LIST OF ATTEMPTED QUESTIONS AND ANSWERS Question
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LIST OF ATTEMPTED QUESTIONS AND ANSWERS True/False Question A channel's length is also called as horizontal dimension. Correct Answer False Your Answer False Multiple Choice Single Answer Question It concentrates on organisation design and work flow Correct Answer Flotilla Your Answer Statistical quality control Select The Blank Question ________ measures actual sales and not intentions to buy Correct Answer Market tests Your Answer Market tests Multiple Choice Single Answer Question This strategic posture invests sufficiently to stay in the race but avoids pre-mature commitments Correct Answer Reserve the right to play Your Answer Reserve the right to play Multiple Choice Single Answer Question As a person acquires additional units of a product, the amount of satisfaction(each unit adds to total satisfaction), is less than the previous unit. This is called Correct Answer Law of diminishing marginal utility Your Answer Law of diminishing marginal utility Multiple Choice Single Answer Question New product forms and brands enter in which stage of product life cycle? Correct Answer Growth Your Answer Introductory Select The Blank Question ________ leads to generalisation where similar stimulus generate the same kind of response Correct Answer Reinforcement Your Answer Cues True/False Question Marketer should keep company's mission and marketing objectives in mind while making pricing decisions. Correct Answer True Your Answer True Multiple Choice Multiple Answer Question Socio-cultural environment consists of Correct Answer Social class , Culture Your Answer Technology , Social class , Culture Multiple Choice Multiple Answer Question Commercial sources have following sources Correct Answer Advertising , Packaging , Sales persons Your Answer Advertising , Packaging , Mass media True/False Question After sales service is provided in a customer orirnted firm Correct Answer True Your Answer True Multiple Choice Single Answer Question Product should be considered from the point of view of Correct Answer Customer Your Answer Customer Multiple Choice Multiple Answer Question Types of Organisational Market Correct Answer Reseller market , Industrial market , Government market Your Answer Reseller market , Industrial market , Government market Multiple Choice Multiple Answer Question Research design is classified as : Correct Answer Function , Methodology Your Answer Function , Methodology , Predictive , Experimental Multiple Choice Single Answer Question A diet conscious person after playing football is thirsty. He opts for :Correct Answer Diet coke Your Answer Diet coke True/False Question "Idea screening" stage reduces the number of ideas based on company's criteria. Correct Answer True Your Answer True
