QR Codes with a Touch of Microsoft Tags
JT Stinnett and Mohammad Hussain
University of Louisville Properties
EDR Trust
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Review of QR Codes
How they work
Demonstration
Marketing Applications
Education Applications
Limitations
Best Practices
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Participants will develop and understanding
of QR Codes
Participants will learn how to integrate
technology into marketing
Participants will learn an innovative way to
communicate to students
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The Quick Response Code
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Development
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Microsoft Tags
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History
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Your Smartphone
Application Software for common QR Codes
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i-nigma reader (free)
QuickMark ($.99)
NeoReader (free)
ScanLife (free)
QR Pro ($1.99)
Microsoft TAG
 Download the Tag app
at http://gettag.mobi
and scan this Tag.
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For the standard QR Code you need a QR Code Generator. Most are FREE and in some
cases you can pay to have analytics data ran on the people scanning the codes. Here
are a few:
Delivr: http://delivr.com/qr-code-generator
ZXing Project – http://zxing.appspot.com/generator/
BeQRious – http://beqrious.com/generator
Qreate & Track - http://app.qreateandtrack.com/#/create/url
Kayawa – http://qrcode.kaywa.com/
QR Stuff.com – http://www.qrstuff.com/
SO EASY! These tools will almost do all the work for you.
QR Codes contains characters, that can be used to give information to
your customers or anyone that your trying to reach. Listed below are
some items you can embed into a QR Code:
 Email Address
 Phone numbers
 Contact Details
 Photos
 Websites
 Product info
 Event info
 Text
 Directions
 Social Media Links
 Videos
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Common Uses
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Creative Uses
 Emails
 Cups
 Landing pages
 Clothes
 Fliers
 Magnets
 Catalogs
 Name tags
 Postcards
 Temporary Tattoos
 Business cards
 Permanent Tattoos
 Billboards
 Stickers
 Advertisements
 Cars
 Real estate
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Video was here
And many more –
your imagination is
the limit
The real question is who isn’t using QR Codes?
Video
was
Here
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T-Shirts
Cups
Fliers
More items in process
Window Clings
Ice Scrapers
Rally Towels
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Enhanced
Learning
 Examples
▪ Linking your
Community
Standards
 Co-Curricular
Activities
▪ Scavenger hunt
▪ Learning about
the university
Video
was
here
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Limitations
 Still Developing
Technology
 Lack of Awareness
 Smartphone is
required
 Size and Distance
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Best Practice
 Test, Test, Test
 Curb the Creativity
 Test the action
 Signal Strength
 Smart Placement
 Motivate a call to
action
 Track Usage
Contact JT Stinnett
Contact Mohammad