogy, art—, forr obtaining a cognitive map
m of the wo
ord we live in
n. The
Socia
al Sciences Area provid
des the theo
oretical and social know
wledge basess that enable the
positiioning of dessign projectss in a global and historic
c context. At
A the same time, its aim
m is to
provid
de the stude
ents with ana
alytic and disscursive tools
s so as they can develop
p their projec
ct task
from a critical and
d innovative point of view
w. Services and Consum
mption Society aims to prrovide
tools for interpre
eting the co
ontemporary society from
m the know
wledge of th
he different social
scien
nces field, esspecially cultural studies. The aim is to make the design stud
dents aware of the
imporrtance of the
e tools that these areas offer for the
eir professio
onal development, as the
ey will
enable a better comprehension of the social interaction proccesses, whicch determine the
resea
arch, producttion and marrket contexts where desig
gn is develop
ped.
ER
FIRST YEAR, 3RDD TRIMESTE
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
Mate
erials
Proje
ects
Grap
phic expression
Histo
ory
10031
10131
10132
10133
Material and Scie
M
ence
P
Project
Fundame
entals III
O
Objects,
Figuress and Spaces
A
Architecture,
Dessign and Moderrnity
Core
Compulso
ory
Compulso
ory
Compulso
ory
ECTS
E
6
6
4
4
10031 MATERIA
AL AND SCIIENCE
s
belongs to the Materials
M
and
d Sustainability Area, with which it sshares the aim
a of
The subject
provid
ding the De
egree in De
esign with a scientific and
a
theoreticcal base. T
The Sciences
s and
techn
nological area provides scientific
s
and
d technical support to the
e project sub
bjects, so it has
h to
devellop all the th
heoretical asspects of the
e studies rela
ated to scien
nces and tecchnology. Ma
aterial
and Science intrroduce the students to the science
e and materials engineering as ba
ase of
know
wledge for un
nderstanding
g of what, how
h
and why
y are made the things that surroun
nd us.
Unde
erstanding th
he importancce of materia
al and scienc
ce in the soccial development at the same
time that the ma
aterial is un
nderstood ass an inspiration in the developmen
nt of projects
s and
produ
ucts. These material
m
and science con
ncepts will lea
ad us, at the
e end of the ssubject, to tw
wo key
issue
es in our histtory: biomim
metics and su
ustainability. The sustain
nability that o
our world req
quires
depends on the materials and,
a
obviously, on the development of sciencce. “Materia
al and
Scien
nce” shows to
t the studen
nts which arre the materiials and how
w they have evolved than
nks to
scien
nce.
10131 PROJECT FUNDAME
ENTALS III
Proje
ect Fundame
entals III is th
he last first-yyear subject with
w a global character. T
This is the re
eason
why it has an ovverall approa
ach, with botth a theoretical and a prractical profiile, which be
enefits
from different kno
owledge are
eas of the study plan and, conseque
ently it is a p
place of synthesis
o different contents
c
of these areas
s. Project Fundamentalss II is focus
sed in
and integration of
provid
ding useful analysis,
a
eva
aluation and synthesis methods
m
for understandin
u
ng the reason why
and the
t way in which
w
objectss, spaces an
nd messages
s that surrou
und them arre born. Whe
en the
stude
ents will have
e understood
d the functional, psycholo
ogical, symb
bolic and culttural needs will
w be
able to use and experiment
e
w the environment, wiith their crea
with
ative skills. Itts multidiscip
plinary
naturre implies tha
at it has to be
e understood
d both in a unitary and in
n a flexible way, as its con
ntents
share
e and refer to the sam
me defined structure
s
butt at the sam
me time, it has very diverse
appliccations.
10132 OBJECTS, FIGURES
S AND SPAC
CES
Within the Graph
hic Expressio
on area, the subject “Ob
bjects, Figure
es and Spacces” reinforce
es the
conte
ents taught during
d
the firsst term in the
e subject “Principles of Drawing”.
D
Its aim is to de
evelop
the ability
a
of draw
wing freehan
nd objects and
a
human figures
f
relate
ed to the space that surrround
them. Apart from drawing, we
e work other skills, such us
u the capaccity of observving and ana
alyzing
the environment from
f
the futu
ure designer’s point of vie
ew. The subjject is mainlyy instrumenta
al and
it is divided
d
in 2 blocs.
b
The first one, whicch is based in freehand drawing exe
ercises (3 cre
edits),
includ
des the co
ontrol of th
hree scale drawing related to th
he human being: the body
(anthropometry), the objects of
o the nearer environmen
nt (ergonomics) and the spaces of biggest
scale
e, open and close. The second blocc, “guided studies”
s
(1 credit)
c
is bassed in the use
u
of
onal compute
ers. In addition, topics re
elated to inte
eractivity and
d animation w
will be addre
essed.
perso
This subject is co
omplemented
d with “Project fundamen
ntals III”, as it addresses similar topic
cs and
provid
des a good base for the ideas repre
esentation. It is also complemented, tto a lesser extent,
e
with the subjectss “Material and
a
Science”” and “Archiitecture, Dessign and Mo
odernity”, witth the
intenttion to link the four sub
bjects of the
e third term to enable the studentss to conceiv
ve the
know
wledge and accquired skillss as a whole.
10133 ARCHITE
ECTURE, DE
ESIGN AND MODERNIT
TY
The subject
s
proviides the stud
dents with a knowledge-b
base that allo
ows a global understand
ding of
desig
gn and its intterrelations with
w the social environment. It analyyzes the basic aspects of
o arts,
archittecture and design cultu
ure, from th
he second half
h
of the 19th Centuryy until the se
econd
decad
de of the 20th
2
Centurry. Therefore
e, this subjject addressses the emergence and the
conso
olidation of industrial de
esign as a specific field
d within the
e context off Western Europe
E
culturre. The top
pics addressed are structured aro
ound three thematic ccores, which
h are
funda
amental for understand
ding the sp
pecific proc
cesses of modern
m
socciety, which was
and art, fetishism
conso
olidated with
h the industrial revolution
n: industrial production,
p
c
consumption
of me
erchandise; rationalism of
o production
n and objecttive perceptio
on. Studentss must have basic
skills that guaran
ntee that the
e activities th
hat will be developed
d
during the su
ubject will be
e fully
accom
mplished. Sp
pecifically, sttudents mustt have previo
ous fundame
entals of contemporary history,
of the
e most releva
ant historical fact and of the
t European contemporrary thinking. We conside
er that
when
n the subjectt starts, the contents wiill be acquire
ed and the objectives e
established fo
or the
subje
ect “Service and
a Consum
mer Society. During the second
s
acad
demic year, tthe subject will
w be
contin
nued in Arch
hitecture, Dessign and Con
ntemporaneity.
OND YEAR, 1ST TRIMES
STER
SECO
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
Grap
phic Expression
Physsics
Histo
ory
10211
10221
10412
10311
10511
Analytical Drawin
A
ng
P
Physics
for Desig
gn
A
Architecture,
Dessign and Contemporaneity
P
Projects
I (Graph
hic Communicattion)
P
Projects
I (Produ
uct & Space)
Core
Core
Compulso
ory
6
6
4
Compulso
ory
4
Proje
ects
ECTS
E
WING
10211 ANALYTICAL DRAW
pens in the drawing
d
know
wledge and skills of stud
dents. It conssists of moviing up
This subject deep
el, where the
e concept off descriptive
e drawing ap
ppears. The emphasis on
o the
to a second leve
c
to research using graphic represen
ntation codes, the
analyytical angle provides a contribution
descrription of objects, figuress and spacess via reflectiv
ve drawing and
a data gath
hering. The use
u of
sketcch books is encouraged
e
a a tool for shaping ide
as
eas and gath
hering data. U
Understood in this
way, this support will be a type of graphic journal in wh
hich ideas an
nd details willl be sketche
ed.
S FOR DESIG
GN
10221 PHYSICS
art of the Applied Scien
nces and Te
echnology and
a
is one of the basic
c and
This class is pa
pulsory classses in this area. Physics for Design presentss students with the ph
hysical
comp
as a know
prope
erties of prroducts thatt are determined by applications
a
wledge bas
se for
understanding wh
hat, how and
d why the things surround
ding us are made.
m
This ssubject is perfectly
comp
plemented byy Matter and
d Science, in which stude
ents will learn
n about the m
materials of which
produ
ucts are mad
de, as well ass their intrinssic properties
s.
ECTURE, DE
ESIGN AND CONTEMPO
ORANEITY
10412 ARCHITE
Architecture, Dessign and Con
ntemporaneitty is a chronological conttinuation of tthe first yearr class
Architecture, Dessign and Mod
dernity and provide
p
stude
ents with a kn
nowledge ba
ase suitable for
f the
overa
all understan
nding of de
esign and its interrelatio
ons with the
e social are
ena. The prrimary
objecctive is the interrelation of differe
ent branches of humanist knowledge –econo
omics,
archittecture, sociiology, history, anthropo
ology, art– aimed at obta
aining a cog
gnitive map of the
world
d in which we
w live. The class analysses the basiic aspects of
o art, archite
ecture and design
d
culturre, from the 1930s to pre
esent. The application
a
of
o modern lan
nguage to da
aily life is stu
udied,
as we
ell as brand values, conssumption and critical des
sign, in a wo
orld witnessin
ng the emerg
gence
of culltural concep
pts and masss communica
ation media, new technologies and su
ustainability.
10311 PROJECTS I (Graphic Commun
nication)
ect I - Graph
hic Commun
nication is th
he first appro
oach to the specific disscipline of grraphic
Proje
desig
gn following the
t overall orientation
o
that students receive
r
in the first year. Projects I fo
ocuses
on the initial phasses of the de
esign processs, in which conceptual and
a analytical operations
s take
p
an overall
o
appro
oach to grap
phic design languages, which
priority. The classs aims to provide
comb
bine highly-diverse fieldss of knowledge. The idea
a of narrative takes on a central role. Via
exerccises, though
ht and desig
gn projects, the objective
e is to deve
elop the con
nfidence and skills
e and handle
e shapes and
d concepts. Students
S
willl carry out a series
required to intentiionally create
ojects using the visual re
esources theyy have learn
ned in the firsst year and tthe new reso
ources
of pro
introd
duced in this course.
10511 PROJECTS I (Product & Space))
ects I - Produ
uct and Space is an initiial approach to the world
d of three-dim
mensional objects
Proje
and spaces
s
follow
wing the ove
erall orientatiion that stud
dents receive
ed in the firsst year. Projjects I
focusses on the initial phase
es of the design
d
proce
ess, in whicch conceptu
ual and ana
alytical
opera
ations take priority.
p
The class
c
provide
e an approach to processses for designing objectts and
space
es, which co
ombine diverrse knowledg
ge under a single denom
minator. The
e idea of narrrative
takess on a centra
al role. Via exercises,
e
tho
ought and design projeccts, the objecctive is to de
evelop
the co
onfidence an
nd skills requ
uired to intentionally create and handlle shapes an
nd concepts.
OND YEAR, 2ND TRIMES
STER
SECO
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
ECTS
E
Grap
phic Expression
Grap
phic Expression
10221
10222
10321
10521
10322
Drawing for Representation and
D
d Interpretation
D
Digital
Laboratorry
P
Projects
II (Grap
phic Communica
ation)
P
Projects
II (Product & Space)
T
Techniques
I (Grraphic Commun
nication)
T
Techniques
I (Prroduct & Space))
Core
Core
6
6
Compulso
ory
4
Compulso
ory
4
Proje
ects
Tech
hniques
PRESENTAT
TION AND IN
NTERPRETA
ATION (D2B2
21)
10221 DRAWING FOR REP
beit complem
mentary, sub
bject-based b
blocks which
h have
This subject conssists of two different, alb
s
weightts in the cou
urse: colour and image. Colour is handled
h
as a componen
nt that
the same
desig
gners use to create comm
municational items. Stude
ents learn ab
bout sensoria
al, expressiv
ve and
experrimental asp
pects of this discipline.
d
Im
mage is hand
dled via analogue and digital supportts and
visua
al phenomena applicable
e to design are
a used to aid
a in undersstanding. The
ere is a significant
level of ‘hands-on
n learning’ by
b experimen
nting with co
oncepts relatted to image
es, their trea
atment
and communicatio
c
on levels.
10222 DIGITAL LABORATO
ORY
This class is rela
ated to new
w technologie
es and will provide
p
an essential
e
an
ngle to the overall
o
educa
ation of stud
dents. The subject is inte
ended to intrroduce stud
dents to the
e manageme
ent of
comp
puter resourcces and theirr transversal nature. It co
onsists of tw
wo different yyet compleme
entary
subje
ect-based blo
ocks: 2-dimension applica
ation program
ms and othe
ers for renderring and mod
delling
3-dim
mensional su
urface areas. Both blockks have the same weigh
ht in the cla
ass. 2-dimensional
progrrams work with
w vector dra
awing and in
nteractivity and managing
g web conten
nts. 3-dimensional
progrrams resolve
e approachess to virtually--represented
d objects and
d spaces. Th
his class is held
h
in
the computer
c
lab
b. Its objectivve is to educcate students on computer tools, bo
oth technicallly and
with regard
r
to expression and
d representa
ation, with the aim of opttimising students’ creativ
ve and
produ
uctive proce
esses. This subject com
mbines the learning of different com
mputer prog
grams,
Rhino
oceros + Vra
ay, Illustratorr II, InDesign
n and Web environment
e
and their ind
dividual trea
atment
to lea
arn their too
ols with the typical exe
ercises of each
e
program
m, plus a sttructuring wo
ork or
exerccise to conjug
gate the diffe
erent program
ms in a single result base
ed on a publiication.
hic Commun
nication)
10321 PROJECTS II (Graph
P
II - Graphic
G
Com
mmunication is outlined as
a a more in
n-depth apprroach to the basic
The Project
structtural elemen
nts of graph
hic design: composition,
c
, typographyy and colour, lending special
attention to typog
graphic gridss as a criterion to integ
grate these basic
b
eleme
ents. In this class,
stude
ents will use
e the knowle
edge they obtained about narrative tools and the design project
p
methodologies le
earned in Project I to execute
e
projjects. These
e projects w
will use the basic
structtural elemen
nts of graphicc design will be brought together
t
to shape
s
a speccific message with
outlin
ned a priorri objectivess. Projects and exercis
ses turn arround the transformatio
on of
unforrmatted conccepts and/or texts into an
n applied gra
aphic commu
unication. Sttudents also come
into contact
c
with technologica
t
al aspects for the first tim
me that are re
elated to pro
oducing the project
p
resultts using both
h digital and analogue supports and fo
ormats.
uct & Space)
10521 PROJECTS II (Produ
ects II - Pro
oduct & Spa
ace is outlined as an in
n-depth app
proach to the
e basic stru
uctural
Proje
eleme
ents of thre
ee-dimension
nal design (parts
(
and how
h
they are joined to
ogether, stru
uctural
simpllicity and com
mplexity). In this class, students
s
use
e the knowled
dge they obttained in Pro
oject I.
Particcular attentio
on is paid to
t compositiion as a criterion to tie
e together a
all of these basic
eleme
ents to shap
pe a specific message wiith a priori ob
bjectives tha
at are outlined by the stud
dents.
The projects
p
and exercises are
a centred on
o the transfformation of forms and/o
or materials with
w a
highlyy-empirical nature.
n
Stude
ents also com
me into conttact with tech
hnological asspects for th
he first
time that are rela
ated to produ
ucing the pro
oject results, using both digital and a
analogue sup
pports
and formats.
f
10322 TECHNIQ
QUES I (Graphic Comm
munication)
med within the
t
educational profile of 2-D grraphic
The subject of Techniquess I is fram
munications. Along with Techniques II, it establishes a speccific itineraryy in knowled
dge of
comm
fonts and their ussage in the graphic
g
desig
gn project pro
ocess. The subject
s
dealss with fundam
mental
conce
epts about knowledge
k
o fonts, how
of
w they are used
u
as a co
ommunicatio
on tool in multiple
enviro
onments and
d more expressive appllications. Stu
udents will be
b able to u
understand: a)
a the
comm
municative po
otential of ca
alligraphy and know how
w to apply it according
a
to the project needs;
n
b) th
he structure of alphabettic shapes and compos
sitional mod
dules. There
e will also be
b an
vocabulary, the parts of script, tyypography ffamilies and their
imme
ersion into typographic
t
classsification. In the supervised study section,
s
stud
dents will usse software (In-Design) as a
workiing tool. The
ey will obtain the basic kn
nowledge ne
ecessary to be
b able to un
nderstand ho
ow the
progrram operatess and develo
op projects that require using
u
compo
osition with te
exts. Studen
nts will
do ha
ands-on work with text composition
n and will sketch the most
m
representative alphabetic
formss: capital lette
ers, Caroline
e script and ittalics.
10522 TECHNIQ
QUES I (Prod
duct & Spac
ce)
t
continua
ation of Matte
er and Scien
nce and Phyysics for Design. Its aim
m is to
Techniques I is the
gical aspectss of the desig
gn process and
a to introdu
uce studentss to the symb
bolism
deepen technolog
v
that can
c
be sugg
gested by prroducts, starrting from the
e materials of which the
ey are
and values
made
e and the ma
anufacturing
g processes that define them.
t
The co
ontents and exercises le
ead to
stude
ents being able
a
to ana
alyse an objject at courrse-end starrting from the materials
s and
proce
esses that co
omprise it ussing a suitable lexicon an
nd well-organ
nised and pla
ausible reaso
oning.
This class
c
is emin
nently practiccal, aiming to
o complemen
nt students’ existing
e
know
wledge.
OND YEAR, 3RD TRIMES
STER
SECO
Y1
Y2
Y3
Y4
Subject area
Code
S
Subject
Type
Grap
phic Expression
Chem
mistry
10231
10431
10331
10531
10332
Drawing for Design
D
S
Sustainable
Proccesses and Products
P
Projects
III (Grap
phic Communica
ation)
P
Projects
III (Prod
duct & Space)
T
Techniques
II (G
Graphic Communication)
T
Techniques
II (P
Product & Space
e)
Core
Compulso
ory
6
6
Compulso
ory
4
Compulso
ory
4
Proje
ects
Tech
hniques
ECTS
E
SIGN
10231 DRAWING FOR DES
a advanced
d approach to
t drawing as
a a tool forr designing, representing
g and
This subject is an
osing ideas. It consists of
o moving ontto a third lev
vel in which drawing
d
is a creative and
d fullypropo
conce
eived processs. This emp
phasis on the
e conceptuall angle contrributes to the
e creation prrocess
by ussing graphic representatio
on codes, ass well as the description of
o objects, fig
gures and sp
paces.
Draw
wing conceptts entail crea
ating and im
magining info
ormation in the brain an
nd its subse
equent
repre
esentation. Another
A
aspect to handle is the ability
y to bring tog
gether data th
hat appear in
n very
different contexts. Representa
ation optionss that contribute a person
nal style are evaluated as
s well.
The use
u of sketch
h books is en
ncouraged ass a tool for shaping ideass and gatheriing data.
10431 SUSTAIN
NABLE PRO
OCESSES AN
ND PRODUC
CTS
ainable Proccesses and Products iss an introductory class whose aim is to provid
de an
Susta
enviro
onmental ou
utlook of the design
d
proce
ess. Its main objectives are:
a Provide a transdiscip
plinary
persp
pective to the
e execution of
o design pro
ojects; Develop a multifacceted view of design; Inte
egrate
enviro
onmental de
emands in exxecuting dessign projects; Learn basic methodolo
ogical aspectts and
conce
epts related to eco-desig
gn; Incorporrate the idea
a of lifecycle into projectt execution; Learn
basicc environmen
ntal analysis tools to evaluate design projects. Th
his class is eminently pra
actical,
aimin
ng to complement studen
nts’ existing knowledge
k
with
w an enviro
onmental outlook.
10331 PROJECTS III (Graphic Communication)
P
III co
ourse in Gra
aphic Communications is
s the final exxperience off year two, a time
The Project
when
n students arre ready for maturity
m
and synthesis. Project
P
III aim
ms to incorpo
orate and ap
pply all
essen
ntial parame
eters for an initial
i
definition of a morre complex and
a
long-term
m graphic prroject.
The design
d
projecct sequence of the two previous
p
qua
arters lend themselves, due to their nature,
n
to a high
h
degree of integration and transffer of skills th
hat can strategically convverge into a richer
and more
m
comple
ete final expe
erience. Thiss course sta
arts with an existing
e
com
mmunication media
m
that can
c
pose ne
ew needs with
w
regard to
o design. Sttudents will have to iden
ntify the me
edia in
questtion, analyse
e it, detect im
mprovable points and plan and execcute a redessign of this means
m
both on analogue
e and digital supports. Through this design
d
proje
ect, students will put both
h their
critica
al and analyytical abilities to the tesst, as well as
a their crea
ative and ge
enerative skiills. In
addition to aspeccts related to
o forms and contents, th
hey will deep
pen knowled
dge on digita
al and
analo
ogue production issues, learning the
e essential differences
d
b
between
them
m. Students
s must
demo
onstrate masstery of the discipline’s
d
b
basic
specific vocabularyy when pressenting partia
al and
final results,
r
as well
w as justifying the decissions taken.
e)
10531 PROJECTS III (Product & Space
P
III co
ourse in Product and Sp
pace is the final
f
experien
nce of year two, a time when
The Project
stude
ents are read
dy for maturitty and synthesis. Projectts III leads to
o a more advvanced stage
e than
Proje
ects II, name
ely the assim
milation of the processes
s that let students define
e a more complex
produ
uct and spacce project with a high de
egree of integ
gration and transfer
t
of skkills that con
nverge
into a richer and more comple
ete final experience. A project is assigned for a m
micro-archite
ecture,
in wh
hich furniture and space are
a fully integrated. Stud
dents must re
esolve the integration between
space
e, connecting areas and
d functions. In addition to
o aspects related to shapes and con
ntents,
stude
ents will delvve deeper intto constructio
on issues, un
nderstanding
g the importa
ance of the id
dea of
‘finish
hed’ with regard to the meaning of a space.
s
10332 TECHNIQ
QUES II (Gra
aphic Comm
munication)
munication) is
i framed within the educational proffile of 2-D grraphic
Techniques II (Graphic Comm
munications. It continues the educatio
on started in
n Techniquess I. Togetherr; they repres
sent a
comm
speciific journey th
hrough know
wledge aboutt typography and its use in graphic de
esign projectts.The
classs continues to
t educate students
s
in the
t
fundame
ental concepts about kno
owledge of letters
l
and fonts,
f
how they
t
are ussed as comm
munication tools
t
in multiple environ
nments and more
expre
essive appliccations. The
e aim is for them to be
e able to un
nderstand th
he communicative
poten
ntial of calligraphy and know how to apply itt according to the projject needs.In the
‘supe
ervised studyy’ section, sttudents will use
u software
e (Indesign / Illustrator) a
as a working
g tool.
They will obtain the basic kn
nowledge ne
ecessary to be able to understand how the pro
ogram
opera
ates and devvelop projeccts that require using typ
pography. Tw
wo types off exercises will
w be
done, the first gro
oup on functtional typogra
aphy and the
e second on
n more expre
essive typogrraphy.
In Fu
unctional typ
pography students workk on typography applications in pu
ublishing designs,
identity design, audiovisual / interaction
n and repre
esentation of
o informatio
on. In Expre
essive
typog
graphy stude
ents work on
o typograph
hy applicatio
ons in more
e expressive
e fields suc
ch as:
comp
position, morrphological kn
nowledge an
nd the use off colour.
QUES II (Pro
oduct & Spa
ace)
10532 TECHNIQ
Techniques II (Prroduct and Space) is a co
ontinuation and
a complem
ment to Physics for Desig
gn and
Techniques I, wh
hose aim is to handle more advan
nced technollogical aspe
ects in the design
d
proce
ess. The objective is to introduce sttudents to fin
nishing proce
esses for materials, in joining
systems used with thesse materials and the pro
and construction
c
oduction proccesses that define
d
them. An important part of the
e course is based
b
on ligh
hting systemss, which playys a leading role
r
in
the final project fo
or the class. The contentts and exercises lead to students
s
bein
ng able to an
nalyse
an ob
bject at course-end starrting from th
he materials and processses that com
mprise it, us
sing a
suitab
ble lexicon and
a
well-orga
anised and plausible rea
asoning. This class is em
minently pra
actical,
aimin
ng to complement studen
nts’ existing knowledge.
k
S
RD YEAR, 1ST
AND 3RD TRIMESTER*
T
*
THIR
Compulsory cou
urses
Y1
Y2
Y3
Y4
Subject area
Code
Sub
bject
Type
ECTS
E
Proje
ects
Busin
ness
Lang
guage
Busin
ness
Busin
ness
10601
10602
10603
10604
10605
Ove
erall Project I
Pro
oduct, Context and
a User
Aca
ademic Uses of Specific Termin
nologies in English I
Dessign, Economy and Business
Dessign Manageme
ent
Comp
pulsory
Comp
pulsory
Comp
pulsory
Comp
pulsory
Comp
pulsory
4
4
4
4
4
st
rd
d
* Thesse subjects are offered both in
n the 1 and 3 trimester. A fu
ull time student decides when he/she prefers to pick
them.
LL PROJECT
TI
10601 OVERAL
all Project I is the mainsstay of stude
ents’ obligato
ory courses in the third year. For th
he first
Overa
time, they approa
ach the crea
ation and com
mpletion of a multidiscip
plinary projecct. Througho
out the
project design exxperience in year
y
two, stu
udents acquiired basic skkills for developing the sp
pecific
conce
eptual and fo
ormal aspeccts of a proje
ect for Graph
hic Communication or Prroduct and Space.
S
Now, project varia
ables and bo
oundaries arre increased to also inclu
ude knowledge and proc
cesses
from the other co
ourses in the curriculum. In parallel to
o their specific training in
n their specia
alities,
stude
ents are requ
uested to incculcate a cro
oss-cutting vision of all diisciplines stu
udied. The subject
is focused on methods
m
forr analysing, synthesisin
ng and reso
olving desig
gn problems
s that
encompass the three
t
discipllinary areas –communic
cations, prod
duct and spa
ace– with special
emph
hasis given to usability issues. In this regard, ergonomicss and intera
action desig
gn are
priorities. Via exe
ercises and project-base
ed assignme
ents, the objective is to develop the skills
needed to undersstand and undertake a complete
c
pro
oject. Studen
nts will execcute two com
mplete
e resources they have le
earned in the
eir first two years
y
and th
he new know
wledge
projects using the
that will
w be introdu
uced in this course.
c
10602 PRODUC
CT, CONTEX
XT AND USE
ER
Produ
uct, Context and User is within the Social Scie
ences divisio
on and comp
plements stu
udents
comp
pulsory yearr-three courrses, contrib
buting comp
petences re
elated to understanding
g the
consu
umer societyy and its users, as well ass the ability to
t analyse th
he usage con
ntext. Profes
ssional
desig
gners will be
e taught to observe
o
userrs in modern
n–day social and financial settings and
a
to
shape
e and create
e new produccts, spaces and
a services stemming frrom their obsservations, as
a well
as pa
articipating with
w
other professionals
p
s in the tec
chnical deve
elopment and product la
aunch
phase
es. The app
proach taken
n throughou
ut the course
e is design from anthro
opological, social,
s
culturral and financial perspecttives, taking the globalise
ed reality in which
w
we live
e into accoun
nt but,
in pa
arallel, pointing out the specificitiess typical of the context in which a project mu
ust be
develloped. Via exercises
e
and
d observatio
on tasks, the
e objective iss to develop the competences
needed to undersstand and an
nalyse the ma
aterial culture
e surrounding us.
MIC USES AND SPECIFIIC TERMINO
OLOGY IN ENGLISH
E
I
10603 ACADEM
d
to help students acquire the necesssary skills a
and vocabula
ary to
This course is designed
e course willl have a com
mmunicative focus,
f
particcipate in worrkshops and seminars in English. The
permitting stude
ents to exp
plore and implement strategies and langua
age for efffective
prehension and
a
interactio
on in academ
mic and professional co
ontexts. Voca
abulary spec
cific to
comp
particcipants’ degrree programmes will be presented and
a
strategie
es for acquiring this tec
chnical
vocab
bulary will be
b introduce
ed and praccticed. It is essential th
hat participan
nts practice skills
outsid
de of classs, making use of the multitude off English la
anguage ressources available.
Reso
ources for practice appe
ear below. It is recomm
mended that participantss have an upperu
interm
mediate level of English (B2.1)
(
in orde
er to fully benefit from the
e course.
10604 DESIGN, ECONOMY
Y AND BUSIN
NESS
The aim
a of this course
c
is to provide
p
students with the
e knowledge
e they need to understan
nd the
econo
omic phenom
mena that sh
hape the rea
ality of conte
emporary society. In thiss increasingly
y fluid
and complex
c
context is necesssary to have
e a basic un
nderstanding of the econo
omy to thus grasp
the most
m
relevan
nt problems of
o the globa
alised world. Via conceptual tools typical of economic
scien
nce, as well as the skills developed through
t
a wide range off proposed a
activities (deb
bates,
role plays, prese
entations...), the course will achieve
e two goals: developing
g a well-reas
soned
viewp
point about current even
nts and the modern wo
orld for being discerning
g and responsible
citize
ens; understa
anding design’s relationsship to a specific social, economic
e
an
nd political se
etting,
thus incorporating
g a further ad
dded value to
o the future professional
p
work of the sstudents.
10605 DESIGN MANAGEMENT
Syste
ematisation in design management
m
increases the
t
chancess of obtainin
ng successfu
ul and
comp
petitive resultts. This makkes it essentiial to train de
esigners in this
t
discipline
e so that the
ey can
carry out and ma
anage the de
esign processs suitably and efficientlyy. The aim o
of the course
e is to
prese
ent the imp
portance of design ma
anagement and develop students’ skills in project
p
mana
agement. The final objecctive of the course
c
is for students to be able to id
dentify and create
c
conditions in whicch they can propose, co
ompare and promote dessign projectss. The course
e also
handles issues re
elated to projject management, such as
a negotiatio
on and conflict resolution, laws
and regulations
r
a
applicable
to different dessign disciplin
nes. Basic ad
dministrative
e and tax issu
ues of
desig
gn as a busin
ness activity will
w be discussed and commented on
n. The legal fframework in
n force
will also
a
be introd
duced surrou
unding issue
es related to design. The
ere will also be debates about
the changing role
e of design in
n business an
nd the level of
o adoption of
o this discipline by comp
panies
T conceptt of design as
a a key facttor in busine
ess strategy and the eme
erging
and institutions. The
ons between
n innovation and design will be prese
ented, which
h will be take
en up again in the
relatio
comp
pulsory 4th ye
ear course entitled
e
‘Innovvation’ and handled
h
in grreater depth.
RTH YEAR, 1ST AND 2ndd TRIMESTE
ER*
FOUR
Compulsory cou
urses
Y1
Y2
Y3
Y4
Subject area
Code
Sub
bject
Type
ECTS
E
Proje
ects
Busin
ness
Lang
guage
Socio
ology
Busin
ness
10701
10702
10703
10704
10705
Ove
erall Project II
New
w Social and Bu
usiness Models
Aca
ademic Uses of Specific Termin
nologies in English II
Tecchnology, Intera
action and Socie
ety
Innovation
Comp
pulsory
Comp
pulsory
Comp
pulsory
Comp
pulsory
Comp
pulsory
4
4
4
4
4
st
* Thesse subjects are offered both in
n the 1 and 2
them.
nd
d
trimester. A fu
ull time student decides when he/she prefers to pick
10701 OVERAL
LL PROJECT
T II
This subject
s
focusses on servicce design, an
n emerging discipline
d
wh
hich aim is to create and define
d
a ran
nge of servicces focusing
g on tangible
e and intang
gible elemen
nts. Service design draw
ws on
methods and techniques fro
om product design and
d interaction
n, as well a
as social sc
cience
methodologies. In
n the subjecct, the students will work
k in groups, developing the definition and
comm
munication off a service plan within a systemic
s
logic, taking into
o account all interrelation
nships
betwe
een the interested partie
es –users orr customers, suppliers and
a
other parties involve
ed– as
well as
a the tangib
ble and intang
gible aspectss of the service.
10702 NEW SOCIAL AND BUSINESS
B
M
MODELS
The current
c
busin
ness situatio
on gives dessign a pre-em
minent role in
i its strateg
gies. Profes
ssional
training for design
ners cannot ignore the need to adoptt a level of knowledge
k
off the key elem
ments
of business strate
egy, its decission-making processes and
a the way in
i which dessign can add value
to pro
oduction and
d exchange systems. De
esigners must be capable of harmon
niously integ
grating
their attitude in the businesss contexts where design takes on
n economic importance
e. The
objecctives put forward in the
e subject are
e, therefore: knowledge of the basicc concepts of the
busin
ness world; the
t
acquisition of notion
ns allowing optimum communication
n with businesses
with a view to devveloping dessign projects, and training
g to be capab
ble of respon
nding as designers
to the
e needs of orrganisations nowadays concerning
c
de
esign. These
e aims are pu
ursued throu
ugh an
integrrated processs of absorbing, generating, reflecting on and ap
pplying know
wledge, adop
pting a
high-impact educational appro
oach in order to achieve them.
10703 ACADEM
MIC USES AND SPECIFIIC TERMINO
OLOGY IN ENGLISH
E
II
ds upon the
e skills and strategies acquired
a
in Academic
A
U
Uses and Sp
pecific
This course build
minology in English
E
I pressenting more
e specialised
d contents re
elated to pre
esenting worrk and
Term
prepa
aring for the job
j market. The
T objective
e of the courrse is for stud
dents to acqu
uire the nece
essary
skills and strategies to organize and pressent materialls that effecttively represe
ent their worrk and
profe
essional charracter. The focus
f
of the course is on
n the creatio
on of a portfo
olio seen not as a
simplle container for students'' work but ass a design prroject in itself, which cap
ptures interes
st and
offerss a window in
nto students'' creative and
d technical potential.
p
OLOGY, INTE
ERACTION AND
A
SOCIE
ETY
10704 TECHNO
edge acquire
ed in “Consumer Service
es and
This subject, which is based on the prevvious knowle
ety” and “Pro
oduct, Contexxt and User””, has an initiial general objective sharred with the whole
Socie
Socia
al Sciences Area: interrelating dive
erse branches of huma
anist knowle
edge –econo
omics,
ogy, art and technology–
– in order to obtain a cog
gnitive
archittecture, sociology, historry, anthropolo
map of the world
d we live in.. The Sociall Sciences Area
A
is also responsible
e for providin
ng the
theorretical basis and social knowledge
k
allowing desig
gn projects to
o be form pa
art of a globa
al and
historrical contextt. Alongside
e this, the intention is to provide students with analogue
e and
discu
ursive tools so
s they can do their projject work fro
om a critical, innovative p
point of view
w. The
subje
ect provides design
d
stude
ents with a kn
nowledge ba
ase suitable for
f an overalll understand
ding of
the genealogy, fu
unctions and projections of technolog
gy in a social context. It a
analyses the
e main
theorries of the in
nterpretation of technolog
gical phenom
mena applied
d to various contexts, su
uch as
produ
uction, politiccs, communiication and creativity,
c
fro
om the second half of th
he 19th centtury to
prese
ent. That means it studie
es the emergence, establishment and
d spread of te
echnologies in the
indusstrial, sociocu
ultural and psychologica
p
l imagination
ns of modern
n capitalism. More speciffically,
the subjects deallt with are sttructured aro
ound three core topics, fundamental for understa
anding
the processes
p
in
nvolved in a modern society that became con
nsolidated w
with the industrial
revolu
ution and exxpanded with the post-in
ndustrial rev
volution: stan
ndardisation, socialisation and
subje
ectification off modern com
mmunication and producttion techniqu
ues.
10705 INNOVATION
als with the concept of Innovation, defined as the
t
introducttion of a pro
oduct,
This subject dea
o to achieve
e improvements in the social
servicce or processs to obtain success in a market or
spherre. The idea of this subje
ect is to provvide students
s with a serie
es of strateg
gic tools for finding
f
and developing
d
in
nnovation op
pportunities based
b
on a co
onceptual ap
pproach, at b
both individua
al and
group
p level. The
e subject explores the field
f
of innovation in ge
eneral and, more speciffically,
desig
gn-driven inn
novation, an innovation strategy diffferent from classical
c
innovation strattegies
and a long way from
f
purely technical
t
and
d marketing innovation, focused
f
on p
people and on
o the
creation and disco
overy of new
w meanings for
f products and
a servicess.
RD AND FOU
URTH YEAR
R, 1st, 2nd and
d 3rd TRIMES
STER
THIR
Optio
onal subjectts
Y1
Y2
1 trimester
Y3
Cr.
Y4
2 trimester
Cr.
3 trime
ester
Cr.
GRA
APHIC AND COMMUNICATION
N DESIGN
Publishing
20
Ad
dvertising
20
Audiovisual
20
Audioviisual
20
Corpo
orate Identity
20
Corporate Identity
20
Interacction Design
20
Pu
ublishing
20
Containers and
d Packaging*
20
PRODUCT DESIGN
N
Eq
quipment and Tools
20
Equipment and Tools
20
Househo
old Equipment
20
New Product Scenarios
20
Containerss and Packaging
g*
20
Transsport Design
20
Transport Design
20
Producct Simulation*
20
Product Sim
mulation*
20
Materials*
20
Materia
als*
20
Consu
umer Spaces
20
Exxhibitions
20
New Habitat Scenarios
20
SPAC
CE DESIGN
Exhibitions
20
Work spaces
20
* Modu
ule offered in the framework of the Degree in Engineering
E
in Industrial Design
n
At EL
LISAVA the optional
o
subjects are offe
ered in the th
hird and fourtth year and a
are structure
ed into
Modu
ules or Pathw
ways of 20 ECTS
E
creditss, which allow
w students to
o deepen into
o specific are
eas of
Graphic and Communication
n Design, Product
P
Design and Spa
ace Design. Each module is
comp
posed by 5 subjects with define a holistic circle: th
heoretical co
ontents, proje
ects, and tec
chnical
and representatio
r
onal skills. As
A a consequ
uence, is hig
ghly recomm
mended for th
he student to
o pick
the whole
w
module
e.
MUNICATION
N
GRAPHIC COMM
onal subjectts
Optio
ADVE
ERTISING
Code
e
Subjectt
Type
1085
51
1085
52
1085
53
1085
54
1085
55
Art Mana
agement
Advertissing Project
Advertissing Project Devvelopment
Productiion and Implementation
Advertissing Representa
ation Systems
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The course reflects on the current
c
conssumption sys
stem and qu
uestions its mechanisms and
econo
omic, social and culturall results, with
h the aim off understanding advertisiing as a disc
cipline
that is much morre complex than
t
merely producing adverts.
a
In prrojects, students will plan and
create an advertissing campaig
gn and deve
elop all piece
es in each of the present and future media,
m
both below and above the line
e.
AUDIOVISUAL
Code
e
Subjectt
Type
1082
21
1082
22
1082
23
1082
24
1082
25
Audiovissual Design
Audiovissual Project
Audiovissual Project Devvelopment
Audiovissual Production
n Techniques
Moving images
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
In mo
odern times,, we have multiple
m
mean
ns and forma
ats based on communiccation on scrreens.
From
m the most co
onventional media
m
like tellevision, as well
w as video
ogames and o
outside spac
ces, to
smartphones and
d tablets, all use the scrreen as a media relation
nship betwee
en the inform
mation
viewe
ers and use
ers. This infformation or content re
equires the intervention
n of designe
ers at
aesth
hetic and tecchnical levelss, in areas in
ncluding animation and interaction. T
Thus, this module
m
introd
duces the areas of know
wledge, desig
gn criteria an
nd technical handling
h
of tthese concep
pts, in
a field
d that is incre
easingly in demand.
DENTITY
CORPORATE ID
Code
e
Subjectt
Type
1084
41
1084
42
1084
43
1084
44
1084
45
Corpora
ate Identity Design
Corpora
ate Identity Proje
ect
Corpora
ate Identity Proje
ect Developmen
nt
Corpora
ate Identity Tech
hniques and App
plications
Brand Representation
R
S
Systems
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
Corpo
orate identityy design is closely conn
nected to orrganisations’ objectives, brand needs, the
enviro
onment in which
w
they arre expressed
d, the target markets the
ey are addressed to and other
deterrmining facto
ors. The aim of the modu
ule is for stud
dents to acquire the skills necessary
y to be
able to develop corporate identities in the future that are consistent
c
and coherentt with
nisations’ nee
eds, from a global
g
perspe
ective. The module
m
conte
ents range frrom the conc
cept of
organ
brand
ding to deve
eloping corpo
orate identityy manuals, as
a well as te
echniques fo
or applying design
d
eleme
ents.
D
INTERACTION DESIGN
Code
e
Subjectt
Type
1086
61
1086
62
1086
63
1086
64
1086
65
Interaction and Design
Interaction Design Proje
ect
Interaction Design Proje
ect Developmen
nt
Digital Production
P
Tech
hniques
Productiion of prototype
es
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
This module is based on con
nceptualising
g and develo
oping interacctive design projects in a web
enviro
onment until a project is attained that
t
defines the relation
nship betwee
en users an
nd the
intera
active system
m. Information architecturre will be the
e starting poin
nt, which enccompasses issues
of cla
assifying info
ormation and
d browsing through inforrmation spacces, until rea
aching the le
evel of
micro
o-interaction. Wireframe
es and otherr frequent prrototypes in the area of interaction will
w be
handled, with a focus on designing diffferent types
s of interfaces from a p
previously-de
efined
intera
action design
n. Static (dessktops) and mobile
m
web environmentts will be studied and stu
udents
will exxperiment with different modular
m
com
mponents unttil achieving a high-definition prototyp
pe.
PUBL
LISHING
Code
e
Subjectt
Type
10811
10812
10813
10814
10815
Publishing Design
Publishing Project
Publishing Project Deve
elopment
Graphic Production Sysstems
Typogra
aphic Composition
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The Publishing Design
D
Path
hway plans for the present and fu
uture of a sspecialisation
n with
centu
uries of histo
ory, which is currently experiencing
g momentou
us events. U
Understandin
ng the
origin
ns of printing
g and publish
hing will let students
s
poin
nt out ways for them to survive in a world
that is dominated
d by new te
echnologies and that re
equires a qu
uestioning o
of the means
s and
publiccations in th
he printed press.
p
Subjects on proje
ect design and
a
techniqu
ues will centtre on
develloping design
ns resolved with
w conventtional medium
ms while, in parallel, tryin
ng to specula
ate on
and innovate with
h respect to publishing
p
prroduction in the
t digital wo
orld.
GN
PRODUCT DESIG
onal subjectts
Optio
EQUIPMENT AND TOOLS
Code
e
Subjectt
Type
1092
21
1092
22
1092
23
1092
24
1092
25
Design of
o Equipment an
nd Tools
Equipme
ent and Tools Project
P
Equipme
ent and Tools Project
P
Developm
ment
Productiion of Equipme
ent and Tools
Expresssion and Repressentation: Equip
pment and Tools
s
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The module
m
on equipment
e
an
nd tools stud
dies the obje
ects that can
n be employed to expand and
impro
ove human skills,
s
which involve individual use and
d are directlyy related to a part of the body.
b
Proje
ects will be developed in an extensive
e repertory that can rang
ge from silve
erware and kitchen
utenssils, a torch or a watch, to a helmet, eyeglasses
s, shoes, a remote
r
contrrol, screwdriv
ver or
any other
o
electric-hand tool.
Objeccts will also
o be include
ed that we use in an area
a
or space that go beyond a simple
s
qualiffication as to
ool, in which technologica
t
al complexity
y is an essential part of th
he project, su
uch as
televiisions, vacuu
um cleaners, cash points, a kitchen ro
obot or interp
phone.
HOUSEHOLD EQ
QUIPMENT
Code
e
Subjectt
Type
1094
41
1094
42
1094
43
1094
44
1094
45
Design of
o Household Equipment
Househo
old Equipment Project
P
Househo
old Equipment Project
P
Develop
pment
Productiion of Househo
old Equipment
Expresssion and Repressentation: House
ehold Equipmen
nt
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The Household
H
E
Equipment
m
module
centre
es on objectts in the hom
me defined w
with current needs
n
as a starting poin
nt, which stem
m from new social mode
els and new ways
w
of livin
ng. The proje
ect will
a
with
w a specia
al sensibility given to sym
mbolic
handle furniture, toilets, lighting, kitchen appliances,
and communicativ
c
ve issues, an
nd the relatio
onship betwe
een space an
nd environme
ent.
Importance will be
b given to incorporating
i
g new techn
nologies and new materiials, impleme
enting
otics, universsal accessib
bility and the
e creative and
a
technica
al response for impleme
enting
domo
leisurre spaces an
nd workspace
es in homes..
W PRODUCT SCENARIO
OS
NEW
Code
e
Subjectt
Type
1096
61
1096
62
1096
63
1096
64
1096
65
Design of
o New Product Scenarios
New Pro
oduct Scenarioss Project
New Pro
oduct Scenarioss Project Develo
opment
New Ma
aterials
New Tecchnologies appllied to the Produ
uct
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
n
product scenarios module
m
propo
oses an explo
oration of new emerging and hybrid design
d
The new
techn
niques, inclu
uding neo-ccraftsmanship
p, digital prroduction, generative
g
d
design and other
experrimental tendencies for object prod
duction. An analysis of new approa
aches for prroduct
desig
gn is also pla
anned, taking
g into accoun
nt the usage context, pro
oduct semanttics and emo
otional
factorrs, going beyyond mere effficiency and
d utility, developing strate
egies for emo
otional design.
wise, studiess will also be performed where users
u
particiipate actively in the design,
Likew
produ
uction, digita
al production
n, the distrib
bution of go
oods and prroducts, prop
posing alternative
structtures to curre
ent tendencies in the pro
oduction and consumption
n chain.
PACK
KAGING
Code
e
Subjectt
Type
1395
51
1395
52
1395
53
10914
10912
Glass, Plastic,
P
metal an
nd Laminated Containers
3D Mode
elling of Contain
ners
Hermetic, Sealing Syste
ems. Container Processing
Packaging Production
Containe
er and Packagin
ng Project
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
This module pro
ovides the tools
t
to dessign packaging by takin
ng all necesssary factors
s into
consiideration wh
hen concepttualising and
d creating itt, both at creative
c
and technical levels.
Packaging planning and production are co
onceived as a part of the
e process tha
at ranges from
m raw
materials to recyycling, consid
dering aspeccts as broad
d as usabilityy, graphic applications, visual
comm
munications and reuse. This
T
definitio
on proposes control of th
he different d
design phase
es, as
well as
a the ability to select all materials an
nd different production
p
tecchnologies.
NSPORT DE
ESIGN
TRAN
Code
e
Subjectt
Type
1095
51
1095
52
1095
53
1095
54
1095
55
Design and
a Transport
Transpo
ort Project
Transpo
ort Project Development
Productiion of Transportt Design
Expresssion and Repressentation: Transsport Design
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
Transsport design is approach
hed from the
e premise that current means
m
of tran
nsport may not
n be
the most
m
efficient for resolving
g present and
d future mob
bility needs. In
I this regard
d, transport design
d
is outtlined as the generation of
o mechanism
ms for huma
an mobility, where
w
differen
nt vehicles are
a the
respo
onses to a wide
w
range of different problems. Project
P
assig
gnments will centre on topics
ranging from the
e complexityy of briefings to the forrmal and te
echnological resolution of
o the
produ
ucts that are designed.
PRODUCT SIMU
ULATION
Code
e
Subjectt
Type
1392
23
1392
21
1392
24
1392
22
1392
25
Structura
al Simulation
Kinemattics Simulation
Virtual Factory
F
and Ergonomic Simulattion
3D Mode
elling in Producct Simulation
Product Simulation Projject
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The basic
b
aim off this module
e is for stude
ents to acquire the necessary skills tto be able to
o take
part in the different phasess of productt design and
d developm
ment with the
e simulation
n tool.
Stude
ents are to be prepare
ed to efficie
ently develo
op 3D mode
els by follow
wing a seriies of
methodologies aimed at inclu
uding useful information in the modu
ule and transsferring the design
d
intenttions so that the models might be ada
apted to the demands of the analysess. Students will
w be
guide
ed in modelliing parts and units that enable the inclusion of structural, th
hermal, cinematic,
dynamic, ergono
omic analysiss activities... The interp
pretation and assessme
ent of the results
r
achie
eved in the simulations will
w be importtant. The inte
ention is to give
g
a solid b
base of know
wledge
to achieve correct technical do
ocumentation to justify th
he behaviourr of a producct and/or device.
MATERIALS
Code
e
Subjectt
Type
1192
21
1192
22
1192
23
1192
24
1192
25
Ecologiccal Materials
Compossite Materials
Adaptive
e Materials
Nanoma
aterials
Joints
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
The main
m
aim of this
t
module is
i for studentts to acquire the necessa
ary skills to b
be able to op
ptimise
the design
d
and development
d
t of any kind
d of product with their sights on the
e material an
nd the
manu
ufacturing prrocess, whille considerin
ng the new
w nanomaterrials and ne
ew manufac
cturing
techn
nologies. A product’s
p
ba
ase is the material
m
used
d in making it. The satiisfaction of users’
functional, formal, productive
e and econo
omic needs will
w have a direct
d
effect on the matterials’
energ
gy and environmental performance
p
e. The mate
erials adapt to the environment, ch
hange
colou
ur, shape and
d viscosity, light up. How
wever, the most
m
interestin
ng thing of a
all is their capacity
to tra
ansform ene
ergy. Finallyy, in order to
t achieve rigor in dessigning and developing more
susta
ainable products and se
ervices, con
nsideration will
w be given
n to a qualiitative and global
appro
oach to eco
odesign and the quantitative, syste
ematic and standard asssessment of
o the
enviro
onmental impacts throug
gh the Life Cyycle Analysis
s.
CE DESIGN
SPAC
Optio
onal subjectts
EXHIIBITIONS
Code
e
Subjectt
Type
1074
41
1074
42
1074
43
1074
44
1074
45
Design of
o Exhibitions
Exhibitio
ons Project
Exhibitio
ons Project Devvelopment
Technical Systems: Exh
hibitions
Expresssion and Repressentation: Exhibitions
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
This module will study the concept of exhibition frrom a very broad outlo
ook. Projectin
ng an
exhib
bition space means plann
ning an ephe
emeral space
e in which th
he specificity of audience
es and
the group
g
experie
ence are esssential issue
es to take in
nto account. It is precise
ely the ephe
emeral
naturre of an exhibition space that makes it possible to convert it into a platforrm for both spatial
s
and material exp
perimentation
n, letting stu
udents inves
stigate and propose ne
ew uses and
d new
syste
ems.
In pa
arallel, the exxhibition spa
ace project is characteris
sed by clearrly differentia
ating betwee
en the
clientt who wishe
es to conveyy the message –whether this is a company, brand, instittution,
comm
munications agency or individual- fro
om its recipients and ussers, the pu
ublic. This module
m
aims to resolve re
elationships between the
e object / mes
ssage exhibiited and the space, in diffferent
possiible formats: events, pressentations, exhibitions,
e
display windo
ows, performa
ances, etc.
NEW
W HABITAT SCENARIOS
S
S
Code
e
Subjectt
Type
1076
61
1076
62
1076
63
1076
64
1076
65
Design of
o Future Habita
at
Future Habitat
H
Project
Future Habitat
H
Project Development
D
Technical Systems: Futture Habitat
Expresssion and Repressentation: Future
e Habitat
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
a of the module
m
is to reflect
r
on hab
bitat beyond purely biolo
ogical-functio
onal needs, to
o also
The aim
take an
a interest in
n psychologiccal and phen
nomenologic
cal exampless and in the sspace’s usag
ge and
symb
bolic values. Habitats und
derstood as complex sys
stems that he
eed new soccial models, which
are projected
p
into
o the future and
a take the importance of
o scale into account, from the home to the
neigh
hbourhood an
nd the city.
Speccial emphasiss will also be
e placed on all
a technical knowledge
k
n
needed
to construct the habitat
h
at diffferent scaless, from the sttructure of th
he whole to re
educing dem
mands for ressources like water,
w
energ
gy, materialss and waste.
CONSUMER SPA
ACES
Code
e
Subjectt
Type
1075
51
1075
52
1075
53
1075
54
1075
55
Design of
o Consumer Sp
paces
Consum
mer Spaces Project
Consum
mer Spaces Project Development
Technical Systems: Consumer Spacess
Expresssion and Repressentation: Consu
umer Spaces
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
ndles corpora
ate identity as
a applied to
o Retail Dessign, providin
ng the conce
eptual
This module han
and technical
t
foundations witth which to build
b
a projec
ct design for a consumerr space or po
oint of
sale in which the
e product co
ontained and
d the containing space are interrela
ated. The to
ools to
m chromatic codes, mate
erials, the application of the brand, im
mages,
devellop this spacce range from
furniture systemss... An innovvative approach is propo
osed with re
espect to the
e current co
ontext,
which
h makes it ne
ecessary to ‘rethink’ our ways
w
of unde
erstanding th
he market.
The type
t
of comm
mission, the scale of the
e project and
d equipment involved all take all particular
imporrtance in the
e project, as well
w as usability both by workers
w
and users of the
e space.
WOR
RK SPACES
Code
e
Subjectt
Type
1073
31
1073
32
1073
33
1073
34
1073
35
Design of
o Work Spacess
Work Sp
paces Project
Work Sp
paces Project Development
D
Technical Systems: Wo
ork Spaces
Expresssion and Repressentation: Work Spaces
Option
nal
Option
nal
Option
nal
Option
nal
Option
nal
ECTS
4
4
4
4
4
This pathway outtlines solution
ns for work spaces,
s
particularly centrred on a posst-Ford conce
eption
of pro
oduction sysstems. The work
w
space will
w be considered as a complex
c
bala
ance betwee
en the
individual, producction, equipm
ment and faccilities. Projects will specculate about the function
ns and
dema
ands of worrk spaces an
nd will resolve the layo
outs and sysstems, down
n to the tec
chnical
detaills.