Peer Editing Worksheet: Rhetorical Analysis of a Company Web Site
Writer:_________________________________Reviewer:_______________________________
for the writer:
1. If you were to sum up your main point about this Web site, what would it be? Remember, it
should be about this company’s rhetorical strategies. (thesis) Please mark it with a star on your
draft.
2. What in particular do you want the reviewer to check?
_______________________________________________________________________
For the reviewer: Write answers on the back of this sheet if necessary.
1. Does the introduction/title contain a hook that would draw in readers? ______ Does the
opening section contain an overview of the topic that orients the reader to the issue in its current
context? _______ Does it look like the writer has focused the topic narrowly enough to deal with
it adequately in 4 pages or so?
2. Is the thesis clear, adequate, and supported by the data and arguments provided?
3. Is there enough content? Of the eight questions listed on the assignment sheet, are enough of
them answered to make an interesting analysis? What else might be covered to make the analysis
a solid meal for the reader? (Note: sometimes a writer will try to cover TOO MUCH, and ends up
with just a superficial treatment. If that is the problem here, help them decide which are the best
sections to cut and which to expand.)
4. Comment on the organization and coherence of each paragraph and of the draft as a whole.
Are the transitions adequate? Mark on the draft where you see any problems with coherence or
organization.
5. Is there a good balance between describing the site and analyzing it? That is, does the
essay just report what is on the Web site, or does it do that AND discuss how the Web site makes
an argument for its audience? (Note: it would also be a problem if there are only analytical
statements without supporting details from the site.) How might the balance be improved?
6. Is the essay properly formatted using MLA style? Is there too much quoting or paraphrasing
from the Web site? Mark on the draft any problems you see here, particularly missing citations.
7. As a reader, are you left with any questions about the issue that should be further clarified or
supported? Be as specific as you can.
8. What do you like best about the essay?