NEW BLUR REDKEN’S LATEST FASHION HAIRCOLOR TECHNIQUE BREAST CANCER AWARENESS: AWARNESS:REDKEN REDKEN SUPPORTS SUPPORTS CITY CITY OF OF HOPE HOPE INTRODUCING NEW WIND BLOWN 05 #SPREADTHEBLUR #REDKENHAIRCOLOR READY TO BLUR THE LINES? NEW SHADES NEW CHROMATICS REMIXED COLOR CONTROL SERIES. ZERO AMMONIA. Mix these pure tones with any Chromatics shade to cool down color, control warmth and undertones, and create special effects. Blurred Lines are everywhere...makeup, fashion, photography. Redken Artists noticed and got inspired. The result? NEW Blur, a customizable color technique that lets you create multi-tonal color with incredible dimension. ·· Blur together two different shades for multi-tonal results ·· Professional Blur Brush for easy blending ·· Unlimited possibilities from subtle to dramatic ·· Created by Redken Artists, customized by you V Violet Create a Blur for every client, then share your looks at #SpreadTheBlur B Blue G Green NEW NEW BLUR BRUSH SHADES EQ GLOSS The Redken Blur Brush was developed specifically to help you create the unique blending effect of Blur: GOLD IRIDESCENT SHADES The GI family delivers cool golden tones with balanced iridescent tones. Refresh Chromatics Gi (.32) families and Cover Fusion Gb family. ·· The longer bristles help distribute formulas evenly and create a gentle transition from one shade to the next ·· By Blurring two colors together, a third tone is created Try the formulas in the Blur guide included in your kit or get creative and develop your own! BLUR TECHNIQUE Cover look: Metallic Blur 09GI 08GI 06GI Hamptons St. Barths Tenerife Pastel Blur NEW Shade COLOR FUSION A CLEAR Your ultimate tool to blend and blur! Mix with all Color Fusion shades to create customized reflect. Shade Shade B 2 A Shade B See Blur in action! Visit Redken Education on Demand on Redken.com's professional site to learn the technique. CLEAR SHADES EQ SALON OFFER COLOR FUSION SALON OFFER PURCHASE 18 or more Chromatics/Chromatics Beyond Cover shades ( $7.50 each)* PURCHASE 18 or more Shades EQ Gloss shades ( $4.95 each)* PURCHASE 18 or more Color Fusion/Cover Fusion shades ( $ 6.50 each)* RECEIVE FREE 1 Blur Salon Kit featuring Chromatics RECEIVE FREE 1 Blur Salon Kit featuring Shades EQ Gloss RECEIVE FREE 1 Blur Salon Kit featuring Color Fusion Kit includes: · 1 NEW 08GI St. Barths Shades EQ Gloss · 1 Shades EQ Processing Solution liter · 1 NEW Chromatics Remixed Blue · 1 Blur Technique Guide · 1 Blur Brush · 1 Chromatics Swatch Card · 1 Chromatics Shade Chart · 1 Sticker Sheet · 1 Set of Mirror Clings (includes 2) Kit includes: · 1 NEW 08GI St. Barths Shades EQ Gloss · 1 NEW 09GI Hamptons Shades EQ Gloss · 1 Shades EQ Processing Solution liter · 1 Blur Technique Guide · 1 Blur Brush · 1 Shades EQ Gloss Swatch Card · 1 Shades EQ Gloss Shade Chart · 1 Sticker Sheet · 1 Set of Mirror Clings (includes 2) Kit includes: · 1 NEW 08GI St. Barths Shades EQ Gloss · 1 Shades EQ Processing Solution liter · 1 NEW Color Fusion Clear · 1 Blur Technique Guide · 1 Blur Brush · 1 Color Fusion Swatch Card · 1 Color Fusion Shade Chart · 1 Sticker Sheet · 1 Set of Mirror Clings (includes 2) SEPTEMBER 2014 / Promotions CHROMATICS SALON OFFER SALON PRICE 89. –135. $ $ 10 00 105.25–153.70 salon value (up to $18.70/15% savings) *Limited to one of each offer per account Promote Blur in your salon. Visit Redken.com's My Business Toolbox and start increasing sales today! 3 STYLIST OFFER PURCHASE 9 shades (mix and match within the same brand)* Choose from: Chromatics/Chromatics Beyond Cover ( $7.50 each) Color Fusion/Cover Fusion ( $ 6.50 each) Shades EQ Gloss ( $4.95 each) BUY 5 PERMS, GET 1 FREE SALON OFFER PURCHASE Any 5 permanent texturizing products and get 1 FREE (mix and match) Choose from: RECEIVE FREE 1 Blur Stylist Kit Kit includes: · 1 NEW 08GI St. Barths Shades EQ Gloss · 1 Blur Technique Guide · 1 Blur Brush · 1 Chromatics Mini Shade Chart · 1 Color Fusion Mini Shade Chart · 1 Shades EQ Gloss Mini Shade Chart 1 Sticker Sheet ALKALINE Vector Plus $ 5.00 Vector Plus Extra Body 5.00 $ ACID Creative Curl Fine/Limp $ 6.00 Inner Secret 6.00 $ STYLIST PRICE 44. –67. $ $ SALON/STYLIST PRICE 55 50 49.50–72.45 salon value (up to $ 4.95/10% savings) *Limited to one offer per account 4 25. -30. $ 00 00 30.00- $ 36.00 salon value (up to $ 5.00- $ 6.00/19% savings) $ Creative Curl Normal/Resistant $ 6.00 CITY OF HOPE & BREAST CANCER AWARENESS SEPTEMBER 2014 / Promotions JOIN REDKEN IN SUPPORT OF Redken is a proud supporter of City of Hope and the fight against breast cancer. In 2014, Redken made a one-time donation of $ 20,000 to City of Hope for breast cancer research, treatment and education. For more information and to see how you can help, visit cityofhope.org SALON/STYLIST OFFER PURCHASE 2 of each Color Extend Magnetics and Pillow Proof Blow Dry products (10 products total) 2 Color Extend Magnetics Sulfate-Free Shampoo 10.1 oz. 2 Color Extend Magnetics Conditioner 8.5 oz. 2 Color Extend Magnetics Mask 8.5 oz. 2 Pillow Proof Blow Dry express primer 5.7 oz. 2 Pillow Proof Blow Dry two day extender 3.4 oz. RECEIVE FREE 1 Breast Cancer Awareness Easel SALON PRICE 97. $ 00 5 SAVE UP TO 24% ON FASHION STYLING ESSENTIALS, FEATURING NEW WIND BLOWN 05 DRY FINISHING SPRAY TO HOLD A FULL WINDSWEPT EFFECT Introducing NEW wind blown 05… a dry finishing spray that helps you create Fall/Winter 2014’s most fashion-forward styles. Check it out and see why this new spray sweeps away the competition! · AIRY TEXTURE · WEIGHTLESS VOLUME · FLEXIBLE FULLNESS WIND BLOWN 05 IS MY LATEST MUST-HAVE PRODUCT. IT GIVES HAIR A LOVELY COTTON CANDY-LIKE TEXTURE AND FULLNESS." GUIDO, Redken Creative Consultant Download and print promotional materials for your salon at Redken. com/mybusinesstoolbox. Your first step to increasing retail sales! 6 SEPTEMBER 2014 / Promotions SALON OFFER STYLIST OFFER PURCHASE 3 NEW Wind Blown 05 6.7 oz. 5 Texturize or Flex products of your choice (8 products total) PURCHASE 1 NEW Wind Blown 05 6.7 oz. RECEIVE 1 Styling product for $7.00 Choose from: Water Wax 03 1.7. oz. Move Ability 05 1.7 oz. Rewind 06 5 oz. Fashion Waves 07 8.5 oz. Mess Around 10 1.7 oz. Rough Paste 12 2.5 oz. Hardwear 16 8.5 oz. Shape Factor 22 1.7 oz. Choose from: Pillow Proof Blow Dry express primer 5.7 oz. Satinwear 02 5.4 oz. Iron Shape 11 8.5 oz. Control Addict 28 11 oz. RECEIVE FREE · 2 NEW Wind Blown 05 6.7 oz. · 1 Wind Blown 05 Glorifier NEW WIND BLOWN 05 DRY FINISHING SPRAY TO HOLD A FULL, WINDSWEPT EFFECT “Wind Blown 05 is my latest must-have. It gives a beautiful cotton candy-like texture and adds fullness to the hair.” –GUIDO AIRY TEXTURE WEIGHTLESS VOLUME FLEXIBLE FULLNESS SALON PRICE 70. –80. $ $ 50 50 92.50–102.50 salon value ( $ 22.00/21-24% savings) SALON PRICE 18. $ 00 19.50–22.00 salon value ( $1.50-4.00/8-19% savings) $ 7 BRING FASHION’S HOTTEST HAIRSTYLES TO YOUR SALON Your clients see runway hair trends everywhere (magazines, beauty blogs, Instagram)… and they want to try those trends for themselves! We’ve made it simple with insider tips and tricks from Guido, Redken Creative Consultant and the fashion world's most in-demand stylist. Use his expertise and give every client runway style! FALL/WINTER 2014 TOP HAIR TRENDS BY GUIDO MONOCHROMATIC BOB Marc Jacobs BALLERINA BUN Prada BRAIDED UPDO Dolce & Gabbana LEARN EASY STEP BY STEPS AT REDKEN.COM OR REDKEN’S STYLE STATION APP! 8 MODERN TWIST Celine WHIMSICAL PONY Valentino · Backstage stylist of choice for fashion’s top designers including Alexander McQueen, Marc Jacobs, Prada, Louis Vuitton, Calvin Klein, Lanvin, Jil Sander, Alexander Wang, Roberto Cavalli and many more · Styles hair for more than 80 fashion shows every year in New York, London, Milan and Paris · Creative force behind fashion’s most iconic hairstyles GUIDO’S MUST-HAVE REDKEN PRODUCTS Cuts down blow-dry time, provides 24-hour lasting volume, and protects hair from heat and breakage. A must-have product for me because of the lovely matte texture it gives the hair. Serves as a heat protectant and leaves the hair with a silky finish. Pillow Proof Blow Dry Express Primer Pillow Proof Blow Dry Two Day Extender satinwear 02 prepping blow-dry lotion Great for blow-dries. It’s lightweight and gives hair body and memory while remaining flexible and shapeable. My go-to product when I want to add fullness to the hair. A high-hold hairspray that’s still brushable, doesn’t flake or leave any visible residue. guts 10 volume spray foam control addict 28 extra high-hold hairspray move ability 05 lightweight defining cream-paste 8 OUT OF 10 TOP HAIR TRENDS ARE CREATED BY GUIDO EACH SEASON. SEPTEMBER 2014 / Promotions MEET GUIDO, REDKEN CREATIVE CONSULTANT —VOGUE 9 HAVE YOU GOTTEN YOUR FREE STYLIST STATION REWARDS? LAST MONTH TO QUALIFY FOR QUARTER 3! PRICE LIST PRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY · Get back up to 20% of your styling spending in FREE products for the stylist station · Receive exclusive Redken-branded Facebook content for FREE—we'll post directly to your salon's Facebook page CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY HAIRCARE DIAMOND OIL SHAMPOOS (+) Diamond Oil Shampoo 1.7 oz.** 50 6.00 3.00 10.1 oz. 12 18.00 9.00 Liter 12 30.00 15.00 Diamond Oil Conditioner 1 oz.** 100 6.00 3.00 8.5 oz. 12 19.00 9.50 Liter 12 34.00 17.00 Diamond Oil Deep Facets intensive treatment 1 oz.** 100 6.00 3.00 8.5 oz. 12 20.00 10.00 Diamond Oil Shatterproof Shine 3.4 oz. 12 40.00 20.00 Diamond Oil Shatterproof Shine intense 3.4 oz. 12 40.00 20.00 All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock 10.1 oz.** 12 15.00 7.50 90.00 _ Liters** 12 25.50 12.75 153.00 _ Gallon 4 N.A. 26.50 106.00 _ CONDITIONERS (+) All Soft, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock 8.5 oz.** 12 16.00 8.00 96.00 _ Liter** 12 30.50 15.25 183.00 _ Gallon 4 N.A. 41.50 166.00 _ SAMPLING All Soft, Body Full, Color Extend, Extreme, Real Control 1.7 oz.** 50 5.00 2.50 125.00 _ CONDITIONERS (+) All Soft, Body Full, Color Extend, Extreme, Real Control 1 oz.** 100 5.00 2.50 250.00 _ HAIRCARE DUO PACKETTES (BAGS OF 18) All Soft, Color Extend, Real Control 0.7 oz. 14 N.A. 150.00 108.00 180.00 _ _ _ 300.00 114.00 204.00 _ _ _ 300.00 120.00 _ _ 240.00 _ 240.00 _ 150.00 108.00 180.00 _ _ _ 300.00 114.00 204.00 _ _ _ 300.00 120.00 _ _ 3.00 9.00 15.00 150.00 108.00 180.00 _ _ _ 3.00 9.50 17.00 300.00 114.00 204.00 _ _ _ 3.00 10.00 360.00 60.00 _ _ 3.00 9.00 210.00 54.00 _ _ 3.00 9.00 300.00 54.00 _ _ 3.00 9.00 72.00 108.00 _ _ 3.00 9.50 144.00 114.00 _ _ 6.00 20.00 36.00 3.00 10.00 18.00 150.00 120.00 216.00 _ _ _ 6.00 20.00 36.00 3.00 10.00 18.00 300.00 120.00 216.00 _ _ _ 25.00 12.50 150.00 _ 70.00 35.00 140.00 _ 6.00 20.00 36.00 3.00 10.00 18.00 150.00 120.00 216.00 _ _ _ 6.00 20.00 36.00 3.00 10.00 18.00 300.00 120.00 216.00 COLOR EXTEND MAGNETICS SHAMPOO (+) BE PART OF THE STYLIST STATION PROGRAM PRODUCT 10.00 140.00 _ Color Extend Magnetics Shampoo* 1.7 oz. 50 6.00 3.00 10.1 oz. 12 18.00 9.00 Liter 12 30.00 15.00 Color Extend Magnetics Conditioner* 1 oz. 100 6.00 3.00 8.5 oz. 12 19.00 9.50 Liter 12 34.00 17.00 Color Extend Magnetics Deep Attraction Mask* 1 oz. 100 6.00 3.00 8.5 oz. 12 20.00 10.00 CURVACEOUS Spend a minimum of $500 in July, August and September to qualify! See how these salons took their Facebook page to the next level with Redken’s Facebook Content Creator! HAIRCARE TREATMENTS All Soft Heavy Cream softening rinse-out mask 1 oz.** 100 5.00 2.50 250.00 8.5 oz.** 12 17.00 8.50 102.00 All Soft Argan-6 multi-care oil 3 oz. 12 30.00 15.00 180.00 All Soft Supple Touch softening cream-spray 5 oz.** 12 17.00 8.50 102.00 Body Full Instant Bodifier volumizing foam 5 oz.** 12 17.00 8.50 102.00 Body Full Volume Amplifier thickening lift spray 5 oz.** 12 17.00 8.50 102.00 Clear Moisture Instant Polishing Prep leave-in cutting and detangling lotion 4.2 oz. 12 13.50 6.75 81.00 Color Extend Rich Recovery protective treatment 8.5 oz.** 12 17.00 8.50 102.00 Extreme Anti-Snap leave-in treatment 1.7 oz.** 50 5.00 2.50 125.00 8.5 oz. 12 17.50 8.75 105.00 Extreme CAT Treatment protein reconstructing treatment 5 oz.** 12 17.00 8.50 102.00 Extreme Strength Builder 8.5 oz.** 12 17.00 8.50 102.00 Extreme Strength Builder Plus 8.5 oz. 12 17.00 8.50 102.00 Real Control Intense Renewal super moisturizing mask 1 oz.** 100 5.00 2.50 250.00 8.5 oz.** 12 17.00 8.50 102.00 Real Control Crema Care daily nourishing styling treatment 8.5 oz.** 12 17.00 8.50 102.00 Smooth Lock Butter Silk intensive rinse-out treatment 8.5 oz.** 12 17.00 8.50 102.00 Smooth Lock Heat Glide protective smoother 5 oz.** 12 17.00 8.50 102.00 Smooth Lock Stay Sleek leave-in cream 5 oz.** 12 17.00 8.50 102.00 Smooth Lock Step 1 Smooth Activator 3 x 2 oz. 12 N.A. 14.85 178.20 Smooth Lock Step 2 Smooth Sealer 8.5 oz. 12 N.A. 12.00 144.00 Pre Art Liter 12 N.A. 25.00 300.00 _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ BLONDE IDOL Blonde Idol Shampoo* 1.7 oz. 50 6.00 3.00 10.1 oz. 12 18.00 9.00 Liter 12 30.00 15.00 Blonde Idol Custom-Tone Conditioner/Violet* 6.6 oz. 12 32.00 16.00 Blonde Idol Custom-Tone Conditioner/Gold* 6.6 oz. 12 32.00 16.00 Blonde Idol Mask* 1 oz. 100 6.00 3.00 8.5 oz. 12 20.00 10.00 Blonde Idol BBB Spray* 1 oz. 80 10.00 5.00 5 oz. 12 19.00 9.50 150.00 108.00 180.00 _ _ _ 192.00 _ 192.00 _ 300.00 120.00 _ _ 400.00 114.00 _ _ Curvaceous Cream Shampoo 1.7 oz. 50 6.00 10.1 oz. 12 18.00 Liter 12 30.00 Curvaceous Conditioner 1 oz. 100 6.00 8.5 oz. 12 19.00 Liter 12 34.00 Curvaceous Curl Dive nourishing mask .75 oz. 120 6.00 6.1 oz. 6 20.00 STYLING Curvaceous Wind Up reactivating spray 1.0 oz. 70 6.00 5 oz. 6 18.00 Curvaceous Ringlet perfecting lotion 1.0 oz. 100 6.00 6 oz. 6 18.00 Curvaceous Wave Ahead texturizing mousse 2.3 oz. 24 6.00 4.7 oz. 12 18.00 Curvaceous Full Swirl cream serum 1.0 oz. 48 6.00 5 oz. 12 19.00 CERAFILL DEFY SYSTEM Shampoo* 1.7 oz. 50 9.8 oz. 12 Liter 12 Conditioner* 1.0 oz. 100 8.3 oz. 12 Liter 12 Energizing Scalp Treatment* 3.2 oz. 12 Defy Instant Thickening Kit* 4 RETALIATE SYSTEM Shampoo* 1.7 oz. 50 9.8 oz. 12 Liter 12 Conditioner* 1.0 oz. 100 8.3 oz. 12 Liter 12 _ _ _ Minoxidil Tropical Solution, USP hair regrowth treatment 2% for Women* 2.0 oz. 12 30.00 15.00 180.00 _ Minoxidil Tropical Solution, USP hair regrowth treatment 5% for Men* 2.0 oz. 12 30.00 15.00 180.00 _ Retaliate Instant Thickening Kit* 4 70.00 35.00 140.00 _ MAXIMIZE Dense FX Instant Thickening Treatment* 4.2 oz. 12 45.00 22.50 270.00 _ 1.0 oz. 50 15.00 7.50 375.00 _ Texture Effect hair and scalp refresher* 3.4 oz. 12 18.00 9.00 108.00 _ PRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY REDKEN CHEMISTRY All Soft Shot Phase 16.9 oz. 12 Clear Moisture Shot Phase 16.9 oz. 12 Color Extend Shot Phase 16.9 oz. 12 Extreme Shot Phase 16.9 oz. 12 Real Control Shot Phase 16.9 oz. 12 Smooth Lock Shot Phase 16.9 oz. 12 Shot Phix 3.5 pHix pHase sealer 12 8.5 oz. Shot Phix 5.5 pHix pHase sealer 8.5 oz. 12 PRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY 18.50 222.00 _ N.A. 18.50 222.00 _ N.A. 18.50 222.00 _ N.A. 18.50 222.00 _ N.A. 18.50 222.00 _ N.A. 18.50 222.00 _ N.A. 9.00 108.00 _ N.A. 9.00 108.00 _ 9.00 108.00 _ 3.00 9.00 300.00 108.00 _ _ STYLING SMOOTH Velvet Gelatine 07 cushioning blow-dry gel 3.4 oz. 12 18.00 Align 12 protective smoothing lotion 1 oz. 100 6.00 5 oz 12 18.00 SHINE Outshine 01 anti-frizz polishing milk 1 oz. 100 6.00 3.4 oz. 12 19.00 Shine Flash 02 glistening mist 4.4 oz. 12 18.00 3.00 9.50 300.00 114.00 _ _ 9.00 108.00 _ VOLUMIZE Thickening Lotion 06 all-over body builder 5 oz. 12 17.00 8.50 1/2 Liter 12 N.A. 12.50 Full Frame 07 all-over volumizing mousse 2.2 oz. 24 6.00 3.00 8.5 oz. 12 17.00 8.50 Aerate 08 all-over bodifying cream-mousse 2.3 oz. 12 17.00 8.50 Guts 10 volume spray foam 2 oz. 24 6.00 3.00 10.58 oz. 12 17.00 8.50 102.00 150.00 _ _ 72.00 102.00 _ _ 102.00 _ 72.00 102.00 _ _ TEXTURIZE Water Wax 03 shine defining pomade 1.7 oz. 12 19.00 Powder Grip 03 mattifying hair powder 24 15.00 0.245 oz. Rewind 06 pliable styling paste 120 6.00 .75 oz. 5 oz. 12 19.00 Fashion Waves 07 texturizing sea spray* 1.7 oz. 72 6.00 8.5 oz. 12 19.00 Rough Paste 12 working material .75 oz. 120 6.00 2.5 oz. 12 19.00 Hardwear 16 super-strong sculpting gel 8.5 oz. 6 16.00 9.50 114.00 _ 7.50 180.00 _ 3.00 9.50 360.00 114.00 _ _ 3.00 9.50 216.00 114.00 _ _ 3.00 9.50 360.00 114.00 _ _ 8.00 48.00 _ HEAT STYLING Satinwear 02 prepping blow-dry lotion 1 oz. 100 6.00 5.4 oz. 12 19.00 Duo Shield 07 color protecting gel cream 5 oz. 12 19.00 Iron Shape 11 finishing thermal spray 1.7 oz. 72 6.00 8.5 oz. 12 16.00 Hot Sets 22 thermal setting mist 5 oz. 12 16.00 1/2 Liter 12 N.A. 3.00 9.50 300.00 114.00 _ _ 9.50 114.00 _ 3.00 8.00 216.00 86.00 _ _ 8.00 13.00 96.00 156.00 _ _ 120.00 132.00 _ _ 102.00 108.00 _ _ 72.00 102.00 _ _ 102.00 108.00 _ _ 72.00 102.00 _ _ 72.00 102.00 _ _ 102.00 120.00 _ _ FLEX Move Ability 05 lightweight defining cream-paste 0.68 oz. 120 6.00 3.00 1.7 oz. 12 19.00 9.50 Mess Around 10 disrupting cream-paste 0.68 oz. 120 6.00 3.00 1.7 oz. 12 19.00 9.50 Shape Factor 22 sculpting cream-paste 0.68 oz. 120 6.00 3.00 1.7 oz. 12 19.00 9.50 360.00 114.00 _ _ 360.00 114.00 _ _ 360.00 114.00 _ _ BLOW DRY Pillow Proof Blow Dry express primer 1 oz. 80 10.00 5.7 oz. 12 22.00 Pillow Proof Blow Dry two day extender 1.2 oz. 24 8.50 3.4 oz. 12 18.00 5.00 11.00 400.00 132.00 _ _ 4.25 9.00 102.00 108.00 _ _ REDKEN FOR MEN HAIRCARE Clean Brew extra cleansing shampoo 8.5 oz. 12 12.50 Liter 12 22.50 Clean Spice 2-in-1 conditioning shampoo 10 oz. 6 12.50 Liter 12 22.50 Mint Clean invigorating shampoo 10 oz. 6 12.00 Liter 12 21.50 Cool Finish invigorating conditioner 10 oz. 6 12.50 Full Impact bodifying shampoo 10 oz. 6 12.00 Go Clean daily care shampoo 10 oz. 6 12.00 Liter 12 20.50 Finish Up daily weightless conditioner 10 oz. 6 12.50 Liter 12 22.50 6.25 11.25 75.00 135.50 _ _ 6.25 11.25 37.50 135.00 _ _ 6.00 10.75 36.00 129.00 _ _ 6.25 37.50 _ 6.00 36.00 _ 6.00 10.25 36.00 123.50 _ _ 6.25 11.25 37.50 135.00 _ _ STYLING High Up spiking cream wax 3.4 oz. 24 Stand Tough extreme gel 5 oz. 12 Grip Tight holding gel 5 oz. 12 Dishevel fiber cream 3.4 oz. 12 Get Groomed finishing cream 5 oz. 12 Work Hard molding paste 3.4 oz. 12 Outplay texture putty 3.4 oz. 24 Maneuver working wax 3.4 oz. 24 Polish Up pomade 3.4 oz. 24 Firm Grasp Texturizing clay 3.4 oz. 24 15.00 7.50 180.00 _ 13.00 6.50 78.00 _ 13.00 6.50 78.00 _ 17.00 8.50 102.00 _ 13.00 6.50 78.00 _ 15.00 7.50 90.00 _ 15.00 7.50 180.00 _ 15.00 7.50 180.00 _ 15.00 7.50 180.00 _ 19.00 9.50 228.00 _ 5.00 180.00 _ N.A. 4.50 162.00 _ N.A. 6.25 37.50 _ 295.00 N.A. _ 160.00 20.00 160.00 N.A. _ _ HAIRCOLOR Color Camo 2 oz. 36 Pro-oxide Cream Developer 10v Liter 6 HAIRCOLOR COLLECTION KITS Shades EQ Gloss 1 Salon Intro Kit Stylist Trial Kit 4 Shades EQ Cream/Cover Plus 1 Salon Intro Kit Stylist Trial Kit 4 Color Fusion 1 Salon Intro Kit Stylist Trial Kit 4 Color Gels 1 Salon Intro Kit Stylist Trial Kit 4 Chromatics 1 Salon Intro Kit Stylist Trial Kit 4 N.A. N.A. 198.00 59.40 N.A. 237 .60 _ _ N.A. N.A. 216.00 64.80 N.A. 259.20 _ _ N.A. N.A. 325.00 78.00 N.A. 312.00 _ _ N.A. N.A. 220.00 66.00 N.A. 264.00 _ _ N.A. N.A. 375.00 90.00 N.A. 360.00 _ _ DEVELOPERS Color Gels Developer 10v, 20v, 30v, 40v Liter 6 N.A. 6.25 Pro-oxide Cream Developer 10v, 20v, 30v, 40v 16 oz. (20v only) 12 N.A. 3.60 Liter 6 N.A. 6.25 Shades EQ Processing Solution Liter 6 N.A. 6.25 Chromatics Oil in Cream Developer 10v, 20v, 30v 945 ml 6 N.A. 10.00 37.50 _ 43.20 37.50 _ _ 37.50 _ 60.00 _ Blonde Icing Conditioning Cream Developer 20v, 30v, 40v Liter 6 N.A. 10.00 60.00 _ Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia*** 17.6 oz. 6 N.A. 28.50 171.00 _ Blonde Icing Conditioning Cream Lightener — Ammonia-Free 17.6 oz. 6 N.A. 28.50 171.00 _ Blonde Dimensions Dust-Free Conditioning Lightener 17.6 oz. 12 N.A. 12.00 144.00 _ 32 oz. 6 N.A. 30.00 180.00 _ Lift 5/15 Highlifting Cream 1 oz. 72 N.A. 3.80 273.60 _ Lift 5/15 Highlifting Booster 21.1 oz. 12 N.A. 21.00 252.00 _ Up To 7 De-Dusted Lightener 17.6 oz. 12 N.A. 18.00 216.00 _ 32 oz. 6 N.A. 30.00 180.00 _ Flash Lift Lightening Powder 17.6 oz. 12 N.A. 16.50 198.00 _ 32 oz. 6 N.A. 27.50 165.00 _ OTHER HAIRCOLOR PRODUCTS SKIN/BODY CARE Color Thickener 4 oz. Color Stain Remover 80 pads PRODUCT CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY TEXTURE Shades EQ Gloss Equalizing Conditioning Color & Color Kickers 2 oz. 36 N.A. 4.95 178.20 _ Shades EQ Cream Equalizing Conditioning Color 2.1 oz. 36 N.A. 5.40 194.40 _ Shades EQ Cover Plus Brightening Conditioning Color Cream 2.1 oz. 36 N.A. 5.40 194.40 _ Shades EQ Crystal Clear 16 oz. 12 N.A. 21.00 252.00 _ Liter 6 N.A. 31.00 186.00 _ Color Fusion Advanced Performance Color Cream& Hi-Fusion & Clear 2.1 oz. 36 N.A. 6.50 234.00 _ Cover Fusion Low Ammonia 100% Coverage Color Cream 2.1 oz. 36 N.A. 6.50 234.00 _ Color Gels Permanent Conditioning Haircolor & Fashion Gels** 2 oz. 36 N.A. 5.50 198.00 _ Chromatics Prismatic Permanent Color** 2 oz. 36 N.A. 7.50 270.00 _ Chromatics Beyond Cover Age-Defying Permanent Color** 2 oz. 36 N.A. 7.50 270.00 _ Chromatics Remixed* 2 oz. 36 N.A. 7.50 270.00 _ LIGHTENERS Cleanse acid balanced cleansing bar 5.3 oz. 36 10.00 HAIRSPRAYS Windblown 05 dry finishing spray* 2 oz. 24 10.00 5.00 6.7 oz. 12 22.00 11.00 Wax Blast 10 high impact finishing spray-wax 2 oz. 24 8.50 4.25 4.4 oz. 12 18.00 9.00 Fashion Work 12 versatile hairspray 2.1 oz. 24 6.00 3.00 11 oz. 12 17.00 8.50 Quick Tease 15 backcombing finishing spray 1.3 oz. 24 8.50 4.25 5.3 oz. 12 18.00 9.00 Quick Dry 18 instant finishing hairspray 2 oz. 24 6.00 3.00 11 oz. 12 17.00 8.50 Forceful 23 super strength hairspray 2.1 oz. 24 6.00 3.00 11 oz. 12 17.00 8.50 Control Addict 28 extra high-hold hairspray 2.1 oz. 24 8.50 4.25 11 oz. 12 20.00 10.00 CASE RETAIL SALON CASE ORDER QTY PRICE PRICE PRICE QTY HAIRCOLOR HAIRSPRAYS (CONTINUED) N.A. PRODUCT 12 N.A. 7.95 95.40 _ 12 N.A. 6.50 78.00 _ Acid Waves Creative Curl Creative Curl Fine Limp Inner Secret Alkaline Waves Vector Plus Vector Plus Extra Body 24 24 24 N.A. N.A. N.A. 6.00 6.00 6.00 144.00 144.00 144.00 _ _ _ 24 24 N.A. N.A. 5.00 5.00 120.00 120.00 _ _ SALON GEAR COLOR GEAR Salon Basics Tint Bowl Chromatics Tint Bowl Wide Brush/Long Bristles Wide Brush/Short Bristles Narrow Brush/Long Bristles Narrow Brush/Short Bristles Chromatics Double Row Tint Brush Chromatics Double Row Wide Tint Brush* Applicator Bottle Measuring Cup Organizer Tray Cream (Regular–holds 42) Organizer Tray Cream (Mini–holds 21) Organizer Tray Liquid (Regular–holds 36) Tube Key N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. 5.00 5.00 3.00 3.00 3.00 3.00 N.A. N.A. N.A. N.A. N.A. N.A. _ _ _ _ _ _ N.A. N.A. 3.00 N.A. _ N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. 3.00 3.50 2.50 20.00 N.A. N.A N.A. N.A. _ _ _ _ N.A. N.A. 15.00 N.A. _ N.A. N.A. N.A. N.A. 20.00 2.50 N.A. N.A. _ _ 5.00 N.A. _ 5.00 N.A. _ 15.00 6.00 5.00 5.00 7.00 20.00 5.00 N.A. N.A. N.A. N.A. N.A. N.A. N.A. _ _ _ _ _ _ _ 25.00 25.00 25.00 25.00 25.00 30.00 N.A. N.A. N.A. N.A. N.A. N.A. _ _ _ _ _ _ 30.00 N.A. _ 30.00 N.A. _ 50.00 30.00 50.00 14.00 N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. N.A. _ _ _ _ _ _ _ Specialty Detailing Freehand Brush N.A. N.A. (Angled Brush) Detailing Etching Wand N.A. N.A. (Mascara Wand) Technique Board N.A. N.A. Spray Water Bottle N.A. N.A. Mini-Spatula N.A. N.A. Mini-Whisk N.A. N.A. Clips (set of 8) N.A. N.A. Magnetic Clip Wristband N.A. N.A. Blonde Icing Scoop N.A. N.A. Apparel Redken Favorite Cape N.A. N.A. DuraSilk™ All Purpose Cape N.A. N.A. Chromatics Cape N.A. N.A. DuraSilk™ All Purpose Apron N.A. N.A. Chromatics Apron N.A. N.A. DuraSilk™ Client Wrap N.A. N.A. Swatches & More Shades EQ Gloss Swatch BookN.A. N.A. Shades EQ Cream & Cover Plus Swatch Book N.A. N.A. Color Fusion/Cover Fusion Swatch Book N.A. N.A. Color Gels Swatch Book N.A. N.A. Chromatics Swatch Book N.A. N.A. Color Camo Swatch Box N.A. N.A. Swatch Cards N.A. N.A. Shade Charts N.A. N.A. Shade Stickers N.A. N.A. HAIRCARE/STYLING GEAR Redken Chemistry Shot Shaker Pumps Liter (White) Gallon (White) N.A. N.A. 2.25 N.A. _ N.A. N.A. N.A. N.A. 2.25 4.25 N.A. N.A. _ _ All retail prices are suggested only. * new product ** new price *** only offered in stores + not all sizes available for every product N.A. = Not Applicable. PROFESSIONAL TOOLS Steam Infusion Professional Iron (includes two filters) 1 N.A. Steam Infusion Retail Iron (does not require filter) 1 200.00 Steam Infusion Filters 1 N.A. SEPTEMBER 2014 \ Promotions 11 PU R E O LO GY EXCLUSIVE PR ICE LIST Product Case Qty. Retail* Price Salon Price Salon Case Price Product HYDRATE STRENGTH CURE Hydrate Shampoo 1.7 oz. 8.5 oz. 33.8 oz. 64.0 oz. Hydrate Condition 1.7 oz. 8.5 oz. 33.8 oz. 64.0 oz. Hydrate Light Condition 1.7 oz. 8.5 oz. 33.8 oz. Hydrate Hydra Whip 5.2 oz. Hydrate Hydra Cure 5.2 oz. Hydrate Shine Max 4.2 oz. Strength Cure Shampoo 1.7 oz. 8.5 oz. 33.8 oz. Strength Cure Condition 1.7 oz. 8.5 oz. 33.8 oz. Strength Cure Split End Salve 0.5 oz. 1.7 oz. Strength Cure Fabulous Lengths 1.0 oz. 3.4 oz. Strength Cure Masque 5.2 oz. 24 12 6 6 $7.50 $27.00 $62.00 $75.00 $3.75 $13.50 $31.00 $37.50 $90.00 $162.00 $186.00 $225.00 24 12 6 6 $7.50 $29.00 $64.00 $85.00 $3.75 $14.50 $32.00 $42.50 $90.00 $174.00 $192.00 $255.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 12 $50.00 $25.00 $300.00 12 $50.00 $25.00 $300.00 PERFECT 4 PLATINUM 12 $26.00 $13.00 $156.00 Perfect 4 Platinum Shampoo 1.7 oz. 8.5 oz. 33.8 oz. Perfect 4 Platinum Condition 1.7 oz. 8.5 oz. 33.8 oz. Perfect 4 Platinum Reconstruct Repair Masque 6.8 oz. Perfect 4 Platinum Miracle Filler Treatment 0.5 oz. 4.9 oz. PURE VOLUME Pure Volume Shampoo 1.7 oz. 8.5 oz. 33.8 oz. 64.0 oz. Pure Volume Extra Care Shampoo 1.7 oz. 8.5 oz. 33.8 oz. Pure Volume Condition 1.7 oz. 8.5 oz. 33.8 oz. 64.0 oz. Pure Volume Blow Dry Amplifier 1.0 oz. 8.5 oz. Pure Volume Instant Levitation Mist 1.0 oz. 4.9 oz. 24 12 6 6 $7.50 $27.00 $62.00 $75.00 $3.75 $13.50 $31.00 $37.50 $90.00 $162.00 $186.00 $225.00 24 12 6 $7.50 $27.00 $62.00 $3.75 $13.50 $31.00 $90.00 $162.00 $186.00 24 12 6 6 $7.50 $29.00 $64.00 $85.00 $3.75 $14.50 $32.00 $42.50 $90.00 $174.00 $192.00 $255.00 24 12 $7.00 $22.00 $3.50 $11.00 $84.00 $132.00 75 12 $9.00 $26.00 $4.50 $13.00 $337.50 $156.00 SUPER SMOOTH Super Smooth Shampoo 1.7 oz. 8.5 oz. 33.8 oz. Super Smooth Condition 1.7 oz. 8.5 oz. 33.8 oz. Super Smooth Relaxing Hair Masque 5.2 oz. Super Smooth Relaxing Serum 5 oz. Super Smooth Smoothing Cream 6.8 oz. 24 12 6 $7.50 $27.00 $62.00 $3.75 $13.50 $31.00 $90.00 $162.00 $186.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 12 $50.00 $25.00 $300.00 12 $24.00 $12.00 $144.00 12 $24.00 $12.00 $144.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 12 80 $32.00 $10.00 $16.00 $5.00 $192.00 $375.00 12 $40.00 $20.00 $240.00 12 $40.00 $20.00 $240.00 REVIVING RED Reviving Red Shamp’oil 1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Reflective Condition 1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Illuminating Caring Oil 4.2 oz. 1.0 oz. Reviving Red Red Reflect Enhancer Set of 4 .34 oz. tubes Reviving Red Copper Reflect Enhancer Set of 4 .34 oz. tubes Case Qty. Retail* Price Salon Price Salon Case Price 12 $35.00 $17.50 $210.00 Colour Stylist Silk Bodifier 2.2 oz. 8.4 oz. Colour Stylist Nourishing Nectar 5.1 oz. Colour Stylist Anti Split Blow Dry 6.5 oz. Colour Stylist Cuticle Polisher 3.4 oz. Colour Stylist Illuminating Curl 5.1 oz. Colour Stylist Anti Breakage Twist 2.5 oz. Colour Stylist Root Lift 2.0 oz. 10 oz. Colour Stylist Strengthening Control 2.1 oz 11.0 oz. Colour Stylist Supreme Control 2.1 oz. 11.0 oz. Colour Stylist Control Twist Wax 1.0 oz. 3.4 oz. Colour Stylist Lustrous Volumizer 5.2 oz. Colour Stylist Density Definer Wax 1.7 oz. Colour Stylist Piecing Sculpt Wax 3.4 oz. 48 12 $5.00 $26.00 $2.50 $13.00 $120.00 $156.00 FRESH APPROACH 24 12 6 $7.50 $27.00 $62.00 $3.75 $13.50 $31.00 $90.00 $162.00 $186.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 48 12 $10.00 $28.00 $5.00 $14.00 $240.00 $168.00 80 12 $10.00 $28.00 $5.00 $14.00 $400.00 $168.00 12 $50.00 $25.00 $300.00 24 12 6 $7.50 $27.00 $62.00 $3.75 $13.50 $31.00 $90.00 $162.00 $186.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 24 12 6 $15.00 $54.00 $124.00 $7.50 $27.00 $62.00 $180.00 $324.00 $372.00 24 12 6 $15.00 $58.00 $128.00 $7.50 $29.00 $64.00 $180.00 $348.00 $384.00 PRECIOUS OIL Precious Oil Shamp’oil 1.7 oz. 8.5 oz 33.8 oz. Precious Oil Condition 1.7 oz. 8.5 oz 33.8 oz. Precious Oil Softening Hair Masque 5.2 oz. Precious Oil Versatile Caring Oil 1.0 oz. 4.2 oz. 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 24 12 6 $7.50 $29.00 $64.00 $3.75 $14.50 $32.00 $90.00 $174.00 $192.00 12 $50.00 $25.00 $300.00 75 12 $12.00 $40.00 $6.00 $20.00 $450.00 $240.00 12 6 $27.00 $62.00 $13.50 $31.00 $162.00 $186.00 80 12 12 $6.00 $24.00 $36.00 $3.00 $12.00 $18.00 $240.00 $144.00 $216.00 PURIFY Purify Shampoo 8.5 oz. 33.8 oz. COLOR FANATIC Colour Fanatic 1.0 oz. 6.7 oz. 13.5 oz. Case Qty. Retail* Price Salon Price Salon Case Price 24 12 $9.00 $26.00 $4.50 $13.00 $108.00 $156.00 12 $28.00 $14.00 $168.00 12 $30.00 $15.00 $180.00 12 $28.00 $14.00 $168.00 12 $26.00 $13.00 $156.00 COLOUR STYLIST NANO WORKS Nano Works Shampoo 1.7 oz. 8.5 oz. 33.8 oz. (w/pump) Nano Works Condition 1.7 oz. 8.5 oz. 33.8 oz. (w/pump) Product Fresh Approach Dry Shampoo 4.2 oz. Fresh Approach Dry Condition 1.3 oz. 4.3 oz. 12 $26.00 $13.00 $156.00 24 12 $9.00 $24.00 $4.50 $12.00 $108.00 $144.00 24 12 $9.00 $26.00 $4.50 $13.00 $108.00 $156.00 24 12 $9.00 $26.00 $4.50 $13.00 $108.00 $156.00 80 12 $9.00 $26.00 $4.50 $13.00 $360.00 $156.00 12 $24.00 $12.00 $144.00 $24.00 $12.00 $144.00 24 $24.00 $12.00 $288.00 12 6 $24.00 $12.00 $72.00 24 12 $9.00 $24.00 $4.50 $12.00 $108.00 $144.00 48 12 $11.00 $28.00 $5.50 $14.00 $264.00 $168.00 24 12 $11.00 $28.00 $5.50 $14.00 $132.00 $168.00 80 12 $11.00 $28.00 $5.50 $14.00 $440.00 $168.00 $21.50 $21.50 $20.00 $20.00 $12.00 $2.50 $1.50 $6.00 $6.00 $6.00 $6.00 $8.00 $2.00 $30.00 $20.00 $1.00 $3.00 $5.00 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A HIGHLIGHT STYLIST Highlight Stylist Gold Definer 1.0 oz. 5.1 oz. Highlight Stylist Bodifying Luminator 1.5 oz. 5.0 oz. Highlight Stylist Sea-Kissed Texturizer 1.0 oz. 4.2 oz. ACCESSORIES & MERCHANDISING Pureology Cutting Cape Pureology Apron Pureology Purple Client Cape Acrylic Block Acrylic Permanent Shelf Talkers (set of 4) Pureology Reusable Large Bag Pureology Reusable Small Bag Pureology Bowl Pureology Brush Pureology Spoon Pureology Comb Colour Stylist Combs Set Pureology Liter Pump Pureology Banner Pureology Table Top Display Pureology Client Bags Pureology Paper Shelf Talkers Pureology Prescription Tear Pad 1 1 1 1 1 1 1 1 1 1 1 2 1 1 1 1 1 1 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A SEPTEMBER 2014/Promotions WE ’R E S O SURE OUR B ACKB AR PWIL UR ER IVE YOUR SALES L D REWARDS WE’RE GIVING IT AWAY! GET 20% OF YOUR PURCHASES BACK IN FREE BACKBAR THROUGH THE PUREOLOGY BACKBAR REWARDS PROGRAM WHY U SE P U R EO LO GY HAIRC ARE AT THE B ACKB AR? 1. BECAUSE YOUR RETAIL SALES WILL INCREASE AS A RESULT: Clients are 90% more likely to buy a product after trying it first* 2. BECAUSE A BETTER EXPERIENCE AT THE BACKBAR MEANS MORE LOYAL CLIENTS: 88% of clients say their favorite moment in the salon is at the shampoo bowl—and 70% of them won’t come back if it’s a bad experience!* To qualify, you must: Purchase at least $500 per quarter Purchase at least 7 Pureology haircare systems per quarter To start earning FREE BACKBAR or for more information, visit pureologysalon.com or speak to your Pureology Sales Representative *Source: Consumer & Market Intelligence Study, “TNS, Women & the Salon — US report 2013” S H OW YO U R S U P P O RT F O R B R E A S T C A N C E R AWA R E N E S S L I M I T E D E D I T I O N C O L O U R FA N AT I C PURCHASE 1 Pure Volume Breast Cancer Awareness Kit Kit includes: 1 Pure Volume Extra Care Shampoo 8.5 oz. 1 Pure Volume Condition 8.5 oz. 1 Pure Volume Instant Levitation Mist 4.9 oz. SALON PRICE $28.00 $ 41.00 salon value ($13.00/32% savings) CLIENT PRICE $56.00 $82.00 client value ($26.00/32% savings) limited edition Our best-selling multi-benefit spray for colour-treated hair gets “dressed in pink” to support breast cancer awareness! CO L OU R FAN AT I C O FF ER PURCHASE 1 Limited Edition Colour Fanatic 6.7 oz. SALON PRICE $10.00 $12.00 salon value ($2.00/16% savings) CLIENT PRICE $20.00 $24.00 client value ($4.00/16% savings) SEPTEMBER 2014 / Promotions P U R E VO L UM E OF F ER P U R E O L O G Y S U P P O RT S CITY OF HOPE City of Hope: Research—Treatment—Cures Join Pureology in the fight against breast cancer. In conjunction with this promotion, Pureology has made a one-time donation of $10,000 to City of Hope to support breast cancer research, treatment and education. LIFT UP OTHERS WITH HOPE FOR A CURE P U R E VO L U M E ® FOR FINE COLOUR-TREATED HAIR Pure Volume removes volume-inhibiting buildup to provide magnificent body and extraordinary colour protection. Exclusive AntiFadeComplex® ZeroSulfate® shampoos 100% Vegan S I G N AT U R E A RO M AT H E R A P Y F R AG R A N C E PUREOLOGY EXCLUSIVE SEPTEMBER 2014 • PROMOTIONS SHAR ING H OPE FOR A CU RE FO R BRE A ST C AN CE R PURE VOLUME BREAST CANCER AWARENESS KITS All rights reserved. U1216900 6/14 LIMITED EDITION COLOUR FANATIC