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Congratulations! You have just opened your own flower shop & will be having a
meeting with your first wedding client today! You will need to gather enough information from
them to prepare flowers for their wedding so make sure you ask enough questions! (You will
have 15 minutes to interview your client.)
Index:
Pg 1
Cover
Pg 2
Index
Pg3
Interview- Sample questions & Interview Template * PRINT
Pg 4
Portfolio Requirements
Pg 5
Grading Rubric 4 3 2
Pg 6
Partner Grading *Print
Pg 7-8
Pricing Sheet- Wholesale Flowers * Resource
Pg 9
Pricing Sheet- Hard Goods* Resource
Pg 10
Wholesale Order Form* Print
Pg 11
Profit Sheet & Markup * PRINT
Pg 12
Customer Order Form * PRINT
1 * Print
2
Client Interview:
Clients: ____________________
& ______________________
Date of Wedding: ___________________________ Location of Wedding: ___________________________
Time of Wedding: ___________________________ Location of Reception: ___________________________
Time of Reception: ___________________________ Wedding Colors: _______________________________
Delivery Address: ___________________________
Contact Info:______________________________
Order:
Quantity
Type
Brides Bouquet
Maid of Honor
Bridesmaids
Flower Girl
Mothers
Grandmothers
Toss Bouquet
Groom
Best man
Groomsmen
Ring bearer
Fathers
Grandfathers
Pews
Alters
Cake
Reception Tables
Notes: Flowers wanted, accessories etc
( Corsage, hand held bouquet etc)
Shoulder or wrist corsage?
Shoulder or wrist corsage?
Sample Questions: You can add your own.
Are there specific flowers that you want in your wedding?________________________________________
If a specific flower is out of your budget, are you willing to have less expensive alternatives or would you
rather adapt in other places to allow for the desired flowers?_____________________________________
_________________________________________________________________________________________
Do you have any special items to include that we haven’t already discussed?_________________________
_________________________________________________________________________________________
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Portfolio Requirements:
Project is due for presentation on TUESDAY NOVEMBER 3rd, Order will be a draw
1-
______ Wedding Presentation (Ready to Present on Tuesday Nov 3rd) INCLUDE: ( PPT or Google Drive)
______ Pictures
______ Flower Choices/ requested items from the clients.
______ Creative or unique ways to show the clients “Style”
______ Overall price of wedding/ budget
______ Bonus Items: What did you do above and beyond for your client? What would make
them for sure recommend you? What makes your company unique
2- _____ Wedding Portfolio * PRINTED & STAPLED to your grading sheet*
______ Wedding Consultation/ Interview/ Order Sheet
______ Wholesale Order Form
______ Customer Order Form (Retail pricing)
______ Profit Sheet/ Mark-up
______ Include your own company name & Logo
 All documents are online @ www.mcffa.com “ Floriculture”
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Name______________
Grading
Rubric
Interview
Questions
Customer
Order Form
with retail
Pricing
Wholesale
Order Forms
Profit Sheet/
Mark-up
Presentation
Design Work
4
3
2
1
Typed – Professionally done.
Ready to send to client
Hand Written for client. All
Info present
Hand Written- Some info
missing
Hand written- ill
some info missin
Accounts for all items needed &
accurate quantity. Calculations
are correct. Typed, easy to
understand & follow.
Professional looking order sheet.
Accounts for all items needed &
accurate quantity. Calculations
are correct. Typed, easy to
understand & follow.
Professional looking order sheet.
Accounts for all items needed &
accurate quantity. Calculations
are correct. Typed, easy to
understand & follow.
Professional looking order sheet.
Media use enhancement
presentation. Organized, ran
smoothly down to the details.
Conversational Style, Confident,
Enthusiastic, effective use of
dialogue. Discussion WITH
THE Client- NOT the class.
Exceeds needs of the client.
They loved it !!!!
All requested client items are
included + additional items.
Pictures included. Creative &
Unique design that complement
the client’s personal style.
Accounts for all items
needed & accurate quantity.
Calculations are correct.
Typed & can follow. Clean,
neat order sheet
Accounts for all items
needed & accurate quantity.
Calculations are correct.
Typed & can follow. Clean,
neat order sheet
Accounts for all items
needed & accurate quantity.
Calculations are correct.
Typed & can follow. Clean,
neat order sheet
Media use aids presentation.
Mostly organized, covered
major items. Confident
Conversational Enthusiastic,
effective use of dialogue.
Client was part of
presentation. Meets needs of
the client. AKA- they Liked
it.
All requested client items
are included. Pictures
included. Creative design.
Accounts for most items
needed. Calculations are
mostly correct. Can
follow. Clean, neat order
sheet
Accounts for most items
needed. Calculations are
mostly correct. Can
follow. Clean, neat order
sheet
Accounts for most items
needed. Calculations are
mostly correct. Can
follow. Clean, neat order
sheet
Media use hinders
presentation. Not
prepared/organized.
Missed items.
Monologue
Presentation does not
meet needs of the client.
AKA- they are going to a
new florist.
Most client items are
included. Some pictures
included. Design is basic.
Major items & q
are missing. Cal
are missing or in
Major items & q
are missing. Cal
are missing or in
Major items & q
are missing. Cal
are missing or in
No media used.
prepared/organiz
Missed items. M
Presentation doe
needs of the clie
they are going to
florist.
Few client items
included. No pic
evidence of desi
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Partner Grade

Take a moment to reflect on the work you & your partner did. This score is confidential- you and
your instructor are the only ones who will see this. Please grade you r partner & yourself based on
the rubric below:
4=
80- 100% work effort. Assisted with ideas & “was here to work” (no cell phone distractions,
sidetracked on websites etc)
3=
60-79% work effort. On task most of the time & helped contribute
2=
40-59% work effort. Distracted frequently & did help, but only if asked.
1=
39- 20% or less work effort. You were working with a warm body.
Grading Rubric
Partner:_____________
You:___________________
Interview
Questions
Design Work
Estimates
Wholesale Order
Forms
Profit Sheet
Presentation
Overall Grade
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
4 3 2 1
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Red Rose Wholesale Pricing Sheet / Flower Costs
Due to the high quantity of flowers available, this list does not include ALL flowers. If the flower you’d like to use is not
listed, use a similar flower cost.
Stem= Single flower
Flower
Bunch=6-8 Stems
Unit
Cost
Roses/Lilies
Standard Rose
Spray Rose
Lily Asiatic
Lily Stargazer
Lily Starfighter
Lily White Gazer
Lily Acapulco
Lily Sobonne
Lily Casablanca
Stem
Stem (4-5 blooms)
Bunch
Bunch(3-5 blooms)
Bunch(3-5 blooms)
Bunch(3-5 blooms)
Bunch
Bunch
Bunch(3-5 blooms)
$0.88 ( must buy 25 at one time)
$0.88
$10.00
$19.00
$18.00
$20.00
$19.00
$19.00
$30.00
Flowers
Agapanthus Assorted
Alstromeria Assorted
Amaranthus IIanging
Aster Matsumoto Assorted
Bells of Ireland
Billy Balls
Bouvardia Assorted
Calla lily Assorted
Carnation Assorted
Carnation Mini Assorted
Dahlia Assorted
Delphinium
Freesia
Gardenia
Gerbera Daisy
Mini Gerbera Daisy
Gladiolas
Hydrangea
Hypericum
Iris
Kangaroo Paws
Larkspur
Liatris
Lisianthus
Millet
China Mum
Spider Mum
Stem
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Stem
Stem
Bunch (20 blooms)
Bunch
Bunch
Bunch
3 blooms
Stem
Stem
Stem
Stem
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
$1.50
$4.75
$8.00
$6.50
$7.25
$6.00
$10.00
$2.50
$0.35 ( must buy 25 at one time)
$4.00
$10.00
$8.00
$9.50
$17.00
$0.85
$0.75
$11.75
$3.25
$8.50
$6.00
$6.25
$8.75
$6.75
$8.25
$5.25
$13.74
$6.75
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Chrysanthemum (mum, or pom)
Ranunculus
Snapdragon
Star of Bethlehem
Stephanotis
Stock
Sunflower
Mini Sunflower
Tulip
French Tulips
Veronica
Bunch
Bunch
Bunch
Bunch
25 per box
Bunch
Stem
Stem
Bunch
Bunch
Bunch
$3.25
$9.50
$6.50
$7.50
$17.00
$5.50
$0.85
$0.63
$7.00
$12.00
$6.50
Fillers
Buplurum
Baby’s Breath
Misty Blue
Misty White
Monte Casino
Queen Anns Lace
Solidago
Statice
Waxflower
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
$6.75
$6.75
$6.75
$6.50
$4.75
$4.50
$4.75
$4.75
$5.50
Bear Grass
Camelia Leaves
Commador
Deflexus
Equisitem
Eucalyptus
Galax Leaves
Lily Grass
Ivy Green
Leather Leaf
Magnolia Branch
Ming Fern
Myrtle
Pittosporoum
Plumosus
Ruscus
Salal
Springeri
Steel Grass
Tree Fern
Bunch
Bunch
(25/stem)
Bunch
(25/Stem)
Bunch
Bunch
Bunch
Bunch
Bunch (14 Stems)
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch
Bunch (8 stems)
Bunch
Bunch
Bunch
Greens
$2.50
$6.75
$4.50
$6.75
$4.75
$4.75
$2.00
$4.75
$6.75
$2.50
$6.50
$4.00
$4.75
$4.50
$4.50
$4.75
$5.00
$3.50
$5.75
$3.75
Tropicals
Antherium
Bamboo Foliage
Cymbidium
Dendro
Bird of Paradise
Stem
Bunch
Stem
Stem
Stem
$3.00
$7.50
$26.00
$1.55
$2.00
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Red Rose Wholesale Pricing Sheet – Hard Goods
Item
Beaded Corsage Bracelets
Elastic Corsage Bracelet
Floral Foam
Ribbon- Satin Acetate ( 1 sided)
Ribbon- Satin ( 2 sided)
Ribbon- Sheer/ wired
Bud Vase
Bouquet vase
Centerpiece- Design bowl
Center Piece- glass
Corsage Pins
22 or 26 gauge wire
Floral Tape
Floral Glue

Price
$3.00 Ea
$1. 00 Ea
$2.50 Each
$6.65 bolt ( 9 yards of material)
$8.00 bolt ( 9 yards)
$8.00 bolt 5 yards)
$1.05
$6.00 ea
$2.05 each
$5.00
$2.00 box ( 200 in box)
$3.00 100 pieces
$2 per roll
$7.00 tube
If you need other items not listed here, find them on the internet. Be sure to include
who your vendor was when you find it! Example: Amazon
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Wholesale Order Form
Flowers
Color
Price Per Item
Quantity
Total
Subtotal
Hard Goods
Price Per Item
Quantity
Total
Subtotal
Total
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Profit Sheet/ Mark- up
Example Estimate Worksheet * You may use another form if desired*
Flowers
Price per
bunch
# per
bunch
subtotal
Markup Ratio (3:1)
TIMES it all by 3
Unit price
(individual stem)
Quantity
needed
Total
Unit price
Quantity
needed
Total
Price
Hard goods
Price per
bunch
# per
bunch
Subtotal
Markup Ratio (2:1)
Price
Subtotal ______________
Labor 20% __________
Tax .06%___________
GRAND Total___________
Total Profit_________________
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