L&T materials shared by TL teachers November 2013 Suggested Learning and Teaching Activities for Culture and Fashion Design – Fashion Styles in Different Eras 1. Teacher discusses with students Hong Kong’s fashion and life style in the past four decades. 2. Teacher discusses with students the factors affecting the development of fashion trends in Hong Kong in the past four decades. 3. Students are divided into groups of two. 4. Students select one of the following era and study the fashion trend of the selected era (i) 1900s (ii) 1910s (iii) 1920s (iv) 1930s (v) 1940s (vi) 1950s (vii) 1960s (viii) 1970s (ix) 1980s 1990s (x) (xi) 2000s 5. Students share their findings with the whole class. ** The following table is used as an example for students. 1 L&T materials shared by TL teachers November 2013 Development of Fashion Trends in different eras: 1910s Historic and cultural developments The Ballet Russe - bright, vivid colours and exciting shapes of Bakst’s ballet dancer costume Wave of enthusiasm for orientalism - Japanese, Chinese, Russian and Indian features combined with classical and draped features of Ancient Greek and Roman costume 1920s - the balance between the sexes had been altered - women were self-supported and financially independent - women had a greater opportunity to obtain tertiary education - clothes became shorter and less fitted for both comfort and practicality - an atmosphere of joy and optimism - jazz music blossomed, the flapper redefined modern womanhood, and Art Deco peaked Social, economic and political influences Scientific and technological developments First World War (1914 – 1918) Before war time - dresses without corset with hourglass figure - soft drapery st - long skirts with narrow hemline (before the 1 World War) - men’s sweater with high and close-fitting turtle neck or V neck along with cardigans and jackets During war time: - Most men were involved with the war, women worked at factories, farms, hospitals and shops, fashion became practical - resources for fashion were limited - men wore uniform - women wore hardwearing and practical clothes such as trousers, sack-like coats, overalls, military shaped jackets - hemlines of dresses moved upwards to ankles and lower legs After the war - middy blouses with sailor collars and sweater The Roaring Twenties of the west - use of motor cars and - sustained economic prosperity rapid expansion of the - popular entertainment such as theatres, cinemas, aviation industry, night clubs and dance club functional and simple - actresses, actors and movie stars became fashion designs were needed for icons, glamorous clothes worn by them had an travelling increase impact on general clothing styles Depression in 1929 - brought about the classic styles in suits and dresses as clothes needed to be worn for a long time and stayed in style - separate skirts and blouses, a white blouse became a must in the wardrobe Significant Designs / Designers Fashion designers Paul Poiret - inspired by the costumes of the oriental and Russia - initiated the corset reform: lessening corsets and eliminating layered petticoats - hobble skirt Coco Chanel - adapted men’s sailor jackets and pullover for women - at the end of the war, introduced dresses and suits made from jersey fabrics, easy-care knits Flapper Age - corset was abandoned - women’s curves were disguised - slinky knee-length dresses, which exposed the arms and legs - silk stockings rolled down just above the knee - rectangular silhouette - fashion style changed from feminine to boyish and brash style, women wore panties and underwear to flatten the bust for a masculine and tubular effect - Garconne style - dresses with dropped waist, straight and loose silhouette, worn with long pearl necklaces and bobbed hair - dresses were at calf length, waist reaching the hip level and neither the bust nor the hips were emphasised Fashion Designer Patou 2 L&T materials shared by TL teachers November 2013 - influenced by Art Deco and Cubism sweater with Cubist design sharp geometric shapes and patterns in the fabrics sportswear and related accessories added ready-to-wear lines to made-to-measure collections Chanel - popularised the Garconne style with sweaters and jersey dresses - first designers to make high fashion pants for women 3