FOR IMMEDIATE RELEASE
Belkin and EFI Lead $US 860 Million American Market for
Surge Protection
Natick, Massachusetts – October 29, 2008 – In 2007, Belkin International was the leading vendor in the
$US 549 million American market for plug-in surge suppressors (Exhibit 1). These devices are primarily
sold in outlet strip form factors for use in home and office environments.
Belkin’s leadership can be attributed in large part to its well-established brand name in the consumer
electronics space. “By investing in the same level of industrial design in the development of its surge
protectors as it does with other product lines, Belkin is able to offer models with unique features and
functions,” said Brian Greenberg, lead analyst for VDC’s Power Conversion and Control Practice.
Tripp Lite and Phillips Electronics were also leading vendors in this market. Tripp Lite focuses on the
office environment and niches such as industrial, networking and medical environments. Philips’
acquisition of Fiskar’s Power Sentry in 2006 has allowed it to focus on general applications with the
Power Sentry brand, and extend its presence in the home entertainment segment with its higher-price
point Philips products.
Exhibit 1
Leading Vendors in the American Market for Plug-In Surge Protective Devices
(2007 Shipments in US Dollars, Ranked in Descending Order)
1. Belkin
2. Tripp Lite
3. Philips Electronics
In 2007, EFI was the leading vendor in the $US 311 million American market for hardwired surge
suppressors (Exhibit 2). EFI focuses exclusively on voltage protection products. However, EFI, along with
its closest competitors, Emerson Network Power (ENP) and Eaton Electrical, are units within larger parent
companies, Schneider Electric, Emerson Electric Company and Eaton Corporation, respectively.
VDC Research Group, Inc. | 679 Worcester Road, Suite 2 | Natick, MA 01760 USA | T: +1.508.653.9000 | www.vdcresearch.com
VDC Research Group | Press Release
Page 2 of 2
Exhibit 2
Leading Vendors in the American Market for Hard Wired Surge Protective Devices
(2007 Shipments in US Dollars, Ranked in Descending Order)
1. EFI
2. Emerson Network Power
3. Eaton Electric
As business units within larger organizations, EFI, ENP and Eaton Electrical can leverage the financial,
marketing and sales resources of their parent companies and reach a broader and larger set of
customers and markets. These markets include electrical distribution and critical power (UPS) and
cooling, in which Schneider, Emerson and Eaton have significant leadership positions. Power quality or
power protection solutions for these markets frequently include surge protective devices.
ABOUT VDC RESEARCH GROUP
VDC Research Group (VDC) is a technology market research and strategy consulting firm that advises clients
in a number of technology markets including: Automatic Identification and Data Collection, Embedded Hardware
and Systems, Embedded Software and Tools, Industrial Automation and Control, Mobile and Wireless, and
Power Conversion and Control. Using rigorous primary research and analysis techniques, the firm helps its
clients identify, plan for, and capitalize on current and emerging market opportunities. We strive to deliver
exceptional value to our clients by leveraging the considerable technical, operational, educational and
professional experience of our research and consulting staff. During our nearly four decades of ongoing
operation, we have had the pleasure of serving most of the world’s leading technology companies, many highprofile start-ups, and numerous blue-chip early and later stage investors. Our products and services consist of
research reports, annual research programs, and custom research and consulting services. Founded in 1971,
the firm is located in the Boston area. Please visit our Web site at www.vdcresearch.com to learn more.
For further information about 2008 Power Protection: Global Market Demand Analysis, contact:
Brian Greenberg, Analyst, Power Conversion and Control Practice, 508.653.9000 ext. 146,
bgreenberg@vdcresearch.com
For pricing/purchasing information, contact:
Tim Shea, Account Executive, 508.653.9000 ext. 119, tims@vdcresearch.com
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VDC Research Group, Inc. | 679 Worcester Road, Suite 2 | Natick, MA 01760 USA | T: +1.508.653.9000 | www.vdcresearch.com