Solution Brief
BDNA Data as a Service (DaaS)
BDNA CLEAN DATA SOLUTIONS
BDNA is the leading Data as a Service (DaaS) company whose industrialized approach to delivering clean data
solves the challenge enterprise IT has faced for years in wasteful spending, recognizing risk, improving IT
processes and unlocking new value streams. IT product data today is fraught with quality issues and is largely
inconsistent , inaccurate and incomplete which makes it difficult to gain meaningful insights from the data. The
BDNA solution aggregates IT product data from more than 30 supported data sources, filters, de-duplicates,
normalizes and enriches the data with market intelligence. The resulting clean, curated and complete data can
then be used by any process or project to drive decisions.
PRODUCTS
• Technopedia™ Catalog: Technopedia
Catalog is the world’s largest cloudbased IT reference catalog, providing
over 900,000 hardware and software
products and configuration items (CIs)
in a structured taxonomy.
• Technopedia™ Content: Technopedia
Content is BDNA’s market intelligence
repository for over 900,000 software
and hardware products. With over 2,500
updates per day, Technopedia Content
provides over 31 million market data
points about these products, including
software EOL dates, support data,
hardware lifecycle and many more
that provides critical context for IT
decision making.
• Technopedia Normalize™: Normalize
aggregates, filters and de-duplicates
raw data from over 35 enterprise
data sources, aligning the results to
Technopedia Catalog. Normalize creates
a single taxonomy across multiple
data sources that is enriched with
market context to provide consistent
information for decision-making.
• Technopedia Normalize for Purchase
Orders: Technopedia Normalize for
Purchase Orders normalizes purchase
orders with or without manufacturers
part numbers. This enables organizations
to accurately establish what was
purchased and map that to actual usage
providing data clarity and consistency
across purchasing systems and other IT
systems of record.
Solution Brief
WHAT THE SOLUTION DOES
KEY DIFFERENTIATORS
• Aggregate IT product data from multiple data sources
like Systems Management, Network Management,
Configuration Management etc.
• The only comprehensive Clean Data solution
*Catalog, Content and Normalization
• Filter out irrelevant data
• De-duplicate and Normalize product/CI data around a
single standard taxonomy
• Enrich data with valuable market intelligence information
like software EOL, hardware form factor, power rating,
lifecycle, support, licensing etc.
• Append attributes to product master data for BI
and Analytics
• Keep CMDB and Asset tables up-to-date with clean data
• Comprehensive Catalog
*Over 900,000 products
* Software, Hardware and Applications
• Tool agnostic data platform
*Supports over 35 Data Sources
*Can be used by any process/project
• Largest market intelligence repository
*Over 31 million data points
*Over 2500 updates per day
• Ongoing Gap-Fill SLA
*Product coverage >95%
*Catalog gaps filled for every customer
*Gap Fills pushed to all customers
THINK BDNA WHEN YOU HEAR…
GET MORE FROM
BDNA Clean Data solutions help customers realize efficiencies in the following
projects, processes and initiatives:
• IT Service Management (ITSM)
• Virtualization and Cloud Initiatives
• IT Asset Management (ITAM)
• CMS/CMDB
• License Audits and Compliance
Windows Migration
• Data Center Transformation
• ServiceNow
• IT Cost, Planning and Governance
• Microsoft SCCM
• Procurement and Finance
• HP/IBM/BMC/CA
• Mobility & Application Modernization
• LANDesk, Altiris etc.
“BDNA has been instrumental in
our IT transformation journey.
It would be hard to imagine
how we could have done all
this without BDNA.”
- Toby Redshaw, VP of IT Strategy,
Motorola*
Headquarters
339 North Bernardo Avenue
Suite 206
Mountain View, CA 94043, USA
T +1 (650) 625-9530
F +1 (650) 625-9533
americasales@bdna.com
sales@bdna.com
emeasales@bdna.com
• Oracle • Global 10 Banking
Company • Kaiser Permanente •
Global 50 Commodities
Company • Astra Zeneca • 3
of the largest US Government
Agencies • State of California
Recreate PMS(from pdf )
“We typically see 50% reduction
in software licensing costs.”
- Senior IT Manager, Enterprise Financial
Services Company*
*Research by Techvalidate, TVID: 3BE-2DD-E10
East Coast
Georgetown Place
1054 31st Street NW, Suite 300
Washington, DC 20007, USA
T +1 (202) 595-7751
F +1 (202) 625-8376
americasales@bdna.com
Asia-Pacific
2202 West Tower, JiaDu Building
64-66 JianZhong Road
TianHe District, Guangzhou
GuangDong Province, China
T +8620 - 856 13650
asiapacsales@bdna.com
Copyright © 2013. All rights reserved. BDNA, BDNA IT Visibility. Solved., BDNA Technopedia, BDNA Discover, and BDNA Normalize are trademarks of BDNA Corporation.
Other trademarks, registered trademarks or service marks are property of their respective owners. CSCAL.8.23.10