Bachelor of Communications and Media handbook

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THE SCHOOL OF ARTS AND SCIENCES
BACHELOR OF COMMUNCATIONS AND MEDIA
HANDBOOK 2016
COURSE OVERVIEW
MAJORS AND MINORS
UNIT DESCRIPTIONS
STAFF CONTACTS
COURSE REGULATIONS
St. Benedict's Building (NDS2)
Administration office 8:30AM - 5PM
Monday – Friday
Contents
Course Overview – Bachelor of Communications & Media _________________________ 2
Majors/minors/electives
3
Compulsory Course Content
4
Academic Skills building
4
The Bachelor of Communications and Media degree Pie Chart
4
Declaring a Major
5
Choosing Electives
6
Internships _____________________________________________________________________ 7
Honours ________________________________________________________________________ 8
Frequently Asked Questions _____________________________________________________ 9
Advertising ____________________________________________________________________ 11
Major Requirements
11
Communications and Media Compulsory units
12
Unit Descriptions
13
Film & Screen Production ______________________________________________________ 15
Major Requirements
15
Minor Requirements
16
Communications and Media Compulsory units
17
Unit Descriptions
18
Journalism ____________________________________________________________________ 20
Major Requirements
20
Minor Requirements
21
Communications and Media Compulsory units
22
Unit Descriptions
23
Second Majors _________________________________________________________________ 25
Business ______________________________________________________________________ 25
Major/Minor Requirements
25
Human Resource Management __________________________________________________ 26
Major Requirements
26
Marketing (Communications & Media) ___________________________________________ 26
Major Requirements
26
Public Relations (Communications & Media) _____________________________________ 27
Major Requirements
27
Degree Planners _______________________________________________________________ 28
Academic Staff Contact Details _________________________________________________ 35
Useful Links for Managing Your Degree: _________________________________________ 35
Academic Support _____________________________________________________________ 36
Bachelor of Communications and Media Handbook 2016
1
Course Overview – Bachelor of Communications & Media
THE 24 UNITS OF A
BACHELOR OF
COMMUNICATIONS &
MEDIA

Unit breakdown:

3 compulsory Logos units

1 compulsory academic gateway unit

12 Comms Units (including an 8-unit
major in Advertising, Film or
Journalism)

8 general electives
Map it out:
use the degree checklists and degree
planners
A maximum of 10 first year
units (100-level units) are
allowable in the Bachelor of
Communications and
Media, inclusive of the
compulsory Logos program.
The Bachelor of Communications and Media equals
24 units of study and takes a minimum of 3 years to
complete on a full-time load. Part-time study is
available.
Within these 24 units, there are four compulsory
units:

3 units in the Logos program (PT101, PT102,
and PT103). The Logos program is compulsory for all
Notre Dame students, as detailed below

12 Communications Units: students must
complete a minimum of 12 Communications unit –
comprising:
2 compulsory Communications and Media units
(including the academic gateway unit):
CO106 Media and Society
CO305 Media Ethics and Law
2 Communications and Media Electives
(recommended). Students can choose any
Communications Electives from here.
CO3008 Communications Internship
CO204 Digital Cultures
8 Unit Communications Major: in Advertising, Film and Screen Production or Journalism.
 9 Elective Units: This leaves a further 9 units for general electives which might include a second
major or a six-unit minor. While they are not required to complete a second major or a minor, many
students elect to do so. A second major or minor does not add any time to the degree.
The list of Communications majors and minors are listed below, in addition to Major/Minors on offer
from School of Business. Additional Arts & Sciences Majors/Minors are available – see Arts & Sciences
Handbook 2016.
The course regulations for the Bachelor of Communications & Media (including honours) can be found
at the end of this handbook, or online at:
http://www.nd.edu.au/__data/assets/pdf_file/0020/116066/Bachelor-of-Communications-andMedia.pdf
http://www.nd.edu.au/__data/assets/pdf_file/0008/126584/Bachelor-of-Communications-andMedia-Honours.pdf
Bachelor of Communications and Media Handbook 2016
2
MAJORS/MINORS/ELECTIVES
As per the General Regulations, (3.7.1. b): A single Major may include a combination of 100-level, 200-level and
300-level units, provided that no more than three units are to be taken at the 100 level and at least two units are
taken at the final year level. Not all majors are available as minors.
2nd Majors or Minors available (note students must complete at least one major in Advertising, Film & Screen
Production or Journalism prior to completing 2nd major).
Advertising
Applied Psychology
Chaplaincy Studies
Counselling
English Literature
Film and Screen Production
History
Journalism
Mathematics
Philosophy
Politics and International
Relations
Social Justice
Sociology
Theatre Studies
Theology
(See also School of Business)
All majors have 2 first-year foundation units which are compulsory for the major. These are clearly marked in
the Major/Minor Requirements pages of this document. You are encouraged to select first year units that will
enable you to work towards two majors, to maximise your choices of majors or a major/minor combination.
A maximum of 10 first year units are allowable in the Bachelor of Communications & Media, inclusive of the
compulsory Logos program.
The rules for each major and minor and the unit descriptions for all available Arts units can be found in the Arts
and Sciences Handbook. Please note that many units are on rotation, which means that some units are offered in
alternating years, rather than every year. Students need to consult the yearly offerings documents for further
information.
Bachelor of Communications and Media Handbook 2016
3
COMPULSORY COURSE CONTENT
Logos Program
All students at UNDA are required to complete the Core Curriculum, known on the Sydney campus as the LOGOS
program.
The LOGOS programme is a sequence of 3 units: Logos I, Logos II and Logos III, offered through
modules of study which give students wide choice in relation to which topics they choose to study.
There are four compulsory modules:

Think: an introduction to the foundations of philosophy and, in particular, the skills of critical
thinking and formal logic.

Choose: an introduction to the key concepts and theories in Western moral philosophy as
well as skills in practical reasoning and decision making.


Live: an introduction to some key concepts in theology.
Learn: a final exit module that will provide students with an opportunity to learn about what
the Catholic Church believes about some key issues, including a number of controversial
topics.
Students will also complete 20 elective modules in Philosophy, Theology and modules tailor-made
for their profession.
ACADEMIC SKILLS BUILDING
As a Communications student, you are required to complete an academic gateway course which will prepare you
for essay writing, critical thinking, and other key skills that you’ll need in order to complete your work effectively.
In 2016, students will enrol in an academic gateway unit that is tailored to their first major i.e. CO106- Media
and Society.
THE BACHELOR OF COMMUNICATIONS AND MEDIA DEGREE PIE CHART
A “pie chart” diagram of the Bachelor of Communications and Media degree structure appears over the page.
You may like to use this diagram to help plan your degree. In your first semester, you may not know what areas
would be the best major for you, so we strongly encourage you to seek advice from Course Coordinator to help
you make these decisions.
Bachelor of Communications and Media Handbook 2016
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Bachelor of Communications and Media Handbook 2016
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DECLARING A MAJOR
All students must form a MAJOR as part of their Bachelor of Communications and Media Degree.
CHOOSE FROM THE FOLLOWING:
Advertising
Film & Screen Production
Journalism
Students often explore all Communications majors in their FIRST YEAR, choosing all the foundation units on offer
in Communications & Media. Students are highly encouraged to declare their major by the start of 2nd Year.
CHOOSING a 2nd MAJOR in a Communications & Media degree takes deliberate planning from first year to ensure
you don’t add time to your degree. Declaring A MINOR is more common as it requires less units and can add
additional focus to your degree. Please note the additional major/minor options on offer from other Arts and
Sciences disciplines. (See Handbook online)
Please note, you can declare a 2nd Major or Minor at any time, however you should review your degree each year
to see what options you have and aim to finalise you Major/Minor by the start of 3rd Year.
See the requirements and unit information below to complete your major.
CHOOSING ELECTIVES
When choosing electives you should consider which disciplines are complementary to your Major and your
interests. It is common for Communications students to choose electives within the Communications discipline,
however students often explore other disciplines.
Note the electives you choose in First Year, will inform your choices in 2nd and 3rd year – due to most disciplines
requiring pre-requisites for upper level units.
Recommendations
For Film majors with a strong interest in drama production & writing, the following disciplines are recommended
as electives: Theatre Studies and English Literature.
For Film majors with a strong interest in documentary (factual) production, the following disciplines are
recommended as electives: Journalism, Sociology, Social Justice, Politics and History.
For Journalism Majors the following disciplines are recommended as electives: English Literature, Sociology,
Social Justice, Politics and History
For Advertising Majors the following disciplines are recommended as electives: Film & Screen Production,
Journalism, Theatre Studies, English Literature, Sociology, Applied Psychology.
Bachelor of Communications and Media Handbook 2016
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Internships
Developed with industry partners, the School of Arts and Sciences internship program allows students to gain
valuable practical and professional skills within industry as part of their degree. Internships can be undertaken by
students in the areas of Advertising, Applied Psychology, Communications, Media, English Literature, Film and
Screen Production, History, Journalism, Politics and International Relations, Social Justice, Sociology and Theatre
Studies.
How do internships work?
The Internship is worth one unit (25 credits points) and is completed in a student's final year. Interns have the
opportunity to work in partnership with host organisations operating in areas directly related to their study.
With University support and guidance, students will seek out and apply for internships and gain 80 hours of
industry experience with a relevant organisation, business or institution. Students provide a detailed report on
their industry experience, and supervisors have a chance to assess the contribution of interns.
Interns are required to attend internship workshops during semester one. Workshops provide students with
professional development, networking and mentoring opportunities, CV and interview preparation, career
discovery, and value and character development in the workplace.
What you will gain from an internship:







Practical experience of working constructively within the community.
Knowledge and understanding of the aims, functions and activities of selected organisations or
community service agencies.
The development of a range of professional attitudes and vocational skills relevant to Arts.
Opportunities to determine one’s own learning outcomes and to develop a strategic plan for achieving
such outcomes. This plan will then serve as a contract of duties for the duration of the placement.
Opportunities for constructive feedback on the strengths and weaknesses of the student’s on-the-job
performance.
Opportunities to participate in a structured and facilitated process of personal reflection, before, during
and after placement.
An opportunity to collect and collate examples of work completed, references gathered, tasks
negotiated, for inclusion in a portfolio or resume. This portfolio will be valuable when graduates wish to
demonstrate to potential employers the range of skills and experience gained during the course of their
undergraduate studies.
How do students go about starting an internship?
In order to complete an internship placement that can gain university credit, students must first be:
a. In third year;
b. Enrolled in the unit; and
c. Have filled out, had their supervisor sign and submitted to the internship manager the relevant
paperwork (please note that this is a requirement prior to commencing, and workplace experience will
not receive credit retrospectively)
Students wanting to know more about Arts Internships should please contact the Internship Coordinator:
Denise Buiten: denise.buiten@nd.eu.au
NB: Internships must be approved by the Dean of Arts and Sciences as well as by the Internship Manager. All
internships must be approved in advance, which means that previous work experience may not count towards
an internship.
Bachelor of Communications and Media Handbook 2016
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Honours
Interested in doing an Honours degree at UNDA?
What is Honours?
Honours is a year of study undertaken that is usually after completion of an undergraduate degree – for
example, after completing a Bachelor of Arts or a Bachelor of Education. If you are studying a double degree,
such as Law and Arts, you may be able to integrate your year of Honours study in Arts within your degree.
During your Honours year, you will complete a major guided research project (thesis) or a guided practiceled/creative project, complete a smaller directed study, and attend weekly seminars which include a series of
formal assessments.
Why do Honours?
An Honours degree has a lot to offer:

professionalises the undergraduate degree;

makes educational qualifications more competitive;

sets a strong foundation for higher degree research, such as Masters or Doctor of Philosophy (PhD);

offers experience in managing a large project;

provides a sense of satisfaction in taking on a complex project;

enhances independence, leadership qualities and critical thinking.
How do I apply?
If you are interested in applying for Honours, please contact the Honours coordinator, Dr Karen McCluskey
(Karen.mccluskey@nd.edu.au), to signal your interest. You can do this ahead of time, if you wish, to plan the
remainder of your undergraduate degree with a view to doing Honours. In general, you will need to have strong
grades in your major although applications are assessed on a case-by-case basis
If you have decided you would like to do Honours, you should submit an application form. Applications to do
Honours are generally due around the start of the November prior to the Honours year – so, for example, the
due date for applying to do Honours in 2016 is 2 November 2015. For any questions regarding Honours, please
contact Dr McCluskey.
Admission to the Bachelor of Arts (Honours) is subject to approval by the School of Arts and Sciences Research
Committee and the Dean of the School.
Bachelor of Communications and Media Handbook 2016
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Frequently Asked Questions
What is a major? How do I complete a major?
Within the Bachelor of Arts, every student will complete at least
one major. A major consists of 8 units of study, all taken from
within a single discipline area. The Handbook shows the majors
that are available with the Bachelor of Arts. It also contains lists of
units that count toward each major.

What is a second major? What is a minor?
In addition to their first major, a student may complete a second
major (8 units of study) or a minor (6 units of study) in a different
discipline area. Having a second major or a minor may be useful for
your future career. It is up to students to decide how they would like to structure their Bachelor of Arts.
Can I change my major or minor?
Yes. It is not at all unusual for students to change their major and/or minor during their degree. Please seek
advice from the School of Arts and Sciences reception if you wish to change your major or minor.
Can I change my degree?
Yes, it is possible to change your degree in some circumstances. If you feel the degree you have chosen is not
right for you, please seek advice from the School of Arts and Sciences reception. Your new degree may have
different entry requirements to your present degree. You would need to contact your proposed new School to
see if you meet those entry requirements.
What is a prerequisite?
Sometimes, before you can enrol in a particular unit, you will be required to have completed other units of study
beforehand. These are known as ‘prerequisites’.
Example: Within the Journalism major, a student wishing to enrol in CO330 Documentary Studies must have
already completed the prerequisite unit CO106 Media and Society.
What is the difference between 100, 200 and 300 level units?
First year units are usually coded as 100 level units (for example, the English Literature unit EL104 World
Literatures Today); second year units are usually coded as 200 level units (for example, the History unit HY2010
Australia and the Asia Pacific); and third year units are usually coded as 300 level units (for example, the Politics
and International Relations unit PL3012 The Politics and History of Genocide).
Units are coded in this way to denote a progression of knowledge and skills development throughout the course
of your degree. However, different discipline areas use the unit codings in different ways. For details about the
coding of units in your discipline area(s), refer to the relevant pages in the Handbook.
Bachelor of Communications and Media Handbook 2016
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Can I pick 200 or 300 level units in first year?
In their first year of study, most students should choose all 100 level units. However, there are some exceptions
to this. Please refer to the pages for your discipline area(s) in the Handbook.
How many 100 level units am I allowed to do?
Under the Bachelor of Arts, students may complete up to ten 100 level units over the course of their degree. Any
addition 100 level units that you complete may not count towards your degree. It is a student’s responsibility to
plan their degree and make sure they do not exceed the permitted number of 100 level units.
What are electives? Do they count towards my degree?
Electives are units of study that may count towards your degree, but they do not count towards your major(s) or
minor. In general, you may choose your electives from any units that are offered within the School of Arts and
Sciences.
Can I take a leave of absence from my studies?
Yes, an undergraduate student may take a leave of absence from their course. You will need to complete the
relevant application form and have it approved by the university. If you would like to take a leave of absence,
please contact the School of Arts and Sciences reception for advice.
What is a full-time / part-time study load?
The university regards 4 units of study undertaken in a semester as a full-time study load. If you wish to study
fewer than 4 units per semester, this will affect the time it takes to complete your degree. It may also affect your
position with regard to fees and Centrelink payments. You can seek further advice from the fees information
webpage at: http://www.nd.edu.au/nav-future-students/fees
Bachelor of Communications and Media Handbook 2016
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Advertising
MAJOR REQUIREMENTS
This Major (8 units per Major) is available within the following degree/s and is comprised of these SPECIFIC UNITS:
Full descriptions follow:
BACHELOR OF COMMUNICATIONS &
MEDIA
Comprised of specific units as follows:
Students must complete the following EIGHT (8) units to:
Foundation level:
BS122 Principles of Marketing (25cp)
BS252 Consumer Behaviour (25cp)
BS205 Advertising & Promotion (25cp)
BS344 Media Planning (25cp)
CO230 Digital Media Production (25cp)
CO201 Creative Advertising (25cp)
CO351 Advertising & Society
CO343 Advertising Design: Professional Brief
Unit substitution is permitted with the approval of the Dean.
Please note that a Bachelor of Communications and Media requires additional
Communications units:
CO106 Media & Society
CO305 Media Ethics & Law
And 2 additional Communications electives
Recommendations for Advertising Major:
CO3008 Communications Internship
CO204 Digital Cultures
Bachelor of Communications and Media Handbook 2016
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COMMUNICATIONS AND MEDIA COMPULSORY UNITS
CO106 Media and Society (25cp)
(No pre requisite)
This unit explores how media texts engage the media consumer and influence the consumer’s notion of reality. It will enable
students to consider their own way of thinking about the media and society. Media theory will enable students to use
analytical principles to deconstruct and analyse the media. Students will be encouraged to read print media, listen to radio,
browse the Internet and watch television through critical eyes, appreciating the art, skill and power of media
representations.
CO305 Media Ethics & Law (25cp)
(Completion of first year)
The media is shaped by laws, regulations and ethical codes, which reflect underlying political, social, cultural and economic
debates. This unit explores these debates and how they have shaped issues such as freedom of speech, censorship,
defamation, vilification, copyright and privacy. Students will investigate and compare different regulatory approaches,
examine current legal and ethical debates, and discuss what our assumptions about media law and ethics tell us about
ourselves and our society.
CO204 Digital Cultures (25cp)
(Pre-requisite: Successful completion of first year of Arts or Communications.)
This unit investigates new media as a social practice in contemporary society. Utilising media and cultural studies
frameworks, the unit introduces advanced concepts in new media theory, including analysis of new media languages,
narrative theory, audience studies, and participatory media culture. Students will gain an understanding of the theoretical
concepts underpinning new media research, gaining insight into the construction of user producers and participatory
audiences, as well as the ways in which online, portable and social media interact with the traditional forms of film,
television and radio. This unit is designed to enhance a student’s specialisation in the study of screen production, journalism
and media. Students from related disciplines with an interest in understanding new media as a reflection of social practice
will also find this unit relevant to their area of study.
CO3008 Communications Internship (25cp)
(Available to 3rd year students)
Communications internships allow students to gain valuable practical and professional skills within industry as part of their
degree programs. Internships may take a student to such areas as Government, Non-Government Organisations and private
industry, in which the critical analysis, writing and research skills they have honed at University will be tested in the
workforce. Internship students will, ideally, be exposed to a wide range of workplace issues, including professional practice
and the ethical delivery of self. Students may be required to complete a research project or similar work as part of their
placement, and will be required to complete a report for the host organisation and the University at the completion of their
internship. This unit is normally available to students in their final year of enrolment.
Bachelor of Communications and Media Handbook 2016
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UNIT DESCRIPTIONS
CO201 Creative Advertising (25cp)
(Pre-requisite: successful completion of first year of Arts or Communications)
This unit explores the creative dimensions of advertising. Students will be taught methodologies to deliver creative content.
They will develop advertising concepts and explore the production dimensions of advertising beyond the storyboard.
Students will develop creative concepts for advertising campaigns, engage imaginatively with agency briefs, and work with
advertising professionals to develop their skills. This course will be of interest to students seeking to enter either the
strategic or creative side of the advertising and communications industry.
CO230 Digital Media Production (25cp)
(No Pre-requisite)
This unit introduces students to the field of digital media production. It aims to develop core competencies in the design
and production of digital media that will enable students to participate effectively in a range of digital environments. Skills
will be taught in a media lab. Students will work individually and within groups on creative media works, including video,
audio and web design. The unit is informed by recent transformations in media technologies, media convergence and
participatory culture.
CO343 Advertising Design: Professional Brief
(Pre-requisite units: BS205 Advertising and Promotion, CO201 Production: Creative Advertising.)
This unit is the capstone unit of the advertising major in which students work professionally and creatively to integrate the
skills that have been developed across all previous units. Students will formulate an advertising campaign from a simulated
client’s brief. Working as part of a cross-faculty and cross-functional team, students will research their client’s advertising
problem, identify strategies to solve it, match creative solutions to innovative media plans, and deliver a boardroom pitch to
industry professionals. The project will require students to adopt a variety of industry relevant roles including marketers,
account managers, creative specialists and media planners, developing skills and experience in collaborative learning
environments that simulate real-world business and creative environments.
CO351 Advertising & Society
(Pre-requisite: successful completion of first year of Arts or Communications)
This unit will examine the communication process between media text and audience at an advanced level. In this unit we
will take a critical look at some of the major theoretical issues in communication studies, with a special emphasis on the
persuasive power of media. The unit will include a detailed study of persuasion in advertising, as well as a broader look at
the communication process at work in a range of media texts. Our own role in this communication process, as analysts,
consumers, and/or fans, will be considered as part of a constant attempt to bring issues of readership into the analytical
equation.
BS122 Principles of Marketing (25cp)
(Prerequisite – Nil)
This is an introductory unit and the prerequisite for all other marketing units. The unit introduces students to marketing;
what it is, what it isn't and how it impacts on the world's economy. Topics covered in the unit include: market segmentation
and consumer behaviour; the four P's of the marketing mix - product, place, price and promotion; the promotional mix and
the tools that are used to develop an integrated marketing communications (IMC) plan; marketing research; and, marketing
ethics. Students gain an understanding of how the four P's are interconnected and reliant on each other to create
successful products in the market place.
Bachelor of Communications and Media Handbook 2016
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BS205 Advertising & Promotion (25cp)
(Prerequisites: BS122 Principles of Marketing)
This unit introduces students to the concepts of integrated marketing communications (IMC) and asks students to apply the
concepts to a "real world" client. The unit encourages students to use their knowledge of principles of marketing and
consumer behaviour as well as media planning, advertising, and promotions to develop and implement a marketing
communications plan for their client. The unit identifies the advantages and disadvantages of using media and promotional
tools and challenges students to develop the most appropriate advertising and promotional strategies for their
client. Students are then asked to present their communication plan to their client.
BS252 Consumer Behaviour (25cp)
(Pre-requisites: BS122 Principles of Marketing)
Consumer Behaviour investigates why people buy things, their motivations and their decision making processes behind their
actions. The unit explores the influences consumers are impacted by, such as their belief systems, cultural traditions, and
the "power" of peer or family pressures. The unit also discusses personality types, emotional states, purchasing habits and
post purchase behaviour and how these also influence a consumers' behaviour.
BS344 Media Planning and Buying (25cp)
(Pre-requisite unit - BS205 Advertising and Promotion)
The Media Planning and Buying unit develops an understanding and knowledge of the media industry, theoretical principles
and models available for consideration in planning media strategy. It also provides students an opportunity for practical
applied experience in the media planning, media costing, budgeting, allocating budget across media vehicles and evaluating
media plan effectiveness commensurate with planned marketing, communication and media objectives. Key content areas
include advantages and disadvantages in the media mix, media vehicle selection, reach, frequency, scheduling, audience
measurement, media plan effectiveness, media costing, media budgeting and media buying as related to traditional and to
new media technologies. This unit is beneficial to students interested in marketing, advertising and/or media oriented
career paths.
BS391 Directed Research Topic (25cp) is an approved unit substitution when BS344 is unavailable
(Prerequisite: Nil)
This subject enables students to select and analyse an approved issue within one of the Business disciplines (Accounting,
Economics, Finance, Human Resource Management, Management, Marketing, Public Relations or Sport and Recreation). To
fulfill the requirements of the unit, students must select and refine an area of research interest, negotiated with the
supervisor on an agreed research topic, present a research proposal for approval, conduct the research, and then write and
submit a detailed research report.
Bachelor of Communications and Media Handbook 2016
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Film & Screen Production
MAJOR REQUIREMENTS
This Major (8 units per Major) is available within the following degree/s and is comprised of these SPECIFIC UNITS:
BACHELOR OF COMMUNICATIONS & MEDIA
Comprised of specific units as follows:
Students must complete the following three (3) units:
Foundation level:
CO121 Introduction to Screen Production (25cp)
Intermediate level:
CO203 Language of Film (25cp)
CO215 Screen Production: Skills and Practice (25cp)
Plus at least ONE (1) of the following capstone units:
CO326 Advanced Screen Production: Documentary (25cp)
CO327 Advanced Screen Production: Drama (25cp)
Students must complete at least one (1) of the following units:
CO330 Documentary Studies (25cp)
CO362 World Cinema (25cp)
CO363 Australian Cinema (25cp)
CO309 Adaptation Studies (25cp
Plus any three (3) of the following units:
CO202 Screenwriting (25cp)
CO204 Digital Cultures (25cp)
CO230 Digital Media Production (25cp)
CO309 Adaptation Studies (25cp)
CO326 Advanced Screen Production: Documentary (25cp)
CO327 Advanced Screen Production: Drama (25cp)
CO330 Documentary Studies (25cp)
CO362 World Cinema (25cp)
CO363 Australian Cinema (25cp)
CO3008 Communications Internship (25cp)
PL3017 Screening History and the Politics of Moving Pictures (25cp)
Unit substitution is permitted with the approval of the Dean
Please note that a Bachelor of Communications and Media requires additional Communications units:
CO106 Media & Society
CO305 Media Ethics & Law
and 2 additional Communications electives:
Recommended:
CO3008 Communications Internship
CO204 Digital Cultures
Please note, these are the units on offer in the Sydney Campus.
Bachelor of Communications and Media Handbook 2016
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Film & Screen Production
MINOR REQUIREMENTS
This Minor (6 units per Minor) is available within the following degree/s and is comprised of these SPECIFIC UNITS:
BACHELOR OF COMMUNICATIONS & MEDIA
Comprised of specific units as follows:
Students must complete the following three (3) units:
Foundation level:
CO121 Introduction to Screen Production (25cp)
Intermediate level:
CO203 Language of Film (25cp)
CO215 Screen Production: Skills and Practice (25cp)
Plus at least ONE (1) of the following capstone units:
CO326 Advanced Screen Production: Documentary (25cp)
CO327 Advanced Screen Production: Drama (25cp)
Plus TWO (2) of the following units:
CO202 Screenwriting (25cp)
CO204 Digital Cultures (25cp)
CO230 Digital Media Production (25cp)
CO309 Adaptation Studies (25cp)
CO326 Advanced Screen Production: Documentary (25cp)
CO327 Advanced Screen Production: Drama (25cp)
CO330 Documentary Studies (25cp)
CO362 World Cinema (25cp)
CO363 Australian Cinema (25cp)
CO3008 Communications Internship (25cp)
PL3017 Screening History and the Politics of Moving Pictures (25cp)
Unit substitution is permitted with the approval of the Dean
Please note that a Bachelor of Communications and Media requires additional Communications units:
CO106Media & Society
CO305 Media Ethics & Law
and 2 additional Communications electives:
Recommended:
CO3008 Communications Internship
CO204 Digital Cultures
Please note, these are the units on offer in the Sydney Campus.
Bachelor of Communications and Media Handbook 2016
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COMMUNICATIONS AND MEDIA COMPULSORY UNITS
CO106 Media and Society (25cp)
(No pre requisite)
This unit explores how media texts engage the media consumer and influence the consumer’s notion of reality. It will enable
students to consider their own way of thinking about the media and society. Media theory will enable students to use
analytical principles to deconstruct and analyse the media. Students will be encouraged to read print media, listen to radio,
browse the Internet and watch television through critical eyes, appreciating the art, skill and power of media
representations.
CO305 Media Ethics & Law (25cp)
(Completion of first year)
The media is shaped by laws, regulations and ethical codes, which reflect underlying political, social, cultural and economic
debates. This unit explores these debates and how they have shaped issues such as freedom of speech, censorship,
defamation, vilification, copyright and privacy. Students will investigate and compare different regulatory approaches,
examine current legal and ethical debates, and discuss what our assumptions about media law and ethics tell us about
ourselves and our society.
CO204 Digital Cultures (25cp)
(Pre-requisite: Successful completion of first year of Arts or Communications.)
This unit investigates new media as a social practice in contemporary society. Utilising media and cultural studies
frameworks, the unit introduces advanced concepts in new media theory, including analysis of new media languages,
narrative theory, audience studies, and participatory media culture. Students will gain an understanding of the theoretical
concepts underpinning new media research, gaining insight into the construction of user producers and participatory
audiences, as well as the ways in which online, portable and social media interact with the traditional forms of film,
television and radio. This unit is designed to enhance a student’s specialisation in the study of screen production, journalism
and media. Students from related disciplines with an interest in understanding new media as a reflection of social practice
will also find this unit relevant to their area of study.
CO3008 Communications Internship (25cp)
(Available to 3rd year students)
Communications internships allow students to gain valuable practical and professional skills within industry as part of their
degree programs. Internships may take a student to such areas as Government, Non-Government Organisations and private
industry, in which the critical analysis, writing and research skills they have honed at University will be tested in the
workforce. Internship students will, ideally, be exposed to a wide range of workplace issues, including professional practice
and the ethical delivery of self. Students may be required to complete a research project or similar work as part of their
placement, and will be required to complete a report for the host organisation and the University at the completion of their
internship. This unit is normally available to students in their final year of enrolment.
Bachelor of Communications and Media Handbook 2016
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UNIT DESCRIPTIONS
CO121 Introduction to Screen Production (25cp)
(No pre-requisites.)
This course introduces students to the basic skills and theories required in the production of film and television. Students
will research, write, shoot and edit short videos using the latest digital technology.
CO202 Screenwriting (25cp)
(Pre-requisites: Completion of 1st year of study in Arts or Communications)
This unit introduces the student to the fundamental building blocks of screenwriting with a focus on the art of story
creation. From the conception of the seed idea, the structuring of a storyline, to the development of a treatment, this unit
considers the principle that skilful storytelling is the indispensable foundation of a successful script. Students are expected
to participate in workshop exercises, analysis of films and stories, and produce a volume of creative writing culminating in
the submission of a detailed short screenplay.
CO203 Language of Film (25cp)
(No pre-requisites.)
This unit will introduce students to the lexicon of film and the diverse techniques through which films generate meaning.
The course will encompass major movements in film history and theory: Silent to Sound, Auteur and Genre Theory,
Transnational Cinemas, and the Digital Revolution in Cinema. It will challenge students to think analytically about the ways
in which films construct meaning, including the uses of cinematography, editing, art direction, screenplay and sound. The
unit will denaturalise and deconstruct the proverbial magic of the silver screen, firmly locating film within its cultural and
ideological discourses. This unit is specifically designed to equip students with the analytical tools required for film majors
and is, therefore, a prerequisite for a number of upper level Communications and Media units.
CO215 Screen Production: Skills and Practice (25cp)
(Pre-requisites: CO121)
This unit provides students with the opportunity to further develop skills in screen production. Using industry standard
techniques, students will collaborate in workshops which focus on camera use, lighting, sound, editing and production
management. This unit provides essential skills for those students who wish to pursue further screen production units in the
specialisation.
CO230 Digital Media Production (25cp)
(No Pre-requisite)
This unit introduces students to the field of digital media production. It aims to develop core competencies in the design
and production of digital media that will enable students to participate effectively in a range of digital environments. Skills
will be taught in a media lab. Students will work individually and within groups on creative media works, including video,
audio and web design. The unit is informed by recent transformations in media technologies, media convergence and
participatory culture.
CO309 Adaptation Studies (25cp
(Pre-requisites: Completion of 1st year of study in Arts or Communications)
This unit examines the phenomenon of literature on screen, with particular emphasis on novel to screen adaptation,
including television drama. It will challenge students to think critically about the construction of cultural meaning in both
classic and non-traditional adaptations of fictional texts, including the problems associated with period and genre shifts, and
narrative play. The focus will be on critical theory drawn from literary studies, film studies and the interdisciplinary field of
adaptation studies. The unit is specifically designed to meet the requirements of film and literature majors, and secondary
education students wishing to teach English.
Bachelor of Communications and Media Handbook 2016
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CO326 Advanced Screen Production: Documentary (25cp)
(Pre-requisite: CO121, CO215, highly recommended CO330)
This unit in advanced screen production skills will see students collaborate on the research, development and production of
a short documentary film. Workshops will focus on the varying practical and stylistic approaches to executing works of
non-fiction using industry standard techniques and the latest broadcast quality equipment.
CO327 Advanced Screen Production: Drama (25cp)
(Pre-requisite: CO121, CO215, highly recommended CO202)
This unit in advanced screen production skills will see students collaborate on the development and production of a short
fiction film. Workshops will focus on the varying practical and stylistic approaches to executing a short fiction film using
industry standard techniques and the latest broadcast quality equipment.
CO330 Documentary Studies (25cp)
(Pre-requisite: Completion of 1st Year and highly recommended CO106 and CO203)
This unit will examine the development of the documentary from its origins to the present day. Students will explore
theoretical and practical issues related to screen documentary through readings, screenings and class discussions. Case
studies will range from cinema vérité and expository documentary through to mock documentary and emerging
modes. Major documentary theorists and practitioners will be considered, as will underlying issues ranging from ethical
considerations involved in representing reality and other cultures, to the place of documentary in a future of global and
technological convergence. A recommended prerequisite for this unit is CO203 Language of Film.
CO362 World Cinema (25cp)
(Pre-requisites: CO203)
This unit will examine a wide range of cinema to consider different approaches to the manufacture and analysis of film.
Students will explore how film developed over the twentieth century as a form of popular culture, examine the range of
styles, theories and technologies which have since influenced its development, assess the conflict which it has often
provoked and examine the rapidly changing landscape of twenty‐first century cinematic production. The emphasis of this
unit is on cinema as an art, as a critical element in popular culture and as a product of a creative industry.
CO363 Australian Cinema (25cp)
(Pre-requisites: CO203)
This unit will examine both historical and contemporary Australian films. Students will consider the means by which cinema
is an expression of Australian history and culture, as well as how film provides a medium through which our society and
national identity might be interpreted. Films considered will deal with such themes as legend and myth, suburban Australia,
Aboriginality, Anzac, and the bush, the city and the beach. Finally, this unit will examine how Australian film has been both
influenced by and an influence on international cinema.
PL3017 Screening History and the Politics of Moving Pictures (25cp)
(Pre-requisites: Completion of 1st year of study in Arts or Communications)
This unit examines the significance of the medium of film as a political and historical device. Issues examined in this unit
include the impact of film upon popular perceptions of the past, the interaction between ‘art’ and ‘propaganda’ in the
construction of modern cinema, and the role of filmmakers as teachers and interpreters of history. The social history of the
film industry as a site for political struggle is also analysed.
Bachelor of Communications and Media Handbook 2016
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Journalism
MAJOR REQUIREMENTS
This Major (8 units per Major) is available within the following degree/s and is comprised of these SPECIFIC UNITS:
BACHELOR OF COMMUNICATIONS & MEDIA
Comprised of specific units as follows:
Students must complete the following TWO (2) units:
Foundation level:
CO142 Introduction to Journalism (25cp)
Intermediate level:
CO234 Journalism: Theory and Practice (25cp)
Plus at least ONE (1) of the following capstone units:
CO306 Online Newsroom (25cp)
CO3008 Communications Internship (25cp)
Plus at least ONE (1) of the following units:
CO233 Journalism for Television and Video (25cp)
CO304 Feature Writing (25cp)
CO370 Radio (25cp)
Plus any FOUR (4) of the following units as needed to complete 8 units:
CO121 Introduction to Screen Production (25cp)
CO230 Digital Media Production (25cp)
CO233 Journalism for Television and Video (25cp)
CO300 News and Current Affairs
CO304 Feature Writing (25cp)
CO306 Online Newsroom (25cp)
CO330 Documentary Studies (25cp)
CO370 Radio (25cp)
CO3008 Communications Internship (25cp)
PL3003 Setting the Agenda: Politics and the Media (25cp)
Unit substitution is permitted with the approval of the Dean.
Please note that a Bachelor of Communications and Media requires additional Communications units:
CO106 Media & Society
CO305 Media Ethics & Law
and 2 additional Communications electives:
Recommended:
CO3008 Communications Internship
CO204 Digital Cultures
Please note, these are the units on offer in the Sydney Campus.
Bachelor of Communications and Media Handbook 2016
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Journalism
MINOR REQUIREMENTS
This Minor (6 units per Major) is available within the following degree/s and is comprised of these SPECIFIC UNITS:
BACHELOR OF COMMUNICATIONS & MEDIA
Comprised of specific units as follows:
Students must complete the following TWO (2) units:
Foundation level:
CO142 Introduction to Journalism (25cp)
Intermediate level:
CO234 Journalism: Theory and Practice (25cp)
Plus at least ONE (1) of the following capstone units:
CO306 Online Newsroom (25cp)
CO3008 Communications Internship (25cp)
Plus at least ONE (1) of the following units:
CO233 Journalism for Television and Video (25cp)
CO304 Feature Writing (25cp)
CO370 Radio (25cp)
Plus any TWO (2) of the following units:
CO121 Introduction to Screen Production (25cp)
CO230 Digital Media Production (25cp)
CO233 Journalism for Television and Video (25cp)
CO300 News and Current Affairs (25cp)
CO304 Feature Writing (25cp)
CO306 Online Newsroom (25cp)
CO330 Documentary Studies (25cp)
CO370 Radio (25cp)
CO3008 Communications Internship (25cp)
PL3003 Setting the Agenda: Politics and the Media (25cp)
Unit substitution is permitted with the approval of the Dean
Please note that a Bachelor of Communications and Media requires additional Communications units:
CO106 Media & Society
CO305 Media Ethics & Law
and 2 additional Communications electives:
Recommended:
CO3008 Communications Internship
CO204 Digital Cultures
Please note, these are the units on offer in the Sydney Campus.
Bachelor of Communications and Media Handbook 2016
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COMMUNICATIONS AND MEDIA COMPULSORY UNITS
CO106 Media and Society (25cp)
(No pre requisite)
This unit explores how media texts engage the media consumer and influence the consumer’s notion of reality. It will enable
students to consider their own way of thinking about the media and society. Media theory will enable students to use
analytical principles to deconstruct and analyse the media. Students will be encouraged to read print media, listen to radio,
browse the Internet and watch television through critical eyes, appreciating the art, skill and power of media
representations.
CO305 Media Ethics & Law (25cp)
(Completion of first year)
The media is shaped by laws, regulations and ethical codes, which reflect underlying political, social, cultural and economic
debates. This unit explores these debates and how they have shaped issues such as freedom of speech, censorship,
defamation, vilification, copyright and privacy. Students will investigate and compare different regulatory approaches,
examine current legal and ethical debates, and discuss what our assumptions about media law and ethics tell us about
ourselves and our society.
CO204 Digital Cultures (25cp)
(Pre-requisite: Successful completion of first year of Arts or Communications.)
This unit investigates new media as a social practice in contemporary society. Utilising media and cultural studies
frameworks, the unit introduces advanced concepts in new media theory, including analysis of new media languages,
narrative theory, audience studies, and participatory media culture. Students will gain an understanding of the theoretical
concepts underpinning new media research, gaining insight into the construction of user producers and participatory
audiences, as well as the ways in which online, portable and social media interact with the traditional forms of film,
television and radio. This unit is designed to enhance a student’s specialisation in the study of screen production, journalism
and media. Students from related disciplines with an interest in understanding new media as a reflection of social practice
will also find this unit relevant to their area of study.
CO3008 Communications Internship (25cp)
(Available to 3rd year students)
Communications internships allow students to gain valuable practical and professional skills within industry as part of their
degree programs. Internships may take a student to such areas as Government, Non-Government Organisations and private
industry, in which the critical analysis, writing and research skills they have honed at University will be tested in the
workforce. Internship students will, ideally, be exposed to a wide range of workplace issues, including professional practice
and the ethical delivery of self. Students may be required to complete a research project or similar work as part of their
placement, and will be required to complete a report for the host organisation and the University at the completion of their
internship. This unit is normally available to students in their final year of enrolment.
Bachelor of Communications and Media Handbook 2016
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UNIT DESCRIPTIONS
CO121 Introduction to Screen Production (25cp)
(No pre-requisites – must complete in first year)
This course introduces students to the basic skills and theories required in the production of film and television. Students
will research, write, shoot and edit short videos using the latest digital technology.
CO142 Introduction to Journalism (25cp)
(No pre-requisites - must complete in first year)
This course is an introduction to print journalism. It covers how to gather information and craft simple, clear and effective
writing for newspapers, online and press releases. Students will learn basic interviewing skills, practice the traditional news
writing formats and develop an understanding of core news values. This unit will also introduce students to newsroom
procedures to help them develop an understanding of how to produce accurate, ethical and newsworthy reports that fulfil
the demands of news culture.
CO230 Digital Media Production (25cp)
(No Pre-requisite – completion in first year only)
This unit introduces students to the field of digital media production. It aims to develop core competencies in the design
and production of digital media that will enable students to participate effectively in a range of digital environments. Skills
will be taught in a media lab. Students will work individually and within groups on creative media works, including video,
audio and web design. The unit is informed by recent transformations in media technologies, media convergence and
participatory culture.
CO233 Journalism for Television and Video (25cp)
(Pre-requisite: CO142; co-requisite CO234)
Journalism for Television and Video is an intermediate course in the theory and practice of television journalism. It offers
'would be' reporters for television and new media the opportunity to learn and practice all the essential skills involved in
broadcast reporting for local, national and international networks including news writing, news gathering, news reading,
interviewing. This unit is an excellent complement to screen and print media units, and equips students well for advanced
studies in journalism and media.
CO234 Journalism: Theory and Practice (25cp)
(Pre-requisites: CO142)
This unit builds on the theories and practices of journalism introduced to students in CO142 Introduction to
Journalism. Students of this unit will further develop such practical skills as research and interviewing, as well as continue
their learning in writing for print, broadcast and online journalism. This unit also includes higher level considerations of
journalism theory, including the application of media ethics and law, and the role of the media as the ‘Fourth
Estate’. Students will be encouraged to contribute to online and print publications as an outcome of their participation in
this unit.
CO300 News and Current Affairs (25cp)
(3rd year Journalism students only)
This unit investigates news and current affairs from a media studies perspective. Using the tools of critical and cultural
analysis, students will investigate news narratives and codes of dramatic representation across a range of media platforms.
Topics include the evolution of media theories, media and cultural identity, critical race studies, active news audiences and
news communities, as well as the role of technology in shaping global news narratives and the future of the news.
Bachelor of Communications and Media Handbook 2016
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CO304 Feature Writing (25cp)
(Pre-requisites: CO142, CO234)
This unit introduces students to longer form journalism, focusing on the production of features in print and online. Students
will build their reporting and writing skills by pursuing stories in greater depth and from new creative perspectives. Critical
analysis of the variety of feature stories is central to the unit. This unit aims to build students’ knowledge of the structures
and styles available to the writer, including voice, language, narrative technique, and - where appropriate - the use of
images and sound.
CO306 Online Newsroom (25cp)
(Pre-requisites: CO142, CO234.)
This capstone unit replicates the processes and management structures of a newsroom to produce content for an online
publication. The unit draws together all previous subjects in the Journalism Major resulting in a final project and ePortfolio
to showcase students' skills. Students will learn subediting and content management skills which will be used to develop
submitted work into publication-ready content. Students will further develop their professional and practical skills in
research, writing and production by creating original content for the website. This subject will provide students with an
opportunity to apply journalism skills ethically and to manage projects to strict deadlines while being reflective about their
practice.
CO370 Radio (25cp)
(Pre-requisite: CO121, CO142 & CO233)
This unit looks at radio broadcast theory, practice, ethics and journalism, as well as the uniqueness of radio in a rapidly evolving media
environment. Here students will examine the socio‐cultural function of radio, past and present. A largely practical unit, students will learn
to research, plan and produce radio broadcast material. An advanced course in skills and theory, this unit is an excellent addition to a
student’s journalism and media studies. With its attention to the digital collection and editing of audio content, this unit is also a
productive companion to a student’s specialisation in film and screen production.
CO330 Documentary Studies (25cp)
(Pre-requisite: Completion of 1st Year and highly recommended CO106 and CO203)
This unit will examine the development of the documentary from its origins to the present day. Students will explore
theoretical and practical issues related to screen documentary through readings, screenings and class discussions. Case
studies will range from cinema vérité and expository documentary through to mock documentary and emerging
modes. Major documentary theorists and practitioners will be considered, as will underlying issues ranging from ethical
considerations involved in representing reality and other cultures, to the place of documentary in a future of global and
technological convergence. A recommended prerequisite for this unit is CO203 Language of Film.
PL3003 Setting the Agenda: Politics and the Media (25cp)
(Pre-requisite: Completion of 1st Year)
This unit investigates the role the media plays within the political process in Australia and compares this to experiences
abroad. Students examine: the way that news is made; the political interests that are represented by different media groups
and the essentials of developing media strategies.
Bachelor of Communications and Media Handbook 2016
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Second Majors (can only be completed alongside a Comms Major above)
Second Majors can be taken in any Arts discipline (See Bachelor of Arts Handbook) or from the following choices
from the School of Business as long as they are undertaken in conjunction with a major from the Bachelor of
Communications degree in the School of Arts and Sciences.
Business
MAJOR/MINOR REQUIREMENTS
Major 8 units
Comprised of specific units as follows:
ONE of the following units:
BS100 Economics (25cp); or
BS111 Accounting (25cp).
Plus ALL of the following:
BS122 Principles of Marketing; and
BS160 Principles of Management (25cp) (prerequisite for BS368 and BS360); and
BS240 Business Law (25cp); and
BS360 Strategic Management (25cp).
Plus ANY of the following:
BS218 Business to Business (25cp); or
BS273 Principles of HRM (25cp); or
BS368 Change Management (25cp); or
PS264 Psychology of Work (25cp); or
BS369 Innovation and Entrepreneurship (25cp).
Including NO MORE THAN three x 100 level units and AT LEAST two x 300 level units.
Minor 6 units
Comprised of specific units as follows:
ONE of the following units:
BS100 Economics (25cp); or
BS111 Accounting (25cp).
Plus ALL of the following:
BS160 Principles of Management (25cp) (prerequisite for BS368 and BS360); and
BS240 Business Law (25cp); and
BS360 Strategic Management (25cp).
Plus ANY of the following:
BS218 Business to Business (25cp); or
PS264 Psychology of Work (25cp); or
BS273 Principles of HRM (25cp); or
BS368 Change Management (25cp); or
BS369 Innovation and Entrepreneurship (25cp).
Including NO MORE THAN two x 100 level units and AT LEAST one x 300 level units.
Unit substitution
At the discretion of the Dean
Bachelor of Communications and Media Handbook 2016
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Human Resource Management
MAJOR REQUIREMENTS
Major 8 units
Comprised of specific units as follows:
1st year
BS160 Principles of Management
2nd year
BS266 Industrial Relations
BS273 Principles of HRM (pre-req BS 160)
3rd year Five of the following units:
BS314 Human Resource Development
BS368 Change Management
BS370 Human Resource Policy
BS374 Strategic Workforce Issues
BS302 Leadership: Theory and Practice
PS264 Psychology of Work
Unit substitution
At the discretion of the Dean
Marketing (Communications & Media)
MAJOR REQUIREMENTS
Major 8 units
Comprised of specific units as follows:
1st year
BS122 Principles of Marketing
2nd year
BS203 Business Research Methods
BS252 Consumer Behaviour
BS205 Advertising and Promotion
3rd year
BS354 International Marketing
BS323 Services Marketing
BS315 E‐Marketing
BS350 Strategic Marketing
Unit substitution
At the discretion of the Dean
*Note: Units in this major are subject to availability based on School of Business offerings
Bachelor of Communications and Media Handbook 2016
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Public Relations (Communications & Media)
MAJOR REQUIREMENTS
Major 8 units
Comprised of specific units as follows:
These 1st year units:
BS122 Principles of Marketing
PLUS these 2nd year units:
BS203 Business Research Methods;
BS258 Introduction to Public Relations;
BS209 Public Relations Writing; and
BS200 Events Management.
PLUS these 3rd year units:
BS335 Issues and Crisis Management
BS337 Corporate Public Relations
BS318 E‐Public Relations
Unit substitution
At the discretion of the Dean
*Note: Units in this major are subject to availability based on School of Business offerings
Bachelor of Communications and Media Handbook 2016
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Degree Planners
BACHELOR OF COMMUNICATIONS &
MEDIA DEGREE PLANNERS 2016
MAJORS:
ADVERTISING
FILM & SCREEN PRODUCTION
JOURNALISM
The following degree planners are a recommended program
of study for the Sydney Campus, based on the most frequent
unit rotation.
Students are free to manage their enrolments as they wish,
however must ensure they are fulfilling the requirements for
their major as listed above.
Students are responsible for managing their degree
requirements.
Bachelor of Communications and Media Handbook 2016
28
2016 Degree Planner: Bachelor of Communications & Media: ADVERTISING
COMPULSORY
COMMS COMPULSORY
MAJOR UNITS
YEAR ONE
Semester One
Unit
code
Unit Title
CO106 *
Media & Society

Principles of Marketing
BS122
Digital Media Production
CO230
Arts Elective
Credit Point Total for Y1 S1
Total Credit Points Year One
YEAR TWO
Semester One
Unit
code
Unit Title
CO
Communications Elective (CO204
Digital Cultures Recommended)
CO351
Advertising & Society
BS252
Consumer Behaviour
Arts Elective
Credit Point Total for Y2 S1
Total Credit Points Year Two
YEAR THREE
Semester One
Unit
code
PT103
Unit Title
Logos III (Theology)
CO201
Advertising: Creative Advertising
CO
Communications Elective (CO3008
Comms Internship Recommended)
Arts Elective
Credit
Points
25
25
25
25
100
Credit
Points
25
25
25
25
100
Semester Two
Unit
code
Unit Title
PT101 Logos I (Philosophy)1**
Arts Elective
Arts Elective
25
25
100
200
Arts Elective
Credit Point Total for Y1 S2
Semester Two
Unit
code
Unit Title
PT102 Logos II (Ethics)
BS205
Advertising & Promotion
Arts Elective
Arts Elective
Credit Point Total for Y2 S2
Credit
Points
25
25
25
25
100
200
Semester Two
Credit
Points
Unit
Code
CO343
25
BS344
25
Credit Point Total for Y3 S1
Total Credit Points Year Three
Total credit points (3 years)
Credit
Points
25
25
CO305
25
25
100
Unit Title
Advertising Design:
Professional Brief
Media Planning or BS391
Directed Research Topic
Media Ethics & Law
Arts Elective
Credit Point Total for Y3 S2
Credit
Points
25
25
25
25
100
200
600
Please note - this is a SUGGESTED PROGRAM of study by the Course Co-ordinator
Students may need to complete units in a different order depending on when they commenced study or if they are
completing a Double Major or Double Degree - in this case it is highly recommended to consult with the Course Coordinator of Communications and Media when planning your study.
** LOGOS can be completed at any time - use this planner as a guide.
*BS122, CO106 and CO230 can be completed in semester 1 or 2 – Year One
*
Can be completed in Semester 1 or 2 - Year One.
Bachelor of Communications and Media Handbook 2016
29
2016 BACHELOR OF COMMUNICATIONS DEGREE (ADVERTISING MAJOR) UNIT CHECKLIST:
Students MUST complete 24 UNITS (25cp each) in TOTAL:
12 Communications units (2 Core Comms + 2 Comms Electives plus 8 ADVERTISING units to form a major)
4 Compulsory Units (3 LOGOS and Academic Gateway Unit)
8 electives (which may form a 2nd MAJOR/MINOR)
COMMUNICATIONS CORE (MUST COMPLETE)
UNIT CODE
UNIT TITLE
CO106
MEDIA & SOCIETY
CO305
MEDIA, ETHICS & LAW
CHECK
COMMUNICATIONS ELECTIVES (RECOMMENDED – CO204 Digital Cultures & CO3008 Comms Internship - but can choose
any UPPER LEVEL Communications Units or use additional units completed in Major)
ADVERTISING MAJOR UNITS (MUST COMPLETE THESE 8 UNITS)
BS122
PRINCIPLES OF MARKETING
CO230
DIGITAL MEDIA PRODUCTION
BS252
CONSUMER BEHAVIOUR
BS205
ADVERTISING & PROMOTION
CO201
CREATIVE ADVERTISING
CO351
ADVERTISING & SOCIETY
BS344 OR
MEDIA PLANNING OR
BS291
DIRECTED RESEARCH TOPIC
CO343
ADVERTISING DESIGN: PROFESSIONAL BRIEF
COMPULSTORY UNITS (MUST COMPLETE)
AL/SO100
ACADEMIC WRITING or 1 ACADEMIC GATEWAY UNIT EQUIVALENT
PT100
LOGOS1
PT102
LOGOS2
PT103
LOGOS3
ELECTIVES or 2nd MAJOR (STUDENT MAY COMPLETE MORE THAN 8 COMMUNICATIONS UNITS LISTED ABOVE AND
INCLUDE HERE AS ELECTIVES)
TOTAL UNITS
/24
Bachelor of Communications and Media Handbook 2016
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2016 Degree Planner: Bachelor of Communications & Media FILM AND SCREEN PRODUCTION
COMPULSORY
COMMS COMPULSORY
MAJOR UNITS
YEAR ONE
Semester One
Unit
code
Unit Title
CO106*
Media & Society
CO121
Introduction to Screen Production
Arts Elective
Arts Elective
Credit Point Total for Y1 S1
Total Credit Points Year One
YEAR TWO
Semester One
Unit
code
Unit Title
CO215
Screen Production: Skills & Practice
CO203
Language of Film
CO
Communications Elective - CO204
Digital Cultures suggested
Arts Elective
Credit Point Total for Y2 S1
Total Credit Points Year Two
YEAR THREE
Semester One
Unit
code
PT103
CO
Unit Title
Logos III (Theology)
Communications Elective - CO3008
Internship suggested.
CO326
Advanced Screen Production: Doco
Arts Elective
Credit Point Total for Y3 S1
Total Credit Points Year Three
Total credit points (3 years)
Credit
Points
25
25
25
25
100
Credit
Points
25
25
25
25
100
Semester Two
Unit
code
Unit Title
PT101
Logos I (Philosophy) **
Arts Elective
CO230
Digital Media Production
Credit
Points
25
25
Arts Elective
Credit Point Total for Y1 S2
25
25
100
200
Semester Two
Unit
code
Unit Title
PT102
Logos II (Ethics)
CO202
Screenwriting
CO330
Documentary Studies
Credit
Points
25
25
Arts Elective
Credit Point Total for Y2 S2
25
25
100
200
Semester Two
Credit
Points
25
25
25
25
100
Unit
Code
CO305
CO327
Unit Title
Media, Ethics & Law
Advanced Screen Production:
Drama
CO
Film and Screen Elective2
Arts Elective
Credit Point Total for Y3 S2
Credit
Points
25
25
25
25
100
200
600
Please note - this is a SUGGESTED PROGRAM of study by the Course Co-ordinator
Students may need to complete units in a different order depending on when they commenced study or if they are
completing a Double Major or Double Degree - in this case it is highly recommended to consult with the Course Coordinator of Communication and Media when planning your study.
2
Can complete Film and Screen Electives in Semester 1 - Year Three: Units include: CO309 Adaptation Studies, CO362 World Cinema,
CO363 Australian Cinema, PL3017 Screening History, CO231 Interactive media
*CO106 can be completed in semester 1 or 2 – Year One
** LOGOS can be completed at any time - use this planner as a guide.
Bachelor of Communications and Media Handbook 2016
31
2016 BACHELOR OF COMMUNICATIONS DEGREE (FILM & SCREEN PRODUCTION) UNIT CHECKLIST:
Students MUST complete 24 UNITS (25cp each) in TOTAL:
12 Communications units (2 Core Comms + 2 Comms Electives plus 8 FILM & SCREEN units to form a major)
4 Compulsory Units (3 LOGOS and Academic Gateway Unit)
8 electives (which may form a 2nd MAJOR/MINOR)
COMMUNICATIONS CORE (MUST COMPLETE)
UNIT CODE
UNIT TITLE
CO106
MEDIA & SOCIETY
CO305
MEDIA, ETHICS & LAW
CHECK
COMMUNICATIONS ELECTIVES (RECOMMENDED – CO204 Digital Cultures & CO3009 Comms Internship)
FILM & SCREEN MAJOR UNITS (MUST COMPLETE THESE 2 UNITS)
CO121
INTRODUCTION TO SCREEN PRODUCTION
CO215
SCREEN PRODUCTION: SKILLS & PRACTICE
FILM & SCREEN CAPSTONE UNITS: (MUST COMPLETE 1 of the FOLLOWING - BOTH SUGGESTED)
CO326
ADVANCED SCREEN PRODUCTION: DOCUMENTARY
CO327
ADVANCED SCREEN PRODUCTION: DRAMA
FILM & SCREEN ELECTIVES: (TO TOTAL 8 Film and Screen units - including AT LEAST 1 of: CO330,CO309,CO362, CO363
CO230
DIGITAL MEDIA PRODUCTION
CO203
LANGUAGE OF FILM
CO202
SCREENWRITING
CO330
DOCUMENTARY STUDIES
CO309
ADAPTATION STUDIES
CO321
INTERACTIVE MEDIA
CO362
WORLD CINEMA
CO363
AUSTRALIAN CINEMA
PL3017
SCREENING HISTORY AND THE POLITICS OF THE MOVING IMAGE
COMPULSTORY UNITS (MUST COMPLETE)
AL/SO100
ACADEMIC WRITING or 1 ACADEMIC GATEWAY UNIT EQUIVALENT
PT100
LOGOS1
PT102
LOGOS2
PT103
LOGOS3
ELECTIVES or 2nd MAJOR (STUDENT MAY COMPLETE MORE THAN 8 FILM AND SCREEN UNITS ABOVE AND INCLUDE
HERE AS ELECTIVES)
TOTAL UNITS
/24
Bachelor of Communications and Media Handbook 2016
32
2016 Degree Planner: Bachelor of Communications & Media JOURNALISM
COMPULSORY
COMMS COMPULSORY
MAJOR UNITS
YEAR ONE
Semester One
Unit code
CO106 *
CO142
CO230
Semester Two
Unit Title
Media & Society
Introduction to Journalism
Digital Media Production
Arts Elective
Credit Point Total for Y1 S1
Total Credit Points Year One
YEAR TWO
Semester One
Unit code
CO234
CO370
CO
Unit Title
Journalism: Theory & Practice
Radio
Comms Elective (CO204 Digital
Cultures - suggested)
Arts Elective (or second major)
Credit Point Total for Y2 S1
Total Credit Points Year Two
YEAR THREE
Semester One
Unit code
PT103
CO
CO304
CO300
Unit Title
Logos III (Theology)
Comms Elective - CO3008 Comms
Internship suggested)
Feature Writing
News and Current Affairs
Credit Point Total for Y3 S1
Total Credit Points Year Three
Total credit points (3 years)
Credit
Points
25
25
25
25
100
Unit code
PT101
CO121*
Unit Title
Logos I (Philosophy)3**
Arts Elective
Introduction to Screen Production
Arts Elective
Credit Point Total for Y1 S2
Credit
Points
25
25
25
25
100
200
Semester Two
Credit
Points
25
25
25
25
100
Unit code
PT102
CO233
CO330*
Unit Title
Logos II (Ethics)
Journalism for TV & Video
Documentary Studies4*
Arts Elective (or second major)
Credit Point Total for Y2 S2
Credit
Points
25
25
25
25
100
200
Semester Two
Credit
Points
25
Unit Code
CO305
CO306
25
25
25
100
Unit Title
Media, Ethics & Law
Online Newsroom
Arts Elective (or second major)
Arts Elective (or second major)
Credit Point Total for Y3 S2
Credit
Points
25
25
25
25
100
200
600
Please note - this is a SUGGESTED PROGRAM of study by the Course Co-ordinator
Students may need to complete units in a different order depending on when they commenced study or if they are
completing a Double Major or Double Degree - in this case it is highly recommended to consult with the Course Coordinator of Communications and Media when planning your study.
3
** LOGOS can be completed at any time - use this planner as a guide.
*
Highly suggested unit for Major - can substitute with Arts Elective - especially if completing 2nd major.
*CO106 and CO121 can be completed in semester 1 or 2 – Year One
Bachelor of Communications and Media Handbook 2016
33
2016 BACHELOR OF COMMUNICATIONS DEGREE (JOURNALISM) UNIT CHECKLIST:
Students MUST complete 24 UNITS (25cp each) in TOTAL:
12 Communications units (2 Core Comms + 2 Comms Electives plus 8 ADVERTISING units to form a major)
4 Compulsory Units (3 LOGOS and ACADEMIC GATEWAY UNIT)
8 electives (which may form a 2nd MAJOR/MINOR)
COMMUNICATIONS CORE (MUST COMPLETE)
UNIT CODE
UNIT TITLE
CO106
MEDIA & SOCIETY
CO305
MEDIA, ETHICS & LAW
CHECK
COMMUNICATIONS ELECTIVES (RECOMMENDED – CO204 Digital Cultures & CO3008 Comms Internship - but can
choose any UPPER LEVEL Communications Units or use additional units completed in Major)
JOURNALISM MAJOR UNITS (MUST COMPLETE THESE 2 UNITS)
CO141
INTRODUCTION TO JOURNALISM
CO234
JOURNALISM: THEORY & PRACTICE
JOURNALISM CAPSTONE UNITS: (MUST COMPLETE 1 of the FOLLOWING)
CO3008
COMMUNICATIONS INTERNSHIP
CO306
ONLINE NEWSROOM
JOURNALISM ELECTIVES: (MUST COMPLETE 5 – of the following, including at least 1 of these:CO233,CO304,CO370)
CO121
INTRODUCTION TO SCREEN PRODUCTION
CO230
DIGITAL MEDIA PRODUCTION
CO233
JOURNALISM FOR TELEVISION & VIDEO
CO304
FEATURE WRITING
CO330
DOCUMENTARY STUDIES
CO326
ADVANCED SCREEN PRODUCTION: DOCUMENTARY
CO370
RADIO
PL3003
SETTING THE AGENDA: POLITICS & THE MEDIA
COMPULSTORY UNITS (MUST COMPLETE)
AL/SO100
ACADEMIC WRITING or 1 ACADEMIC GATEWAY UNIT EQUIVALENT
PT100
LOGOS1
PT102
LOGOS2
PT103
LOGOS3
ELECTIVES or 2nd MAJOR (STUDENT MAY COMPLETE MORE THAN 8 JOURNALISM UNITS ABOVE AND INCLUDE HERE AS
ELECTIVES)
TOTAL UNITS
/24
Bachelor of Communications and Media Handbook 2016
34
Communications & Media
Academic Staff Contact Details
NAME
Marco Ianniello
EMAIL
Marco.ianniello@nd.edu.au
Philip Dennett
DISCIPLINE
Course Coordinator - Communications & Media
Discipline Head & Lecturer, Film and Screen.
Discipline Head & Lecturer, Advertising
Dr Ari Mattes
Lecturer, Communications
Ari.mattes@nd.edu.au
Dr Celia Lam
Lecturer, Communications, Digital Cultures.
celia.lam@nd.edu.au
Dr Camilla
Nelson
Tony Radevski
Lecturer, Communications, Journalism
Camilla.nelson@nd.edu.au
Lecturer & Lab Technician, Film & Screen Production
Tony.radevski@nd.edu.au
Philip.dennett@nd.edu.au
Useful Links for Managing Your Degree:
Links will redirect to Notre Dame Website
Course Regulations: Bachelor of Communications & Media
Unit enrolment Form
Change of unit enrolment Form
Add/change Major or Minor Form
2016 Unit Offerings (Undergraduate)
Sydney Timetables
Academic Support Office
Bachelor of Communications and Media Handbook 2016
35
Academic Support
Academic Support is available to all students through the Academic Enabling and Support Centre (AESC).
Students can be directed to their website (http://www.nd.edu.au/academic_support/index_syd.shtml) for
information on workshop sessions and online resources. Support is also provided via weekly study skills and
mathematics workshops and individual appointments with an Academic Support officer.
The weekly workshops cover topics such as:
 Time Management
 Essay Writing
 Referencing
 Stress management
 Academic writing tips
 Language conventions
 Memory skills
 Attacking assignments
Students who may be in need of some assistance should be advised to email sydney.aso@nd.edu.au to organise
an appointment. Following is a guide for students and staff regarding what support is available.
Academic Support Services
1. Workshops
Workshops are presented four times a week - three
literacy/study skills and one mathematics workshop. The
literacy/study skills workshops are presented on Mondays
and Wednesdays at Broadway, and on Tuesdays at
Darlinghurst. The mathematics workshops are presented
on Thursdays at Broadway.
How to access this support
Information on workshops is accessed via flyers displayed
on University and School noticeboards, monitors at
reception areas, the library, via emails sent weekly to
students, the AESC website and the community site – the
Learning Hub.
The Broadway workshops are delivered from 12:301:30pm in NDS5/304.
2. One-on-One Student Appointments
One-on-one appointments are a valuable way to identify
student issues and assist students with their studies.
The sessions are treated confidentially due to the personal
nature of the information often disclosed by students.
Students:
1. Can book an appointment at sydney.aso@nd.edu.au. A
timely response will be given.
2. Are required to provide a brief description of areas of
study they would like to discuss, their availability and who
referred them to AESC.
3. Must bring appropriate work and any requisite
paperwork to the appointment.
3. Referrals from Academic Staff
Academic staff refer students to the AESC by attaching a
fluorescent sticker to a marked assessment task submitted
by a student, recommending the student seek academic
support.
4. The Learning Hub –
Community Site on Blackboard
This site was developed by the AESC to support students to
succeed in their studies. The site provides tips and
strategies on a range of study skills, as well as important
information on workshop details and booking a one-onone appointment.
Students should then either attend some AESC workshops
or organise a one-on-one appointment.
This site is available to all enrolled students.
]
Bachelor of Communications and Media Handbook 2016
36
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