17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
LET ’ S TA K E Y O U R
B R A N D
TO THOSE WHO
M AT T E R
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
MODERN
WOMAN SHOW
WHERE BEAUTY
MEETS ITS BEHOLDER
Modern Woman Show will be the
largest, premium B2C event for
fashion, beauty, hair, fragrances
and wellbeing in the Middle East.
The event will offer visitors from
the UAE and the GCC the
convenience of meeting over 100
companies face to face over three
days, to buy, participate in events
and engage with leading
international brands.
Fashion. Cosmetics. Hair. Skincare.
Fragrances. Well-being. What do all of
these products have in common? The
ultimate user - the Woman of today.
Besides retail, there is no platform in the
region that seeks to bring the product and
user together. As a woman with a keen sense
of beauty, a visit to The Modern Woman
Show presents a chance to experience the
offerings of the world’s most exclusive and
niche products. All in one place, with a view
to impress, educate, and entertain.
As a beauty retailer or distributor, the
Show gives you the opportunity to interact
directly with consumers - at a premium
location. The first Modern Woman Show
will be held at Hall 1, Dubai World Trade
Centre.
FASHION & LUXURY
COSMETICS &
SKINCARE
SALON, GYM & SPA
HAIR, NAIL &
ACCESSORIES
FRAGRANCE
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
GET YOUR
SHARE OF AN
AED 1 BILLION
MARKET
That’s how much women in the
UAE spend on fashion, beauty
products and treatments
annually.
WHY SHOULD YOU
PARTICIPATE?
The Modern Woman Show
provides you the opportunity to
see, feel and assess the business
viability of the your products. It’s
also where the world’s most
exclusive and niche products will
be present, many of which are
looking to make an entry into a
new market. And it’s the perfect
place to make sales, launch new
products, offer never-before
promotions, and build new
partnerships.
The event is expected to increase
sales for the beauty retail industry
significantly.
If your business relates to:
Fashion & luxury
Cosmetics & Skincare
Salon, Gym & Spa
Hair, nail & accessories
Fragrance
and many more, then you need
to be at the Modern Woman
Show!
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
A UNIQUE
BUSINESS
OPPORTUNITY
SHOW FEATURES
The Modern Woman Show will
have a range of features
dedicated to providing women
and participating exhibitors
opportunities to engage with
each other.
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
Without revealing too much, we
can say the Show has it all seminars, beauty sessions, shows,
entertainment, designer
collections, presentations,
promotions - all in one place!
SOMETHING FOR
EVERYONE
On-site beauty sessions
Seminars & workshops
Fashion Show
Designer Collections
Promotions
Demo Areas
MARKETING THE SHOW
Marketing to today’s modern
women needs to be innovative,
credible and engaging. That’s
why The Modern Woman Show
uses a combination of social
media channels and traditional
marketing techniques to reach
women and their peers.
The Show will provide unique
and enriched shareworthy
content using several social
media channels. Such content
will be shared by peers within
different ethnic groups, ensuring
that the cause of the modern
woman and the show is
communicated across audience
groups.
Collectively, this social media
exchange will help establish the
brand’s credibility and build
rapid and broad awareness
about the event, its features, its
supporters, its patrons and its
communities.
A comprehensive and traditional
nedia campaign across press,
magazines, outdoor, radio,
online and other channels will be
used to bring in interested visitors
to the Show.
MEDIA PLAN
December 2015
Media
No. of
Spots
RADIO
99.0 Al Arabiya
Al Khaleejiya 100.9 Arabic Radio
Virgin 104.4
Channel 4 FM 104.8
Al Rabia FM 107.8
Noor Dubai FM 93.9
Abu Dhabi Radio
NEWSPAPERS
Al Khaleej - Main Paper
Al Bayan
Emarat Al Youm
MAGAZINES
The Connector
Aquarius
Emirates Women
Masala
Ahlan
Marie Claire
Sayidati
4
Fri
5
Sat
6
7
8
9
10
Sun Mon Tue Wed Thu
11
Fri
12
Sat
13 14 15 16 17 18
Sun Mon Tue Wed Thu Fri
19
Sat
272
272
272
272
272
272
272
4
4
4
Kul Al Usra
1
1
1
1
1
1
1
1
OUTDOOR
Bridge Banner
1
ONLINE
Email Campaign
Facebook Ads
Google Ads
1
2
3
Tue Wed Thu
Show
2 Million
Radio Spots
Print Media
1904 spots across
7 radio stations
12 insertions across 3 leading newspapers,
Al Khaleej, Al Bayan, Emarat Al Youm,
8 insertions across 8 leading Magazines
Outdoor
Advertisement
Bridge banner on Sheikh
Zayed Road
Google /
Facebook
Direct
Emailer
3 weeks Exposure
over 2 million
database
SPONSORSHIPS
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
BE THE
CENTRE
OF IT ALL!
Write to us at
Contact@ModernWomanShow.com
for details of our sponsorship
program or call +971 4 388 5191
to discuss how you can benefit from
sponsorship.
THE VENUE
THE FLOOR PLAN
m41
m40
m62 m63
m33 m34
m35 m36
room
m37
m31 m32
m19
m29
m28
m27
m26
m25
m18
m20
M21
m22
m23
m24
m15
m14
m13
m12
m11
m10
demo
room
Vip lounge
m16
cafe
As always, visitor
convenience is at the
heart of our thinking. The
Hall flows into The Plaza
and to DWTC’s own
metro station.
seminar
m38
m30
m17
The Modern Woman
Show will be held at
Hall1, Dubai World
Trade Centre, designed
to provide VIP access to
high-profile visitors and
exclusive access to
women.
Fashion show
m39
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
m9
m8
96 SQ.M
48 SQ.M
36 SQ.M
30 SQ.M
18 SQ.M
9 SQ.M
SOLD
(8m x 12m) USD 52,800
(4m x 12m) USD 26,400
(4.5m x 8m) USD 19,800
(5m x 6m) USD 16,500
(3m x 8m) USD 9,900
(3m x 3m) USD 4,950
m7
M1
m2
m3
m4
m5
m6
m42
m43
m44
entrance
BOOK YOUR
SPACE NOW.
m45
m46
entrance
To participate at the Modern Woman Show contact:
Mr. Asanga Silva
Deputy General Manager, Sales & Operations - Consumer Events
M: +971 50 688 5753 | E: Asanga@SumansaGroup.com
ABOUT US
Established in 2006,
Sumansa Exhibitions is the
producer and organisers
of highly successful
property and consumer
shows.
Sumansa Exhibitions has launched no less
than 28 exhibitions, marketing over 1 million
square meters and bringing in over 200,000
visitors in Dubai, Doha, Muscat, London,
Durban, Singapore and Hong Kong. In
2012, Sumansa Exhibitions launched the
Ramadan Night Market, a 10-day event held
at the DWTC. The show is now poised to
become Dubai’s largest consumer event. In
2015, we launched the hugely successful
Dubai Property Show in London.
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
For more information about the
Modern Woman Show, call
+971 4 388 5191 or visit
www.ModernWomanShow.com
ABOUT US
Established in 2006,
Sumansa Exhibitions is the
producer and organisers
of highly successful
property and consumer
shows.
Sumansa Exhibitions has launched no less
than 28 exhibitions, marketing over 1 million
square meters and bringing in over 200,000
visitors in Dubai, Doha, Muscat, London,
Durban, Singapore and Hong Kong. In
2012, Sumansa Exhibitions launched the
Ramadan Night Market, a 10-day event held
at the DWTC. The show is now poised to
become Dubai’s largest consumer event. In
2015, we launched the hugely successful
Dubai Property Show in London.
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
For more information about the
Modern Woman Show, call
+971 4 388 5191 or visit
www.ModernWomanShow.com
SEE YOU
AT THE SHOW!
17th, 18th & 19th December 2015,
Hall 1, Dubai World Trade Centre
Conceptualised, planned and organised by:
In association with
Sumansa Exhibitions
P. O. Box: 118635, Dubai, United Arab Emirates.
Tel: +971 4 388 5191 • Fax: +971 4 327 6788
E-mail: Contact@ModernWomanShow.com