Market Analysis Section The future of analytical applications based on trade statistics: Where do we go? Thierry Paulmier Market Analysis Section 8th OECD International Trade Statistics Expert Meeting, 17th – 19th September, Paris ITC facts and figures • What is ITC – The joint technical cooperation agency of UNCTAD and WTO • Vision – The development partner in export success • Who we are – 200+ employees and 800+ specialized consultants. • Who funds us – The UN and WTO fund our basic work programme. – Governments (donors, recipients) and civil society organizations fund field projects • Annual budget – US$ 55 million Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 2 What Is ITC? WTO UNCTAD ITC • Mission – ITC enables small business export success in developing countries by providing, with partners, trade development solutions to the private sector, trade support institutions and policy-makers • Strategic objectives – Enterprises: strengthen the international competitiveness of enterprises. – Trade support institutions: develop their capacity to support businesses. – Policymakers: support policy-makers in integrating the business sector into the global economy. • Web site: www.intracen.org Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 3 The Market Analysis Section at ITC • Produces a range of tools for market research and trade analysis for exporters, importers and trade support institutions. These include: Trade Map Export / Import statistics and derived indicators Market Access Map Customs tariffs and some non-tariff barriers Investment Map FDI statistics and details of foreign affiliate companies Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 4 Where ITC fits in statistics value chain National Producers Regional Producers Aggregators ITC is an aggregator that obtains data from other aggregators, regional producers and national producers End users Our focus • Users in developing and least developed countries Client Groups include: • Business sector: – In identifying growing markets, and product diversification opportunities • Trade support institutions – In providing reliable trade information and advice to companies • National ministries and policy makers – In designing national and sector specific export strategies • Trade negotiators – In formulating bargaining positions in regional and multilateral market access negotiations • We aim to: Improve transparency of global markets Tools for Market Analysis To increase exports of poor countries Paris, September 2007 To support Development & reduce poverty 17-19 Sept 2007 Aeroe 6 Our clients are demanding data that is 1. More current 2. More detailed 3. Broader geographic coverage 4. More integrated with related data & more content 5. More affordable Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 7 ITC response: Issue Current Trade Map, Market Access Map, Investment Map Most current yearly trade statistics now presented as soon as available. Quarterly & monthly data for current year presented where available (monthly coming) Tariff data presented in the current year ITC’s data collection focuses on those countries that are not collected by international organisations (quarterly & monthly trade data and customs tariffs) Detailed 5 years of trade data now available in Trade Map (not just one year) Trade data at the detailed product level – national tariff line Introducing historical tariff data to Market Access Map to facilitate analysis Data on foreign affiliate companies now available in Investment Map Geographic coverage Collecting data on some countries previously not covered (especially in Africa). Country coverage has increased for all 3 tools Integration & Content The 3 tools will be integrated and made more user friendly early next year Additional analytical indicators will be added Non-tariff measures and market access information on services agreements will be integrated Affordability Tools will be free to developing countries & LDCs from Jan 1st 2008. Subscription fees will continue for developed economy users. Source: ITC, Changes in the Environment for Trade Promotion in Developing Countries, 2006 Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 8 More current data Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 9 More detail - historical data Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 10 More detail – tariff line and quarterly data Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 11 Better geographical coverage Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 12 More user friendly Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 13 Better functionality Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 14 Better integration Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 15 Our vision • To collaborate with international, regional and national organisations in order to be the leading aggregator of trade related data for developing countries and LDCs • To put developing countries on a level playing field with the developed world in terms of: – Ease of access to global trade, market access and investment data • All relevant data in one database • Low cost to access – Ability to make cross country comparisons • Widest possible geographical coverage – Facility of drawing practical and strategic conclusions • Most current data at most detailed level available • Wide variety of pre-calculated indicators, trends & graphs • User friendly interfaces Tools for Market Analysis Paris, September 2007 17-19 Sept 2007 Aeroe 16 To support ITC’s 5 lines of business 1. 2. 3. 4. 5. Tools for Market Analysis Export Strategy Trade intelligence Policy for export Strengthening of trade support institutions Exporter Competitiveness Paris, September 2007 17-19 Sept 2007 Aeroe 17