Facebook Best Practices How to use social media to engage with our clients and show off Extension’s best Raw Post Redundant “Ugly” Links Boring Lead-Ins Better lead-in and shortened link URL Polished Post (quote added as preview) Tagging for wider reach Using Notes Don’t post more than 4 lines of text: = Using Notes cont. Notes make long posts more appealing! Techniques to Remember Post or share photos Edit titles and previews Tag other organizations Append long posts in Notes Lead with the main point Shorten long links Facebook Toolbox https://bitly.com/ http://www.google.com/alerts http://office.microsoft.com/en-us/images/ More Fun Stuff: Repositioning Photos Highlighting Photos Pinning to Top Backdating Photos/Posts for History Starting a tradition “Happy Friday!” Other ideas? “Photo of the Week” “Fact of the Week” “Member of the Month”