Author Information
Increase the visibility and readership
of your work at your institution
page 5
Claim your 3 months’ free access to
University Press Scholarship Online
page 7
universitypressscholarship.com
UNIVERSITY PRESS SCHOLARSHIP ONLINE
[universitypressscholarship.com]
AUTHOR PACK
Welcome
Note from the publisher
Dear UPSO author,
Building upon the success of Oxford Scholarship Online
(OSO), 2011 saw the launch of University Press Scholarship
Online (UPSO), an online publishing platform offering
full-text access to peer-reviewed high quality scholarship
in over 20 subject areas, from leading university presses
around the world. UPSO’s reputation has grown alongside
the content, reaching more users and receiving critical
acclaim from librarians, scholars, and reviewers across
the globe.
UPSO provides libraries and scholars with an access point
for the most essential, high quality scholarship from not
only Oxford, through the acclaimed OSO, but also from
our growing list of esteemed partner presses. University
Press Scholarship Online launched with 6 partner presses;
Fordham University Press, The American University
in Cairo Press, University Press of Florida, Hong Kong
University Press, and The University Press of Kentucky,
though this list is evolving and growing with the continual
recruitment of new partner presses –UPSO is now
Niko Pfund
President of Oxford University Press, Inc.
home to over 10 university presses. With the addition
of new partners comes a greatly expanded content base,
broadening the breadth and depth of content available
to users, via a single, online platform.
We would like to take this opportunity to thank you
for allowing us to include your work in University Press
Scholarship Online. With the publication of even more
content, we are excited to introduce new authors and
customers to this essential resource.
We are very keen to get your feedback on UPSO, and are
hoping that the new features, along with ideas in this
packet, will provide some opportunities for you to further
promote your own work within it. Please don’t hesitate to
get in touch with the marketing team if you would like
to share your thoughts and views.
Sincerely,
2
UNIVERSITY PRESS SCHOLARSHIP ONLINE
AUTHOR PACK
[universitypressscholarship.com]
3
About University Press Scholarship Online
University Press Scholarship Online (UPSO), launched in September 2011, and
brings together the best scholarly publishing from around the world on a single
platform, ensuring that academic content is increasingly accessible.
Aggregating monograph content from leading university presses, UPSO offers
an unparalleled research tool, making disparately published scholarship easily
accessible, highly discoverable, and fully cross-searchable via a single online
platform. Research that would previously have required a user to jump between
a variety of books and disconnected websites can now be concentrated through
the UPSO search engine.
UPSO has been built on the same functionality that Oxford Scholarship Online
users have come to know and trust.
Short introduction video
http://www.youtube.com/watch?v=GPRj5xePbnE
UPSO – For Authors video
http://www.youtube.com/watch?v=Uur9utyor_E
‘It will become a musthave database for every
academic library and
many public and
special libraries as well.’
— CHERYL LAGUARDIA,
Library Journal
UNIVERSITY PRESS SCHOLARSHIP ONLINE
AUTHOR PACK
[universitypressscholarship.com]
About University Press Scholarship Online
University Press Scholarship Online now offers access to thousands of
high quality, scholarly monographs across over 20 subject areas in
the humanities, social sciences, sciences, medicine, and law.
Powerful search and
browse capabilities
Access high quality content from
some of the world’s leading
university presses – broadening
research horizons
Personalization features allow
users to save favourite books,
chapters, and searches for use
in future sessions
Citation export and
social bookmarking
features
PDF chapter
download
4
UNIVERSITY PRESS SCHOLARSHIP ONLINE
[universitypressscholarship.com]
AUTHOR PACK
5
Ten simple steps to increase the visibility
and readership of your work
1. Add to your CV
Be sure to add your UPSO title to your CV.
The standard format is:
Author, book title, Oxford, Oxford University Press,
Print publication year. Oxford Scholarship Online.
Oxford University Press. Online publication date.
FOR EXAMPLE:
Truswell, Robert. Events, Phrases, and Questions.
Oxford: Oxford University Press, 2011. Oxford
Scholarship Online. Oxford University Press.
28 July 2011
To find the citation, navigate to your title page,
and click on the Citation Export button [
] in the
top right corner.
If you belong to social or professional online networks
such as LinkedIn, Facebook, or Twitter, add the link to
UPSO to your profile
If you keep social bookmarks such as Digg,
StumbleUpon, or del.icio.us, add your book
to your list using the Share button [
]
4. Use our free promotional
materials
You can also navigate to your book on University Press
Scholarship Online, click on Email [
], and send
the URL to your colleagues and friends. Even if the
recipient’s institution does not subscribe, they can
still view the abstract for free.
2.Linking
3. Share your work on
social networks
There are lots of different options available to
circulate the link to your book on UPSO. Why not
try including the URL on your email signature?
Or perhaps try one of the following:
Link from your university webpage, or include a link
to your book from your personal webpage or blog
If you are an active blogger within your academic
community, why not post a comment and link to
your UPSO book?
Is your book relevant to a scholarly topic on
Wikipedia? Why not add it to the bibliography
for that article?
University Press Scholarship Online is supported
by a wealth of marketing materials, including
flyers, posters, and bookmarks, and much more.
If you would like to share these with colleagues at
conferences and academic events, please do get
in touch with us at onlinemarketing@oup.com to
discuss your requirements.
5. Opportunities at academic
meetings
Is there an academic meeting coming up that relates
to your area of research around which there would
be an opportunity to create a panel discussion? Or
consider hosting a conference panel on conducting
research in the online environment, writing for an
online scholarly publication, drawing upon your
experiences with University Press Scholarship Online.
OUP can send an editor, or help you find a
partner in the library world, as well as making
your publication free to all participants during the
conference. Please do email us with your ideas at:
onlinemarketing@oup.com
UNIVERSITY PRESS SCHOLARSHIP ONLINE
[universitypressscholarship.com]
AUTHOR PACK
Ten simple steps to increase the visibility
and readership of your work
6. Make a news story
Is your publication particularly topical or
newsworthy? Contact us to talk about sending
a press release to mainstream media at:
daniel.parker@oup.com
9. Start an UPSO student
advocacy scheme
7. Write an article or blog post
We encourage you to blog about your experience of
contributing to UPSO, your thoughts on its impact
on research, and more .We also have our own OUP
blog and would be able to share links to your blog to
drive traffic.
8. Use UPSO in your teaching
If you have details about how you or your colleagues
use UPSO for teaching, or as part of your syllabus,
please get in touch at: onlinemarketing@oup.com
‘If we can lead the students
directly to University
Press Scholarship Online
we can be guaranteed
that it’s high quality, peer
reviewed type content.’
— SUE POLANKA, LIBRARIAN
Wright State University
Do you know a graduate student that you would
recommend to Oxford University Press to help
spread the word about University Press Scholarship
Online? OUP has a student scheme to build
awareness amongst students, which includes
incentives and rewards for participants, including
free books, and e-readers. To nominate a student
for the advocacy scheme, please email us at:
onlinemarketing@oup.com
10. Recommend UPSO to
your librarian
Tell your library how University Press Scholarship
Online will help students and staff at your
institution, by completing our online form at
http://www.oup.com/library-recommend/
6
UNIVERSITY PRESS SCHOLARSHIP ONLINE
[universitypressscholarship.com]
Claim your 3 months’ free access
As an UPSO author, we would like to offer you 3 months’
free online access.
If you have not yet taken advantage of this offer, please email
us at oxfordscholarshiponline@oup.com with the name of your
subject area, your title on UPSO, and your institution, and we
will arrange for your author subscription to commence.
Please speak to your librarian to make UPSO available to all
faculty and students to your institution.
Stay in touch
For news related specifically to University Press Scholarship
Online, subscribe to the RSS feed ^ to get the latest news
from UPSO delivered straight to your desktop. Sign up on
the UPSO homepage.
AUTHOR PACK
7
UNIVERSITY PRESS SCHOLARSHIP ONLINE
[universitypressscholarship.com]
AUTHOR PACK
8
Contact Information
Marketing
For technical support
onlinemarketing@oup.com
CUSTOMERS WITHIN NORTH
AND SOUTH AMERICA
Press Room
E: oxfordonline@oup.com
T: +1 800 624 0153
F: +1 919 677 8877
Daniel Parker
daniel.parker@oup.com
For institutional trials, pricing,
and librarian queries
CUSTOMERS WITHIN NORTH
AND SOUTH AMERICA
CUSTOMERS OUTSIDE NORTH
AND SOUTH AMERICA
E: onlinesubscriptions@oup.com
T: +44 (0)1865 353705
F: +44 (0)1865 353308
E: library.sales@oup.com
T: +1 800 624 0153
F: +1 919 677 8877
CUSTOMERS OUTSIDE NORTH
AND SOUTH AMERICA
E: institutionalsales@oup.com
T: +44 (0)1865 353705
F: +44 (0)1865 353308
Start exploring thousands of titles today at
universitypressscholarship.com
Delivering the best scholarly publishing from
leading university presses around the world
1