A n d r e a H . ...

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Andrea H. Jasinek
Experience
Andrea Jasinek is an intellectual property attorney with a practice focused on
consumer privacy, technology transactions, and brand management and protection.
Andrea is certified as an Information Privacy Professional (CIPP/US) by the
International Association of Privacy Professionals.
Before her legal career, Andrea worked as a summer associate at Stoel Rives in
Portland (2011); as a legal extern at Northwest Natural Gas (2011); and as a legal
intern at Oregon Public Broadcasting (2010). Before attending law school, Andrea
worked as a newspaper journalist.
Representative Work
Examples of Andrea's experience include:


Associate
Consumer Privacy: Develop customized privacy policies for companies aimed at
building consumer trust while complying with a patchwork of federal, state and
Portland, OR
industry regulations. Counsel clients on privacy and data commercialization
(503) 294-9865 direct
issues inherent in mobile and cloud-based technologies.
(503) 220-2480 fax
Ecommerce Transactions: Draft online terms of service with an eye toward
andrea.jasinek@stoel.com
protecting website content and minimizing risk related to user-generated
content. Draft sales terms aimed at streamlining online commercial transactions.

Technology Agreements: Negotiate and draft complex agreements, including:
o
Education

2012, magna cum laude
Articles Editor, Lewis & Clark Law
SaaS agreements on behalf of both vendors and customers of subscription-
Review
based cloud solutions;

o
Software and app development agreements;
o
Master services agreements and independent contractor agreements; and
o
Nondisclosure and confidentiality agreements.
Clearance Searching: Customize search strategies to companies' specific stage of
brand development. Analyze and report trademark searches aimed at each
client's unique business needs to accurately assess risk.

Trademark Prosecution: Secure state and federal trademark registrations and
collaborate with foreign counsel to acquire trademark registrations abroad.

Copyright Protection Strategy: Identify and develop content protection
methods.

Trademark and Copyright Enforcement: Implement business-minded tactics,
including:
Lewis and Clark Law School, J.D.,
Certificate in Intellectual Property
Law

Western Washington University, B.A.,
Journalism, 2003
Admissions

Oregon
Andrea H. Jasinek
o
Registering trademarks and copyrights with the U.S. Customs and Border Protection and developing guidelines to train
customs agents how to spot counterfeit products;
o
Drafting and responding to demand letters after careful investigation;
o
Leveraging notice-and-takedown procedures to combat infringing content across multiple online platforms;
o
Responding to DMCA takedown requests received by a large ecommerce platform after assessing the viability of the
infringement claims;
o
Developing and implementing global anti-counterfeiting and antipiracy strategies for both consumer products and digital
content; and
o

Assisting with cancellation and opposition proceedings before the Trademark Trial and Appeal Board.
Marketing and Advertising: Guide companies through the web of regulations that govern email marketing, Internet keywords,
and other specialized issues.

Sweepstakes and Contests: Draft rules for contests, sweepstakes and other giveaways.

Social Media: Navigate legal issues arising out of social media, including endorsements and testimonials, promotions, crossdevice tracking and other privacy concerns and online reviews.

Product Distribution: Draft domestic and international agreements, including:
o
Manufacturing agreements;
o
Sales representative agreements;
o
Consumer warranties;
o
Sales terms and conditions; and
o
Purchase orders.
Professional Honors and Activities
Listed among Rising Stars (Intellectual Property), Oregon Super Lawyers®, 2015
Presentations

"Managing Information Security Risks in Cloud Agreements: Best Practices for Vendor Relationships," Zasio 2015 Information
Governance Road Show (Aug. 27, 2015, Boise, Idaho; Sept. 16, 2015, Salt Lake City, Utah; Nov. 11, 2015, Portland, Oregon; Nov.
12, 2015, Seattle, Washington).

"Cease and Desist Letters: Getting the Most Bang for Your Buck," Oregon State Bar, Monthly IP Brown Bag CLE, Nov. 4, 2015.

"IP Overview: How to Commercialize Your Ideas," Sacramento Regional Technology Alliance, July 23, 2015.

"2014 Trademark Review," Oregon State Bar, Feb. 13, 2015.
Andrea H. Jasinek
Publications

"A Plea to Interactive Websites: Check Your Copyright Agent Designations or Prepare to Face Liability for Your Users’ Content,"
Stoel Rives Intellectual Property Law Alert, July 10, 2015

"Filing a New ITU Trademark Application? Be Prepared to Prove Your Intent," Stoel Rives Intellectual Property Law Alert, June
11, 2015

"5 Trademark Lessons the Beverages Trade Learned In 2014," Law 360, Jan. 29, 2015 (also available on the Stoel Rives Alcoholic
Beverages Law Blog)

"Copyright Worries for Cloud Service Providers Following Aero Decision," Stoel Rives Copyright Law Alert, June 26, 2014

"Things to Keep In Mind When Marking Your Pot," Law 360, Feb. 19, 2013

"Brand Protection in the Era of New Top-Level Domains," Stoel Rives Intellectual Property Law Alert, Oct. 30, 2012

"Online Advertising Requires Truth, Proof and Transparency," Portland Business Journal, Apr. 27, 2012
Professional Activities

Executive Committee Member, Technology Law Section, Oregon State Bar

Member, International Association of Privacy Professionals (CIPP/US)

Member, International Trademark Association

Member, Intellectual Property Law Section, American Bar Association

Member, Intellectual Property Section, Oregon State Bar
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