LOYOLA COLLEGE (AUTONOMOUS), CHENNAI – 600 034
B.A. DEGREE EXAMINATION – ENGLISH LITERATURE
SIXTH SEMESTER – APRIL 2004
EL 6603/ENG 603 – ENGLISH FOR EFFECTIVE COMMUNICATION
Date : 05.04.04
Duration: 1 – 4 pm
Max : 100 marks
Hours : 3 hrs
I. Answer ALL the questions briefly:
(10 x 2 = 20 marks)
1. How do we enhance our listening skill?
2. What are the goals of communication?
3. What is the grouping method’ in vocabulary enhancement?
4. What are the criteria for reflecting words for a speech?
5. Mention any two methods employed to gain the attention of the audience in public speech.
6. How do you establish a good relationship with multi cultural audiences?
7. How can you develop a good writing style?
8. Define ‘style’.
9. What are the four attributes of vocal activity?
10. Explain ‘imagery method’ in writing.
II. Answer any FOUR of the following:
(4 x 10 = 40 marks)
11. What are important factors involved in oral communication?
12. What are the steps involved in effectively receiving and sending a telephonic messages?
13. Using the Association – Elaboration method associate words with “frigid” exemplifying them in three levels of
meaning.
14. How will you plan and achieve self-enhancement programme?
15. Write the seven basic story plots used by short – storywriters of today.
III. Answer the following in about 300 words each:
(2 x 20 = 40 marks)
16. What factors contribute towards group worthiness?
(OR)
What are the intercultural verbal and non-verbal differences and suggest tips for improving such skills?
17. Enumerate the techniques of good article writing.
(OR)
Discuss the techniques involved in conducting a successful meeting.
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