DEVELOPING A
CAREER
Sports and Entertainment Marketing
Unit Overview
1.
Identify Personal Skills/Interests (due 5/24 & 5/25)
2.
Identify Occupations in SER Industry (due 5/24 & 5/25)
3.
Complete Job Application (due 5/26 & 5/27)
4.
Create Resume (due 5/26& 5/27)
5.
Create Cover Letter (due 5/31 & 6/1)
6.
Participate in Job Interview (due 5/31 & 6/1)
7.
Job Interview Follow-up Process (due 5/31 & 6/1)
1. Identify Personal Skills/Interests
1.
Complete an online skills assessment:
• http://www.ohe.state.mn.us/sPages/interestAssessment.cfm
2.
List your top 5 interests from the survey
3.
What areas did you score higher on with the Holland Interest
Profiles?
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4.
R = Realistic
I = Investigative
A = Artistic
S = Social
E = Enterprising
C = Conventional
How does knowing your letter(s) above help you determine a
career path?
50 point Assignment – DUE via email on May 24/25
2. Identify Occupations in SER Industry
1.
Conduct research of a SER career that may be of interest to you:
http://www.doe.virginia.gov/instruction/career_technical/career_clus
ters/
2.
Identify the following:
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3.
Job Title
Job Description
Educational Requirements including college major and/or certifications and
training
Average Annual Salary
Answer the following:
• What are 2 similarities and 2differences that you think exist among the types of
skills required for the SER industry?
• What personal traits are important for career success as an:
• Entertainment event promoter?
• Sports team manager?
• Public parks director?
• What are the major occupational trends in the different SER marketing
industries?
50 point Assignment – DUE via email on May 24/25
3. Job Application
• Use correct grammar, punctuation, and legible
• Use black or blue ink
• Fill in all blanks; if a questions does not apply to you
simply write N/A (Not Applicable)
• List most recent education first
• Sample to view only (do not complete):
http://www.izumirestaurant.com/jobapplication.pdf
Job Application Activity
• Complete a hard copy for prospective job
• Get a blank job application from your teacher
• Answer the following on the back of the job application:
1. What is the purpose of a job application?
2. Why should an application be complete, accurate, and free of
errors?
3. What can job application forms tell an employer about a job
candidate?
4. How is filling out an electronic application different than the
traditional paper application?
50 point Assignment – DUE in person on May 26/27
4. Resume
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Identify a job for which to develop resume
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Or write a generic resume that can easily be adapted to a
specific job
Identify all keywords and requirements for that job
–
apply them in the resume
•
Use standard, acceptable resume format
•
Sell yourself on paper!
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This is the first impression the employer has of you!
Resume Activity
1.
Create your resume based on your current status as a high
school student
2.
Review the sample resumes:
http://www.hagerstowncc.edu/sites/default/files/documents/1
41108-ub-juniors-writing-resume.pdf
http://www.montgomeryschoolsmd.org/uploadedFiles/sc
hools/sherwoodhs/counseling/Sample%20Resumes.pdf
3.
Follow the block letter format as outlined in the sample
4.
You may write your resume for your dream job, college, or
summer job
50 point Assignment – DUE via email on May 26/27
5. Cover Letter
• Should concisely and enthusiastically request opportunity for
an interview
• Single page letter
• Mention the job (or kind of job) you're applying for (or looking
for)
• Match your skills and experiences with the skills and
experiences required by the job
• Encourage the reader to read your resume
• Finish with a call to action (e.g., requesting an interview or
asking to meet
Cover Letter Activity
1.
Cover letter accompanies your resume
2.
Tailor it to YOU and YOUR RESUME
3.
Review the sample cover letters:
http://wvact.net/docs/Sample%20Cover%20Letter.pdf
https://www.uta.edu/engineering/coopeng/cover-sample.pdf
4.
Follow the block letter format as outlined in the sample
5.
You may write your cover letter for your dream job, college,
or summer job
50 point Assignment – DUE via email on May 31/June 1
6. Job Interview
• Dress Professionally
• Wear professional attire
• Engage the interviewer!
• preparing answers to anticipated
questions ahead of time
• Maintain eye contact
• show that you are interested and want the
job
• Arrive on time
• Arrive alone
• Be positive
• avoid negative comments about past
employers
• Listen and adapt to style of the
interviewer
• answer questions completely
• Relate your answers to the job,
company, and interviewer
• Introduce yourself
• speak clearly
• Don’t consume or carry
food/drink/gum
• Role play and prepare for questions
• study “most asked questions” and
plan out responses
• Remember that the interview is a
“two-way” conversation
• Encourage interviewer to share
information about company
• demonstrate your interest
• Be detailed in responses but don’t
drag out responses
Job Interview Activity
1.
Read this link & think how you would answer the questions, and what
you may ask an interviewer:
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https://www.umuc.edu/students/support/careerservices/upload/Inte
rview-Guide.pdf
Answer the following questions & email to your teacher:
2.
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5.
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8.
How does an applicant prepare for a job interview?
What is the most important phase of an interview?
What are 3 commonly asked interview questions?
What are the keys to a successful interview?
Why is follow-up important after an interview?
What form should the follow-up take? Why?
What mistakes/errors do job applicants commonly make before,
during, and after an interview?
How can you tell when an interview is over?
50 point Assignment – DUE via email on May 31/June 1
7. Job Interview Follow-up Process
• Send a timely, professionally written thank-you letter
– including any information you may have forgotten to mention that
will help qualify you for the position
• Make phone contact within 2 weeks
• Complete a self-evaluation of your performance in the
interview
• Make it personal
• Keep concise
• Use it to “fix” any interview mistakes
Job Interview Follow-up Activity
1.
Review the sample on this link:
http://www.northeastern.edu/law/pdfs/careerservices/sample-thankyou.pdf
2.
Write the thank you letter
•
Only 20% do this!
3.
Your letter needs to be addressed to a real person at the
company or college you would interview at!
4.
Make sure you use the appropriate block letter format.
50 point Assignment – DUE via email on May 31/June 1