TM 2014 Survey Agent Banks in Major Markets GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Methodology Participants and providers will have already noticed many changes to the Agent Bank Survey process in 2014 compared with recent years. First, and most important, we reduced the number of questions asked in the survey by 50% and eliminated some sections in their entirety. As a result there were 10 categories of service and less than 50 scored questions in each response. This process will continue in the Emerging Markets Survey, where there will be only 24 scored questions for each response and only 22 countries covered. We also took the opportunity to eliminate any domestic responses from the survey, along with affiliated entries. The Survey has been returned to its original intention of looking at the views and perceptions of cross-border investors in different countries. We retained the seven-point scoring scale (7.0 being Excellent and 1.0 being Unacceptable). Responses were weighted, as were questions, in ways consistent with previous years. We also used the weighting system to deal with anomalous responses, rather than simply excluding so called outliers. Finally, we abolished the policy of substituting historic average scores in situations where no score was provided. The previous approach had no statistical validity and sometimes produced inappropriate outcomes. Secondly, we cut the provider questionnaire from 100 questions to 12, seeking to bring focus to market and provider changes that might actually affect results. This was also intended to reduce the burden on providers, who had previously been submitting much information that wasn’t always useful and little of which was actually used. Readers will also note changes in presentation. Gone are the extensive tables of Cross-Border/Non-Affiliated (CB/NA), Leading Client and Domestic Client scores across 12 categories. In order to create a solid statistical sample, the definition of Leading Clients had been pushed beyond any reasonable definition of ‘leading’, hence our determination to no longer represent this as a separate group. Domestic responses were variable as to the quality of content and numbers in different countries and many questions were not relevant in all or even a majority of markets, making the awards at best anomalous and at worst misleading to readers. Also gone are the various cups, stars and medals. The result is a less colorful but what we consider more useful presentation. For each country, we have added a Market Review section. This is designed to explain any market-wide issues that may have had an impact on scores for all providers. It also seeks to explain the scores in those countries relative to prior years and other markets. We have interviewed market participants to further inform the views expressed in these pieces. Extracted from Global Custodian research data We have retained the write-ups of providers in each market for those who, based on market share as represented by weight of responses received, merit inclusion. Where relevant we have sought to incorporate client comments into the write-ups. This is intended to provide illustrations of changes in perception as reflected by scores. In all cases comments are taken directly from the questionnaires submitted by clients. Finally, we have presented simply the CB/NA scores for each provider in each of six categories (Settlement, Asset Servicing, Relationship Management & Client Service, Ancillary Services, Technology and Value Delivered). These six categories in some cases reflect a single category in the questionnaire. In other cases they are a combination of categories. While this makes the presentation less granular it does allow focus on core areas of custody service provision in terms of assessment of perception. This is relevant for both providers and users of the Survey results. Providers operating in different markets face similar but unique challenges and opportunities. Providers in the same market may have client lists dominated by different types and sizes of clients. We therefore consider that it would be misleading to present a total score for each provider as this would attract natural, but misguided, attention and focus. Also, though we understand the marketing and commercial logic behind grouping different markets together, whether by geographic proximity or common exchange ownership and infrastructure, we have retained the historic approach of presenting the survey information and scores based on individual countries. We have taken the opportunity to create a new “Hallmark of Excellence” by way of digital accreditation of outperformance, whether based on global scores, individual market scores or scores achieved in the six categories. Agent banks have been made aware of their eligibility for these awards. We hope that all agent banks are sufficiently committed to the business to promote their successes through this new mechanism—for their own benefit but also for the benefit of their clients. We fully expect changes to attract attention and comment. We do not expect everyone to be happy with the outcome. We understand that providers and users of the survey will need time to adjust to the new approach. However, it is important to note that the primary motivation for all the changes has been to make the process easier and more useful to all those individuals who go through the time and trouble to complete the survey. As always, we want to express our gratitude, both on our own behalf and that of the agent banks themselves, to all those individuals around the world for the efforts they have made. 2 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Australia AUSTRALIA SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 6.43 6.05 6.17 6.21 6.15 5.87 Citi 5.63 5.51 5.57 5.39 5.48 5.48 HSBC 5.66 5.64 5.59 5.65 5.53 5.49 J.P. Morgan 5.33 5.31 5.28 5.52 5.28 5.26 National Australia Bank 5.43 5.29 4.94 5.61 5.32 5.15 Market Review BNP Paribas Securities Services Market dominance clearly does not equate to client satisfaction Down Under, with the region’s strongest performer by some way—for the purposes of this survey—possessing, by its own estimates, a mere 5% of the total market share. Generally, the Australian market is rated in line with the survey average by clients, with an average score a statistically insignificant 0.02 points below the global average and up by 0.13 points on 2013. Corporate Actions stands out as a strongly performing service area for Australian agent banks, a factor that reflects the recent pursuit of corporate actions messaging enhancements by certain participants. While the CSD Austraclear’s introduction of an increased fee this year appears to have been successfully absorbed by market participants, its combination with new cash equity margin payments and an increase in the rate of tax on non-resident fund payments has clearly made an impact. The evident decline in cross-border customer satisfaction regarding fee competitiveness in 2014 comes as no surprise. Commenting that they have “experienced a significant growth in 2013 in onboarding international business,” BNP Paribas’ own market share estimate is still only 5%. However, it received 15% of the responses for the market. The results of this increase are positive, as it has received feedback that ranks it well above the Australian average in every category. Relatively, its strongest result was in Tax Reclaims, for which it ranks 0.87 points above the market average. Despite an extension of BNP Paribas’ multi-direct network access to Australia, the bank was unable to maintain the high scores seen in Technology and Connectivity in 2013. Strong improvements in scores awarded for Income Collection and Cash Management were enough to push its overall result beyond last year’s total to a very strong 6.16. It is clear that BNP Paribas is beginning to make serious inroads into the Australian market. By outperforming in the survey, it shows that it is effectively managing both growth and existing client services and is well positioned to expand further. BNP Paribas Securities Services 60 Castlereagh Street, Sydney, NSW, 2000 Andreas Scharbach Tel: +61 2 9222 0280 andreas.m.scharbach@bnpparibas.com Extracted from Global Custodian research data 3 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Austria AUSTRIA SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.88 5.91 6.13 6.00 5.81 5.82 Citi 5.47 5.63 5.33 5.42 5.47 5.20 Erste Group Bank 5.87 5.54 5.85 5.67 5.72 5.54 Raiffeisen Bank International 5.60 5.61 5.72 5.55 5.60 5.74 UniCredit Bank Austria 5.27 5.41 5.28 5.12 5.20 4.96 Market Review BNP Paribas Securities Services Austria itself is a small market with limited activity, further diminished by the closing of the derivatives market earlier in the year. However, as the home country for three of the major Central Europe regional agent bank providers, it is more “crowded” than might be expected. Bear in mind the close ties into the German market, and it is clear that Vienna simply has more agent bank providers than it can realistically support. Nor is it clear from the scores that all providers are properly focused on the local market challenges and opportunities. Scores this year are lower in most categories including Value Delivered, Relationship Management and Client Service. The overall decline is relatively manageable and is in part mitigated by better scores in Asset Servicing. Announcement of changes to the Austrian tax reclaim procedure—to be implemented as of January 2015, gave banks an opportunity to position themselves as being on top of market information that a number of providers successfully exploited. Next year will show the outcome of their efforts. The share of responses (16%) for BNP Paribas was higher than its estimated share of the market (7%). The bank has evidently benefited from a comprehensive set of client evaluations. Despite client scores suggesting a slight decline in most areas for BNP Paribas, it has majorly outperformed both the Austrian and global score averages in all service categories. An impressive 0.57 points ahead of the Austrian average for Relationship Management, there is no denying BNP Paribas’ stellar performance in this regard. A large number of clients commend the “reachable staff, quality of the people, and the dedication of their relationship management in particular.” One very satisfied client, when asked what area of BNP Paribas stands out as its single strongest performing area, stated, “The people.” Extracted from Global Custodian research data BNP Paribas Securities Services Europa-Allee 12 Frankfurt am Main Cornelia Raif Tel: +49 6915 20 5517 cornelia.raif@bnpparibas.com 4 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Belgium BELGIUM SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.86 5.42 5.60 5.50 5.39 5.48 Citi 5.45 5.43 5.73 5.40 5.53 5.44 Deutsche Bank 6.06 5.79 5.93 5.69 5.77 5.82 KBC Securities Services 5.73 5.60 5.55 5.85 5.69 5.68 Market Review BNP Paribas Securities Services The Belgian market is keeping up well with global reform initiatives. It will move to a T+2 settlement cycle on October 6, 2014. In anticipation of the launch of TARGET2-Securities, the National Bank of Belgium is to implement a new settlement platform with several T2S-compliant features by the end of 2014. The development of the new platform, named RAMSES, was completed in 2013, and testing with participants is under way. Since the beginning of the year, Belgium has taken the final steps to dematerialize its securities market. Since the start of the year, physical securities have been automatically converted into dematerialized securities in accordance with Belgian law. Only two legal forms now exist: dematerialized and nominative securities. Physical shares still in circulation are deemed to be proof of ownership of dematerialized securities held by their respective issuers on behalf of “still-to-be-identified” investors. In terms of its scores, the Belgian market is broadly representative of the survey as a whole, beating the global survey average by a couple of basis points and with more or less the same set of functions topping and tailing the scores. Commitment to Securities Services by Belgian providers is rated highly at 5.93, 0.40 points above the global survey average, while competitiveness of rates paid/charged on balances is at the bottom of the table, but it’s still only 0.10 points below the global survey average. For the bulk of service functions, the divergence between the two is less than 0.10 points. Exceptions in Belgium’s favor include a willingness to offer third-party cash management vehicles, where the market is 20 basis points ahead of the 5.27 global average. Lack of this facility is a cause for customer complaint in several markets. Settlement and all its sub-functions also notably outperform the global average, with failed trade resolution seen as a particular strength. By contrast, Tax Reclaims and, in particular, the ability of providers to obtain relief at source, are seen as relative weaknesses. BNP Paribas accounts for 33% of responses received for the Belgian market. The bank estimates its share of the sub-custody market at 3035%. It has registered a significant increase (0.23 points) in its overall score, with results stronger across all service areas, except for Reporting, which sees a slight drop. This leaves the bank just short (0.07 points) of the Belgian market average. Its strongest results are for Settlement. With a score of 5.86, BNP Paribas exceeds both the Belgian and global survey averages. Its lowest score is for Income Collection, but at 5.25 it is still in acceptable range. Broker-dealers, who account for 30% of responses, are the most generous client sub-group, awarding the bank ratings above 6.00 (very good) for both Settlement and Relationship Management. “The relationship we enjoy with BNP Paribas at all levels is very strong,” says one U.K. broker. Not all comments are unconditionally positive. “BNP has a strong relationship management team but can struggle with providing value-added services that are unique to our needs,” says one global custodian. “Our RM is very proactive in managing our account. However, they need to be more flexible when considering our requests,” comments another. Tax is identified as an area where more than one client feels the bank needs to up its game in order to “meet expectations.” Nevertheless, BNP Paribas is considered “proactive in identifying and meeting our different business needs.” Extracted from Global Custodian research data BNP Paribas Securities Service Boulevard Louis Schmidt 2 - 1040 Brussels Nathalie Prunier Tel : +33 142 984 213 nathalie.prunier@bnpparibas.com 5 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS France FRANCE SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.86 5.62 5.82 5.71 5.55 5.63 CACEIS 5.24 5.15 5.08 5.38 5.11 5.12 Citi 5.57 5.59 5.93 5.59 5.65 5.60 Deutsche Bank 6.03 5.70 5.93 5.55 5.65 5.87 Société Générale Securities Services 5.67 5.84 5.76 5.75 5.45 5.49 Market Review BNP Paribas Securities Services The French market has demonstrated almost universal improvement, according to the survey client base. Only one service area has declined in terms of the overall market average: Value and Commitment. Competitiveness of fees charged and the perceived value received in return for fees paid stand out as the key contributor to this sole service area decline. Client dissatisfaction in this regard—a challenge that is not unique to France this year—appears more common amongst those French competitors who possess a higher proportion of large and very large clients. As in other European countries, the prospect of T2S’s implementation appears to have added pressure to market participants. In addition, with the introduction of a T+2 settlement cycle by the Central Securities Depository Regulation effective from October 6, it is possible that appropriate pricing has become more difficult to implement within the French market. Tax Reclaims and Relationship Management stand out as the French market’s strongest performing areas, with both average category scores substantially surpassing their global equivalents. Income Collection, despite improving its average score since 2013, remains a weak point, marking the region’s sole poor performance relative to other markets globally. BNP Paribas’ clients have recognized an improvement across all services areas offered this year. Such a strong performance places the bank above the French average in all categories excluding Income Collection, for which it very narrowly missed surpassing the average. The same is true of client satisfaction regarding Income Collection compared to the global survey average. The considerable increase in scores for Client Service and Relationship Management is clearly reflected in the satisfied comments of several clients, who state that BNP Paribas’ “responsiveness to inquiries is routinely excellent.” Praised for being “proactive in identifying and meeting our different business needs,” the bank’s “client-friendly” nature means that it’s “always supportive in resolving problems.” By focusing on the Notification of Income Due subcategory for clients with assets between $100 million and $1 billion under management, BNP Paribas could easily and comprehensively confirm its reputation as market leader. Extracted from Global Custodian research data BNP Paribas Securities Services Grand Moulins de Pantin 9 rue du Débarcadère 93500 Pantin Nathalie Prunier Tel: + 33 1 42 98 42 13 nathalie.prunier@bnpparibas.com 6 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Germany GERMANY SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.78 5.63 5.85 5.56 5.57 5.65 CACEIS 4.53 4.58 4.71 5.03 4.95 4.56 Citi 5.60 5.52 5.64 5.55 5.55 5.44 Commerzbank 5.74 5.07 5.18 5.46 5.78 5.15 Deutsche Bank 5.45 5.40 5.61 5.47 5.39 5.42 HSBC 6.24 5.92 6.20 6.23 6.08 6.13 Market Review BNP Paribas Securities Services Rather surprisingly, 2014 saw the German market performing below the global survey average in all categories. In total, Germany’s scores declined by 0.28 points from last year’s level of 5.78. All but one market participant suffered declines that, in most cases, correlated to this market shift. The German market in 2014 has evidently faced a number of local pressures. Relative to other markets, its two worst-performing categories were in Value and Commitment and Corporate Actions, while Tax Reclaims remains an area of relative complexity. As well as working on issues related to T2S, German banks are also wrestling with the implications of the Trennbankengesetz or Banking Separation Law. Market participants highlighted the challenge of working to formulate and monitor the implementation of harmonized rules for corporate actions, especially with those involving pending settlement transactions. As a result of all of these factors, there is perhaps a state of uncertainty surrounding the German market and its future direction. Scores for Corporate Actions were 0.37 points lower than in 2013. Tax Reclaims, while offering opportunities for providers to distinguish themselves, also posted noticeably weaker results. Overall uncertainty may even have had an impact on how fees and other rates are being negotiated. The data, showing a fall of 0.36 points in scores for Value Delivered, corresponds strongly with the anecdotal comments to this effect. Despite high scores relative to local and global competitors, the institution with the second-largest share of the German market appears to have been affected by the challenges of local regulatory initiatives exhibited in 2014. With a 23% share of the responses for the German market, BNP Paribas’ decline in every single category this year, no doubt, reflects something of the ubiquity of local difficulties. Its most significant decline was in Corporate Actions (-0.70), while the single area for which the bank was awarded a notably lower score than its competitors—0.18 below the German average—was Cash Management. Declining scores are disappointing. Nevertheless, BNP Paribas still obtained a higher overall score than both the German and global averages. Extracted from Global Custodian research data BNP Paribas Securities Services Europa-Allee 12 60327 Frankfurt am Main Cornelia Raif Tel: +49 6915 20 5517 cornelia.raif@bnpparibas.com 7 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Greece GREECE SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.80 5.68 5.80 5.44 5.60 5.45 Citi 5.53 5.41 5.68 5.54 5.44 5.45 Eurobank 5.96 5.82 6.12 5.89 5.84 5.85 Geniki Bank Securities Services 5.87 5.35 5.74 5.88 5.56 5.54 HSBC 5.45 5.36 5.54 4.89 5.12 5.41 National Bank of Greece 5.76 5.42 5.49 5.23 5.35 5.24 Market Review BNP Paribas Securities Services The Greek market is highly fragmented given its small size. This obviously reflects the moves away from local Greek banks by many foreign investors during and after the financial crisis. However, the global banks have failed to remove local players from the market entirely. In this year’s survey, they accounted for around one-third of weighted responses, though these were mostly smaller clients. Given the relative lack of activity, scores remain generally good. Across the market the average score of 5.59 was marginally ahead of the global score of 5.58. Individually, three banks beat that score. Settlement, Client Service and Relationship Management were the highest scoring areas, while Technology lagged the global average, and Cash Management was a problem for some clients. Regulations, particularly in relation to taxation, continue to evolve. More consolidation clearly is a possibility, but the local banks are working hard to recover their position while also defending their domestic client base. Now that their recapitalization is complete, they may be able to persuade some former clients to return. BNP Paribas has a broad base of cross-border clients in Greece. Total assets are small, a reflection of the market itself. BNP Paribas enjoys the support of many leading global custodians and broker-dealers. At 5.66, overall scores this year are consistent with 2012 and 2013. Main areas of relative strength continue to be in Client Service and Relationship Management. The latter is praised by clients for “proactivity,” while BNP Paribas also earned positive comments for its “responsiveness and overall strong service.” BNP Paribas attracts positive comments for “good quality of tax alerts/information,” as noted by one important client. The information flow to its clients is a factor in high scoring in asset servicing overall. Settlement also has the potential for change, with Greek bonds being included in the first wave of TARGET2-Securities (T2S). Scores in this area were strong, but many clients have very little activity. It will be interesting to see whether T2S impacts Cash Management, which was one weaker area for BNP Paribas, particularly with broker-dealer clients. BNP Paribas Securities Services 94 V. Sofias Ave & 1 Kerasountos St 115 28 Athens Kelly Kakanaki Tel: +30 210 7468 527 kelly.kakanaki@bnpparibas.com Extracted from Global Custodian research data 8 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Hong Kong HONG KONG SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 6.59 6.30 6.55 6.38 6.23 6.46 Citi 5.61 5.60 5.46 5.16 5.53 5.33 DBS Bank 6.04 6.11 6.33 5.56 6.07 6.16 Deutsche Bank 5.69 5.43 5.86 5.60 5.51 5.73 HSBC 5.84 5.67 5.79 5.82 5.63 5.72 Standard Chartered Bank 5.39 5.46 5.78 5.28 5.46 5.57 Market Review BNP Paribas Securities Services Many of the developments in the Hong Kong market over the past year have involved its linkages with other markets, notably Mainland China. In April this year, the Securities and Futures Commission (SFC) and the China Securities Regulatory Commission (CSRC) jointly approved in principle a pilot program to establish mutual stock market access between Hong Kong and Mainland China, to be called Shanghai-Hong Kong Stock Connect. The program is expected to start in October. The SFC also proposes to introduce a mutual recognition platform for locally domiciled funds in Hong Kong and Mainland China. Qualified SFC-authorized funds domiciled in and operating from Hong Kong would enjoy the status as “recognized Hong Kong funds,” and qualified Mainland funds would enjoy the status of “recognized Mainland funds.” These funds could then obtain authorization to be sold directly in each other’s markets. On the local front, the Securities and Futures (Amendment) Ordinance 2014 was announced on April 4, 2014. Its objective is to establish a regulatory framework for the OTC derivatives market in Hong Kong. In terms of its survey results at a market level, Hong Kong is viewed as among the more efficient major markets, with its overall market average outperforming the global survey average by 0.15 points. Unusually, the biggest gap (0.33 points) is for Value Received for Fees Paid, an area where many markets are brought low. Only the Handling of Relief at Source and Willingness to Offer Third-Party Cash Management Vehicles fall below the global average. BNP Paribas accounts for 18% of survey responses submitted for Hong Kong. In a relatively high-scoring market, the bank manages to outperform quite significantly, beating the Hong Kong market average by 0.68 points. This also reflects an increase in the bank’s score year on year of 0.21 points. Unusually for providers in the ABMM survey, BNP Paribas has managed to achieve scores above 6 (very good) in all service areas. Several of these are above 6.50, including Income Collection, Settlement, Relationship Management, and Client Service. “Although the fees are not the lowest, we appreciate BNP HK’s effort to understand our business and to build products that suit our needs,” says one Asian broker. Broker-dealers account for the bulk of responses (72%) for BNP Paribas and are also the most generous, though no sub-group scores the bank below 6 (very good). Extracted from Global Custodian research data BNP Paribas Securities Services 21/F., PCCW Tower, Taikoo Place 979 King’s Road Hong Kong James O’Sullivan Tel: +852 3197 3338 james.osullivan@bnpparibas.com 9 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Ireland IRELAND SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 6.09 5.92 5.83 5.61 5.44 5.85 Citi 5.62 5.67 5.58 5.46 5.50 5.41 HSBC 5.41 5.36 5.81 5.52 5.28 5.27 Market Review BNP Paribas Securities Services Despite having had the euro as its currency and a rapidly growing “offshore” based financial services industry, Ireland has not yet developed the kind of capital markets that would place it properly within the major market category. It has certainly broken free from being an adjunct of the London market but has not yet achieved the kind of scale that prompts development of significant agent bank service provision. As a result, Ireland continues to get fewer responses within the Agent Bank Survey than any other country. This makes it more volatile in terms of scores and means individual responses, good or bad, can have a significant impact. As a part of the euro area, TARGET2-Securities is of relevance but may yet prove more of an opportunity than a threat. Following the financial crisis, banks providing services here are now exclusively global in nature with no local banks remaining in the business. That means that it will benefit from their experience and investment in support of bigger markets and bigger businesses. However, the relative lack of competition has not held back client perceptions of service. Overall scores this year, though down very slightly on 2013, remain above the survey average, albeit only just. Asset Servicing saw important gains in all aspects and Cash Management scores also improved. However, Value and Commitment was weaker than a year ago by some margin. While there are no specific comments from clients on this, the limited scale of business may make it hard for providers to justify the kinds of discounts for volume that are common in larger markets. Scores across different categories are in a fairly narrow range around the overall average within a band of 0.15 points. This again is indicative of there being relatively little activity against which to make meaningful assessments of performance. BNP Paribas has a very small business in Ireland compared with other countries. Its market share by weight of responses was 22.6%, but this reflected the overall dearth of business rather than a large number of clients. Broker-dealers account for just over half of responses both by number and weight, with banks providing the balance of respondents. Broker-dealers offered higher scores overall, and the difference was quite material in a number of areas, most specifically Value and Commitment. One client praised BNP Paribas for its “Excellent service during the review period” while also citing its investment in Technology and Connectivity as being a particular strength, which they hope will continue. As a result, scores for this category remain comfortably above the country average. Overall only two of ten areas saw BNP Paribas score below the Ireland average. Reporting and Corporate Actions both also declined from 2013 levels, in the case of Reporting by quite a considerable amount. However, given the small number of responses, as well as the fact that scores remain close to market average levels, this should not be considered a cause for particular concern. In other areas, BNP Paribas outperformed its competition materially in Value and Commitment as well as Relationship Management. A recent reorganization appears to have given clients more visibility to key relationship personnel while not affecting the highly regarded operational staff. The fact that its competitors are also global banks makes the scores for Commitment particularly revealing and encouraging. While the market is likely to remain small, there is no doubt that BNP Paribas is well positioned to grow further within it. Extracted from Global Custodian research data BNP Paribas Securities Services Trinity point 10-11 - Leinster Street South - Dublin 2 Julien Kasparian Tel +44 (0) 20 74 10 1269 julien.kasparian@bnpparibas.com 10 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Italy ITALY SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.56 5.60 5.83 5.50 5.43 5.66 Citi 5.34 5.36 5.65 5.29 5.49 5.41 Deutsche Bank 5.92 5.66 5.74 5.56 5.60 5.62 Intesa SanPaolo 6.06 5.56 5.58 5.74 5.69 5.42 Société Générale Securities Services 5.68 5.84 5.92 5.93 5.76 5.48 Market Review BNP Paribas Securities Services As the largest major market to be involved in the first wave of T2S, multiple survey participants have highlighted what a challenging period 2014 has been for the Italian market. The necessary technical enhancements involved in addressing T2S are reported to have caused some disruptions to the day-to-day management of business. Despite this, the Italian market’s overall score has actually increased since last year by 0.02 points. In particular, Relationship Management has increased from 5.71 to 5.85 this year, placing Italian services in this area firmly above the standards perceived in other markets. Similar improvements were acknowledged by clients with regards to all areas of Asset Servicing which, through a boost of more than 0.30 points across all questions, placed Italy comfortably ahead of the global survey average. The Italian market seems to have benefited from significant competition among non-domestic providers, who are seeking to profit from disruption caused by the financial crisis to some of the local banks. Scores were ever so slightly up this year for BNP Paribas. Despite large gains in Tax Reclaims, Income Collection and Relationship Management, a sharp drop in Value and Commitment reduced the overall gain compared to 2013 to only 0.03 points. Although this improvement was not enough to see the bank cement its reputation as a market outperformer in Italy, BNP Paribas has done well to maintain such competitive standards. Cash Management stands out as BNP Paribas’ Achilles’ heel, with unusually low scores awarded for its Willingness to Offer Third-Party Cash Management Vehicles such as STIF funds and fiduciary deposits. With such an enviably high proportion of very large clients, however, the low scores awarded for “competitiveness of fees and rates charged” are not quite as surprising as they may otherwise have been. Extracted from Global Custodian research data BNP Paribas Securities Services Via Ansperto 5 20123 Milan James Woods Tel: +39 02 7247 4251 james.woods@bnpparibas.com 11 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Netherlands NETHERLANDS SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.74 5.44 5.58 5.43 5.30 5.45 ABN Amro Clearing Bank 4.65 4.75 4.89 5.39 5.23 4.83 Citi 5.72 5.62 5.79 5.63 5.67 5.55 Deutsche Bank 6.10 5.84 6.08 5.75 5.82 5.87 Market Review BNP Paribas Securities Services Many of the developments in the Dutch securities market over the past year or so and in the months ahead will be familiar to followers of other Euronext markets. The Netherlands will move its settlement cycle to T+2 on October 6, 2014, and a local market working group has been established to ensure a smooth transition. Euroclear Netherlands, the Dutch CSD, has begun the necessary adaptations for migration to T2S as of 2015. There are, however, specific legislative and regulatory developments that foreign investors should be aware of. In February 2013, for example, Euroclear Netherlands introduced a settlement penalty regime if the average settlement efficiency rate is not maintained at a minimum of 98%. Up until now, no penalty has been applied, as settlement efficiency rates have been above the threshold. As a whole, the Netherlands hugs fairly close to the global survey average. Across all questions its highest score is 5.83 for Commitment to Securities Services by Provider, while the lowest—5.12 and 5.13—are about money: Competitiveness of Fees Charged and Rates Charged/ Paid on Balances. With its own informal market-share estimate at 40-45%, BNP Paribas accounts for 25% of responses received for the Netherlands. Of these, 68% are from banks and the bulk of the remainder from broker-dealers. Interestingly, both sub-categories give BNP Paribas the same overall score, though each emphasizes different strengths and weaknesses. Clients are on the whole complimentary in their comments, but, despite the fact that BNP Paribas services all the Euronext markets out of the same hub, the Netherlands operation is not seen as one of the best performers in its network. The overall score of 5.49, though 0.09 points down on 2013, is perfectly acceptable, but it remains 0.06 points below the Dutch market average. Only in the areas of Settlement and Corporate Actions does the bank exceed the service-level market average. An effective Relationship Management team, however, seems to keep most clients satisfied. “Global and local RM and Client Services do not hesitate to set up physical meetings to assist clients and get a mutual understanding of operational flows to find solutions,” says one new European bank client. Extracted from Global Custodian research data BNP Paribas Securities Services Herengracht 477 1017 BS Amsterdam Nathalie Prunier Tel: +33 1 42 98 42 13 nathalie.prunier@bnpparibas.com 12 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Portugal PORTUGAL SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.56 5.33 5.49 5.47 5.39 5.33 Citi 5.33 5.38 5.46 5.42 5.48 5.35 Deutsche Bank 6.10 5.69 6.04 5.76 5.76 5.98 Millennium bcp 5.79 5.64 5.72 5.72 5.71 5.48 Santander Investment 5.69 5.68 5.91 5.69 5.72 5.67 Market Review BNP Paribas Securities Services The past 12 months in Portugal have not seen the implementation of any significant regulatory, operations or infrastructure developments, though there are a few in the offing. In October, in common with several other major markets, the Portuguese Securities Market will move from T+3 to a T+2 settlement cycle. The challenge is under control for most providers. The local CSD, Interbolsa, has also begun the necessary adaptation in preparation for migration to T2S. Deutsche Bank, nevertheless, points to various changes in taxation that should not be overlooked. These include an extension of the exemption of the withholding tax regime applicable to foreign entities residing in a country with either a double taxation agreement or tax exchange of information agreement in force with Portugal, as well as an extension of withholding tax on interest to monetary debt securities. A number of market practice groups are also working on the implementation of harmonized rules for corporate actions. Portugal in most respects stays close to the survey average with a score range across all questions between 0.24 and -0.19 points of the global norm. Despite a competitive environment with five providers receiving sufficient responses for a rating in what is after all one of the smaller EU markets, the overall market average remains just shy of its global equivalent. The gap between the best- and worst-scoring providers remains relatively narrow, however, with 0.42 points separating them and with the lowest-scoring provider (5.42) still able to claim a respectable result. Accounting for 39% of survey responses for Portugal, BNP Paribas has seen scores up in five service areas and down in another five, leaving its overall result down by 0.04 points and 0.14 points below the Portuguese market average. Its scores at a service area level are in a fairly narrow range from 5.23 for Corporate Actions at the bottom end and 5.56 for Settlement at the top end. Unusually, the bank scores highest not just among larger clients with AUM of $1-10 billion but also those with fewer than 100 transactions a month. Its overall result is, in fact, brought down by the most active respondents—those with more than 20,000 transactions a month—who award scores averaging below 5.00 (good). Fee levels are cited by one large Asian broker as a problem: “BNP Portugal charge higher fees than some other market players. Limited reduction on negotiation.” Interaction with clients is generally seen as positive. “Responsiveness to inquiries is routinely excellent,” says one global custodian. Extracted from Global Custodian research data BNP Paribas Securities Services Edifício ART’S, Avenida D. João II, Lote 1.18.01, Bloco B 9º, 1998-028 Lisbon Nathalie Prunier Tel: +33 1 42 98 42 13 nathalie.prunier@bnpparibas.com 13 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Singapore SINGAPORE SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 6.53 6.20 6.33 6.33 6.16 6.04 Citi 5.08 5.22 5.18 5.26 5.18 5.07 DBS Bank 5.91 5.95 5.67 5.63 5.77 5.70 Deutsche Bank 5.77 5.51 5.94 5.76 5.47 5.68 HSBC 5.61 5.63 5.79 5.91 5.48 5.62 Standard Chartered Bank 5.63 5.47 5.82 5.39 5.62 5.56 United Overseas Bank 5.30 5.49 5.06 4.50 5.14 4.92 Market Review BNP Paribas Securities Services The Singapore Exchange has announced a major revamp of market fees for clearing and settlement. As of June 1, 2014, the clearing fee was reduced from 0.04% to 0.0325%, and a $600.00 clearing fee cap is being removed. The settlement fee for transactions not conducted on SGX is 0.015% of settlement value (minimum S$75.00) per settlement instruction. Fee levels are designed to encourage “on-exchange” trades. In February last year, the People’s Bank of China appointed the Industrial and Commercial Bank of China as the clearing bank for renminbi in Singapore. The Monetary Authority of Singapore will work closely with both banks to implement the RMB clearing arrangement. In May 2013, meanwhile, the SGX launched depository services for RMB-denominated bonds. As part of continued efforts to improve post-trade infrastructure in the market, SGX will be launching open access connectivity to SGX Post Trade System via a clearing and settlement API. API connectivity is scheduled to start operations in the first quarter of 2015. With so many sub-custodians competing for their share of a limited market, it is not surprising to find that the Singaporean providers as a whole achieve average service levels above the global survey averages in all service areas except Tax Reclaims. The market’s scores are also in a fairly narrow band between 5.82 at the top end for Income Collection and 5.38 at the lower end for Tax Reclaims. However, the range of scores among individual providers is wider than in many markets, ranging from 5.14 to 6.27. BNP Paribas, which accounts for 18% of responses received for Singapore, can be pleased with its results this year. For the past three years, its scores have been heading to levels that are hard to maintain, and yet it has once again improved its results in seven out of ten service areas, bringing its overall score to an impressive 6.27. Its best score is in the core area of Settlement, where it beats the market average of 0.80 points and the global survey average by 0.89. Broker-dealers, who make up the majority of respondents for BNP Paribas (68%), seem particularly impressed with the service received for Tax Reclaims, giving the bank the maximum possible score in his area. “Our custodian provides a very good service level, and team members adopt a very proactive approach,” comments one European bank client. Extracted from Global Custodian research data BNP Paribas Securities Services 20 Collyer Quay 4th Floor Singapore 049319 Lily Lim Tel +65 6210 4972 lily.lim@bnpparibas.com 14 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Spain SPAIN SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.56 5.47 5.72 5.45 5.42 5.58 Banco Bilbao Vizcaya Argentaria 5.59 5.51 5.58 5.47 5.56 5.33 Citi 5.71 5.16 5.50 5.75 5.48 5.47 Deutsche Bank 5.62 5.45 5.60 5.39 5.32 5.45 Banco Santander 5.54 5.36 5.40 5.34 5.32 5.39 Market Review BNP Paribas Securities Services The Spanish market has long been an anomaly in Europe, with a very particular approach to trading and post-trade activities. It has suffered severe market criticism for tardiness in implementing Markets in Financial Instruments Directive (MiFID), and its apparent protectionism for Bolsas y Mercados Españoles (BME). Methods used to delay progress have included some that affect post-trade performance, specifically matching and settlement. That is finally changing with the planned introduction of a central counterparty (CCP). However, according to one senior bank executive, the retention of a registration component, reflecting the controlling instincts of the regulator, is to the detriment of the smooth functioning of the market; it is also a particular inconvenience to broker-dealers. Nonetheless, proposed changes are leading providers to devote serious efforts to getting technology and operations structured to allow them to deliver better service to clients. Cross-border clients, in turn, seem to be relieved that there is finally some progress, so the penalty applied to the Spanish market seems to be diminishing. Providers that are part of a global group have some advantages in terms of familiarity with the kind of structures that will emerge, but to date, they—like others—are simply focused on keeping clients informed of progress. Actual client benefits are still some way off. The situation is similar with Tax Reclaims. The process for bonds has improved markedly. That for equities has seen investment, but presentation of correct documents still remains a problem in some cases. As a result, scores for Asset Servicing remain relatively depressed. BNP Paribas maintains an enviable list of large global custodian and broker-dealer clients. Based on responses received, as well as its own analysis, the bank has the largest share of agent banks in Spain. Clients remain generally satisfied, though scores are down this year and are marginally lower than in 2012. Seven of ten categories posted lower scores, while three were higher. The latter included Client Service, where clients highlighted excellence in market knowledge and attention to detail, though some would prefer a more proactive approach at times. Tax Reclaims also saw higher scores. Offsetting this were reduced scores for Technology inter alia. Here one client felt the system lacked flexibility, while another had been troubled by recent stability issues, which is probably a one-off concern. BNP Paribas has set the standard in Spain for many years and this year again recorded the best scores from the most clients. Extracted from Global Custodian research data BNP Paribas Securities Services C / Ribera del Loira 28 28042 Madrid Soledad Lecube Tel: + 34 91 388 8716 soledad.lecube@bnpparibas.com 15 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS Switzerland SWITZERLAND SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.84 5.60 5.95 5.76 5.86 5.72 Citi 5.22 5.35 5.68 5.18 5.47 5.45 Credit Suisse 5.51 5.41 5.45 5.29 5.44 5.29 SIX Securities Services 5.75 5.61 5.52 5.57 5.56 5.73 UBS 5.79 5.50 5.48 5.70 5.49 5.64 Market Review BNP Paribas Securities Services It now appears inevitable that the Swiss regulatory regime for central counterparties is to be equivalent to EU regulation, and market participants are working to accommodate the new EU settlement regime imminent under T2S. Despite having to deal with the challenges posed by these changes, the Swiss market saw improved scores compared to 2013, achieving an average 5.54—very close to the global survey average. With generally solid scores across all categories, Switzerland has been a bastion of stability as far as network managers are concerned. Competitively, the market is still dominated, as a whole, by the two large Swiss banks. However, some large clients are looking at different options, particularly as the fallout from the financial crisis continues to bear down on both Credit Suisse and UBS. Switzerland is an attractive market for services well beyond sub-custody. That is the bigger prize for new providers, but sub-custody can represent an attractive starting point. The local banks seem likely to be challenged even further in the future. BNP Paribas achieved high scores relative to Swiss and global averages, achieving a particularly good result—above 6.00 (very good)—in Reporting. Against the Swiss market, it beat the average in all categories. Against the global average, best scores were seen again in Reporting (+0.46 points). With a 19% share of Swiss survey responses, BNP Paribas has benefitted from a client base that is predominantly made up of medium-sized organizations. The most dissatisfied feedback comes from the very large or very small clients, whose impact is less significant. The firm appears very well prepared for the shift toward T2S and T+2 settlement, having already developed an automatic realignment service to move T2S-eligible securities between the domestic Swiss and T2S holding lines. Such preparedness certainly reflects the comments of one satisfied client, who praised the bank in particular for its “forward thinking.” Extracted from Global Custodian research data BNP Paribas Securities Services Selnaustrasse 16 CH-8022 Zürich Neil Collins Tel: +41 58 212 6320 neil.collins@bnpparibas.com 16 GLOBAL CUSTODIAN AGENT BANKS IN MAJOR MARKETS SURVEY 2014 BNP PARIBAS United Kingdom UNITED KINGDOM SETTLEMENT ASSET SERVICING RELATIONSHIP & CLIENT SERVICE TECHNOLOGY ANCILLARY SERVICES VALUE DELIVERED BNP Paribas Securities Services 5.89 6.04 6.16 6.02 5.80 6.07 BNY Mellon 5.45 5.19 5.38 5.40 5.06 5.38 Citi 5.73 5.64 5.78 5.72 5.60 5.66 Deutsche Bank 5.63 6.32 5.60 5.62 5.59 6.13 HSBC 5.66 5.41 5.67 5.75 5.49 5.43 Market Review BNP Paribas Securities Services The U.K. saw a meaningful gain in scores compared with 2013. Overall, the average across all providers improved by some 0.20 points and was higher than the survey average for the first time in some years. The principal reason for the improvement was the fact that scores in all aspects of asset servicing were materially better than a year ago. While not all providers showed the same gains, the most important agent banks saw better scores, especially for Income Collection and Tax Reclaims. Cash Management, an area that recorded scores little better than 5.00 a year ago, posted a strong gain, though as in many other markets, overall low interest rates are still a drag on client perceptions. Technology scores improved even from the good levels in 2013. Overall the U.K. continues to benefit from competition among providers, attracted not so much to offer agent bank services as to provide a wide array of products to a large sophisticated asset management community. Cross-border asset owners and custodians are simply among many indirect beneficiaries. With nearly a quarter of the U.K. market’s survey share, BNP Paribas has performed very strongly in 2014. Surpassing both the U.K. and global survey average in every category, it can be confident in the fact that—relative to its competitors—clients continue to regard it very highly indeed. BNP Paribas’ Tax Reclaims service stands out as being particularly well appreciated, rated an entire 0.74 points above the U.K. average and 0.80 points above the global average. Similarly, its impressive 6.22 in Relationship Management exemplifies one client’s statement that, “through regular dialogue, I have a clear understanding of the value I gain from this relationship.” Nevertheless, internal standards have not been quite as well regarded as they were last year. Despite dominating the market across the board, clients have registered a sense of deterioration in service standards, awarding a total score 0.17 points lower than that awarded in 2013. Most notably, Reporting and Settlement stand out as having regressed most significantly, with declines of 0.41 and 0.39 points respectively. For Reporting, the bank’s “ability to customize reporting to its client’s needs” has been rated relatively poorly by a single client type. Regarding Settlement, BNP Paribas’ “ability to source stock to avert trade failure” was marked even more harshly by the same client type at a very disappointing 4.92. BNP Paribas Securities Services 55 Moorgate London EC2R 6PA Julien Kasparian Tel +44 (0) 20 7410 1269 julien.kasparian@bnpparibas.com Extracted from Global Custodian research data 17